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市場調查報告書

智慧型手機的全球市場預測

Worldwide Smartphone Forecast Update, 2017-2021: September 2017

出版商 IDC 商品編碼 341115
出版日期 內容資訊 英文 17 Pages
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智慧型手機的全球市場預測 Worldwide Smartphone Forecast Update, 2017-2021: September 2017
出版日期: 2017年09月26日 內容資訊: 英文 17 Pages
簡介

全球智慧型手機市場,預期2016年出貨總數達到14億8,000萬台,至2020年出貨總數達到18億4,000萬台,預計以年複合成長率5.0%的成長。

本報告提供全球智慧型手機市場相關調查分析,出貨台數 (各設備供應商) 相關最新的5年預測之系統性資訊。

IDC的市場預測圖

摘要整理

技術供應商的建議

  • 革新今後也必需
  • 主力設備平板手機
  • 流通與資金籌措的變化

市場預測

  • 預測:各作業系統
    • Android
    • BlackBerry OS
    • Firefox
    • iOS
    • Sailfish
    • Symbian
    • Tizen
    • Windows Phone
  • 預測比較:智慧型手機 vs. 功能型手機
    • 功能型手機
    • 智慧型手機
  • 預測:各地區
  • 智慧型手機的ASP預測

市場背景

  • 推動因素及阻礙因素
    • 推動因素
    • 阻礙因素
  • 重要的市場趨勢
  • 上次預測後的變更

市場定義

調查手法

相關調查

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目錄
Product Code: US43064617
This IDC study presents the updated five-year forecast for smartphone shipments worldwide by device vendors. The worldwide smartphone market will reach a total of 1.5 billion units shipped in 2017, up 1.7% from the 1.47 billion units shipped in 2016. From there, shipments will reach 1.73 billion units in 2021, the final year of our forecast period, resulting in a CAGR of 3.3%."The ultra-high-end gamut of the smartphone market continues to flourish in various markets, as we expect the average selling price (ASP) of a smartphone to increase over 7% in 2017," says Anthony Scarsella, research manager for IDC's Mobile Phones team. "Premium phablet offerings from a variety of vendors look to be the main driving force behind the growth of devices with screens 5.5in. and larger, which are set to grow over 34% in 2017 across all operating systems. The average selling price of these devices is also expected to increase 9.0%, as we await the arrival of ultra-premium devices such as the iPhone X, Note 8, V30, Essential Phone, and the second-generation Pixel. The large-screen phenomenon shows no signs of slowing down, as phablets will make up 40% of the smartphone market by the end of 2017. By 2021, phablets will control slightly over 51% of the market, proving that bigger is most often better to most consumers."

IDC Market Forecast Figure

Executive Summary

Advice for Technology Suppliers

  • The $1,000 Phone Is Upon Us
  • Continue to Improve Core Features

Market Forecast

  • Forecast by Operating System
    • Android
    • iOS
    • Tizen
    • Windows Phone
    • Other
  • Forecast Comparison: Smartphones Versus Feature Phones
    • Feature Phones
    • Smartphones
  • Forecast by Region
  • Smartphone ASP Forecast

Market Context

  • Drivers and Inhibitors
    • Drivers
      • High-End Growth
      • Screen Sizes
    • Inhibitors
      • Exchange Rates
      • Economy
  • Significant Market Developments
  • Changes from Prior Forecast

Market Definition

  • Feature Phone
  • Smartphone
  • Phablet

Methodology

  • Primary Data Sources
  • Secondary Sources
  • IDC's Worldwide Quarterly Mobile Phone Tracker

Related Research

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