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英文調查報告書

不景氣期的軟體銷售

Selling Software in a Recession

出版商 IDC 聯絡我們
出版日期 2009/04 內容資訊 Pages: 17
商品編碼 86610
價格 US $ 3,500 ~ Price List
US $ 3,500 PDF by E-mail (Single User License)
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Abstract

This IDC study contains an overview of the economic conditions in Canada and the United States. Select survey data from a study of Canadian IT managers and executives with regard to purchasing intentions in 2009 and confidence in the economy, completed in November, are also included.

"The Canadian economy is softening, but there are still sizable deals to be had for vendors of application development and deployment and infrastructure software," said Kevin Restivo, senior analyst with IDC Canada. "Vendors must now more than ever act as a strategic advisor to IT decision makers by contouring pitches to reflect the current economic climate and ultimately helping customers build on existing infrastructure investments."

Table of Contents

  • Table of Contents
  • IDC Opinion
  • In This Study
  • Situation Overview
    • State of the Canadian Economy
    • Figure: Canada GDP Growth and Domestic Demand
    • Figure: Lower Canadian Exports Led to Lower GDP Growth, 2008
    • Figure: Commodity Price Index Decline, August-December 2008
    • U.S. Economic Performance and Its Effects on Canada
    • Figure: Corporate Profit Growth by Country, 2005-2013
  • Future Outlook
  • Figure: Canadian and Worldwide GDP Growth, 3Q08-1Q09
    • Software and IT Budget Cuts
    • Figure: Organizations' Economic Recession Spending Cuts by Functional Area
    • Software and IT Spending Slowdown Pattern
    • Figure: IT Market Slowdown Pattern
    • Figure: Global CIO Confidence, January-December 2008
    • Figure: Organizations' Economic Recession Hardware and Software Spending Plans by Functional Area
      • Application Development and Deployment and System Infrastructure Software Opportunities in a Downturn
  • Essential Guidance
    • Application Development and Deployment and System Infrastructure Software Vendors
  • Learn More
    • Related Research
    • Synopsis
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