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市場調查報告書

全球社群顧客關係管理(CRM)軟體市場

Global Social Customer Relationship Management (CRM) Software Market 2015-2019

出版商 TechNavio (Infiniti Research Ltd.) 商品編碼 239352
出版日期 內容資訊 英文 65 Pages
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全球社群顧客關係管理(CRM)軟體市場 Global Social Customer Relationship Management (CRM) Software Market 2015-2019
出版日期: 2015年02月11日 內容資訊: 英文 65 Pages
簡介

全球社群顧客關係管理(CRM)軟體市場,預計從2014年到2019年,以38.1%的年複合成長率擴大。

本報告提供全球社群顧客關係管理(CRM)軟體市場規模與其預測、趨勢和課題、供應商的資訊等。

第1章 摘要整理

第2章 簡稱清單

第3章 調查範圍

  • 市場概要
  • 提供產品

第4章 市場調查手法

  • 市場調查流程
  • 調查手法

第5章 簡介

第6章 市場形勢

  • 市場概要
  • 從CRM轉移至社群CRM
  • 社群CRM的分類
  • 市場規模、預測
  • 波特的五力分析

第7章 市場區隔:各終端用戶

第8章 地區區分

  • 全球社群CRM軟體市場區隔:各地區

第9章 主要國家

  • 美國
  • 英國
  • 中國

第10章 購買標準

第11章 市場成長的促進要素

第12章 促進要素與其影響

第13章 市場課題

第14章 促進要素與課題的影響

第15章 市場趨勢

第16章 趨勢與其影響

第17章 業者情勢

  • 競爭情形
  • 主要供應商
  • 其他有潛力的供應商

第18章 主要供應商分析

  • Jive Software Inc.
  • Lithium Technologies Inc.
  • Oracle
  • Salesforce.com

第19章 本系列相關的其他報告

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目錄
Product Code: IRTNTR5262

About Social CRM

Social CRM is an evolution of CRM, which uses social media services, techniques, and technology to enable organizations engage with their target customers. It is a business strategy, supported by technology platform, business processes, and social network, which helps to engage customers in a collaborative manner to provide mutual benefits to both parties. Social CRM has various applications including marketing, sales, customer services, social engagement with prospective customers, and social support to customers.

TechNavio's analysts forecast the Global Social CRM Software market to grow at a CAGR of 38.1 percent over the period 2014-2019.

Covered in this Report

This report covers the present scenario and the growth prospects of the Global Social CRM Software market for the period 2015-2019. To calculate the market size, the report considers revenue generated from CRM software, social CRM software, solutions, tools, applications, services, support, and maintenance.

The report also presents the vendor landscape and a corresponding detailed analysis of the major four vendors in the market. It provides a geographical segmentation of the market for 2014 and presents the details of the major drivers, challenges, and trends in the market. It also provides segmentations based on category, applications, and end-users in the market.

Key Regions

  • Americas
  • APAC
  • EMEA

Key Vendors

  • Jive Software
  • Lithium Technologies
  • Oracle
  • Salesforce.com

Other Prominent Vendors

  • Artesian Solutions
  • Attensity Group
  • Bazaarvoice
  • Demand Media
  • Kana Software
  • QuestBack
  • Visible Technologies

Market Driver

  • Increased Demand from SME Sector
  • For a full, detailed list, view our report

Market Challenge

  • Integration Issues with Other Applications
  • For a full, detailed list, view our report

Market Trend

  • Emergence of Social Network across Organizations
  • For a full, detailed list, view our report

Key Questions Answered in this Report

  • What will the market size be in 2019 and what will the growth rate be?
  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?
  • What are the market opportunities and threats faced by the key vendors?
  • What are the strengths and weaknesses of the key vendors?

Table of Contents

01. Executive Summary

02. List of Abbreviations

03. Scope of the Report

  • 03.1. Market Overview
  • 03.2. Product Offerings

04. Market Research Methodology

  • 04.1. Market Research Process
  • 04.2. Research Methodology

05. Introduction

06. Market Landscape

  • 06.1. Market Overview
  • 06.2. Transition of CRM to Social CRM
  • 06.3. Social CRM Classification
  • 06.4. Market Size and Forecast
  • 06.5. Five Forces Analysis

07. Market Segmentation by End-users

08. Geographical Segmentation

  • 08.1. Global Social CRM Software Market Segmentation by Geography 2014-2019

09. Key Leading Countries

  • 09.1. US
  • 09.2. UK
  • 09.3. China

10. Buying Criteria

11. Market Growth Drivers

12. Drivers and their Impact

13. Market Challenges

14. Impact of Drivers and Challenges

15. Market Trends

16. Trends and their Impact

17. Vendor Landscape

  • 17.1. Competitive Scenario
  • 17.2. Major Vendors
  • 17.3. Other Prominent Vendors

18. Key Vendor Analysis

  • 18.1. Jive Software
    • 18.1.1. Key Facts
    • 18.1.2. Business Overview
    • 18.1.3. Business Segmentation by Revenue 2013
    • 18.1.4. Business Segmentation by Revenue 2012 and 2013
    • 18.1.5. Geographical Segmentation by Revenue 2013
    • 18.1.6. Business Strategy
    • 18.1.7. Recent Developments
    • 18.1.8. SWOT Analysis
  • 18.2. Lithium Technologies
    • 18.2.1. Key Facts
    • 18.2.2. Business Overview
    • 18.2.3. Key Products and Services
    • 18.2.4. Geographical Presence
    • 18.2.5. Recent Developments
    • 18.2.6. SWOT Analysis
  • 18.3. Oracle
    • 18.3.1. Key Facts
    • 18.3.2. Business Overview
    • 18.3.3. Business Segmentation by Revenue 2013
    • 18.3.4. Business Segmentation by Revenue 2012 and 2013
    • 18.3.5. Geographical Segmentation by Revenue 2013
    • 18.3.6. Business Strategy
    • 18.3.7. Recent Developments
    • 18.3.8. SWOT Analysis
  • 18.4. Salesforce.com
    • 18.4.1. Key Facts
    • 18.4.2. Business Overview
    • 18.4.3. Business Segmentation
    • 18.4.4. Business Segmentation by Revenue 2013 and 2014
    • 18.4.5. Geographical Segmentation by Revenue 2014
    • 18.4.6. Business Strategy
    • 18.4.7. Recent Developments
    • 18.4.8. SWOT Analysis

19. Other Reports in this Series

List of Exhibits

  • Exhibit 1: Market Research Methodology
  • Exhibit 2: Social CRM
  • Exhibit 3: Social CRM Cycle
  • Exhibit 4: Transition of CRM to Social CRM
  • Exhibit 5: Global Social CRM Software Market 2014-2019 (US$ billion)
  • Exhibit 6: Global Social CRM Software Market by Geographical Segmentation 2014
  • Exhibit 7: Global Social CRM Software Market in Three Major Geographies 2014-2019
  • Exhibit 8: Global Social CRM Software Market Revenue by Major Geographies 2014-2019 (US$ billion)
  • Exhibit 9: Jive Software: Business Segmentation by Revenue 2013
  • Exhibit 10: Jive Software: Business Segmentation by Revenue 2012 and 2013 (US$ million)
  • Exhibit 11: Jive Software: Geographical Segmentation by Revenue 2013
  • Exhibit 12: Lithium Technologies: Key Products and Services
  • Exhibit 13: Lithium Technologies: Geographical Presence
  • Exhibit 14: Oracle: Business Segmentation by Revenue 2013
  • Exhibit 15: Oracle: Business Segmentation by Revenue 2012 and 2013 (US$ billion)
  • Exhibit 16: Oracle: Geographical Segmentation by Revenue 2013
  • Exhibit 17: Salesforce.com: Business Segmentation 2014
  • Exhibit 18: Salesforce.com: Business Segmentation by Revenue 2013 and 2014 (US$ million)
  • Exhibit 19: Salesforce.com: Geographical Segmentation by Revenue 2014
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