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市場調查報告書

中國的奢侈品市場

Luxury Goods Market in China 2015-2019

出版商 TechNavio (Infiniti Research Ltd.) 商品編碼 323571
出版日期 內容資訊 英文 63 Pages
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中國的奢侈品市場 Luxury Goods Market in China 2015-2019
出版日期: 2015年01月28日 內容資訊: 英文 63 Pages
簡介

奢侈品,是表現社會、文化地位的非必需商品。奢侈品的購買,取決於承受力、所得、資產。多數場合,購買奢侈品以象徵地位。中國的奢侈品市場,2014年∼2019年預計以9.64%的年複合成長率成長。

本報告提供中國的奢侈品市場相關調查分析、市場規模與成長率、市場趨勢、推動市場要素、課題、市場機會驗證、主要供應商等相關的系統性資訊。

第1章 摘要整理

第2章 簡稱清單

第3章 調查範圍

  • 市場概要
  • 主要的產品

第4章 市場調查手法

  • 市場調查流程
  • 調查手法

第5章 簡介

第6章 中國的概要

  • 經濟概要
  • 中國的通貨膨脹

第7章 市場形勢

  • 市場概要
  • 市場規模與預測
  • 波特的五力分析

第8章 市場區隔:各產品

  • 中國的奢侈品市場:各產品
  • 中國的高級手錶市場
    • 市場規模與預測
  • 中國的高級化妝品、香水、個人保養用品市場
    • 市場規模與預測
  • 中國的高級皮革產品市場
    • 市場規模與預測
  • 中國的高級男裝市場
    • 市場規模與預測
  • 中國的高級珠寶市場
    • 市場規模與預測
  • 中國的高級鞋子市場
    • 市場規模與預測
  • 中國的高級女性服飾市場
    • 市場規模與預測
  • 中國的高級飾品市場
    • 市場規模與預測

第9章 海外銷售用通路

  • 奢侈品海外銷售用通路:中國的各消費者

第10章 購買標準

第11章 推動市場成長要素

第12章 推動因素與其影響

第13章 市場課題

第14章 推動因素與課題的影響

第15章 市場趨勢

第16章 趨勢與其影響

第17章 業者情勢

  • 競爭模式
  • 市場佔有率分析
  • 其他卓越供應商

第18章 主要供應商分析

  • Chanel
  • Gucci
  • L'Oreal
  • LVMH Group

第19章 相關報告

圖表

目錄
Product Code: IRTNTR5120

About Luxury Goods

Luxury goods are non-essential goods that are indicative of higher social and cultural status. Purchasing luxury goods depends on affordability, income and assets. The demand for these goods is proportional to the increase in the disposable income. These goods are often purchased as a status symbol worldwide.

TechNavio's analysts forecast the Luxury Goods market in China to grow at a CAGR of 9.64 percent over the period 2014-2019.

Covered in this Report

The Luxury Goods market in China consists of the following goods: watches, cosmetics, perfume and personal care, leather goods, men' wear, jewelry, footwear, women's wear, and accessories.

TechNavio's report, the Luxury Goods Market in China 2015-2019, has been prepared based on an in-depth market analysis with inputs from industry experts. This report provides a brief demographic profile of China and its growth prospects in the coming years. The report also includes a discussion of the key vendors operating in this market.

Key Vendors

  • Chanel
  • Gucci
  • L'Oreal
  • LVMH

Other Prominent Vendors

  • Armani
  • Burberry
  • Cartier
  • Coach
  • Estee Launder
  • Hermes International
  • Hugo Boss
  • Logines
  • Omega
  • Prada
  • Rolex
  • Shiseido
  • Tiffany

Key Market Driver

  • Favourable Demographic Factors
  • For a full, detailed list, view our report

Key Market Challenge

  • Availability of Counterfeit Product
  • For a full, detailed list, view our report

Key Market Trend

  • Increase in Penetration of E-commerce
  • For a full, detailed list, view our report

Key Questions Answered in this Report

  • What will the market size be in 2019 and what will the growth rate be?
  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?
  • What are the market opportunities and threats faced by the key vendors?
  • What are the strengths and weaknesses of the key vendors?

Table of Contents

01. Executive Summary

02. List of Abbreviations

03. Scope of the Report

  • 03.1. Market Overview
  • 03.2. Product Offerings

04. Market Research Methodology

  • 04.1. Market Research Process
  • 04.2. Research Methodology

05. Introduction

06. Overview of China

    • 06.1.1. Economic Overview
    • 06.1.2. Inflation in China

07. Market Landscape

  • 07.1. Market Overview
  • 07.2. Market Size and Forecast
  • 07.3. Five Forces Analysis

08. Market Segmentation by Product

  • 08.1. Luxury Goods Market in China by Product 2014
  • 08.2. Luxury Watches Market in China
    • 08.2.1. Market Size and Forecast
  • 08.3. Luxury Cosmetics, Perfume, and Personal Care market in China
    • 08.3.1. Market Size and Forecast
  • 08.4. Luxury Leather Goods Market in China
    • 08.4.1. Market Size and Forecast
  • 08.5. Luxury Men's Wear Market in China
    • 08.5.1. Market Size and Forecast
  • 08.6. Luxury Jewelry Market in China
    • 08.6.1. Market Size and Forecast
  • 08.7. Luxury Footwear Market in China
    • 08.7.1. Market Size and Forecast
  • 08.8. Luxury Women's Wear Market in China
    • 08.8.1. Market Size and Forecast
  • 08.9. Luxury Accessories Market in China
    • 08.9.1. Market Size and Forecast

09. Distribution Chanel for Overseas Purchase

  • 09.1. Distribution Chanel for Overseas Purchase of Luxury Goods by Chinese Consumer

10. Buying Criteria

11. Market Growth Drivers

12. Drivers and their Impact

13. Market Challenges

14. Impact of Drivers and Challenges

15. Market Trends

16. Trends and their Impact

17. Vendor Landscape

  • 17.1. Competitive Scenario
  • 17.2. Market Share Analysis 2014
  • 17.3. Other Prominent Vendors

18. Key Vendor Analysis

  • 18.1. Chanel
    • 18.1.1. Key Facts
    • 18.1.2. Business Overview
    • 18.1.3. Recent Developments
    • 18.1.4. SWOT Analysis
  • 18.2. Gucci
    • 18.2.1. Key Facts
    • 18.2.2. Business Overview
    • 18.2.3. Product Segmentation
    • 18.2.4. Geographical Presence
    • 18.2.5. SWOT Analysis
  • 18.3. L'Oreal
    • 18.3.1. Key Facts
    • 18.3.2. Business Overview
    • 18.3.3. Business Segmentation by Revenue 2013
    • 18.3.4. Business Segmentation by Revenue 2012 and 2013
    • 18.3.5. Geographical Segmentation by Revenue 2013
    • 18.3.6. Business Strategy
    • 18.3.7. Recent Developments
    • 18.3.8. SWOT Analysis
  • 18.4. LVMH Group
    • 18.4.1. Key Facts
    • 18.4.2. Business Overview
    • 18.4.3. Business Segmentation
    • 18.4.4. Business Segmentation by Revenue 2012 and 2013
    • 18.4.5. Geographical Segmentation by Revenue 2013
    • 18.4.6. Business Strategy
    • 18.4.7. Recent Developments
    • 18.4.8. SWOT Analysis

19. Other Reports in this Series

List of Exhibits

  • Exhibit 1: Market Research Methodology
  • Exhibit 2: China's Per Capita GDP 2008-2013
  • Exhibit 3: CPI Inflation Rate in China
  • Exhibit 4: Segmentation of Luxury Goods Market by Product
  • Exhibit 5: Luxury Goods Market in China 2014-2019 (US$ billion)
  • Exhibit 6: Luxury Goods Market in China by Product 2014
  • Exhibit 7: Luxury Watches Market in China 2014-2019 (US$ billion)
  • Exhibit 8: Luxury Cosmetics, Perfume, and Personal Care market in China 2014-2019 (US$ billion)
  • Exhibit 9: Luxury Leather goods Market in China 2014-2019 (US$ billion)
  • Exhibit 10: Luxury Men's Wear Market in China 2014-2019 (US$ billion)
  • Exhibit 11: Luxury Jewelry Market in China 2014-2019 (US$ billion)
  • Exhibit 12: Luxury Footwear Market in China 2014-2019 (US$ billion)
  • Exhibit 13: Luxury Women's Wear Market in China 2014-2019 (US$ billion)
  • Exhibit 14: Luxury Accessories Market in China 2014-2019 (US$ billion)
  • Exhibit 15: Distribution Chanel for Overseas Purchase of Luxury Goods by Chinese Consumer
  • Exhibit 16: Buying Pattern Of Chinese Consumer 2014
  • Exhibit 17: Gucci: Product Segmentation
  • Exhibit 18: Gucci: Geographical Presence
  • Exhibit 19: L'Oreal: Business Segmentation by Revenue 2013
  • Exhibit 20: L'Oreal: Business Segmentation by Revenue 2012 and 2013 (US$ billion)
  • Exhibit 21: L'Oreal: Geographical Segmentation by Revenue 2013
  • Exhibit 22: LVMH Group: Business Segmentation 2013
  • Exhibit 23: LVMH Group: Business Segmentation by Revenue 2012 and 2013 (US$ billion)
  • Exhibit 24: LVMH Group: Geographical Segmentation by Revenue 2013
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