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市場調查報告書

藍芽信標終端的全球市場:2016∼2020年

Global Bluetooth Beacon Devices Market 2016-2020

出版商 TechNavio (Infiniti Research Ltd.) 商品編碼 361515
出版日期 內容資訊 英文 61 Pages
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藍芽信標終端的全球市場:2016∼2020年 Global Bluetooth Beacon Devices Market 2016-2020
出版日期: 2016年06月15日 內容資訊: 英文 61 Pages
簡介

藍芽信標終端是與BLE科技一起開發,BLE4.0是用於藍芽信標開發的最初版本。BLE科技是Apple在2013年9月第一次發表的信標的規格。Apple以「iBeacon」名發表信標技術,2015年中Google和Microsoft也各開發信標技術的規格「Eddystone」和「Microsoft 10」。這些各種信標技術規格,支援iOS、Android、Windows 3種智慧型手機用OS。

本報告提供藍芽信標終端的市場目前方案和成長的展望,以專家意見為基礎的市場分析,主要供應商分析等。

第1章 摘要整理

第2章 調查的對象

  • 市場概要
  • 頂級供應商的提供產品

第3章 市場調查手法

  • 調查手法
  • 經濟指標

第4章 簡介

  • 主要市場焦點

第5章 藍芽信標終端市場展望

  • 市場概要
  • 各出貨量的市場規模與預測
  • 藍芽信標的今後的成長展望
  • 波特的五力分析

第6章 藍芽信標終端的各終端用戶市場分類

  • 零售業
  • 零售業之外

第7章 藍芽信標終端的地區分類

  • 南北美洲的藍芽信標終端市場
  • 歐洲、中東、非洲的藍芽信標終端市場
  • 亞太地區的藍芽信標終端市場
  • 年複合成長率比較

第8章 藍芽信標終端的主要國家

  • 美國
  • 日本
  • 德國
  • 法國

第9章 藍芽信標終端的市場促進要素

  • 在組織化的零售業的利用的擴大
  • 消費者體驗的工廠
  • 降低成本

第10章 促進要素與其影響

第11章 藍芽信標終端市場課題

  • 消費者間對隱私的擔憂擴大
  • 跟移動平台的互通性
  • 零售店的應用程式的安裝與消費者對繼續使用的抵抗

第12章 促進要素的影響與課題

第13章 藍芽信標終端市場趨勢

  • 規格化BLE技術的可用性
  • 消費者透過應用程式購買的頻率增加
  • 多產品的方法

第14章 供應商的展望

  • 競爭方案
  • 其他關注的供應商

第15章 分析師的考察

  • 關鍵

第16章 附屬資料

第17章 關於Technavio

目錄
Product Code: IRTNTR8765

About the Bluetooth Beacon Devices Market

Bluetooth beacon devices are developed with BLE technology. BLE version 4.0 was the first version used for developing Bluetooth beacons. The BLE technology standard for beacons was introduced by Apple for the first time in September 2013. Apple launched its beacon technology under the brand name iBeacon in October 2013. In mid-2015, Google and Microsoft also developed beacon technology standards: Eddystone and Microsoft 10. These different beacon technology standards support three different smartphone operating systems. iBeacon supports iOS; Eddystone supports Android; and Microsoft 10 supports Windows.

Technavio's analysts forecast the global Bluetooth beacon devices market to grow at a CAGR of 222.8% by volume during the period 2016-2020.

Covered in this report

The report covers the present scenario and the growth prospects of the global Bluetooth beacon devices market for 2016-2020. To calculate the market size, the report takes into account the shipments of Bluetooth beacon devices worldwide for the following segments:

  • Retail (hypermarkets, supermarkets, department stores, discounters, specialty stores, and cash-and-carry stores)
  • Non-retail (sports, manufacturing, telecommunications, airlines, IT, logistics, hospitality, health, and wellness)

The market is divided into the following segments based on geography:

  • Americas
  • APAC
  • EMEA

Technavio's report, Global Bluetooth Beacon Devices Market 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors

  • PLUS Location Systems (BlueCats)
  • Blue Sense Networks
  • Estimote
  • General Electric
  • Gelo
  • Glimworm Beacons
  • Kontakt.io
  • Onyx Beacon
  • PayPal
  • Sensorberg
  • Qualcomm (Gimbal)

Market driver

  • Increasing use in organized retail
  • For a full, detailed list, view our report

Market challenge

  • Growing privacy concerns among consumers
  • For a full, detailed list, view our report

Market trend

  • Availability of standardized BLE technology
  • For a full, detailed list, view our report

Key questions answered in this report

  • What will the market size be in 2020 and what will the growth rate be?
  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?
  • What are the market opportunities and threats faced by the key vendors?
  • What are the strengths and weaknesses of the key vendors?

You can request one free hour of our analyst's time when you purchase this market report. Details are provided within the report.

Table of Contents

PART 01: Executive summary

  • Highlights

PART 02: Scope of the report

  • Market overview
  • Top-vendor offerings

PART 03: Market research methodology

  • Research methodology
  • Economic indicators

PART 04: Introduction

  • Key market highlights

PART 05: Market landscape

  • Market overview
  • Market size and forecast by volume
  • Future growth prospects of Bluetooth beacons
  • Five forces analysis

PART 06: Market segmentation by end-user

  • Retail
  • Non-retail

PART 07: Geographical segmentation

  • Bluetooth beacon devices market in Americas
  • Bluetooth beacon devices market in EMEA
  • Bluetooth beacon devices market in APAC
  • CAGR comparison

PART 08: Key leading countries

  • US
  • Japan
  • Germany
  • France

PART 09: Market drivers

  • Increasing use in organized retail
  • Enhanced experience for consumers
  • Cost savings

PART 10: Impact of drivers

PART 11: Market challenges

  • Growing privacy concerns among consumers
  • Compatibility with mobile platforms
  • Consumers' reluctance to install and keep dedicated retailer apps

PART 12: Impact of drivers and challenges

PART 13: Market trends

  • Availability of standardized BLE technology
  • Increasing frequency of consumer purchases through apps
  • Multi-product approach

PART 14: Vendor landscape

  • Competitive scenario
  • Prominent vendors

PART 15: Analyst insights

  • Key points

PART 16: Appendix

  • List of abbreviations

PART 17: Explore Technavio

List of Exhibits

  • Exhibit 01: Product offerings
  • Exhibit 02: Bluetooth beacon devices market by technology standard 2015 (share of shipments)
  • Exhibit 03: Contribution of organized retail to overall retail industry in 2015
  • Exhibit 04: Overview of Bluetooth beacon devices market
  • Exhibit 05: Bluetooth beacon devices market by volume 2015-2020 (millions of units)
  • Exhibit 06: ASP of Bluetooth beacon devices 2015-2020 ($ per unit)
  • Exhibit 07: Bluetooth beacon devices market by revenue 2015-2020 ($ millions)
  • Exhibit 08: Five forces analysis
  • Exhibit 09: Bluetooth beacon devices market segmentation by end-user 2015-2020
  • Exhibit 10: Bluetooth beacon devices market segmentation by end-user 2015-2020 (millions of units)
  • Exhibit 11: Bluetooth beacon devices market in retail sector 2015-2020 (millions of units)
  • Exhibit 12: Bluetooth beacon devices market: Shipment shares of retail formats 2015
  • Exhibit 13: Bluetooth beacon devices market in non-retail segment 2015-2020 (millions of units)
  • Exhibit 14: Geographical segmentation of Bluetooth beacon market 2015 (shipment share)
  • Exhibit 15: Geographical segmentation of Bluetooth beacon devices market 2015-2020 (shipment share)
  • Exhibit 16: Geographical segmentation of Bluetooth beacon devices market 2015-2020 (millions of units)
  • Exhibit 17: Bluetooth beacon devices market in Americas 2015-2020 (millions of units)
  • Exhibit 18: Bluetooth beacon devices market in EMEA 2015-2020 (millions of units)
  • Exhibit 19: Bluetooth beacon devices market in APAC 2015-2020 (millions of units)
  • Exhibit 20: CAGR comparison
  • Exhibit 21: Key leading countries
  • Exhibit 22: Overview of Bluetooth beacons market in US
  • Exhibit 23: Overview of Bluetooth beacons market in Japan
  • Exhibit 24: Overview of Bluetooth beacons market in Germany
  • Exhibit 25: Overview of Bluetooth beacons market in France
  • Exhibit 26: Functions of Bluetooth beacon devices in retail stores
  • Exhibit 27: Bluetooth beacon devices location data
  • Exhibit 28: Impact of drivers
  • Exhibit 29: Global smartphone operating system market by usage
  • Exhibit 30: Impact of drivers and challenges
  • Exhibit 31: Bluetooth beacon enabling payment infrastructure
  • Exhibit 32: Comparison of communication technologies
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