Abstract
In this IDC study, we discuss how digital camera shipments will continue to
increase as the market grows and matures. Average sales value (ASV) will drop
and higher resolution cameras will become increasingly visible in the years to
come. Vendors need to adopt a consumer-centric approach toward this market as
consumers look for cameras with additional and advanced features. They are
increasingly demanding more for less. The ergonomics of the camera is also
important as most consumers prefer sleeker and lighter frames. Consumer' s
desire for more features for less is also shifting the trend toward camera
accessory and freebie bundling.
According to Aarti Gahlaut, assistant manager, Peripherals Research, IDC India,
"The megapixel war in the market will come to a halt eventually as vendors
will start to focus on other technology features. Moving ahead, optical zoom
and screen size will see a changing trend, as also features like anti-shake and
face detection gain importance. Prices will reduce further and will determine
the penetration of digital cameras in smaller towns and cities. DSLR cameras
will show better movement in metros.
Table of Contents
- Table of Contents
- IDC Opinion
- In This Study
- Situation Overview
- Market Overview
- Table: India Digital Camera Market by Type
- Channel Structure
- Distribution Segment
- Technology Review
- Overview
- Resolution Review
- Table: India Digital Still Camera Market Unit Shipments by Resolution, 2006
- Table: India Digital Still Camera Market Revenue by Resolution, 2006 (INR M)
- Table: India Digital Camera Market by Resolutions in P&S Segment, 2006
- Table: India Digital Camera Market by Resolutions in DSLR Segment, 2006
- Price Analysis
- Table: India Digital Still Camera Market ASV by Resolution, 2006 (INR)
- Table: India Digital Still Camera Market Price Band Analysis, 2006
- Optical Zoom Review
- Table: India Digital Camera Market by Optical Zoom, 2006
- Memory Type Review
- Table: India Digital Camera Market by Memory Type, 2006
- LCD Panel Size Review
- Table: India Digital Camera Market by LCD Panel Size, 2006
- Image Sensors
- Table: India Digital Camera Market by Image Sensors, 2006
- Vendor Review
- Overview
- Table: India Digital Still Camera Vendor Market Share by Units, 2006
- Table: India Digital Still Camera Market Vendor Shares by Revenue, 2006 (INR M)
- Table: India Digital Still Camera Vendor Market Share by Units, P&S Segment, 2006
- Table: India Digital Still Camera Vendor Market Share by Units, DSLR Segment, 2006
- Kodak
- Table: Kodak Digital Still Camera Unit Shipment by Resolution, 2006
- Table: Kodak Digital Still Camera Revenue (INR M) by Resolution, 2006
- Canon
- Table: Canon Digital Still Camera Unit Shipment by Resolution, 2006
- Table: Canon Digital Still Camera Revenue by Resolution, 2006 (INR M)
- Sony
- Table: Sony Digital Still Camera Unit Shipment by Resolution, 2006
- Table: Sony Digital Still Camera Revenue by Resolution, 2006 (INR M)
- Future Outlook
- Forecast and Assumptions
- Table: India Digital Still Camera Market Units Forecast by Megapixels, 2007-2012
- Table: India Digital Still Camera Market Revenue Forecast by Megapixels, 2007-2012 (INR M)
- Table: India Digital Still Camera Market Forecast by Camera Types, 2007-2012
- Table: Key Forecast Assumptions for the India Digital Camera Market, 2008-2012
- Market Context
- Essential Guidance
- Learn More
- Related Research
- Definitions
- Synopsis
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