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市場調查報告書

反病毒軟體套組的全球市場:2016年∼2020年

Global Antivirus Software Package Market 2016-2020

出版商 TechNavio (Infiniti Research Ltd.) 商品編碼 285563
出版日期 內容資訊 英文 93 Pages
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反病毒軟體套組的全球市場:2016年∼2020年 Global Antivirus Software Package Market 2016-2020
出版日期: 2016年11月29日 內容資訊: 英文 93 Pages
簡介

全球反病毒軟體套組市場預測在2016年∼2020年間,將以年複合成長率 (CAGR) 10.20%的速度成長。

本報告提供全球反病毒軟體套組市場相關調查分析,提供您市場規模與成長率,市場趨勢,市場的推動要素與課題,市場機會驗證,再加上主要供應商等相關的系統性資訊。

第1章 摘要整理

第2章 調查範圍

第3章 市場調查手法

  • 調查手法
  • 經濟指標

第4章 簡介

第5章 反病毒軟體套組的全球市場:形勢

  • 全球反病毒軟體套組市場

第6章 反病毒軟體套組的全球市場:各設備

  • 各設備

第7章 反病毒軟體套組的全球市場:各終端用戶

  • 各終端用戶

第8章 反病毒軟體套組的全球市場:各地區

  • 各地區

第9章 購買標準

第10章 反病毒軟體套組的全球市場:推動因素

第11章 推動因素的影響

第12章 反病毒軟體套組的全球市場:課題

第13章 推動因素與課題的影響

第14章 反病毒軟體套組的全球市場:趨勢

第15章 五力分析模型

第16章 業者情勢

  • 競爭模式
  • 競爭評估

第17章 主要供應商分析

  • AVAST Software
  • Microsoft
  • AVG
  • Avira
  • McAfee
  • Symantec
  • 其他卓越供應商

第18章 前提條件

第19章 主要考察

第20章 附錄

第21章 關於Technavio

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目錄
Product Code: IRTNTR10958

About Antivirus Software Package

An antivirus scans a computer's system and mobile device memory, system files, and operating system (OS) using heuristic detection methods, signature-based detection methods, real-time scanning, and rootkit detection to prevent computers and mobile devices from being infected with malware. Malware is software that loads on the computer and mobile devices through the Internet or while downloading unauthorized applications. It spreads from one device to another in different ways such as through networks, the Internet, and e-mails.

Technavio's analysts forecast the global antivirus software package market to grow at a CAGR of 10.20% during the period 2016-2020.

Covered in this report

The report covers the present scenario and the growth prospects of the global antivirus software package market for 2016-2020. To calculate the market size, the report considers the revenue generated from the sales of antivirus software packages for personal computers (PCs) and laptops (including netbooks and MacBooks), used by corporate users [(large enterprises and small and mid-size enterprises (SMEs)] and home users (individual consumers).

The market is divided into the following segments based on geography:

  • APAC
  • Europe
  • MEA
  • North America
  • South America

Technavio's report, Global Antivirus Software Package Market 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors

  • AVAST
  • Microsoft
  • AVG
  • Avira
  • McAfee
  • Symantec

Other Prominent Vendors

  • Baidu
  • Bkav
  • Bitdefender
  • BullGuard
  • Check Point Software Technologies
  • Comodo Group
  • Doctor Web
  • Emsisoft
  • ESET
  • Fortinet
  • F-Secure
  • IObit
  • Kaspersky Lab
  • Lavasoft
  • Malwarebytes
  • Panda Security
  • Qihoo 360 Software
  • Safer-Networking
  • Sophos Group
  • ThreatTrack Security
  • Webroot

Market driver

  • Increase in cybercrime
  • For a full, detailed list, view our report

Market challenge

  • Adoption of pirated antivirus software by consumers
  • For a full, detailed list, view our report

Market trend

  • Partnerships between antivirus software vendors and telecom vendors
  • For a full, detailed list, view our report

Key questions answered in this report

  • What will the market size be in 2020 and what will the growth rate be?
  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?
  • What are the market opportunities and threats faced by the key vendors?
  • What are the strengths and weaknesses of the key vendors?

You can request one free hour of our analyst's time when you purchase this market report. Details are provided within the report.

Table of Contents

PART 01: Executive summary

  • Highlights

PART 02: Scope of the report

  • Antivirus software definition
  • Base year and forecast period
  • Estimation of market
  • Vendors
  • Major-vendor offerings

PART 03: Market research methodology

  • Research methodology
  • Economic indicators

PART 04: Introduction

  • Key market highlights
  • Types of threats
  • iOS and Android threats on mobile devices
  • Types of antivirus software packages
  • Advantages of antivirus software packages

PART 05: Market landscape

  • Global antivirus software package market

PART 06: Market segmentation by device

  • Global antivirus software package market by device

PART 07: Market segmentation by end-user

  • Global antivirus software package market by end-user

PART 08: Geographical segmentation

  • Segmentation of global antivirus software package market by geography 2015-2020
  • Global antivirus software package market by geography 2015-2020 ($ billions)

PART 09: Buying criteria

  • Cost
  • Security
  • Interoperability
  • Scalability
  • PART 10: Market drivers
  • Increase in cybercrime
  • Rise in number of online transactions
  • Growing dependence on Internet

PART 11: Impact of drivers

PART 12: Market growth inhibitors

  • Adoption of pirated antivirus software by consumers
  • Threat from inexpensive security solutions
  • Lack of advanced virus detection

PART 13: Impact of drivers and challenges

PART 14: Market trends

  • Partnerships between antivirus software vendors and telecom vendors
  • Emergence of cloud-based antivirus software
  • Increased market consolidation

PART 15: Five forces model

PART 16: Vendor landscape

  • Competitive scenario
  • Vendor rating

PART 17: Description of major vendors

  • AVAST Software
  • Microsoft
  • AVG
  • Avira
  • McAfee
  • Symantec
  • Other prominent vendors

PART 18: Assumptions

PART 19: Key insights

PART 20: Appendix

  • List of abbreviations

PART 21: Explore Technavio

List of Exhibits

  • Exhibit 01: Versions of antivirus software
  • Exhibit 02: Overview of numbers
  • Exhibit 03: Major countries covered
  • Exhibit 04: Product offerings
  • Exhibit 05: iOS and Android threats on mobile devices
  • Exhibit 06: Global antivirus software package market 2015-2020 ($ billions)
  • Exhibit 07: Global antivirus software package market by device 2015
  • Exhibit 08: Global antivirus software package market by device 2020
  • Exhibit 09: Global antivirus software package market by end-user 2015
  • Exhibit 10: Global antivirus software package market by end-user 2020
  • Exhibit 11: Segmentation of global antivirus software package market by geography 2015-2020 (% share)
  • Exhibit 12: Global antivirus software package market by geography 2015-2020 ($ billions)
  • Exhibit 13: Buying criteria for antivirus software package
  • Exhibit 14: Worldwide Internet users 2000-2015 (billions)
  • Exhibit 15: Impact of drivers
  • Exhibit 16: Impact of drivers and challenges
  • Exhibit 17: Five forces model
  • Exhibit 18: Major M&A in the global antivirus software package market
  • Exhibit 19: Vendor rating
  • Exhibit 20: Features of antivirus products for home users (specifically for PCs and home networks)
  • Exhibit 21: AVAST Pro Antivirus pricing
  • Exhibit 22: AVAST Internet Security pricing
  • Exhibit 23: AVAST Premier pricing
  • Exhibit 24: Features of antivirus products for business users
  • Exhibit 25: Endpoint Protection pricing
  • Exhibit 26: Endpoint Protection Plus pricing
  • Exhibit 27: Endpoint Protection Suite pricing
  • Exhibit 28: Endpoint Protection Suite Plus pricing
  • Exhibit 29: Features of antivirus products
  • Exhibit 30: Features of antivirus products for PC users
  • Exhibit 31: AVG Internet Security pricing
  • Exhibit 32: AVG Ultimate pricing
  • Exhibit 33: AVG TuneUp pricing
  • Exhibit 34: AVG Driver Updater pricing
  • Exhibit 35: Features of antivirus products for Mac users
  • Exhibit 36: Features of antivirus products for home users
  • Exhibit 37: Antivirus Pro pricing
  • Exhibit 38: Internet Security Suite pricing
  • Exhibit 39: Ultimate Protection Suite pricing
  • Exhibit 40: Features of antivirus products for business users
  • Exhibit 41: Professional Security pricing
  • Exhibit 42: Endpoint Security pricing
  • Exhibit 43: Small Business Security Suite pricing
  • Exhibit 44: Features of antivirus products for consumers (cross-device)
  • Exhibit 45: McAfee Total Protection pricing
  • Exhibit 46: McAfee Live Scan pricing
  • Exhibit 47: McAfee Internet Security pricing
  • Exhibit 48: McAfee Antivirus Plus pricing
  • Exhibit 49: McAfee Small Business Security pricing
  • Exhibit 50: Features of antivirus products for consumers (PC users)
  • Exhibit 51: McAfee Antivirus pricing
  • Exhibit 52: Features of antivirus products for enterprises and small businesses
  • Exhibit 53: McAfee Small Business Security pricing
  • Exhibit 54: Endpoint Protection Essential for SMB pricing
  • Exhibit 55: Endpoint Protection Advanced for SMB pricing
  • Exhibit 56: Features of antivirus products for enterprise users
  • Exhibit 57: Pricing for antivirus products for enterprise users
  • Exhibit 58: Features of antivirus products for consumers
  • Exhibit 59: Norton Online Backup pricing
  • Exhibit 60: Norton 360 Multi-device pricing
  • Exhibit 61: Norton Antivirus pricing
  • Exhibit 62: Norton Internet Security
  • Exhibit 63: Norton Utilities
  • Exhibit 64: Norton Family Premier
  • Exhibit 65: Other prominent vendors
  • Exhibit 66: Assumptions
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