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市場調查報告書

口香糖的全球市場:2016年∼2020年

Global Chewing Gum Market 2016-2020

出版商 TechNavio (Infiniti Research Ltd.) 商品編碼 342614
出版日期 內容資訊 英文 66 Pages
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口香糖的全球市場:2016年∼2020年 Global Chewing Gum Market 2016-2020
出版日期: 2016年12月02日 內容資訊: 英文 66 Pages
簡介

口香糖市場「轉換心情用衝動購買」佔大部分需求。為此,具有吸引力的包裝,在市場上的正確定位(譬如在超市的適當賣場等)對促進銷售額相當重要。還有亂吐嚼過的口香糖(隨意丟棄)也成為嚴重的環境問題。全球口香糖市場預計從2016年到2020年這段期間,將以1.25%的年複合成長率 (CAGR) 擴大。日本和馬來西亞等地薄荷口香糖需求量大, (在公共場所嚼食口香糖被認為沒有禮貌)也成為不利於口香糖市場的負面因素。

本報告依產品及地區別提供全球口香糖市場現狀及今後的成長預測,再加上市場成長因素與課題,主要國家的趨勢,主要企業簡介等資訊。

第1章 摘要整理

  • 亮點

第2章 全球糖果零食類市場概要

  • 市場概要
  • 市場規模與其預測
  • 市場差異化要素
  • 消費者趨勢分析
  • 市場進入障礙

第3章 分析範圍

  • 分析概要
  • 大供應商的主要產品

第4章 市場分析技術

  • 分析方法
  • 經濟指標

第5章 簡介

  • 市場趨勢的概要

第6章 市場形勢

  • 全球口香糖市場
  • 全球口香糖市場:市場規模與其預測
  • 波特的五力分析

第7章 產品成分別的市場區隔

  • 全球口香糖市場:產品成分別
  • 無糖口香糖
  • 加糖口香糖

第8章 產品種類的市場區隔

  • 全球口香糖市場:各產品種類

第9章 不同零售型態的市場區隔

  • 全球口香糖市場:不同零售型態
  • 大賣場/超級市場·便利商店
  • 藥妝店
  • 其他 (網路零售業者,專賣店)

第10章 地區區分

  • 各地區的市場分類
  • 南北美洲市場
  • 亞太地區市場
  • 歐洲市場
  • 中東·非洲市場

第11章 主要國家市場

  • 美國
  • 中國
  • 巴西
  • 日本

第12章 市場成長因素

  • 無糖口香糖對於牙齒·口腔衛生的明顯優點
  • 消費者的「衝動購買」趨勢
  • 廠商方面的產品陣容策略
  • 創新的包裝·行銷的措施

第13章 市場成長因素的影響

第14章 市場課題

  • 口香糖的替代產品口部芳香用品
  • 環境方面的課題
  • 政府的法規
  • 本地企業和未加入組織企業的競爭

第15章 成長因素與課題的影響

第16章 市場趨勢

  • 功能性口香糖的登場
  • 天然成分口香糖的需求增加
  • 調味·產品的開發
  • 尼古丁口香糖的需求增加

第17章 業者情勢

  • 競爭模式
  • 主要供應商比較分析
  • Lotte Confectionery (Lotte)
  • Mars (Wrigley)
  • Mondelez International (Mondelez)
  • Perfetti Van Melle
  • 其他卓越供應商

第18章 附錄

  • 簡稱清單

第19章 關於Technavio

圖表一覽

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目錄
Product Code: IRTNTR11013

About Chewing Gum

Chewing gum is a product that is mostly bought on impulse. Therefore, attractive packaging and the correct placement of these products, like at the checkout zones of supermarkets and hypermarkets, are expected to drive the market during the forecast period. Chewing, especially for an extended period, is regarded as indecorous in many countries such as Japan, Thailand, Malaysia, and Singapore. Therefore, consumers in such countries often favor consuming mints to chewing gum. This will likely hurt the overall demand for chewing gum over the next five years. Moreover, the littering of masticated gum, which does harm to the environment, is an associated problem with gum consumption.

Technavio's analysts forecast the global chewing gum market to grow at a CAGR of 1.25% during the period 2016-2020.

Covered in this report

The report covers the present scenario and the growth prospects of the global chewing gum market for 2016-2020. To calculate the market size, the report considers the revenue generated from the retail sales of chewing gums to individual customers in the global market.

The market is divided into the following segments based on geography:

  • Americas
  • APAC
  • EMEA

Technavio's report, Global Chewing Gum Market 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors

  • Lotte
  • Meiji Holdings
  • Mondelez International
  • Perfetti Van Melle
  • Wrigley

Other Prominent Vendors

  • Arcor
  • August Storck
  • Bourbon
  • Cemoi
  • Cloetta
  • Colombina
  • CRM Group
  • Crown Confectionery
  • Ezaki Glico
  • Ferrara Candy
  • Haribo
  • Lindt
  • Morinaga & Co.
  • Orion
  • Yildiz Holding

Market driver

  • Perceived oral and dental health benefits of sugar-free chewing gums
  • For a full, detailed list, view our report

Market challenge

  • Mouth fresheners as alternatives to chewing gum
  • For a full, detailed list, view our report

Market trend

  • Growing demand for nicotine chewing gums
  • For a full, detailed list, view our report

Key questions answered in this report

  • What will the market size be in 2020 and what will the growth rate be?
  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?
  • What are the market opportunities and threats faced by the key vendors?
  • What are the strengths and weaknesses of the key vendors?

You can request one free hour of our analyst's time when you purchase this market report. Details are provided within the report.

Table of Contents

PART 01: Executive summary

  • Highlights

PART 02: Global confectionery market summary

  • Market overview
  • Market size and forecast
  • Differentiating factors of market
  • Consumer insights
  • Market entry barriers

PART 03: Scope of the report

  • Market overview
  • Key-vendor offerings

PART 04: Market research methodology

  • Research methodology
  • Economic indicators

PART 05: Introduction

  • Key market highlights

PART 06: Market landscape

  • Global gums market
  • Global chewing gum market: Market size and forecast
  • Five forces analysis

PART 07: Market segmentation by product ingredient

  • Global chewing gum market by product ingredient
  • Global sugar-free chewing gum market
  • Global sugared chewing gum market

PART 08: Market segmentation by product category

  • Global chewing gum market by product category

PART 09: Retail format segmentation

  • Global chewing gum market by retail format
  • Hypermarkets, supermarkets, and convenience stores
  • Drugstores
  • Others (e-retailers and specialty stores)

PART 10: Geographical segmentation

  • Geographical segmentation
  • Chewing gum market in the Americas
  • Chewing gum market in APAC
  • Chewing gum market in Europe
  • Chewing gum market in MEA

PART 11: Key leading countries

  • US
  • China
  • Brazil
  • Japan

PART 12: Market drivers

  • Perceived oral and dental health benefits of sugar-free chewing gums
  • Consumer inclination toward impulse purchase
  • Product lining strategy of manufacturers
  • Innovative packaging and marketing initiatives

PART 13: Impact of drivers

PART 14: Market challenges

  • Mouth fresheners as alternatives to chewing gum
  • Environmental concerns
  • Government regulations
  • Competition from local and unorganized players

PART 15: Impact of drivers and challenges

PART 16: Market trends

  • Emergence of functional chewing gums
  • Increase in demand for chewing gums with natural ingredients
  • Flavor and product innovations
  • Growing demand for nicotine chewing gums

PART 17: Vendor landscape

  • Competitive scenario
  • Comparative analysis of key vendors
  • Lotte Confectionery (Lotte)
  • Mars (Wrigley)
  • Mondelez International (Mondelez)
  • Perfetti Van Melle
  • Other prominent vendors

PART 18: Appendix

  • List of abbreviations

PART 19: Explore Technavio

List of Exhibits

  • Exhibit 01: Global confectionery market by product 2015 (% share of revenue)
  • Exhibit 02: Global confectionery market 2015-2020 ($ billions)
  • Exhibit 03: Differentiating factors of market
  • Exhibit 04: Consumer insights
  • Exhibit 05: Market entry barriers
  • Exhibit 06: Global chewing gum market by product ingredient
  • Exhibit 07: Global chewing gum market by retail format
  • Exhibit 08: Global chewing gum market by geography
  • Exhibit 09: Global gum market by product type 2015 (% share of revenue)
  • Exhibit 10: Global chewing gum market 2015-2020 ($ billions)
  • Exhibit 11: Five forces analysis
  • Exhibit 12: Global chewing gum market by product ingredient 2015 (% share of revenue)
  • Exhibit 13: Global chewing gum market by product ingredient 2015-2020 ($ billions)
  • Exhibit 14: Global sugar-free chewing gum market 2015-2020 ($ billions)
  • Exhibit 15: Global sugared chewing gum market 2015-2020 ($ billions)
  • Exhibit 16: Global chewing gum market by product category 2015
  • Exhibit 17: Popular brands of different chewing gums
  • Exhibit 18: Global chewing gum market by retail format 2015
  • Exhibit 19: Geographical segmentation of market by revenue 2015 and 2020 (% of total revenue)
  • Exhibit 20: Geographical segmentation of market by revenue 2015-2020 ($ billions)
  • Exhibit 21: Chewing gum market in the Americas 2015-2020 ($ billions)
  • Exhibit 22: Chewing gum market in APAC 2015-2020 ($ billions)
  • Exhibit 23: Chewing gum market in Europe 2015-2020 ($ billions)
  • Exhibit 24: Chewing gum market in MEA 2015-2020 ($ billions)
  • Exhibit 25: Key leading countries 2015
  • Exhibit 26: Key leading countries by revenue share
  • Exhibit 27: Chewing gum market in the US 2015-2020 ($ billions)
  • Exhibit 28: Chewing gum market in China 2015-2020 ($ billions)
  • Exhibit 29: Chewing gum market in Brazil 2015-2020 ($ billions)
  • Exhibit 30: Chewing gum market in Japan 2015-2020 ($ billions)
  • Exhibit 31: Top four reasons for consuming chewing gums
  • Exhibit 32: Impact of drivers
  • Exhibit 33: Impact of drivers and challenges
  • Exhibit 34: Key vendors: Benchmarking geographical presence
  • Exhibit 35: Key vendors: Comparative analysis of product portfolio, product pricing, and geographical presence
  • Exhibit 36: Lotte: Business divisions
  • Exhibit 37: Mars: Business segmentation
  • Exhibit 38: Mondelez: Business and geographical segmentation by revenue 2015 (% share of revenue)
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