Cover Image
市場調查報告書

防毒軟體的南美市場 (2015∼2019年)

Antivirus Software Market in Latin America 2015-2019

出版商 TechNavio (Infiniti Research Ltd.) 商品編碼 335105
出版日期 內容資訊 英文 87 Pages
訂單完成後即時交付
價格
Back to Top
防毒軟體的南美市場 (2015∼2019年) Antivirus Software Market in Latin America 2015-2019
出版日期: 2015年07月08日 內容資訊: 英文 87 Pages
簡介

防毒軟體偵測、防止、去除有害的程式。還有為了防止電腦感染惡意程式,簽名式的檢測方法,啟發式檢測方法,以及rootkit檢測工具等,即時掃描系統記憶體和OS、文件。隨著網際網路的利用擴大,惡意程式攻擊的風險也變高。防毒軟體雖然無法阻擋所有惡意程式攻擊系統,不過,透過即時掃描的活用,可阻止大部分層級的侵入。南美各國的防毒軟體市場2014∼2019年,預計以7.78%的年複合成長率(CAGR) 成長。

本報告提供南美各國的防毒軟體市場相關分析、技術概要和基本的市場結構、市場規模趨勢 (今後5年的預測值)、推動、阻礙市場要素與其影響力、主要企業簡介、今後的市場機會等調查評估。

第1章 摘要整理

第2章 簡稱集

第3章 分析範圍

  • 市場概要

第4章 市場分析技術

  • 市場分析的流程
  • 分析方法

第5章 簡介

第6章 市場推動力

第7章 市場概要

  • 威脅的種類
    • 特洛伊木馬
    • 病毒
    • 蠕蟲
    • 廣告程式
    • 釣魚
    • 啟動扇區病毒
  • 對iOS/Android的行動裝置的威脅
  • 防毒軟體的種類
  • 電腦病毒的感染來源
  • 防毒需求

第8章 市場環境

  • 市場概況
  • 產品生命週期分析
    • 市場規模與其預測
  • 全球防毒軟體市場上南美地區的佔有率
  • 南美的防毒軟體市場
    • 市場規模與其預測
  • 波特的五力分析

第9章 主要國家市場

  • 阿根廷
  • 巴西
  • 智利

第10章 購買標準

第11章 促進市場成長的要素

第12章 推動因素與其影響力

第13章 市場課題

第14章 推動因素、課題的影響力

第15章 市場趨勢

第16章 市場趨勢與其影響

第17章 供應商環境

  • 競爭方案
  • 各供應商的最新趨勢
    • 近幾年的主要趨勢
    • 企業合併、收購 (M&A)
  • 主要供應商的一覽

第18章 主要供應商的概要

  • Avast
    • 提供產品
  • ESET
  • Kaspersky Lab
  • Microsoft
  • Symantec
  • 其他卓越供應商

第19章 主要供應商分析

  • Avast
    • 主要資料
    • 產業概要
    • 產品的分類
    • 產業策略
    • 最近的發展趨勢
    • SWOT分析
  • ESET
  • Kaspersky Lab
  • Microsoft
  • Symantec

第20章 相關報告

圖表一覽

目錄
Product Code: IRTNTR6278

About Antivirus

Antivirus software detects, prevents, and removes malicious programs. It enables real-time scanning of the system memory, OS, and files using signature-based detection methods, heuristic detection methods, and rootkit detection tools to prevent computers from being infected with malware. With increased usage of the Internet, the risk of malware attacks is high. Though antivirus software cannot protect the system from every type of malware attack, it can prevent a significant level of intrusions with the help of real-time scanning.

Technavio's analysts forecast the antivirus software market in Latin America to grow at a CAGR of 7.78% over 2014-2019.

Covered in this Report

In this report, Technavio covers the present scenario and growth prospects of the antivirus software market in Latin America during 2015-2019. To calculate the market size, the analyst considers:

Revenue generated from the sales of antivirus software packages for PCs and mobile devices (includes laptops, netbooks, and MacBook) in Latin America

Revenue generated from the sales of complete security solutions is excluded from the scope of this study

The market is highly fragmented with the presence of several small and large vendors. The report does not include the market share of all vendors; it only presents a list of the key vendors and a corresponding detailed analysis of the same.

The report also discusses the major drivers that influence the growth of the market in Latin America and outlines the challenges faced by vendors and the market at large, as well as the key trends emerging in the market.

Key Vendors

  • Avast Software
  • Anti-Virus Guard Technologies (AVG)
  • ESET
  • Microsoft
  • Symantec

Other Prominent Vendors

  • Bitdefender
  • Fortinet
  • F-Secure
  • G DATA Software
  • McAfee
  • Panda Security
  • PSafe
  • Sophos
  • Wontok

Market Driver

  • Growing Dependency on Internet
  • For a full, detailed list, view our report

Market Challenge

  • Availability of Open-Source Security Solutions
  • For a full, detailed list, view our report

Market Trend

  • Popularity of SaaS-based Security Solutions
  • For a full, detailed list, view our report

Key Questions Answered in this Report

  • What will the market size be in 2019 and what will the growth rate be?
  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?
  • What are the market opportunities and threats faced by the key vendors?
  • What are the strengths and weaknesses of the key vendors?

Table of Contents

01. Executive Summary

02. List of Abbreviations

03. Scope of the Report

  • 03.1. Market Overview

04. Market Research Methodology

  • 04.1. Market Research Process
  • 04.2. Research Methodology

05. Introduction

06. Market Traction

07. Market Description

  • 07.1. Types of Threat
    • 07.1.1. Trojan
    • 07.1.2. Virus
    • 07.1.3. Worms
    • 07.1.4. Adware
    • 07.1.5. Phishing
    • 07.1.6. Boot Sector Virus
  • 07.2. iOS and Android Threats on Mobile Devices
  • 07.3. Types of Antivirus Software
  • 07.4. Causes of Computer Viruses
  • 07.5. Need for Antivirus

08. Market Landscape

  • 08.1. Market Overview
  • 08.2. Product Life Cycle Analysis
    • 08.2.1. Product Lifecycle of Antivirus Software in Latin America
  • 08.3. Global Antivirus Software Market
    • 08.3.1. Market Size and Forecast
  • 08.4. Share of Latin America in the Global Antivirus Software Market
  • 08.5. Antivirus Software Market in Latin America
    • 08.5.1. Market Size and Forecast
  • 08.6. Five Forces Analysis

09. Key Leading Countries

  • 09.1. Argentina
  • 09.2. Brazil
  • 09.3. Chile

10. Buying Criteria

11. Market Growth Drivers

12. Drivers and their Impact

13. Market Challenges

14. Impact of Drivers and Challenges

15. Market Trends

16. Trends and their Impact

17. Vendor Landscape

  • 17.1. Competitive Scenario
  • 17.2. Vendors News Updates
    • 17.2.1. Key News
    • 17.2.2. Mergers and Acquisitions
  • 17.3. List of Key Vendors 2014

18. Description of Major Vendors

  • 18.1. Avast
    • 18.1.1. Product Offerings
  • 18.2. ESET
    • 18.2.1. Product Offerings
  • 18.3. Kaspersky Lab
    • 18.3.1. Product Offerings
  • 18.4. Microsoft
    • 18.4.1. Product Offerings
  • 18.5. Symantec
    • 18.5.1. Product Offerings
  • 18.6. Other Prominent Vendors

19. Key Vendor Analysis

  • 19.1. Avast
    • 19.1.1. Key Facts
    • 19.1.2. Business Overview
    • 19.1.3. Product Segmentation
    • 19.1.4. Business Strategy
    • 19.1.5. Recent Developments
    • 19.1.6. SWOT Analysis
  • 19.2. ESET
    • 19.2.1. Key Facts
    • 19.2.2. Business Overview
    • 19.2.3. Product Segmentation
    • 19.2.4. Geographical Segmentation
    • 19.2.5. Business Strategy
    • 19.2.6. Recent Developments
    • 19.2.7. SWOT Analysis
  • 19.3. Kaspersky Lab
    • 19.3.1. Key Facts
    • 19.3.2. Business Overview
    • 19.3.3. Business Segmentation
    • 19.3.4. Business Strategy
    • 19.3.5. Recent Developments
    • 19.3.6. SWOT Analysis
  • 19.4. Microsoft
    • 19.4.1. Key Facts
    • 19.4.2. Business Overview
    • 19.4.3. Business Segmentation by Revenue 2013
    • 19.4.4. Business Segmentation by Revenue 2012 and 2013
    • 19.4.5. Geographical Segmentation by Revenue 2013
    • 19.4.6. Business Strategy
    • 19.4.7. Recent Developments
    • 19.4.8. SWOT Analysis
  • 19.5. Symantec
    • 19.5.1. Key Facts
    • 19.5.2. Business Overview
    • 19.5.3. Business Segmentation by Revenue 2013
    • 19.5.4. Business Segmentation by Revenue 2013 and 2014
    • 19.5.5. Geographical Segmentation by Revenue 2013
    • 19.5.6. Business Strategy
    • 19.5.7. Recent Developments
    • 19.5.8. SWOT Analysis

20. Other Reports in this Series

List of Exhibits

  • Exhibit 1: Market Research Methodology
  • Exhibit 2: iOS and Android Threats
  • Exhibit 3: Types of Antivirus Software
  • Exhibit 4: Causes of Computer Viruses
  • Exhibit 5: Product Lifecycle of Antivirus Software in Latin America
  • Exhibit 6: Global Antivirus Software Market 2014-2019 ($ billion)
  • Exhibit 7: Share of Latin America in the Global Antivirus Software Market 2014-2019
  • Exhibit 8: Antivirus Software Market in Latin America 2014-2019 ($ billion)
  • Exhibit 9: List of Key Vendors 2014
  • Exhibit 10: Avast: Product Segmentation
  • Exhibit 11: ESET: Product Segmentation
  • Exhibit 12: ESET: Geographical Segmentation
  • Exhibit 13: Kaspersky Lab: Business Segmentation
  • Exhibit 14: Microsoft: Business Segmentation by Revenue 2013
  • Exhibit 15: Microsoft: Business Segmentation by Revenue 2012 and 2013(US$ billion)
  • Exhibit 16: Microsoft: Geographical Segmentation by Revenue 2013
  • Exhibit 17: Symantec: Business Segmentation by Revenue 2013
  • Exhibit 18: Symantec: Business Segmentation by Revenue 2013 and 2014 ($ million)
  • Exhibit 19: Symantec: Geographical Segmentation by Revenue 2013
Back to Top