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市場調查報告書

歐洲的伏特加市場 (2015∼2019年)

Vodka Market in Europe 2015-2019

出版商 TechNavio (Infiniti Research Ltd.) 商品編碼 318322
出版日期 內容資訊 英文 71 Pages
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歐洲的伏特加市場 (2015∼2019年) Vodka Market in Europe 2015-2019
出版日期: 2015年12月30日 內容資訊: 英文 71 Pages
簡介

歐洲的伏特加市場今後5年的年複合成長率(以收益為準) 估計達到約0.87%。主要的需求推動因素為高級伏特加的需求擴大,及雞尾酒文化的普及 (雞尾酒酒吧的增加等) 等。另一方面,高額酒稅的賦課成為市場阻礙因素。在各類別中,無香料伏特加佔市場89%,不過,加入各種調味香料的伏特加的需求也劇增。各地區中,東歐各國達到整體89%,不過,違法交易和飲酒糾紛等妨礙市場成長。

本報告提供歐洲的伏特加市場相關調查分析、市場規模與成長率、市場趨勢、市場的推動要素與課題、市場機會驗證、主要供應商等相關的系統性資訊。

第1章 摘要整理

  • 分析結果的概要

第2章 分析範圍

  • 分析概要
  • 大供應商的主要產品

第3章 市場分析技術

  • 分析方法
  • 經濟指標

第4章 簡介

  • 市場趨勢的概要

第5章 市場環境

  • 市場概要
  • 市場規模與其預測
  • 波特的五力分析

第6章 各分類的市場區隔

  • 歐洲的伏特加市場:各分類的明細

第7章 地區區分

  • 歐洲的伏特加市場:各地區的詳細趨勢 (2014∼2019年)
  • 東歐市場
  • 西歐市場

第8章 主要國家市場

第9章 推動市場要素

第10章 推動因素的影響力

第11章 市場課題

第12章 推動因素、課題的影響力

第13章 市場趨勢

第14章 供應商環境

  • 其他卓越供應商

第15章 主要供應商分析

  • Alcohol Siberian Group
  • Belvedere Vodka
  • Diageo
  • Roust
  • SPI Group
  • Stock Spirits
  • Synergy

第16章 附錄

  • 簡稱集

第17章 關於Technavio

圖表一覽

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目錄
Product Code: IRTNTR7390

Market overview of the vodka market in Europe

Technavios market research analyst predicts the Vodka market in Europe to grow at a CAGR of around 0.87%, in terms of revenue, during the forecast period. The rising demand for premium vodka and the growing cocktail culture are the key drivers for the growth of the market. The region is witnessing a growth in bars exclusively dedicated for cocktails. For instance, some of the favorite vodka-based cocktails are Screwdriver, Bloody Mary, and Sex on the Beach.

The high taxation imposed on alcoholic drinks in the region is expected to deter the growth of the vodka market during the forecast period. For instance, during 2014, the European Commission increased the excise tax on hard liquor by around 23%, resulting in the price of a half-liter bottle of vodka to rise to around USD 5.25.

Segmentation by category and analysis of the vodka market in Europe

  • Flavored vodka
  • Unflavored vodka

Unflavored vodka dominated the European market during 2014 with a market share of around 89%. However, the report predicts the flavored segment to be the fastest growing segment during the forecast period. Some of the favorite vodka flavors are apple, coconut, cranberry, caramel, blood orange, mint, honey, lemon, cucumber, lime, raspberry, and vanilla.

Geographical segmentation and analysis of the vodka market in Europe

  • Eastern Europe
  • Western Europe

Eastern Europe accounted for nearly 89% of the vodka market share during 2014. Unflavored vodka is the most popular category in this region. Russia, Poland, and Ukraine were the market leaders in this region, but, they are expected to witness a decline in the market growth during the forecast period. The rising illegal trading of alcohol and the rising accidents due to alcohol consumption is deterring the market growth in this region.

Competitive landscape and key vendors

The vodka market in Europe is fragmented due to the presence of numerous small and large suppliers. The providers in the market compete on the basis of price, quality, innovation, service, reputation, distribution, and promotion. The market is predicted to witness an increase in consolidations due to the intense competition.

The leading vendors in the market are -

  • Alcohol Siberian Group
  • Belvedere
  • Diageo
  • Roust
  • SPI Group
  • Stock Spirits
  • Synergy

Other prominent vendors in the market include Bacardi, Brown-Forman, IceBerg Vodka, Soyuz Victan, William Grant & Sons, and ZYR Vodka.

Key questions answered in the report include

  • What will the market size and the growth rate be in 2019
  • What are the key factors driving the vodka market in Europe
  • What are the key market trends impacting the growth of the vodka market in Europe
  • What are the challenges to market growth
  • Who are the key vendors in this market space
  • What are the market opportunities and threats faced by the vendors in the vodka market in Europe
  • What are the key outcomes of the five forces analysis of the vodka market in Europe

Technavio also offers customization on reports based on specific client requirement.

Table of Contents

PART 01: Executive summary

  • Highlights

PART 02: Scope of the report

  • Market overview
  • Top-vendor offerings

PART 03: Market research methodology

  • Research methodology
  • Economic indicators

PART 04: Introduction

  • Key market highlights

PART 05: Market landscape

  • Market overview
  • Market size and forecast
  • Five forces analysis

PART 06: Market segmentation by category

  • Vodka market in Europe by category 2014

PART 07: Geographical segmentation

  • Vodka market in Europe by geographical segmentation 2014-2019
  • Vodka market in Eastern Europe
  • Vodka market in Western Europe

PART 08: Key leading countries

PART 09: Market drivers

PART 10: Impact of drivers

PART 11: Market challenges

PART 12: Impact of drivers and challenges

PART 13: Market trends

PART 14: Vendor landscape

  • Other prominent vendors

PART 15: Key vendor analysis

  • Alcohol Siberian Group
  • Belvedere Vodka
  • Diageo
  • Roust
  • SPI Group
  • Stock Spirits
  • Synergy

PART 16: Appendix

  • List of abbreviation

PART 17: Explore Technavio

List of Exhibits

  • Exhibit 01: Product offerings
  • Exhibit 02: Overview of global vodka market in 2014
  • Exhibit 03: Vodka market in Europe 2014-2019 (millions of liters)
  • Exhibit 04: Vodka market in Europe 2014-2019 ($ millions)
  • Exhibit 05: Overview of vodka market in Europe 2014-2019
  • Exhibit 06: Five forces analysis
  • Exhibit 07: Vodka market in Europe: Segmentation by category
  • Exhibit 08: Some popular vodka and flavor options available
  • Exhibit 09: Vodka market in Europe: Segmentation by category 2014
  • Exhibit 10: Geographical segmentation of vodka market in Europe 2014-2019 (by volume)
  • Exhibit 11: Vodka market in Eastern Europe 2014-2019 (millions of liters)
  • Exhibit 12: Vodka market in Western Europe 2014-2019 (millions of liters)
  • Exhibit 13: Key leading countries
  • Exhibit 14: Vodka market in Russia by products 2014
  • Exhibit 15: Vodka market in Russia 2014-2019 (millions of liters)
  • Exhibit 16: Vodka market in Ukraine 2014-2019 (millions of liters)
  • Exhibit 17: Vodka market in Poland 2014-2019 (millions of liters)
  • Exhibit 18: Vodka market in Belarus 2014-2019 (millions of liters)
  • Exhibit 19: Vodka market in UK 2014-2019 (millions of liters)
  • Exhibit 20: Vodka market in Germany 2014-2019 (millions of liters)
  • Exhibit 21: Key leading countries in vodka market in Europe 2014-2019 (millions of liters)
  • Exhibit 22: Urban population in Europe and key countries 2014
  • Exhibit 23: Impact of driver
  • Exhibit 24: Inflation rate in some European countries 2010-2014
  • Exhibit 25: Impact of drivers and challenges
  • Exhibit 26: Alcohol Siberian Group: Product segmentation 2014
  • Exhibit 27: Diageo: Product segmentation
  • Exhibit 28: Diageo: Geographical segmentation by revenue 2014
  • Exhibit 29: Roust: Geographical segmentation by revenue 2014
  • Exhibit 30: SPI Group: Business segmentation
  • Exhibit 31: Stock Spirits: Business segmentation
  • Exhibit 32: Stock Spirits: Business segmentation by revenue 2013 and 2014 ($ billions)
  • Exhibit 33: Stock Spirits: Geographical segmentation by revenue 2014
  • Exhibit 34: Synergy: Business segmentation
  • Exhibit 35: Company's revenue 2014
  • Exhibit 36: Synergy: Business segmentation by revenue 2013 and 2014 ($ billions)
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