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市場調查報告書

液體清潔劑的全球市場:2015年∼2019年

Global Liquid Detergent Market 2015-2019

出版商 TechNavio (Infiniti Research Ltd.) 商品編碼 345179
出版日期 內容資訊 英文 59 Pages
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液體清潔劑的全球市場:2015年∼2019年 Global Liquid Detergent Market 2015-2019
出版日期: 2015年11月11日 內容資訊: 英文 59 Pages
簡介

全球液體清潔劑市場預測從2014年到2019年間將以8%的年複合成長率擴大。

本報告依各地區提供全球液體清潔劑市場現狀與今後的預測,加上市場成長因素與課題,主要國家的趨勢,主要供應商分析等資訊。

第1章 摘要整理

  • 概況

第2章 本報告的調查範圍

  • 市場概要
  • 主要供應商的產品

第3章 市場調查手法

  • 調查手法
  • 經濟指標

第4章 簡介

  • 主要市場洞察

第5章 市場形勢

  • 市場規模與預測
  • 全球居家清潔用品市場與液體清潔劑市場比較分析
  • 波特的五力分析

第6章 不同零售型態的市場分類

  • 全球液體清潔劑市場:不同零售型態

第7章 地理區分

  • 市場概要
  • 南北美洲的液體清潔劑市場
  • 歐洲的液體清潔劑市場
  • 亞太地區的液體清潔劑市場
  • 中東·非洲地區的液體清潔劑市場

第8章 主要國家

第9章 市場成長因素

第10章 市場成長因素的影響

第11章 市場課題

第12章 成長因素與課題的影響

第13章 市場趨勢

第14章 業者情勢

  • 競爭情形
  • 其他卓越供應商

第15章 主要供應商分析

  • Church & Dwight
  • Clorox
  • Henkel
  • Procter & Gamble
  • Reckitt Benckiser Group
  • Unilever

第16章 附錄

  • 簡稱清單

第17章 關於Technavio

目錄
Product Code: IRTNTR7600

Covering: This market research report presents the segmentation of the global liquid detergent market by retail format (hypermarkets and supermarkets, independent stores, and convenience stores) and by geography (Americas, APAC, Europe, and MEA). The report also includes an insightful analysis of the leading companies in the market such as Church & Dwight, Henkel, P&G, Reckitt Benckiser, Clorox, and Unilever.

Market analysis of the liquid detergent market

Technavio's market research analyst predicts the global liquid detergent market to witness a steady growth at a rate of 8% during the forecast period. The increase in working women population and the rise in disposable income are the key drivers for the growth of this market. The rise in penetration of washing machines in developing countries is also contributing to the need for automated laundry products like liquid detergent. During 2014, nearly 77% of the Chinese population has access to washing machines.

The rising demand for eco-friendly liquid detergents is also expected to fuel the growth of this market during the forecast period. Eco-friendly or green products are made of natural substances; chemicals, artificial additives, and other synthetics are not used during the production process. For instance, Seventh Generation is an American company that manufactures a variety of natural and plant-based liquid detergent.

Segmentation by retail format and analysis of the liquid detergent market

  • Hypermarkets and supermarkets
  • Independent stores
  • Convenience stores

During 2014, hypermarkets and supermarkets accounted for the largest contribution of around 45% of the revenue generated in the market. The contribution of liquid detergent products sales from this store format is more for the developed nations such as the US when compared to the developing nations like India and China.

Geographical segmentation and analysis of the global liquid detergent market

  • Americas
  • APAC
  • Europe
  • MEA

The Americas dominated the global market during 2014 with a market share of around 45%. The high demand for concentrated liquid detergent is an important driver for this region. The US, Canada and Brazil are the key markets in this region.

Competitive landscape and key vendors

The global liquid detergent market is highly competitive with the presence of well-established suppliers. The providers in this market compete on the basis of product differentiation, portfolio, and pricing. The report predicts the expansion of the leading vendors in emerging markets during the forecast period.

The leading vendors in the market are -

  • Church & Dwight
  • Henkel
  • P&G
  • Reckitt Benckiser
  • Clorox
  • Unilever

Other vendors in the market include Dreft, Guangzhou Liby, Kao, LG, Lion Corp, Phoenix Brand, Pigeon, PZ Cussons, Sears Daily Necessities, Seventh Generation, The Sun Products, Wipro, and Zhejiang Yuanmin.

Key questions answered in the report include

  • What will the market size and the growth rate be in 2019?
  • What are the key factors driving the global liquid detergent market?
  • What are the key market trends impacting the growth of the liquid detergent market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?
  • What are the market opportunities and threats faced by the vendors in the liquid detergent market?
  • Trending factors influencing the market shares of the Americas, APAC, Europe, and MEA?
  • What are the key outcomes of the five forces analysis of the global liquid detergent market?

Technavio also offers customization on reports based on specific client requirement.

Table of Contents

PART 01: Executive summary

  • Highlights

PART 02: Scope of the report

  • Market overview
  • Top-vendor offerings

PART 03: Market research methodology

  • Research methodology
  • Economic indicators

PART 04: Introduction

  • Key market highlights

PART 05: Market landscape

  • Market size and forecast
  • Comparative analysis of global laundry care market and global liquid detergent market
  • Five forces analysis

PART 06: Market segmentation by retail format

  • Global liquid detergent market by retail format

PART 07: Geographical segmentation

  • Market overview
  • Liquid detergent market in the Americas
  • Liquid detergent market in Europe
  • Liquid detergent market in APAC
  • Liquid detergent market in MEA

PART 08: Key leading countries

PART 09: Market drivers

PART 10: Impact of drivers

PART 11: Market challenges

PART 12: Impact of drivers and challenges

PART 13: Market trends

PART 14: Vendor landscape

  • Competitive landscape
  • Other prominent vendors

PART 15: Key vendor analysis

  • Church & Dwight
  • Clorox
  • Henkel
  • Procter & Gamble
  • Reckitt Benckiser Group
  • Unilever

PART 16: Appendix

  • List of abbreviations

PART 17: Explore Technavio

List of Exhibits

  • Exhibit 01: Product offerings
  • Exhibit 02: Global liquid detergent market 2014-2019 ($ billions)
  • Exhibit 03: Comparative analysis of global laundry care market and global liquid detergent market 2014 and 2019
  • Exhibit 04: Five forces analysis
  • Exhibit 05: Global liquid detergent market by retail format
  • Exhibit 06: Segmentation of global liquid detergent market by geography 2014
  • Exhibit 07: Liquid detergent market in Americas 2014-2019 ($ billions)
  • Exhibit 08: Liquid detergent market in Europe 2014-2019 ($ billions)
  • Exhibit 09: Liquid detergent market in APAC 2014-2019 ($ billions)
  • Exhibit 10: Liquid detergent market in MEA 2014-2019 ($ billions)
  • Exhibit 11: Key leading countries
  • Exhibit 12: Key vendor ranking in liquid detergent market in US 2014
  • Exhibit 13: Key brand ranking in liquid detergent market in US 2014
  • Exhibit 14: Key leading brands in the UK 2014
  • Exhibit 15: Impact of drivers
  • Exhibit 16: Impact of drivers and challenges
  • Exhibit 17: Church & Dwight: Business segmentation by revenue FY2014
  • Exhibit 18: Church & Dwight: Business segmentation comparison by revenue for FY2013 and FY2014 ($ billions)
  • Exhibit 19: Church & Dwight: Geographical segmentation by revenue for FY2014
  • Exhibit 20: Business segmentation by revenue 2014
  • Exhibit 21: Clorox: Business segmentation by revenue 2013 and 2014
  • Exhibit 22: Henkel: Business/product segmentation by revenue 2014
  • Exhibit 23: Henkel: Business segmentation by revenue 2013 and 2014 ($ billions)
  • Exhibit 24: Henkel: Geographical segmentation by revenue 2015
  • Exhibit 25: P&G: Business segmentation by revenue 2013 and 2014 ($ billions)
  • Exhibit 26: P&G: Geographical segmentation by revenue 2014
  • Exhibit 27: Reckitt Benckiser Group: Business segmentation by revenue 2014
  • Exhibit 28: Reckitt Benckiser Group: Business segmentation by revenue 2013 and 2014 ($ billions)
  • Exhibit 29: Reckitt Benckiser Group: Geographical segmentation by revenue 2014
  • Exhibit 30: Unilever: Business segmentation by revenue 2014
  • Exhibit 31: Unilever: Business segmentation by revenue 2013 and 2014 ($ billions)
  • Exhibit 32: Unilever: Geographical segmentation by revenue 2014
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