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Global Digital Signage Market 2016-2020

出版商 TechNavio (Infiniti Research Ltd.) 商品編碼 351659
出版日期 內容資訊 英文 45 Pages
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數位電子看板的全球市場:2016年∼2020年 Global Digital Signage Market 2016-2020
出版日期: 2016年01月27日 內容資訊: 英文 45 Pages



第1章 摘要整理

第2章 報告的範圍

第3章 市場調查的方法

  • 調查方法
  • 經濟指標

第4章 簡介

第5章 市場的狀況

  • 市場概要
  • 市場規模與預測
  • 波特的五力分析

第6章 市場區隔:用途

  • 零售
  • 速食,其他餐廳
  • 教育
  • 醫療
  • 其他

第7章 市場區隔:收益來源

第8章 各地區市場區隔

第9章 推動市場的要素

  • 與傳統的招牌比較下的優點
  • 醫療,銀行部門引進的增加
  • 互動·數位電子看板的人氣

第10章 促進要素的影響

第11章 市場課題

第12章 促進要素與課題的影響

第13章 市場趨勢

  • 教育機關引進的增加
  • 更薄,智慧數位電子看板顯示器的引進
  • 高解析度顯示器的引進
  • 3D顯示器的廣告引進增加

第14章 供應商狀況

  • 競爭模式
  • 供應商分析
  • 最新資訊

第15章 附錄

第16章 Technavio的其他報告


Product Code: IRTNTR8282

About Digital Signage

Digital signage is used in navigation, placemaking, exhibitions, public installations, marketing, and outdoor advertising. It uses technologies like LCDs, LED displays, and projection to display content such as digital images, video, and information. These can be found in public spaces, transportation systems, museums, stadiums, retail stores, hotels, restaurants, and corporate buildings.

Digital signage displays make use of content management systems and digital media distribution systems that are installed on PCs and servers to display information. They are increasingly being used as an alternative to static signage due to the following advantages:

  • Frequent and easy content updating
  • Interactive abilities due to touch screens, movement detection, and image capturing
  • Out-of-home advertising that shows video content along with traditional ads or messages
  • Delivery of targeted messages to specific locations or consumers at specific times

Technavio's analysts forecast the global digital signage market to grow at a CAGR of 5.6% during the period 2016-2020.

Covered in this report

The report covers the present scenario and the growth prospects of the global digital signage market for 2016-2020. To calculate the market size, the report considers the revenue generated from the use of digital signage for applications such as:

  • Retail
  • Quick service restaurants (QSRs) and other restaurants
  • Education
  • Healthcare
  • Other (governments, corporations, public spaces, banking, transportation, and outdoor sports)

Technavio's report, Global Digital Signage Market 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors

  • Cisco
  • HP
  • Panasonic
  • Samsung

Other Prominent Vendors

  • AU Optronics
  • NEC Display Solutions
  • Omnivex
  • Planar Systems
  • Sharp
  • Sony
  • BrightSign
  • Intel
  • KeyWest Technology
  • LG
  • Microsoft
  • Scala
  • Winmate.

Market driver

  • Advantages over traditional advertisement boards
  • For a full, detailed list, view our report

Market challenge

  • Lack of awareness regarding benefits of digital signage
  • For a full, detailed list, view our report

Market trend

  • Increasing adoption by educational institutions
  • For a full, detailed list, view our report

Key questions answered in this report

  • What will the market size be in 2020 and what will the growth rate be?
  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?
  • What are the market opportunities and threats faced by the key vendors?
  • What are the strengths and weaknesses of the key vendors?

You can request one free hour of our analyst's time when you purchase this market report. Details are provided within the report.

Table of Contents

PART 01: Executive summary

  • Highlights

PART 02: Scope of the report

  • Definitions
  • Market overview
  • Top-vendor offerings

PART 03: Market research methodology

  • Research methodology
  • Economic indicators

PART 04: Introduction

  • Key market highlights

PART 05: Market landscape

  • Market overview
  • Market size and forecast
  • Five forces analysis

PART 06: Market segmentation by application

  • Retail
  • QSRs and other restaurants
  • Education
  • Healthcare
  • Other segment

PART 07: Market segmentation by revenue source

PART 08: Geographical segmentation

  • Global digital signage market by geography

PART 09: Market drivers

  • Advantages over traditional advertisement boards
  • Growing adoption in healthcare and banking sectors
  • Growing popularity of interactive digital signage

PART 10: Impact of drivers

PART 11: Market challenges

  • Lack of awareness about digital signage benefits
  • Uncertain ROI
  • Complex supply chain
  • Growing e-commerce market

PART 12: Impact of drivers and challenges

PART 13: Market trends

  • Increasing adoption in educational institutions
  • Adoption of slimmer and smart digital signage displays
  • Adoption of high-resolution displays
  • Increased adoption of 3D displays for advertising

PART 14: Vendor landscape

  • Competitive scenario
  • Vendor analysis
  • Key news

PART 15: Appendix

  • List of abbreviations

PART 16: Explore Technavio

List of Exhibits

  • Exhibit 01: Product offerings
  • Exhibit 02: Segmentation of global digital signage market
  • Exhibit 03: Global digital signage market 2015-2020 ($ billions)
  • Exhibit 04: Five forces analysis
  • Exhibit 05: Global digital signage market by application 2015-2020
  • Exhibit 06: Global digital signage market by revenue source 2015 and 2020
  • Exhibit 07: Global digital signage market by geography 2015-2020
  • Exhibit 08: Global digital signage market by geography 2015-2020 ($ billions)
  • Exhibit 09: Impact of drivers
  • Exhibit 10: Brick-and-mortar stores versus e-commerce 2015-2020
  • Exhibit 11: Impact of drivers and challenges
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