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市場調查報告書

全球電子書市場未來趨勢

Global E-book Market 2015-2019

出版商 TechNavio (Infiniti Research Ltd.) 商品編碼 310421
出版日期 內容資訊 英文 79 Pages
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全球電子書市場未來趨勢 Global E-book Market 2015-2019
出版日期: 2014年11月26日 內容資訊: 英文 79 Pages
簡介

電子書為使用數位格式用的書籍,讀者經由掌機可在何時何地讀取內容。電子書是在全球出版業中最急速成長的領域。電子書佔總書籍出版數的佔有率,預計2014年達12.6%,2019年達27.8%。全球的電子書市場推算2014∼2019年,以年複合成長率(CAGR)17.40%的速度成長。

本報告提供全球的電子書市場相關分析、市場概要、結構和市場趨勢(今後5年的預測值)、各產品、各地區、主要國家的詳細趨勢、推動、阻礙市場要素與其影響力、主要企業簡介、今後的市場機會等調查、考察。

第1章 摘要整理

第2章 簡稱清單

第3章 調查範圍

  • 市場概要
  • 主要的產品

第4章 市場調查手法

  • 市場調查流程
  • 調查手法

第5章 簡介

第6章 市場形勢

  • 市場概要
  • 市場規模與預測
  • 波特的五力分析

第7章 全球電子書市場價值鏈

  • 轉換服務
  • 流通管道
  • 銷售及商品營銷

第8章 電子書市場收益模式

  • 網路零售
  • 會員制模式
  • 廣告為基礎的電子書市場

第9章 電子書的格式

第10章 各產品的市場區隔

  • 全球一般用電子書市場
  • 全球專門用電子書市場
  • 全球學習用電子書市場

第11章 全球電子書市場:各地區的趨勢(今後5年份)

  • 北美的電子書市場
  • 歐洲的電子書市場
  • 亞太地區的電子書市場
  • 其他地區(ROW)的電子書市場

第12章 主要國家市場

  • 美國
  • 英國

第13章 新興國家市場

  • 印度

第14章 全球電子書市場:平台的利用形態的明細

  • 美國、亞太地區的智慧型手機普及率

第15章 購買標準

第16章 市場成長因素

第17章 成長因素與其影響

第18章 市場課題

第19章 成長因素與課題的影響

第20章 市場趨勢

第21章 趨勢與其影響

第22章 業者情勢

  • 競爭模式
    • 主要消息
    • 企業合併、收購(M&A)
  • 其他卓越供應商

第23章 主要供應商分析

  • Amazon
    • 主要資料
    • 產業概要
    • 產業區分
    • 各部門的市場收益額
    • 各地區的市場收益額
    • 產業策略
    • 最近的發展趨勢
    • 主要資訊
    • SWOT分析
  • Hachette Livre
  • Penguin Random House

第24章 其他卓越供應商

  • Cengage Learning
  • Kensington Publishing
  • Macmillan Publishers
  • McGraw Hill
  • Wiley

第25章 相關報告

圖表一覽

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目錄
Product Code: IRTNTR4655

About E-book

An e-book is a book available in the digital format, which allows readers to access content using their handheld devices without any time and location constraints. The Global E-book market is the fastest growing sub-market in the Global Book Publishing market. The Global E-book market accounted for approximately 12.6 percent of the Global Book Publishing market in 2014 and is expected to increase to 27.8 percent by 2019.

TechNavio's analysts forecast the Global E-book market to grow at a CAGR of 17.40 percent over the period 2014-2019.

Covered in this Report

The report covers the present scenario and the growth prospects of the Global E-book market for the period 2015-2019. To calculate the market size, the report considers the revenue generated from three consumer segments: Consumer E-books, Professional E-books, and Educational E-books.

TechNavio's report, the Global E-book Market 2015-2019, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the APAC region, Europe, and North America; it also covers the Global E-book market landscape and its growth prospects in the coming years. The report includes a discussion of the key vendors operating in this market.

Key Regions

  • APAC
  • Europe
  • North America

Key Vendors

  • Amazon
  • Hachette
  • Harper Collins
  • Penguin Random House

Other Prominent Vendors

  • Cengage Learning
  • Kensington Publishing
  • Macmillan Publishers
  • Mc Graw Hill
  • Wiley

Market Driver

  • Increased Penetration of Portable Devices
  • For a full, detailed list, view our report

Market Challenge

  • Legal Issues
  • For a full, detailed list, view our report

Market Trend

  • Platform Authority
  • For a full, detailed list, view our report

Key Questions Answered in this Report

  • What will the market size be in 2018 and what will the growth rate be
  • What are the key market trends
  • What is driving this market
  • What are the challenges to market growth
  • Who are the key vendors in this market space
  • What are the market opportunities and threats faced by the key vendors
  • What are the strengths and weaknesses of the key vendors

Table of Contents

1. Executive Summary

2. List of Abbreviations

3. Scope of the Report

  • 3.1. Market Overview
  • 3.2. Product Offerings

4. Market Research Methodology

  • 4.1. Market Research Process
  • 4.2. Research Methodology

5. Introduction

6. Market Landscape

  • 6.1. Market Overview
  • 6.2. Market Size and Forecast
  • 6.3. Five Forces Analysis

7. Value Chain of the Global E-book Market

  • 7.1. Conversion Services
  • 7.2. Distribution Channels
  • 7.3. Sales and Merchandising

8. Revenue Model of the E-book Market

  • 8.1. Online Retail
  • 8.2. Subscription Model
  • 8.3. Ad based E-book Model

9. E-book Formats

10. Market Segmentation by Product

  • 10.1. Global Consumer E-book Market
    • 10.1.1. Market Size and Forecast
  • 10.2. Global Professional E-book Market
    • 10.2.1. Market Size and Forecast
  • 10.3. Global Educational E-book Market
    • 10.3.1. Market Size and Forecast

11. Global E-book Market by Geographical Segmentation 2015-2019

  • 11.1. E-book Market in North America
    • 11.1.1. Market Size and Forecast
  • 11.2. E-book Market in Europe
    • 11.2.1. Market Size and Forecast
  • 11.3. E-book Market in APAC Region
    • 11.3.1. Market Size and Forecast
  • 11.4. E-book Market in ROW
    • 11.4.1. Market Size and Forecast

12. Key Leading Countries

  • 12.1. US
  • 12.2. UK

1. 13. Emerging Market

  • 13.1. India

14. Global E-book Market by Platform Usage

  • 14.1. Smartphone Penetration in US and APAC

15. Buying Criteria

16. Market Growth Drivers

17. Drivers and their Impact

18. Market Challenges

19. Impact of Drivers and Challenges

20. Market Trends

21. Trends and their Impact

22. Vendor Landscape

  • 22.1. Competitive Scenario
    • 22.1.1. Key News
    • 22.1.2. Mergers and Acquisitions
  • 22.2. Other Prominent Vendors

23. Key Vendor Analysis

  • 23.1. Amazon
    • 23.1.1. Key Facts
    • 23.1.2. Business Overview
    • 23.1.3. Business Segmentation
    • 23.1.4. Business Segmentation by Revenue 2012 and 2013
    • 23.1.5. Geographical Segmentation by Revenue 2013
    • 23.1.6. Business Strategy
    • 23.1.7. Recent Developments
    • 23.1.8. Key Information
    • 23.1.9. SWOT Analysis
  • 23.2. Hachette Livre
    • 23.2.1. Key Facts
    • 23.2.2. Business Overview
    • 23.2.3. Editorial Segmentation by Revenue 2013
    • 23.2.4. Geographical Segmentation by Revenue 2013
    • 23.2.5. Business Strategy
    • 23.2.6. Recent Developments
    • 23.2.7. SWOT Analysis
    • 23.2.8. HarperCollins
    • 23.2.8.1. Key Facts
    • 23.2.8.2. Business Overview
    • 23.2.8.3. Recent Developments
    • 23.2.8.4. SWOT Analysis
  • 23.3. Penguin Random House
    • 23.3.1. Key Facts
    • 23.3.2. Business Overview
    • 23.3.3. Recent Developments
    • 23.3.4. SWOT Analysis

24. Other Prominent Vendors

  • 24.1. Cengage Learning
  • 24.2. Kensington Publishing
  • 24.3. Macmillan Publishers
  • 24.4. McGraw Hill
  • 24.5. Wiley

25. Other Reports in this Series

List of Exhibits:

  • Exhibit 1: Market Research Methodology
  • Exhibit 2: Global E-book Market by Product Segment
  • Exhibit 3: Global E-book Market by Market Size 2014-2019 (US$ billion)
  • Exhibit 4: Global E-book Market Value Chain
  • Exhibit 5: Global E-book Market Revenue Model
  • Exhibit 6: Global E-book Market by Product 2014-2019 (US$ billion)
  • Exhibit 7: Global E-book Market by Product 2014-2019
  • Exhibit 8: Global Consumer E-book Market 2014-2019 (US$ billion)
  • Exhibit 9: Global Professional E-book Market 2014-2019 (US$ billion)
  • Exhibit 10: Global Educational E-book Market 2014-2019 (US$ billion)
  • Exhibit 11: Global E-book Market by Geography 2014-2019 (US$ billion)
  • Exhibit 12: Global E-book Market by Geography 2014-2019
  • Exhibit 13: E-book Market in North America 2014-2019 (US$ billion)
  • Exhibit 14: E-book Market in Europe 2014-2019 (US$ billion)
  • Exhibit 15: E-book Market in APAC Region 2014-2019 (US$ billion)
  • Exhibit 16: E-book Market in ROW 2014-2019 (US$ billion)
  • Exhibit 17: E-book Market in US 2014-2019 (US$ billion)
  • Exhibit 18: E-book Market in UK 2014-2019 (US$ billion)
  • Exhibit 19: E-commerce Market in India 2014-2019 (US$ billion)
  • Exhibit 20: Global E-book Market by Platform Usage
  • Exhibit 21: Smartphone Penetration in US and APAC 2014-2019
  • Exhibit 22: Global E-book Market Share Analysis 2014
  • Exhibit 23: Amazon.com: Business Segmentation 2013
  • Exhibit 24: Amazon.com: Business Segmentation by Revenue 2012 and 2013 (US$ billion)
  • Exhibit 25: Amazon.com: Geographical Segmentation by Revenue 2013
  • Exhibit 26: Hachette Livre: Editorial Segmentation by Revenue 2013
  • Exhibit 27: Hachette Livre: Geographical Segmentation by Revenue 2013
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