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市場調查報告書

南美的線上影片平台市場:2015年∼2019年

Online Video Platform Market in Latin America 2015-2019

出版商 TechNavio (Infiniti Research Ltd.) 商品編碼 335588
出版日期 內容資訊 英文 61 Pages
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南美的線上影片平台市場:2015年∼2019年 Online Video Platform Market in Latin America 2015-2019
出版日期: 2015年07月15日 內容資訊: 英文 61 Pages
簡介

南美的線上影片平台市場,預計從2014年到2019年之間,以20.37%的年複合成長率擴大。

本報告提供南美的線上影片平台市場概要、成長因素與課題、主要趨勢、主要供應商的簡介等。

第1章 摘要整理

第2章 簡稱清單

第3章 調查範圍

  • 市場概要
  • 主要的產品

第4章 市場調查手法

  • 市場調查流程
  • 調查手法

第5章 簡介

第6章 線上影片平台概要

  • 線上影片平台
  • 線上影片平台的工作流程
  • 南美概要
  • 南美的行動市場
  • 供應商的數位行銷機會
    • 南美的主要3個國家的廣告支出
    • 影片視聽
    • 平均每人的影片視聽

第7章 市場形勢

  • 市場概要
  • 全球線上影片平台市場
  • 南美的線上影片平台市場
  • 波特的五力分析

第8章 各用途的市場分類

第9章 各終端用戶的市場分類

第10章 主要國家

  • 巴西
  • 阿根廷
  • 墨西哥

第11章 購買標準

第12章 市場成長因素

第13章 成長因素與其影響

第14章 市場課題

第15章 成長因素與課題的影響

第16章 市場趨勢

第17章 趨勢與其影響

第18章 業者情勢

  • 競爭模式
  • 供應商分析
  • 其他卓越供應商

第19章 主要供應商分析

  • Brightcove
  • Kaltura
  • Ooyala
  • Samba Tech

第20章 相關報告

目錄
Product Code: IRTNTR6437

About Online Video Platform

An online video platform is a SaaS platform offering hosting, encoding, and customizing, which can also act as an embedded player for organizations that want to upload and distribute their own content. The platform provides an end-to-end tool set for distributing, downloading, publishing, and measuring online video content for both on-demand and live delivery. It allows enterprises and media companies to convert an online video into any format and share it across platforms and devices such as iOS, Android-enabled smartphones and tablets, PCs, digital set-top boxes, and TVs. Organizations start with do-it-yourself solutions for posting videos and as they scale up their video publishing operations, they adopt a video platform.

Online video products vary in features that range from ready-made solutions (traditional) to white-label solutions (customized solutions). For instance, YouTube is a ready-made solution, and FTA or Pay-TV broadcasting is a service extending the availability of the content to desktops or mobility devices.

Technavio's analysts forecast the online video platform market in Latin America to grow at a CAGR of 20.37% during 2014-2019.

Covered in this Report

This report covers the present scenario and the growth prospects of the online video platform market in Latin America for 2015-2019. To calculate the market size, the report takes into account revenue generated from the following:

  • New subscriptions
  • Technical support
  • Software maintenance

Technavio's report, Online Video Platform Market in Latin America, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects in the coming years. The report also includes a discussion of the key vendors operating in this market.

Key Leading Countries

  • Argentina
  • Brazil
  • Mexico

Key Vendors

  • Brightcove
  • Kaltura
  • Ooyala
  • Samba Group

Other Prominent Vendors

  • KIT Digital
  • LongTail Ad Solutions
  • MediaCore
  • PermissionTV
  • thePlatform
  • VMIX Media

Market Driver

  • Increase in Online Video Audience
  • For a full, detailed list, view our report

Market Challenge

  • Limited Availability of Content
  • For a full, detailed list, view our report

Market Trend

  • Growing Usage of Videoconferencing
  • For a full, detailed list, view our report

Key Questions Answered in this Report

  • What will the market size be in 2019 and what will the growth rate be?
  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?
  • What are the market opportunities and threats faced by the key vendors?
  • What are the strengths and weaknesses of the key vendors?

Table of Contents

01. Executive Summary

02. List of Abbreviations

03. Scope of the Report

  • 03.1. Market Overview
  • 03.2. Product Offerings

04. Market Research Methodology

  • 04.1. Market Research Process
  • 04.2. Research Methodology

05. Introduction

06. Overview of Online Video Platform

  • 06.1. Online Video Platform
  • 06.2. Workflow of Online Video Platform
  • 06.3. Latin America Overview
  • 06.4. Latin America Mobile Market
  • 06.5. Digital Marketing an Opportunity for Vendors
    • 06.5.1. Ad Spending by Three Major Latin American Countries
    • 06.5.2. Video Viewing
    • 06.5.3. Videos per Viewer

07. Market Landscape

  • 07.1. Market Overview
  • 07.2. Global Online Video Platform Market
  • 07.3. Online Video Platform Market in Latin America
  • 07.4. Five Forces Analysis

08. Market Segmentation by Application

09. Market Segmentation by End-users

10. Key Leading Countries

    • 10.1.1. Online Video Platform Market in Brazil
    • 10.1.2. Online Video Platform Market in Argentina
    • 10.1.3. Online Video Platform Market in Mexico

11. Buying Criteria

12. Market Growth Drivers

13. Drivers and their Impact

14. Market Challenges

15. Impact of Drivers and Challenges

16. Market Trends

17. Trends and their Impact

18. Vendor Landscape

  • 18.1. Competitive Scenario
  • 18.2. Vendor Analysis 2014
  • 18.3. Other Prominent Vendors

19. Key Vendor Analysis

  • 19.1. Brightcove
    • 19.1.1. Key Facts
    • 19.1.2. Business Overview
    • 19.1.3. Business Segmentation by Revenue 2013
    • 19.1.4. Business Segmentation by Revenue 2012 and 2013
    • 19.1.5. Geographical Segmentation by Revenue 2013
    • 19.1.6. Business Strategy
    • 19.1.7. Recent Developments
    • 19.1.8. SWOT Analysis
  • 19.2. Kaltura
    • 19.2.1. Key Facts
    • 19.2.2. Business Overview
    • 19.2.3. Business Strategy
    • 19.2.4. Recent Developments
    • 19.2.5. SWOT Analysis
  • 19.3. Ooyala
    • 19.3.1. Key Facts
    • 19.3.2. Business Overview
    • 19.3.3. Key Solutions and Services
    • 19.3.4. Recent Developments
    • 19.3.5. SWOT Analysis
  • 19.4. Samba Tech
    • 19.4.1. Key Facts
    • 19.4.2. Business Overview
    • 19.4.3. Business Lines
    • 19.4.4. SWOT Analysis

20. Other Reports in this Series

List of Exhibits

  • Exhibit 1: Market Research Methodology
  • Exhibit 2: Types of Online Video Platform
  • Exhibit 3: Workflow of an Online Video Platform
  • Exhibit 4: Latin America Overview
  • Exhibit 5: Internet Penetration of Major Countries of Latin America 2014
  • Exhibit 6: Latin America Mobile Market
  • Exhibit 7: Markets of Latin America by Unique Subscribers 2014 (unit in millions)
  • Exhibit 8: Internet Usage by Age
  • Exhibit 9: Devices Share used to Come Online
  • Exhibit 10: Global Online Video Platform Market 2014-2019 ($ millions)
  • Exhibit 11: Online Video Platform Market in Latin America 2014-2019 ($ millions)
  • Exhibit 12: Market Segmentation by End-user Application
  • Exhibit 13: Online Video Platform Market in Latin America: Business Segmentation by Revenue 2013
  • Exhibit 14: Online Video Platform Market in Latin America: Business Segmentation by Revenue 2012 and 2013 (US$ million)
  • Exhibit 15: Online Video Platform Market in Latin America: Geographical Segmentation by Revenue 2013
  • Exhibit 16: Ooyala: Key Solutions and Services
  • Exhibit 17: Samba Group: Business Lines
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