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市場調查報告書

美國的電子書市場 (2016∼2020年)

E-book Market in the US 2016-2020

出版商 TechNavio (Infiniti Research Ltd.) 商品編碼 312948
出版日期 內容資訊 英文 56 Pages
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美國的電子書市場 (2016∼2020年) E-book Market in the US 2016-2020
出版日期: 2016年03月21日 內容資訊: 英文 56 Pages
簡介

電子書是使用數位形式出版的書籍,使用電腦和手持設備 (平板電腦等) 閱讀。與書籍版比價格較便宜,那成為美國電子書普及要素之一。電子書幾乎對應所有的電子顯示器設備,用戶可從各種顯示器、設備中選擇閱覽手段。美國的電子書市場,預計從2016年到2020年之間,以13.98%擴大。

本報告提供美國的電子書 (eBook) 市場現狀與未來預測,各產品、各設備、各讀者的趨勢,推動、阻礙市場要素與其影響力,主要企業簡介等資訊。

第1章 摘要整理

  • 分析結果的概要

第2章 分析範圍

  • 分析概要
  • 大供應商的主要產品

第3章 市場分析技術

  • 分析方法
  • 經濟指標

第4章 簡介

  • 市場趨勢的概要

第5章 國家概要

第6章 市場環境

  • 市場概要
  • 市場規模與其預測
  • 波特的五力分析

第7章 各產品的市場區隔

  • 美國的電子書市場:各產品

第8章 各閱覽用設備的市場區隔

  • 美國的電子書市場:各閱覽用設備

第9章 各年齡、男女的市場區隔

  • 美國的電子書市場:各年齡
  • 美國的電子書市場:男女

第10章 推動市場要素

  • 行動裝置的普及率上升
  • 政府的電子書普及計劃
  • 綠色行動努力削減紙的使用量

第11章 推動因素的影響力

第12章 市場課題

  • 內容的侵犯版權
  • 出版社和零售業者之間的爭議
  • 電子書出版的延遲

第13章 推動因素、課題的影響力

第14章 市場趨勢

  • 自費出版
  • 轉移到數位讀書
  • 電子書:讀書手段的革命性變化

第15章 供應商環境

  • 競爭方案
  • 市場供應商、排行榜分析

第16章 主要供應商分析

  • Amazon
  • Apple
  • Barnes & Noble
  • Kobo
  • 其他卓越供應商

第17章 關於Technavio

圖表一覽

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目錄
Product Code: IRTNTR8756

About E-book Market in the US

An electronic book, or e-book, is a digital publication of a book that can be read on computers or handheld electronic devices like tablets. These books have a lower price range compared to their printed counterparts, and this is one of the major reasons for their growing popularity in the US. They are compatible with most electronic display devices and provide users with a variety of reading options on any of their display devices.

Technavio's analysts forecast the e-book market in the US to grow at a CAGR of 13.98% during the period 2016-2020.

Covered in this report

The report covers the present scenario and the growth prospects of the e-book market in the US for 2016-2020. To calculate the market size, the report considers the revenue generated from the online sales of e-books.

The market is divided into the following segments based on categories

  • Nonfiction
  • Juvenile
  • Fiction

Technavio's report, E-book Market in the US 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors

  • Amazon
  • Apple
  • Barnes & Noble
  • Kobo

Other Prominent Vendors

  • E-books.com
  • Harlequin.com
  • Google
  • Lulu
  • OmniLit
  • Smashwords
  • Waterstones

Market driver

  • Increased penetration of portable devices
  • For a full, detailed list, view our report

Market challenge

  • Content piracy
  • For a full, detailed list, view our report

Market trend

  • Self-publishing
  • For a full, detailed list, view our report

Key questions answered in this report

  • What will the market size be in 2020 and what will the growth rate be?
  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?
  • What are the market opportunities and threats faced by the key vendors?
  • What are the strengths and weaknesses of the key vendors?

You can request one free hour of our analyst's time when you purchase this market report. Details are provided within the report.

Table of Contents

PART 01: Executive summary

  • Highlights

PART 02: Scope of the report

  • Market overview
  • Top-vendor offerings

PART 03: Market research methodology

  • Research methodology
  • Economic indicators

PART 04: Introduction

  • Key market highlights

PART 05: Country overview

PART 06: Market landscape

  • Market overview
  • Market size and forecast
  • Five forces analysis

PART 07: Market segmentation by product

  • E-book market in the US by product

PART 08: Market segmentation by reading device

  • E-book market in the US by reading device

PART 09: Market segmentation by age and gender

  • E-book market in the US by age
  • E-book market in the US by gender

PART 10: Market drivers

  • Increased penetration of portable devices
  • Government programs to encourage e-book adoption
  • Green initiatives to reduce paper use

PART 11: Impact of drivers

PART 12: Market challenges

  • Content piracy
  • Conflict between publishers and retailers
  • Delays in release of e-books

PART 13: Impact of drivers and challenges

PART 14: Market trends

  • Self-publishing
  • Transition to digital reading
  • E-book: An evolution in the medium of reading

PART 15: Vendor landscape

  • Competitive scenario
  • Market vendor rank analysis 2015

PART 16: Key vendor analysis

  • Amazon
  • Apple
  • Barnes & Noble
  • Kobo
  • Other prominent vendors

PART 17: Explore Technavio

List of Exhibits

  • Exhibit 01: Product offerings
  • Exhibit 02: GDP per capita 2010-2015 ($)
  • Exhibit 03: US population 2010-2015 (millions)
  • Exhibit 04: Employment to population ratio in the US 2015
  • Exhibit 05: Full-time and part-time employment ratio in the US 2015
  • Exhibit 06: Number of Internet users per 100 people in the US (2011-2014)
  • Exhibit 07: Overview of e-book market in the US
  • Exhibit 08: E-book market in the US 2015-2020 ($ billions)
  • Exhibit 09: Five forces analysis
  • Exhibit 10: E-book market by product 2015
  • Exhibit 11: E-book market by product 2020
  • Exhibit 12: E-book market in the US by reading device 2015
  • Exhibit 13: E-book market in the US by demographics 2015
  • Exhibit 14: E-book market in the US by gender 2015
  • Exhibit 15: Impact of drivers
  • Exhibit 16: Impact of drivers and challenges
  • Exhibit 17: E-book market in the US by vendor 2015
  • Exhibit 18: Amazon: Business segmentation by revenue 2015
  • Exhibit 19: Amazon: Business segmentation by revenue 2014 and 2015 ($ billions)
  • Exhibit 20: Apple: Business segmentation by revenue 2015
  • Exhibit 21: Apple: Business segmentation by revenue 2014 and 2015 ($ billions)
  • Exhibit 22: Barnes & Noble: Business segmentation by revenue 2015
  • Exhibit 23: Barnes & Noble: Business/product segmentation by revenue 2014 and 2015 ($ billions)
  • Exhibit 24: Kobo: Business segmentation 2014
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