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Worldwide Smartphone Forecast Update, 2016-2020: September 2016

出版商 IDC 商品編碼 341115
出版日期 內容資訊 英文 21 Pages
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智慧型手機的全球市場預測 Worldwide Smartphone Forecast Update, 2016-2020: September 2016
出版日期: 2016年09月19日 內容資訊: 英文 21 Pages


本報告提供全球智慧型手機市場相關調查分析,出貨台數 (各設備供應商) 相關最新的5年預測之系統性資訊。




  • 革新今後也必需
  • 主力設備平板手機
  • 流通與資金籌措的變化


  • 預測:各作業系統
    • Android
    • BlackBerry OS
    • Firefox
    • iOS
    • Sailfish
    • Symbian
    • Tizen
    • Windows Phone
  • 預測比較:智慧型手機 vs. 功能型手機
    • 功能型手機
    • 智慧型手機
  • 預測:各地區
  • 智慧型手機的ASP預測


  • 推動因素及阻礙因素
    • 推動因素
    • 阻礙因素
  • 重要的市場趨勢
  • 上次預測後的變更





Product Code: US41725515

This IDC study presents the updated five-year forecast for smartphone shipments worldwide by device vendors. The worldwide smartphone market will reach a total of 1.46 billion units shipped in 2016, up 1.6% from the 1.44 billion units shipped in 2015. From there, shipments will reach 1.76 billion units in 2020, the final year of our forecast period, resulting in a CAGR of 4.1%."The first half of 2016 has brought minimal growth compared with 1H15 because of a sharp decline in volume from iOS, Windows Phone, and BlackBerry," says Anthony Scarsella, research manager for IDC's Mobile Phones team. "Despite flat shipment in 1H16, we expect 2H16 to bring 3.1% growth, thanks to an increase of Android devices as well as Apple's next flagship devices. In 2017 and 2018, the market will recover nicely with 4.6% and 5.7% growth, respectively. Contributing to this increase will be a combination of both affordable and flagship Android devices geared toward both emerging and developed markets, as well as new iOS devices that will capture new users in growing markets and drive replacement rates forward in mature markets like the United States, China, and Western Europe."

IDC Market Forecast Figure

Executive Summary

Advice for Technology Suppliers

  • Phablets Become Affordable
  • Low-Cost Smartphones Continue to Drive Growth
  • The BYO Phenomena and the Niche

Market Forecast

  • Forecast by Operating System
    • Android
    • BlackBerry OS
    • Firefox
    • iOS
    • Sailfish
    • Symbian
    • Tizen
    • Windows Phone
  • Forecast Comparison: Smartphones Versus Feature Phones
    • Feature Phones
    • Smartphones
  • Forecast by Region
  • Smartphone ASP Forecast

Market Context

  • Drivers and Inhibitors
    • Drivers
      • LTE Growth
      • Unlocked Smartphones
    • Inhibitors
      • Economy
      • Windows Phone
      • BlackBerry
  • Significant Market Developments
  • Changes from Prior Forecast
    • Explanation for Change

Market Definition

  • Feature Phone
  • Smartphone
  • Phablet


  • Primary Data Sources
  • Secondary Sources
  • IDC's Worldwide Quarterly Mobile Phone Tracker

Related Research

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