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市場調查報告書

美國的穿戴式設備市場佔有率:Fitbit和Apple的優勢

U.S. Wearables Market Shares, 2015: Fitbit and Apple Dominate, Others Follow

出版商 IDC 商品編碼 354892
出版日期 內容資訊 英文 12 Pages
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美國的穿戴式設備市場佔有率:Fitbit和Apple的優勢 U.S. Wearables Market Shares, 2015: Fitbit and Apple Dominate, Others Follow
出版日期: 2016年03月15日 內容資訊: 英文 12 Pages
簡介

本報告提供美國的穿戴式設備市場相關調查分析,以主要供應商的市場佔有率為焦點之系統性資訊。

IDC的市場佔有率價值

摘要整理

技術供應商的建議

市場佔有率

代表企業

  • Fitbit
  • Apple
  • Garmin

市場背景

  • 推動因素
  • 阻礙因素
  • 重要的市場趨勢

調查手法

市場定義

相關調查

目錄
Product Code: US41067216

This IDC study examines the market share of the major vendors in the U.S. wearables market in 2015. Figures are based on unit shipments from vendor into channel."The United States wearables market took another step forward in 2015 with the launch of the Apple Watch and sustained interest in wearable fitness trackers," said Ramon T. Llamas, research manager for IDC's Wearables team. "These have drawn interest and attention toward the market, and this is where strong brand awareness leads to market leadership and share. This does not mean, however, that other vendors can be or should be written off. There is still plenty of space for innovation and differentiation to push the market further."

IDC Market Share Figure

Executive Summary

Advice for Technology Suppliers

  • The Growing Need for Sensors
  • Processor Development
  • Developing Partnerships Outside of Technology
  • Materials Matter
  • It's Not About a Killer Device or a Killer App

Market Share

Who Shaped the Year

  • Fitbit
  • Apple
  • Garmin

Market Context

  • Drivers
  • Inhibitors
  • Significant Market Developments

Methodology

  • Primary Data Sources
  • Secondary Sources
  • IDC's Worldwide Quarterly Wearable Device Tracker

Market Definition

Related Research

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