印度乳製品市場報告及預測：2011-2016年 是由出版商IMARC Group在2011年04月所出版的。
這份英文市場調查報告書包含103 Pages 價格從美金1000起跳。
印度乳製品市場為全球規模最大的生產與消費市場，販售額預計將在2016年達到1150億美元的規模。
本報告針對印度乳製品市場，提供12種市場分類、目前與未來市場機會、印度乳製品消費模式、附加價值產品可能性分析，目錄介紹如下。
第1章 調查方法與市場定義
第2章 摘要整理
第3章 印度乳製品市場:市場分析
第4章 印度乳製品市場：市場實績
- 一次市場
- 流質乳
- 凝乳/優格
- 起士
- 奶油
- 酥油
- 印度起士(鄉村起司)
- 二次市場
第5章 印度健康＆保健食品市場
第6章 印度乳製品的營養強化
第7章 天然色素的使用
- 食品產業天然色素：全球情況
- 食品業業天然色素：印度情況
- 乳製品市場天然色素動向
第8章 主要企業分析
圖表
Abstract
Being the world' s largest producer and consumer of dairy products, India
represents one of most lucrative dairy markets. IMARC Group, one of the
world' s leading research and advisory firms, finds that the sales of dairy
products in India will nearly double its size from INR 2.6 Trillion (US$ 60
Billion) to around INR 5.1 Trillion (US$ 115 Billion) by 2016.
IMARC' s new report entitled "Indian Dairy Market Report & Forecasts 2011-2016"
provides an analytical and statistical insight into the Indian Dairy market.
The study which has been undertaken using both desk research and two waves of
qualitative primary research has analyzed three aspects of the Indian Dairy
Market.
The first section quantifies the Indian dairy market into twelve major classes
and investigates the current and future opportunities in each of these
classes. The second section involves an in-depth understanding of dairy
consumption patterns among Indian consumers and the potential of value added
dairy products. The third section investigates the usage of natural
colouration in dairy products and evaluates their current and future potential.
What we have achieved in this report:
Comprehensive situation analysis of the Indian dairy market and its
dynamics:
Classes Covered: Milk, Curd, Butter, Ghee, Paneer, Cheese, Tea, Coffee, Dairy
Whiteners, Infant Nutrition, Malt Beverages and Ice Cream
Focus of the analysis in each Class:
- Drivers and challenges in each market
- Historical sales trends
- Individual analysis of the unorganized and organized markets
- Structure of the market
- Key players and products available in these markets
- Six year sales forecasts (2011-2016)
Understanding the dairy consumption patterns of Indian consumers and
evaluating the potential of value added products:
In order to gain a consumer insight on the awareness and acceptance levels of
value added dairy products, IMARC Conducted in-depth interviews with Industry
experts and consumers in major metropolitan and tier-1 cities in India
Focus of the analysis:
- Buying behavior
- Price sensitivity
- Nutritional requirements
- Consumer awareness of value added products
- Brand loyalty and switching trends
- Potential of value added dairy products in India
Understanding the current landscape of natural colouration in dairy
products
Classes Covered: Butter, Cheese, Yoghurt, Margarine, Flavored Milk and Ice
Cream
Focus of the analysis:
- Size of the natural colouration market in India
- Key drivers and challenges in the market
- Usage of natural colouration in dairy products
Information Sources:
Information has been sourced from both primary and secondary sources:
- Primary sources include industry surveys and face to face/telephonic
interviews with consumers and industry experts.
- Secondary sources include proprietary databases and search engines. These
sources include company websites and reports, books, trade journals,
magazines, white papers, Industry Portals, government sources and access to
more than 4000 paid databases.
Table of Contents
1. Research Methodology & Market Definitions
2. Executive Summary
3. Indian Dairy Industry: Market Analysis
- 3.1 Market Drivers
- 3.1.1 India is the World' s Largest Producer & Consumer of Dairy Products
- 3.1.2 Huge Consumer Base Coupled with Rising Affluence
- 3.1.3 Increasing Institutional & Retail Business
- 3.1.4 Value Addition
- 3.2 Weaknesses
- 3.2.1 Milk Productivity Remains Highly Inefficient in the Country
- 3.2.2 Inadequate Infrastructure & Facilities
- 3.2.3 Large Scale Prevalence of Adulterated Products
4. Indian Dairy Industry: Market Performance
- 4.1 Primary Dairy Market
- 4.1.1 Liquid Milk
- 4.1.1.1 Current Trends
- 4.1.1.2 Competitive Landscape
- 4.1.1.3 Market Forecasts
- 4.1.2 Curd/Yoghurt
- 4.1.2.1 Current Trends
- 4.1.2.2 Competitive Landscape
- 4.1.2.3 Market Forecasts
- 4.1.3 Cheese
- 4.1.3.1 Current Trends
- 4.1.3.2 Competitive Landscape
- 4.1.3.3 Market Forecasts
- 4.1.4 Butter
- 4.1.4.1 Current Trends
- 4.1.4.2 Competitive Landscape
- 4.1.4.3 Market Forecasts
- 4.1.5 Ghee
- 4.1.5.1 Current Trends
- 4.1.5.2 Competitive Landscape
- 4.1.5.3 Market Forecasts
- 4.1.6 Paneer (Cottage Cheese)
- 4.1.6.1 Current Trends
- 4.1.6.2 Competitive Landscape
- 4.1.6.3 Market Forecasts
- 4.2 Secondary Dairy Market
- 4.2.1 Tea
- 4.2.1.1 Current Trends
- 4.2.1.2 Competitive Landscape
- 4.2.1.3 Market Forecasts
- 4.2.2 Coffee
- 4.2.2.1 Current Trends
- 4.2.2.2 Competitive Landscape
- 4.2.2.3 Market Forecasts
- 4.2.3 Dairy Whiteners
- 4.2.3.1 Current Trends
- 4.2.3.2 Competitive Landscape
- 4.2.3.3 Market Forecasts
- 4.2.4 Infant Nutrition
- 4.2.4.1 Current Trends
- 4.2.4.2 Competitive Landscape
- 4.2.4.3 Market Forecasts
- 4.2.5 Malted Foods
- 4.2.5.1 Current Trends
- 4.2.5.2 Competitive Landscape
- 4.2.5.3 Market Forecasts
- 4.2.6 Ice Cream
- 4.2.6.1 Current Trends
- 4.2.6.2 Competitive Landscape
- 4.2.6.3 Market Forecasts
5. The Indian Market for Health & Wellness Foods
- 5.1 Key Factors Driving the Health & Wellness Foods Market in India
- 5.2 Current Landscape of the Health & Wellness Foods Market in India
6. Fortification of Dairy Products in India
- 6.1 Current Scenario
- 6.2 Awareness & Acceptance Levels of Fortified Dairy Products in India
- 6.2.1 Popularity of Packaged Dairy Products is High Among Urban
Households
- 6.2.2 Nutrition is the Most Important Factor When it Comes to Buying
Dairy Products
- 6.2.3 Fortified Products are Popular Only in Selected Dairy Categories
- 6.2.4 Consumers Are Willing to Switch to Value Added Products That Are
Not Too Expensive
- 6.2.5 There is a Good Potential for Personalized Dairy Products
- 6.2.6 Survey Conclusions
7. The Usage of Natural Coloration in Dairy Products
- 7.1 Natural Colouration in the Food Industry: Global Scenario
- 7.2 Natural Colouration in the Food Industry: Indian Scenario
- 7.3 Natural Colouration Trends in the Dairy Industry
8. Key Player Profiles
- 8.1 Amul
- 8.2 Mother Dairy Fruits & Vegetables Pvt Limited
- 8.3 Nestle India Limited
- 8.4 Britannia Industries Limited
- 8.5 Hindustan Unilever Limited
- 8.6 Karnataka Co-operative Milk Producers Federation Limited
- 8.7 Hatsun Agro Product Limited
List of figures
- Figure 3-1: India - Milk Production Volume (in Million Tons), 1951 & 2009
- Figure 3-2: India - Milk & Liquid Dairy Products Consumption Volume (in
Billion Litres),
- Figure 3-3: India - Population (in Billion), 2010 & 2015
- Figure 3-4: Rising Incomes in India, 2005 & 2013
- Figure 3-5: India - Penetration of the Organized Sector in Key Dairy
Categories,
- Figure 4-1: India - Dairy Market (in Billion INR), 2008 to 2010
- Figure 4-2: India - Breakup of Organized & Unorganized Dairy Market (in %),
- Figure 4-3: India - Dairy Market Forecast (in Billion INR), 2011 to 2016
- Figure 4-4: India - Breakup of Organized & Unorganized Dairy Market
Forecast (in %),
- Figure 4-5: India - Liquid Milk Market, (in Billion INR), 2005-2010
- Figure 4-6: India - Breakup of Organized & Unorganized Liquid Milk Market
(in %),
- Figure 4-7: India - Liquid Milk Market Forecast (in Billion INR), 2011 to
2016
- Figure 4-8: India - Breakup of Organized & Unorganized Liquid Milk Market
Forecast (in %),
- Figure 4-9: India - Curd/ Yoghurt Market (in Billion INR), 2005-2010
- Figure 4-10: India - Breakup of Organized & Unorganized Curd/ Yoghurt
Market (in %),
- Figure 4-11: India - Organized Curd/Yoghurt Market, Share of Key Brands
(in %), 2007
- Figure 4-12: India - Curd/Yoghurt Market Forecast (in Billion INR), 2011
to 2016
- Figure 4-13: India - Breakup of Organized & Unorganized Curd/ Yoghurt
Market Forecast (in %),
- Figure 4-14: India - Cheese Market (in Million INR), 2006 to 2010
- Figure 4-15: India - Cheese Market Breakup by Type (in %), 2006
- Figure 4-16: India - Cheese Market Breakup by Region (in %), 2006
- Figure 4-17: India - Cheese Market, Share of Key Brands (in %), 2009
- Figure 4-18: India - Cheese Market Forecast (in Billion INR), 2011 to 2016
- Figure 4-19: India - Butter Market (in Billion INR), 2005-2010
- Figure 4-20: India - Breakup of Organized & Unorganized Butter Market (in
%),
- Figure 4-21: India - Butter Market Forecast (in Billion INR), 2011 to 2016
- Figure 4-22: India - Breakup of Organized & Unorganized Butter Market
Forecast (in %),
- Figure 4-23: India - Ghee Market (in Billion INR), 2005-2010
- Figure 4-24: India - Breakup of Organized & Unorganized Ghee Market (in %),
- Figure 4-25: India - Ghee Market Forecast (in Billion INR), 2011 to 2016
- Figure 4-26: India - Breakup of Organized & Unorganized Ghee Market
Forecast (in %),
- Figure 4-27: India - Paneer Market (in Billion INR), 2006 to 2010
- Figure 4-28: India - Breakup of Organized & Unorganized Paneer Market (in
%),
- Figure 4-29: India - Paneer Market, Share of Key Brands (in %), 2008
- Figure 4-30: India - Paneer Market Forecast (in Billion INR), 2011 to 2016
- Figure 4-31: India - Breakup of Organized & Unorganized Paneer Market
Forecast (in %),
- Figure 4-32: India - Tea Market (in Billion INR), 2008 to 2010
- Figure 4-33: India - Tea Market, Breakup of Organized & Unorganized Market
(in %), 2008, 2009 & 2010
- Figure 4-34: India - Tea Market, Volume Share of Key Players (in %), 2008*
& 2010*
- Figure 4-35: India - Tea Market, Value Share of Key Players (in %), 2008*
& 2010*
- Figure 4-36: India - Tea Market Forecast (in Billion INR), 2011 to 2016
- Figure 4-37: India - Tea Market, Breakup of Organized & Unorganized Market
Forecast (in %),
- Figure 4-38: India - Organized* Coffee Market (in Billion INR), 2008 to
2010
- Figure 4-39: India - Branded Coffee Market, Share of Key Brands (in %),
2009
- Figure 4-40: India - Branded Coffee Market Forecast (in Billion INR), 2010
to 2016
- Figure 4-41: India - Dairy Whitener Market (in Billion INR), 2005 - 2010
- Figure 4-42: India - Dairy Whitener Market, Share of Key Brands (in %),
2008-09
- Figure 4-43: India - Dairy Whitener Market Forecast, (in Billion INR),
2011 to 2016
- Figure 4-44: India - Infant Nutrition Market (in Billion INR), 2006 to 2010
- Figure 4-45: India - Infant Nutrition Market Forecasts (in Billion INR),
2011 to 2016
- Figure 4-46: India - Malt Beverage Market (in Million INR), 2008-09 to
2010-11
- Figure 4-47: India - Malt Beverage Market, Share of White & Brown
Beverages (in %), 2009-10
- Figure 4-48: India - Malt Beverage Market Share of Key Brands (in %),
2008-09
- Figure 4-49: India - Malt Beverage Market Forecast (in Billion INR),
2011-12 to 2016-17
- Figure 4-50: India - Ice Cream Market (in Billion INR), 2008-09 to 2010-11
- Figure 4-51: India - Breakup of Organized & Unorganized Ice Cream Market
(in %),
- Figure 4-52: India - Share of Ice Cream Market by Category (in %), 2004-05
& 2009-10
- Figure 4-53: India: Organized Ice Cream Market, Share of Key Brands (in
%), 2008-09
- Figure 4-54: India - Ice Cream Market Forecast (in Billion INR), 2011 to
2016
- Figure 4-55: India - Breakup of Organized & Unorganized Ice Cream Market
Forecast (in %),
- Figure 5-1: India: Health & wellness Food Categories
- Figure 5-2: India - Breakup of Urban & Rural Population (in Million),
2006, 2011, 2016 & 2021
- Figure 5-3: India - Growth of Packaged Foods in India
- Figure 5-4: India - Prevalence of Various lifestyle Diseases (in
Millions), 2010 & 2015
- Figure 5-5: India - Health & Wellness Market (in Billion INR), 2008 to 2010
- Figure 5-6: India - Health & Wellness Market Breakup by Category, (in %),
2008
- Figure 5-7: India - Health & Wellness Market Forecast (in Billion INR),
2011 to 2016
- Figure 6-1: Dairy Products Consumption Pattern Breakup: (Local, Branded,
Both Local & Branded)
- Figure 6-2: Importance of Price as a Purchasing Factor
- Figure 6-3: Importance of Nutrition as a Purchasing Factor
- Figure 6-4: Importance of Taste as a Purchasing Factor
- Figure 6-5: Importance of Brand as a Purchasing Factor
- Figure 6-6: Level of Significance for Nutrition, Price, Brand & Taste
- Figure 6-7: Penetration of Fortified Dairy Products, (in %)
- Figure 6-8: Consumer Preference Between Normal & Fortified Dairy Products,
(in %)
- Figure 6-9: Price That Consumers are Willing to Pay for Fortified Dairy
Products, (in %)
- Figure 6-10: Preference between Tailor-made & General Product
- Figure 7-1: Global: Natural & Synthetic Food Colours Market (in Billion
INR), 2008 to 2010
- Figure 7-2: Global: Breakup of Natural Colours Market by Region, (in %),
2009
- Figure 7-3: Global: Natural & Synthetic Food Colours Market Forecast (in
Billion INR),
- Figure 7-4: India, Natural Food Colours Market (in Million INR) 2008 to
2010
- Figure 7-5: India, Natural Food Colours Market Forecast (in Million INR),
- Figure 8-1: GCMMF Annual Turnover (in Billion INR), 2005-06 to 2009-10
- Figure 8-2: Mother Dairy, Annual Turnover (in Billion INR), 2005-06 to
2009-10
- Figure 8-3: Nestle India Limited, Annual Turnover (in Billion INR),
2005-06 to 2009-10
- Figure 8-4: Britannia Industries Limited, Annual Turnover (in Billion
INR), and 2005-06 to 2009-10
- Figure 8-5: Hindustan Unilever Limited, Annual Turnover (in Billion INR),
and 2008-09 to 2009-10
- Figure 8-6: Karnataka Cooperative Milk Producers' Federation Limited,
Annual Turnover
- Figure 8-7: Hatsun Agro Products Limited, Annual Turnover (in Billion INR),
List of Tables
- Table 1-1: India - Dairy Market Definition
- Table 2-1: India: Primary Dairy Market, 2010 & 2016
- Table 2-2: India: Secondary Dairy Market, 2010 & 2016
- Table 2-3: India: Dairy Market, Natural Colouration Trends
- Table 4-1: India: Primary Dairy Market, 2010 & 2016
- Table 4-2: India: Secondary Dairy Market, 2010 & 2016
- Table 4-3: India: Coffee Consumption by Region, 2003 & 2009
- Table 4-4: India: Weaning Foods Market, List of Key Brands
- Table 4-5: India: Infant Milk Market, List of Key Brands
- Table 4-6: India: Malt Beverage Market, List of Key Brands
- Table 4-7: India: Ice Cream Market, Sales by Region (in %), 2008-09
- Table 7-1: Key Natural Ingredients & their Colours
- Table 7-2: India: Dairy Market, Natural Colouration Trends
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