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市場調查報告書

全球數位相機市場未來展望

Worldwide Digital Camera Market Outlook, 2014 and Beyond

出版商 Market Intelligence & Consulting Institute (MIC) 商品編碼 295090
出版日期 內容資訊 英文 18 Pages
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全球數位相機市場未來展望 Worldwide Digital Camera Market Outlook, 2014 and Beyond
出版日期: 2014年02月07日 內容資訊: 英文 18 Pages
簡介

為了產品差異化,各智慧型手機公司進行著相機模組的更新和照片攝影功能的改善。這樣的努力,同時成為把數位相機市場暴露於危險中的結果。尤其對入門級產品和中階產品產生生存相關的嚴重影響。為此,各數位相機公司重新評估自家公司的產品結構,透過研究開發(R&D)和產品、應用的設計來謀求產品差異化。

本報告提供全球數位相機市場最新趨勢相關分析、產業的整體趨勢、具體的產品開發、改良的動向(尺寸規格、設計的變更等)主要企業的和產品策略、產業聯盟的動向等調查,並將結果概述為以下內容。

第1章 數位相機市場發展

  • 智慧型手機照像功能的持續改善
  • 全球數位相機市場在2014年觸底

第2章 數位相機的開發

  • 入門機型的撤回和集中高階模式
  • 產品差異化

第3章 數位相機、品牌的發展

  • Olympus Corporation 和SONY的策略性聯盟
  • 佳能開拓新的商務部門

MIC的見解

附錄

圖表一覽

目錄
Product Code: NARPT14020601

To maximize product differentiation, smartphone brands have been upgrading their camera modules for improved photo quality. Their efforts in advancing smartphone photography, however, have jeopardized the global digital camera market. This is especially detrimental to the survival of entry-level and mid-range digital cameras. For this reason, digital camera brands have been repositioning their products and creating product differences in R&D, product and application designs. This report profiles the development of digital camera market, changes in form factor designs and explores product strategies of digital camera brands.

Table of Contents

1. Development of the Digital Camera Market

  • 1.1. Smartphone Photography Continues to Improve
  • 1.2. Global Digital Camera Market Decline Slowing Down in 2014

2. Development of Digital Cameras

  • 2.1. Forgoing Entry-level Models to Concentrating on High-end Ones
  • 2.2. Product Differentiation

3. Development of Digital Camera Brands

  • 3.1. Strategic Alliance Between Olympus and Sony
  • 3.2. Canon Opens Up New Business Sector
  • MIC Perspective
  • Appendix

List of Topics

  • Development of the digital cameras market, touching on several key determinant factors
  • Major development trends of digital camera products, evaluating product form factor design versus price
  • Development of major digital camera players, including Olympus, Sony, and Canon and their product strategies
  • Companies and organizations analyzed or mentioned in the report include: Canon, Casio, Lego, Olympus, Panasonic, Playskool, Sony

List of Figures

  • Figure 1. Worldwide Digital Camera Shipment Volume, 2010 - 2014
  • Figure 2. Digital Camera Product Form Factor and Price Changes

List of Tables

  • Table 1. Cameras of Smartphones Launched in 2013 and Their Specifications
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