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市場調查報告書

全球穿戴式市場佔有率

Worldwide Wearables Market Shares, 1H17: Xiaomi Leads the Market by Volume, Apple Leads by Value

出版商 IDC 商品編碼 568485
出版日期 內容資訊 英文 20 Pages
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全球穿戴式市場佔有率 Worldwide Wearables Market Shares, 1H17: Xiaomi Leads the Market by Volume, Apple Leads by Value
出版日期: 2017年10月19日 內容資訊: 英文 20 Pages
簡介

調查本報告以全球穿戴式市場為研究主題,提供市場概要,以整體及各產品類型的企業的市場佔有率分析,關於主要5家企業的競爭情形,市場促進、阻礙因素,市場未來展望等總括性彙整。

IDC的市場佔有率概要圖

摘要整理

技術供應商的建議

市場佔有率

最活躍的企業

市場概要

  • 成長促進因素
  • 成長阻礙因素
  • 市場發展趨勢

調查手法

  • 1次資訊來源
  • 2次資訊來源

市場定義

相關調查

目錄
Product Code: US43141317
This IDC study examines the market share of the major vendors in the worldwide wearables market in 1H17."Chinese vendor Xiaomi narrowly beat out Apple and Fitbit to claim leadership in the wearables market from a volume perspective during 1H17," points out Ramon T. Llamas, research manager with IDC's Wearables team. "While the worldwide fitness tracker market has been in decline since the end of 2016, Xiaomi has remained buoyant by concentrating on low-price solutions almost exclusively for the Chinese market. However, the sustainability of this strategy is not without its risks, especially with owners wanting more out of a wearable device beyond descriptive data. Still, it's a platform for Xiaomi to build upon, especially if it moves upmarket into smartwatches and other feature-laden devices." "From a market value perspective, Apple not only leads the market but separates itself from the pack," adds Llamas. "By itself, Apple has some of the highest ASPs and overall smartwatch leadership, two key ingredients that help drive value. This makes Apple the biggest target to go after, especially as more and more vendors enter the market and launch their own devices."

IDC Market Share Figure

Executive Summary

Advice for Technology Suppliers

Market Share

Who Shaped 1H17

  • Xiaomi
  • Apple

Market Context

  • Growth Accelerators
  • Growth Inhibitors
  • Significant Market Developments
    • Apple Goes Cellular
    • Smart Textiles
    • Earworn Wearables

Methodology

  • Primary Data Sources
  • Secondary Sources
  • IDC's Worldwide Quarterly Wearable Device Tracker

Market Definition

Related Research

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