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市場調查報告書

全球文本分析市場預測

GLOBAL TEXT ANALYTICS MARKET FORECAST 2017-2025

出版商 Inkwood Research 商品編碼 535773
出版日期 內容資訊 英文 124 Pages
商品交期: 最快1-2個工作天內
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全球文本分析市場預測 GLOBAL TEXT ANALYTICS MARKET FORECAST 2017-2025
出版日期: 2017年08月01日 內容資訊: 英文 124 Pages
簡介

本報告提供全球文本分析市場相關調查分析,提供市場概要,各市場區隔的市場分析,各地區分析,競爭分析等系統性資訊。

第1章 調查範圍

第2章 調查手法

第3章 摘要整理

第4章 市場動態

  • 市場定義
  • 推動市場要素
  • 阻礙市場要素
  • 市場機會
  • 市場課題

第5章 市場區隔

  • 各用途
  • 各發展
  • 各終端用戶
  • 各技術

第6章 主要分析

  • 波特的五力分析
  • 主要的購買標準
  • 業者情勢
  • 機會矩陣

第7章 各地區分析

  • 北美
  • 歐洲
  • 亞太地區
  • 其他

第8章 競爭情形

  • 市場佔有率分析
  • 策略性趨勢
  • 企業簡介
    • ANGOSS SOFTWARE CORPORATION
    • AVERBIS GMBH
    • ATTENSITY GROUP INC.
    • BASIS TECHNOLOGY CORPORATION
    • BITEXT INNOVATIONS SL
    • CLARABRIDGE INC.
    • HEWLETT PACKARD COMPANY (HP)
    • INTERNATIONAL BUSINESS MACHINES CORPORATION (IBM)
    • INFEGY INC.
    • JIVE SOFTWARE
    • KANA SOFTWARE INC. (VERINT收購)
    • KONSTANZ INFORMATION MINER (KNIME)
    • LEXALYTICS INC.
    • LUMINOSO TECHNOLOGIES INC.
    • MEGAPUTER INTELLIGENCE INC.
    • MEANINGCLOUD LLC
    • MICROSOFT CORPORATION
    • NETBASE SOLUTIONS INC.
    • OPEN TEXT CORPORATION
    • PREDIXION SOFTWARE (GREENWAVE SYSTEMS收購)
    • RAPIDMINER INC
    • SAP SE
    • SAS INSTITUTE
    • THE INFORMATION BUS COMPANY (TIBCO) SOFTWARE INC.
    • UNMETRIC

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目錄
Product Code: 5208

KEY FINDINGS

The Global Text Analytics market is predicted to grow at a CAGR of 17.16% during the forecast period of 2017-2025. The major factors contributing to this market growth are:

Growth in industry specific text analysis applications.

Monetizing of Social Media Analytics.

The rise of multilingual text analytics to break the language barrier.

Along with these, social media marketing and increased smartphone usage are majorly contributing to the augmented demand of text analytics market.

MARKET INSIGHTS

The market is segmented by the type of application, technology, deployment, and end-user. These segments are further divided as follows:

Application types covers Predictive Analysis, Customer Relationship Management (CRM), Competitive Intelligence, Brand ReputationFraud Detection, etc

Technology is further segmented into text Clustering, Descriptive Data Analysis, Web Mining and Predictive Analysis. The market for the Predictive Analysis is anticipated to be the fastest growing market in the coming years as compared to other technological types. However, at present, the descriptive data analysis market is dominating the market scene.

Deployment types includes Cloud and On-Premise

End users covers areas like Banking, Financial Services & Insurance (BFSI), Government, Retail, Healthcare & Pharmaceuticals, Telecommunication, etc

The banking, financial services & insurance (BFSI) and government are the most profitable end-user sectors.

REGIONAL INSIGHTS

Geographically, the Global Text Analytics market is divided into the following regions:

North America: The United States & Canada.

Europe: United Kingdom, Germany, France, Italy, Spain & Rest of Europe.

Asia Pacific:India, China, Japan, & Rest of Asia Pacific.

Rest of world: Latin America, Middle East & Africa.

The North American market accounted for 39.84% of the market share in the year 2016. Factors like the well-established cloud management technology coupled with the increasing E-commerce and social media platforms are boosting the market growth in this region. However, it is the Asia-Pacific region that is expected to exhibit the fastest growth during the forecast period due to the increasing demand for big data analysis and rising number of social media influence for brand promotions, customer service management, and sales channels in the region.

COMPETITIVE INSIGHTS

Merger & Acquisition are the major strategies applied by the companies in global text analytics market to survive the heavy competition. For example, OpenText, declared in June 2017 that it has entered into a conclusive contract to acquire Covisint Corporation in order to strengthen IoT and automotive digital supply chain. Similarly, in May 2017, another company named TIBCO Software Inc., agreed to acquire Statistica, a well-established data science firm. Besides these, the other prominent players in the market include SAP SE, SAS Institute, International Business Machines Corporation (IBM), Bitext Innovations SL, Lexalytics Inc, etc.

1. RESEARCH SCOPE

  • 1.1. STUDY GOALS
  • 1.2. SCOPE OF THE MARKET STUDY
  • 1.3. WHO WILL FIND THIS REPORT USEFUL?
  • 1.4. STUDY AND FORECASTING YEARS

2. RESEARCH METHODOLOGY

  • 2.1. SOURCES OF DATA
    • 2.1.1. SECONDARY DATA
    • 2.1.2. PRIMARY DATA
  • 2.2. TOP-DOWN APPROACH
  • 2.3. BOTTOM-UP APPROACH
  • 2.4. DATA TRIANGULATION

3. EXECUTIVE SUMMARY

  • 3.1. MARKET SUMMARY
  • 3.2. KEY FINDINGS
    • 3.2.1. CHINA AND INDIA LEADING APAC TO DOMINATE THE GLOBAL MARKET IN THE COMING YEARS
    • 3.2.2. SOCIAL MEDIA MARKETING & INCREASED SMARTPHONE USERS AUGMENTING THE GROWTH OF MARKET.
    • 3.2.3. INTEGRATION OF TEXT ANALYTICS WITH EMERGING TECHNOLOGIES
    • 3.2.4. INORGANIC GROWTH IS THE PREFERRED GROWTH PATH

4. MARKET DYNAMICS

  • 4.1. MARKET DEFINITION
  • 4.2. MARKET DRIVERS
    • 4.2.1. MONETIZING OF SOCIAL MEDIA ANALYTICS
    • 4.2.2. RISE IN INDUSTRY SPECIFIC TEXT ANALYTICS APPLICATIONS
    • 4.2.3. EMERGENCE OF MULTILINGUAL TEXT ANALYTICS TO BREAK THE LANGUAGE BARRIER
  • 4.3. MARKET RESTRAINTS
    • 4.3.1. LIMITED ADOPTION DUE TO SOFTWARE HANDLING ISSUES
  • 4.4. MARKET OPPORTUNITIES
    • 4.4.1. CONVERGENCE OF TEXT ANALYTICS WITH BIG DATA
    • 4.4.2. ADDED ADVANTAGE OF PREDICTIVE ANALYTICS
  • 4.5. MARKET CHALLENGES
    • 4.5.1. COSTLY PROCEDURES OF TEXT ANALYTICS
    • 4.5.2. INCREASING AWARENESS AMONG END USERS
    • 4.5.3. INCONSISTENCY IN INTERPRETATION

5. MARKET SEGMENTATION

  • 5.1. BY APPLICATION
    • 5.1.1. CUSTOMER RELATIONSHIP MANAGEMENT (CRM)
    • 5.1.2. PREDICTIVE ANALYSIS
    • 5.1.3. COMPETITIVE INTELLIGENCE
    • 5.1.4. FRAUD DETECTION
    • 5.1.5. BRAND REPUTATION
  • 5.2. BY DEPLOYMENT
    • 5.2.1. CLOUD
    • 5.2.2. ON-PREMISE
  • 5.3. BY END USER
    • 5.3.1. BANKING, FINANCIAL SERVICES & INSURANCE (BFSI)
    • 5.3.2. GOVERNMENT
    • 5.3.3. RETAIL
    • 5.3.4. HEALTHCARE & PHARMACEUTICALS
    • 5.3.5. TELECOMMUNICATION
    • 5.3.6. FAST MOVING CONSUMER GOODS (FMCG)
    • 5.3.7. OTHER END USERS
  • 5.4. BY TECHNOLOGY
    • 5.4.1. DESCRIPTIVE DATA ANALYSIS
    • 5.4.2. TEXT CLUSTERING
    • 5.4.3. WEB MINING
    • 5.4.4. PREDICTIVE ANALYSIS

6. KEY ANALYTICS

  • 6.1. PORTER'S FIVE FORCE MODEL
    • 6.1.1. THREAT OF NEW ENTRANTS
    • 6.1.2. THREAT OF SUBSTITUTE PRODUCTS OR SERVICES
    • 6.1.3. BARGAINING POWER OF BUYER
    • 6.1.4. BARGAINING POWER OF SUPPLIER
    • 6.1.5. INTENSITY OF COMPETITIVE RIVALRY
  • 6.2. KEY BUYING CRITERIA
    • 6.2.1. ACCURACY
    • 6.2.2. LEVEL OF PLATFORM
    • 6.2.3. LANGUAGE SUPPORT
    • 6.2.4. AVAILABILITY OF DATA INTELLIGENCE
  • 6.3. VENDOR LANDSCAPE
  • 6.4. OPPORTUNITY MATRIX

7. GEOGRAPHIC ANALYSIS

  • 7.1. NORTH AMERICA
    • 7.1.1. KEY DRIVERS
      • 7.1.1.1. INCREASING CLOUD TRAFFIC
      • 7.1.1.2. INTERNET PENETRATION RATE
    • 7.1.2. REGIONAL ANALYSIS
      • 7.1.2.1. UNITED STATES
      • 7.1.2.2. CANADA
  • 7.2. EUROPE
    • 7.2.1. KEY DRIVERS
    • 7.2.2. REGIONAL ANALYSIS
      • 7.2.2.1. UNITED KINGDOM
      • 7.2.2.2. GERMANY
      • 7.2.2.3. FRANCE
      • 7.2.2.4. SPAIN
      • 7.2.2.5. ITALY
      • 7.2.2.6. REST OF EUROPE
  • 7.3. ASIA PACIFIC
    • 7.3.1. KEY DRIVERS
    • 7.3.2. REGIONAL ANALYSIS
      • 7.3.2.1. CHINA
      • 7.3.2.2. JAPAN
      • 7.3.2.3. INDIA
      • 7.3.2.4. REST OF ASIA PACIFIC
  • 7.4. REST OF WORLD
      • 7.4.1.1. LATIN AMERICA
      • 7.4.1.2. MIDDLE EAST AND AFRICA

8. COMPETITIVE LANDSCAPE

  • 8.1. MARKET SHARE ANALYSIS
  • 8.2. STRATEGIC MOVES
  • 8.3. COMPANY PROFILES
    • 8.3.1. ANGOSS SOFTWARE CORPORATION
    • 8.3.2. AVERBIS GMBH
    • 8.3.3. ATTENSITY GROUP INC.
    • 8.3.4. BASIS TECHNOLOGY CORPORATION
    • 8.3.5. BITEXT INNOVATIONS SL
    • 8.3.6. CLARABRIDGE INC.
    • 8.3.7. HEWLETT PACKARD COMPANY (HP)
    • 8.3.8. INTERNATIONAL BUSINESS MACHINES CORPORATION (IBM)
    • 8.3.9. INFEGY INC.
    • 8.3.10. JIVE SOFTWARE
    • 8.3.11. KANA SOFTWARE INC. (ACQUIRED BY VERINT)
    • 8.3.12. KONSTANZ INFORMATION MINER (KNIME)
    • 8.3.13. LEXALYTICS INC.
    • 8.3.14. LUMINOSO TECHNOLOGIES INC.
    • 8.3.15. MEGAPUTER INTELLIGENCE INC.
    • 8.3.16. MEANINGCLOUD LLC
    • 8.3.17. MICROSOFT CORPORATION
    • 8.3.18. NETBASE SOLUTIONS INC.
    • 8.3.19. OPEN TEXT CORPORATION
    • 8.3.20. PREDIXION SOFTWARE (ACQUIRED BY GREENWAVE SYSTEMS)
    • 8.3.21. RAPIDMINER INC
    • 8.3.22. SAP SE
    • 8.3.23. SAS INSTITUTE
    • 8.3.24. THE INFORMATION BUS COMPANY (TIBCO) SOFTWARE INC.
    • 8.3.25. UNMETRIC

TABLE LIST

  • TABLE 1: GLOBAL TEXT ANALYTICS MARKET, BY GEOGRAPHY, 2017-2025 (IN $ MILLION)
  • TABLE 2: GLOBAL TEXT ANALYTICS MARKET, BY APPLICATION, 2017-2025 (IN $ MILLION)
  • TABLE 3: GLOBAL TEXT ANALYTICS- CUSTOMER RELATIONSHIP MANAGEMENT (CRM) MARKET, BY GEOGRAPHY, 2017-2025 (IN $ MILLION)
  • TABLE 4: GLOBAL TEXT ANALYTICS- PREDICTIVE ANALYSIS MARKET, BY GEOGRAPHY, 2017-2025 (IN $ MILLION)
  • TABLE 5: GLOBAL TEXT ANALYTICS- COMPETITIVE INTELLIGENCE MARKET, BY GEOGRAPHY, 2017-2025 (IN $ MILLION)
  • TABLE 6: GLOBAL TEXT ANALYTICS- FRAUD DETECTION MARKET, BY GEOGRAPHY, 2017-2025 (IN $ MILLION)
  • TABLE 7: GLOBAL TEXT ANALYTICS- BRAND REPUTATION MARKET, BY GEOGRAPHY, 2017-2025 (IN $ MILLION)
  • TABLE 8: GLOBAL TEXT ANALYTICS MARKET, BY DEPLOYMENT, 2017-2025 (IN $ MILLION)
  • TABLE 9: GLOBAL TEXT ANALYTICS- CLOUD DEPLOYMENT MARKET, BY GEOGRAPHY, 2017-2025 (IN $ MILLION)
  • TABLE 10: GLOBAL TEXT ANALYTICS- ON PREMISE DEPLOYMENT MARKET, BY GEOGRAPHY, 2017-2025 (IN $ MILLION)
  • TABLE 11: GLOBAL TEXT ANALYTICS MARKET, BY END USER, 2017-2025 (IN $ MILLION)
  • TABLE 12: GLOBAL TEXT ANALYTICS- BANKING, FINANCIAL SERVICES & INSURANCE MARKET, BY GEOGRAPHY, 2017-2025 (IN $ MILLION)
  • TABLE 13: GLOBAL TEXT ANALYTICS- GOVERNMENT MARKET, BY GEOGRAPHY, 2017-2025 (IN $ MILLION)
  • TABLE 14: GLOBAL TEXT ANALYTICS- RETAIL MARKET, BY GEOGRAPHY, 2017-2025 (IN $ MILLION)
  • TABLE 15: GLOBAL TEXT ANALYTICS- HEALTHCARE & PHARMACEUTICALS, BY GEOGRAPHY, 2017-2025 (IN $ MILLION)
  • TABLE 16: GLOBAL TEXT ANALYTICS- TELECOMMUNICATION MARKET, BY GEOGRAPHY, 2017-2025 (IN $ MILLION)
  • TABLE 17: GLOBAL TEXT ANALYTICS- FAST MOVING CONSUMER GOODS (FMCG) MARKET, BY GEOGRAPHY, 2017-2025 (IN $ MILLION)
  • TABLE 18: GLOBAL TEXT ANALYTICS- OTHER END USERS MARKET, BY GEOGRAPHY, 2017-2025 (IN $ MILLION)
  • TABLE 19: GLOBAL TEXT ANALYTICS MARKET, BY TECHNOLOGY, 2017-2025 (IN $ MILLION)
  • TABLE 20: GLOBAL TEXT ANALYTICS- DESCRIPTIVE DATA ANALYSIS MARKET, BY GEOGRAPHY, 2017-2025 (IN $ MILLION)
  • TABLE 21: GLOBAL TEXT ANALYTICS- TEXT CLUSTERING MARKET, BY GEOGRAPHY, 2017-2025 (IN $ MILLION)
  • TABLE 22: GLOBAL TEXT ANALYTICS- WEB MINING MARKET, BY GEOGRAPHY, 2017-2025 (IN $ MILLION)
  • TABLE 23: GLOBAL TEXT ANALYTICS- PREDICTIVE ANALYSIS MARKET, BY GEOGRAPHY, 2017-2025 (IN $ MILLION)
  • TABLE 24: GLOBAL TEXT ANALYTICS MARKET, BY REGION, 2017-2025, (IN $ MILLION)
  • TABLE 25: NORTH AMERICA TEXT ANALYTICS MARKET, BY COUNTRY, 2017-2025 (IN $ MILLION)
  • TABLE 26: EUROPE TEXT ANALYTICS MARKET, BY COUNTRY, 2017-2025 (IN $ MILLION)
  • TABLE 27: ASIA PACIFIC TEXT ANALYTICS MARKET, BY COUNTRY, 2017-2025 (IN $ MILLION)
  • TABLE 28: REST OF WORLD TEXT ANALYTICS MARKET, BY COUNTRY, 2017-2025 (IN $ MILLION)
  • FIGURE LIST
  • FIGURE 1: GLOBAL TEXT ANALYTICS MARKET, BY END USERS, 2017-2025 (IN %)
  • FIGURE 2: ASIA PACIFIC TEXT ANALYTICS MARKET, 2017-2025 (IN $ MILLION)
  • FIGURE 3: SOCIAL MEDIA STRATEGIES FOR MARKETING IN 2016 (%)
  • FIGURE 4: SMARTPHONE USERS ACROSS THE WORLD, 2016-2020 (IN BILLION)
  • FIGURE 5: UNITED STATES BASED INSURERS COMPLYING WITH RISE IN CLAIMS DUE TO LACK OF PREDICTIVE ANALYTICS
  • FIGURE 6: CURRENT USE BY RESEARCHERS AND FUTURE REQUIREMENT OF LANGUAGE BASED TEXT ANALYTICS TOOLS IN THE YEAR 2016
  • FIGURE 7: OVERALL USER EXPERIENCE OF TEXT ANALYTICS SOFTWARE USERS IN THE UNITED STATES
  • FIGURE 8: PERCENTAGE OF SATISFIED USERS OF SIRI, CORTANA AND GOOGLE NOW FOR THE YEAR 2016
  • FIGURE 9: USE OF PREDICTIVE ANALYSIS IN THE YEAR 2016
  • FIGURE 10: RESOURCE COST INCURRED BY RESEARCHERS GLOBALLY IN THE YEAR 2016
  • FIGURE 11: USE OF TEXT ANALYTICS AND MINING TOOLS IN PUBLISHING JOURNAL LITERATURE FROM 2008-2014
  • FIGURE 12: GLOBAL TEXT ANALYTICS MARKET, BY CUSTOMER RELATIONSHIP MANAGEMENT (CRM), 2017-2025 (IN $ MILLION)
  • FIGURE 13: GLOBAL TEXT ANALYTICS MARKET, BY PREDICTIVE ANALYSIS, 2017-2025 (IN $ MILLION)
  • FIGURE 14: GLOBAL TEXT ANALYTICS MARKET, BY COMPETITIVE INTELLIGENCE, 2017-2025 (IN $ MILLION)
  • FIGURE 15: GLOBAL TEXT ANALYTICS MARKET, BY FRAUD DETECTION, 2017-2025 (IN $ MILLION)
  • FIGURE 16: GLOBAL TEXT ANALYTICS MARKET, BY BRAND REPUTATION, 2017-2025 (IN $ MILLION)
  • FIGURE 17: ENTERPRISE APPLICATION OF PUBLIC AND PRIVATE CLOUD
  • FIGURE 18: GLOBAL TEXT ANALYTICS MARKET, BY CLOUD DEPLOYMENT, 2017-2025 (IN $ MILLION)
  • FIGURE 19: GLOBAL TEXT ANALYTICS MARKET, BY ON-PREMISE DEPLOYMENT, 2017-2025 (IN $ MILLION)
  • FIGURE 20: GLOBAL TEXT ANALYTICS MARKET, BY BANKING, FINANCIAL SERVICES & INSURANCE, 2017-2025 (IN $ MILLION)
  • FIGURE 21: GLOBAL TEXT ANALYTICS MARKET, BY GOVERNMENT, 2017-2025 (IN $ MILLION)
  • FIGURE 22: GLOBAL TEXT ANALYTICS MARKET, BY RETAIL, 2017-2025 (IN $ MILLION)
  • FIGURE 23: GLOBAL TEXT ANALYTICS MARKET, BY HEALTHCARE & PHARMACEUTICALS MARKET, 2017-2025 (IN $ MILLION)
  • FIGURE 24: GLOBAL TEXT ANALYTICS MARKET, BY TELECOMMUNICATION, 2017-2025 (IN $ MILLION)
  • FIGURE 25: GLOBAL TEXT ANALYTICS MARKET, BY FAST MOVING CONSUMER GOODS (FMCG), 2017-2025 (IN $ MILLION)
  • FIGURE 26: GLOBAL TEXT ANALYTICS MARKET, BY OTHER END USERS, 2017-2025 (IN $ MILLION)
  • FIGURE 27: TEXT ANALYTICS TECHNOLOGY MODEL
  • FIGURE 28: GLOBAL TEXT ANALYTICS MARKET, BY DESCRIPTIVE DATA ANALYSIS, 2017-2025 (IN $ MILLION)
  • FIGURE 29: GLOBAL TEXT ANALYTICS MARKET, BY TEXT CLUSTERING, 2017-2025 (IN $ MILLION)
  • FIGURE 30: GLOBAL TEXT ANALYTICS MARKET, BY WEB MINING, 2017-2025 (IN $ MILLION)
  • FIGURE 31: GLOBAL TEXT ANALYTICS MARKET, BY PREDICTIVE ANALYSIS, 2017-2025 (IN $ MILLION)
  • FIGURE 32: GLOBAL TEXT ANALYTICS MARKET SHARE, BY REGION, 2016 & 2025 (IN %)
  • FIGURE 33: NORTH AMERICA CLOUD TRAFFIC 2015-2016
  • FIGURE 34: AVERAGE INTERNET PENETRATION RATE IN 2016
  • FIGURE 35: UNITED STATES TEXT ANALYTICS MARKET, 2017-2025 (IN $ MILLION)
  • FIGURE 36: BIG DATA ANALYTICS MARKET IN CANADA, 2016-2020 (IN $ MILLION)
  • FIGURE 37: CANADA TEXT ANALYTICS MARKET, 2017-2025 (IN $ MILLION)
  • FIGURE 38: UNITED KINGDOM TEXT ANALYTICS MARKET, 2017-2025 (IN $ MILLION)
  • FIGURE 39: BIG DATA ANALYTICS MARKET IN GERMANY, 2015-2016 (IN $ MILLION)
  • FIGURE 40: GERMANY TEXT ANALYTICS MARKET, 2017-2025 (IN $ MILLION)
  • FIGURE 41: FRANCE TEXT ANALYTICS MARKET, 2017-2025 (IN $ MILLION)
  • FIGURE 42: SPAIN TEXT ANALYTICS MARKET, 2017-2025 (IN $ MILLION)
  • FIGURE 43: ITALY TEXT ANALYTICS MARKET, 2017-2025 (IN $ MILLION)
  • FIGURE 44: REST OF EUROPE TEXT ANALYTICS MARKET, 2017-2025 (IN $ MILLION)
  • FIGURE 45: SMARTPHONE USERS IN ASIA PACIFIC, 2016-2020 (IN $ MILLION)
  • FIGURE 46: CHINA BIG DATA ANALYTICS MARKET, 2015-2016 (IN $ MILLION)
  • FIGURE 47: CHINA TEXT ANALYTICS MARKET, 2017-2025 (IN $ MILLION)
  • FIGURE 48: SMARTPHONE USERS IN JAPAN, 2015-2016 (IN $ MILLION)
  • FIGURE 49: JAPAN TEXT ANALYTICS MARKET, 2017-2025 (IN $ MILLION)
  • FIGURE 50: INDIA TEXT ANALYTICS MARKET, 2017-2025 (IN $ MILLION)
  • FIGURE 51: REST OF ASIA PACIFIC TEXT ANALYTICS MARKET, 2017-2025 (IN $ MILLION)
  • FIGURE 52: LATIN AMERICA SOCIAL MEDIA USERS, 2015-2016 (IN $ MILLION)
  • FIGURE 53: LATIN AMERICA TEXT ANALYTICS MARKET, 2017-2025 (IN $ MILLION)
  • FIGURE 54: MIDDLE EAST AND AFRICA INTERNET PENETRATION RATE, 2015-2020 (IN %)
  • FIGURE 55: MIDDLE EAST AND AFRICA TEXT ANALYTICS MARKET, 2017-2025 (IN $ MILLION)
  • FIGURE 56: MARKET SHARE ANALYSIS OF KEY PLAYERS IN 2016 (%)
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