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市場調查報告書
全球的數位IP・有線・衛星STB市場的展望：2010年及2010年以後
Outlook for the Worldwide Digital IP, Cable, and Satellite STB Industries in 2010 and Beyond
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全球的數位IP・有線・衛星STB市場的展望：2010年及2010年以後 是由出版商Market Intelligence & Consulting Institute (MIC)在2010年02月所出版的。
這份英文市場調查報告書包含30 pages 價格從美金2680起跳。
本報告書內容包括:2009年全球的IPTV及數位有線TV服務的發展分析、衛星STB的特徴、2010年及2010年以後的數位IP、有線及衛星STB市場的發展動向的調查、內容綱要摘記如下:
第1章 全球及台灣的衛星STB市場的銷售額
- 全球的衛星STB出貨額在2009年達8457萬台
- 台灣的衛星STB出貨額在2009年達817萬台
第2章 衛星TV STB企業及價值鏈的分析
第3章 市場預測
- 新興市場帶動成長促進的關鍵
- 前端/後端晶片統合為主流
- 有成長趨勢的高階STB市場
第4章 數位IP及有線TV服務市場的發展動向
第5章 數位STB產品的開發動向
- 有成長趨勢的混合式數位STB
- 多功能數位STB的登場
- HD模式為主流
- 讓PVR増加儲存容量
- 居家網路的登場
第6章 數位IP及有線TV服務應用程式的開發動向
- 播放及Web基地內容的整合
- 為製作無所不在數位TV服務的多重螢幕顯示
第7章 結論
- 全球的衛星STB市場的銷售額、預計在2010年會達9160萬台
- 收費TV服務對衛星TV企業來說是共通應所關心的事情
- IPTV對通訊企業來說是新的收益美夢
- 混合STB及數位STB支撐爭居家網路應用程式的普及
附錄
圖表
Abstract
In 2010, digital STB development is anticipated to rebound after global
economic downturn in 2009. Increasing consumer spending on entertainment and
service operators' efforts to push digital TV services in a bid to increase
their revenue stream will spur the adoption of digital TV services and
accelerate development of the digital STB industry. As a result, digital TV
services and digital STBs are expected to enjoy evident growth in 2010. This
report analyzes global IPTV and digital cable TV service market development in
2009, satellite STB features, and explores key development trends of the
digital IP, cable, and satellite STB industries in 2010 and beyond.
Table of Contents
1. Worldwide and Taiwanese Satellite STB Market Volume
- 1.1 Worldwide Satellite STB Shipment Volume Hits 84.57 Million Units in
2009
- 1.2 Taiwanese Satellite STB Shipment Volume Amounts to 8.17 Million Units
in 2009
2. Analysis of Satellite TV STB Operations and Value Chain
- 2.1 Satellite STB Industry Chain Analysis
- 2.1.1 Leading Upstream, Midstream, and Downstream Suppliers
- 2.1.1.1 Chipmakers
- 2.1.1.1.1 ALi
- 2.1.1.1.2 Broadcom
- 2.1.1.1.3 STMicroelectronics
- 2.1.1.2 Middle & CA Suppliers
- 2.1.1.2.1 NDS
- 2.1.1.2.2 OpenTV
- 2.1.1.2.3 Nagravision
- 2.1.1.3 STB Makers
- 2.1.1.3.1 Thomson
- 2.1.1.3.2 Pace
- 2.1.1.3.3 EchoStar
- 2.1.1.3.4 Samsung
- 2.1.1.4 Satellite TV Operators
3. Industry Prospects
- 3.1 Emerging Markets Key Growth Drivers
- 3.2 Front- and Back-end Chip Integration Becoming Mainstream
- 3.3 Growth Expected for the High-end STB Market
4. Development Trends of the Digital IP and Cable TV Services Market
- 4.1 The IPTV Services Market
- 4.2 The Digital Cable TV Services Market
5. Development Trends of Digital STB Products
- 5.1 Growth Expected for Hybrid Digital STBs
- 5.2 Multi-function Digital STBs Emerging
- 5.3 HD Models Becoming Mainstream
- 5.4 Storage Capacity of PVR Increases
- 5.5 Emergence of Home Networking
6. Development Trends of Digital IP and Cable TV Service Applications
- 6.1 Convergence of Broadcast and Web-based Content
- 6.2 Multi-screen Approach to Create Ubiquitous Digital TV Service
7. Conclusion
- 7.1 Worldwide Satellite STB Market Volume to Amount to 91.60 Million Units
in 2010
- 7.2 Pay TV Services Become Common Interest for Satellite TV Operators
- 7.3 Satellite STBs with Value-added Features a Key Future Trend
- 7.4 IPTV Regarded as New Revenue Stream for Telecom Operators
- 7.5 Hybrid STBs and Digital STBs Supporting Home Network Applications to
Grow in Popularity
- Appendix
List of Topics
- Worldwide and Taiwanese IP STB, cable STB, and satellite STB shipment
volume and value forecast during the period 2010-2013
- Analysis of the digital satellite STB industry' s value chain, including
chipmakers, middleware and CA suppliers, STB makers, and satellite TV
operators, with breakdown by company background, product portfolio, and
customer
- Development trends of the IPTV, cable, and satellite services markets
between 2009 and 2010
- Development trends of IP and cable STB products, including hybrid STBs,
multi-function STBs, HD STBs, during the period 2009-2010
- Companies and organizations analyzed or mentioned in the report
include: Ali, Altech UEC, ANT, Aster, Astro, AT&T, Austar, Beijing Gehua
CATV Network, Bell Canada, BrightHouse, Networks, BBC, British Telecom,
Broadcom, BSkyB, Canal+, CanalSat, CBC, Changhong Network, Chunghwa Telecom,
Cisco, Comcast, Coship, Digiturk, DirecTV, Dish Network, DishTV, Echo,
EchoStar, Foxtel, Free, Fujian Shenzhou, Fujitsu, Haier, Hisense, Homecast,
Humax, Jabil Circuit, Kabel Deutshland, Kaon Media, Kudelski, Liberate,
MultiChoice, Nagravision, NDS, NEC, NXP, OCN, OpenTV, Pace, Phoenix Satellite
TV, Premiere, Sanmina-SCI, SaskTel, SES ASTRA, Sichuan Jiuzhou, Sky, Sky
Brazil, Sky Italia, Sky Life, Sky Mexico, Sky Network TV, Star TV,
STMicroelectronics, Sun Direct, SunTV, SVA, Tata Sky, TechniSat, Telefonica,
Televisa, Telkom Media, Thomson, Time Warner, Tricolor TV, UPC, Verizon,
ViaSat, Zoran
List of Figures
- Figure 1. Worldwide Digital STB Shipment Volume, 2008 - 2013
- Figure 2. Worldwide Digital STB Shipment Value, 2008 - 2013
- Figure 3. Taiwanese Digital STB Shipment Volume, 2008 - 2013
- Figure 4. Taiwanese Digital STB Shipment Value, 2008 - 2013
- Figure 5. Digital Satellite STB Industry Value Chain
- Figure 6. Digital Satellite STB Software Structure
- Figure 7. Standard Digital Satellite STB Block Diagram
List of Tables
- Table 1. OpenTV Revenue Breakdown, 2006 - 2Q 2009
- Table 2. Leading Global Satellite TV Operators
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