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市場調查報告書

全球行動、可攜式遊戲市場預測

Worldwide Mobile and Handheld Gaming Forecast, 2017-2021

出版商 IDC 商品編碼 355668
出版日期 內容資訊 英文 35 Pages
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全球行動、可攜式遊戲市場預測 Worldwide Mobile and Handheld Gaming Forecast, 2017-2021
出版日期: 2017年03月28日 內容資訊: 英文 35 Pages
簡介

本報告提供全球行動、可攜式遊戲市場相關調查分析,最新的市場預測相關的系統性資訊。

IDC的市場預測值

摘要整理

技術供應商的建議

市場預測

  • 全球預測
    • 北美
    • 西歐
    • 亞太地區 (含日本)
    • 其他

市場背景

  • 推動因素及阻礙因素
    • 推動因素
    • 阻礙因素
  • 重要的市場趨勢
  • 上次預測後的變更

市場定義

調查手法

相關調查

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目錄
Product Code: US41926417
This IDC study sizes and characterizes the mobile games marketplace from several vantage points through 2021. It also forecasts demand for handheld game console hardware and packaged/digital game software through 2021. The study breaks down annualized revenue (direct spending and in-game display ad campaign outlays), gamers, and device installed bases into four major regions: North America, Western Europe, Asia/Pacific, and the rest of the world (ROW). Metrics such as gamer ARPU and handheld hardware ASPs are explored, and a characterization of the competitive dynamic between iOS and Android gaming receives significant attention."The rise of mobile AR and VR games, ongoing growth in Asia/Pacific, and additional investments in in-game display ad campaigns all helped mobile and handheld gaming top $52 billion worldwide last year. The scale and dynamism in the mobile games market is remarkable, and ecosystem suppliers must remain vigilant and agile in order to capitalize on emerging trends." - Lewis Ward, research director, IDC's Gaming and VR/AR

IDC Market Forecast Figure

Executive Summary

Advice for Technology Suppliers

Market Forecast

  • Worldwide Forecast
    • North America Forecast
    • Western Europe Forecast
    • Asia/Pacific (Including Japan) Forecast
    • Rest of World Forecast

Market Context

  • Drivers and Inhibitors
    • Drivers
      • Chinese Expansion
      • Augmented Reality and Virtual Reality Games Hit Their Stride
    • Inhibitors
      • Cheatware and Cloud/Server Security
  • Significant Market Developments
  • Changes from Prior Forecast

Market Definition

Methodology

Related Research

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