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市場調查報告書

智慧型手機的全球市場預測

Worldwide Smartphone Forecast Update, 2017-2021: December 2017

出版商 IDC 商品編碼 341115
出版日期 內容資訊 英文 17 Pages
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智慧型手機的全球市場預測 Worldwide Smartphone Forecast Update, 2017-2021: December 2017
出版日期: 2017年12月29日 內容資訊: 英文 17 Pages
簡介

全球智慧型手機市場,預期2016年出貨總數達到14億8,000萬台,至2020年出貨總數達到18億4,000萬台,預計以年複合成長率5.0%的成長。

本報告提供全球智慧型手機市場相關調查分析,出貨台數 (各設備供應商) 相關最新的5年預測之系統性資訊。

IDC的市場預測圖

摘要整理

技術供應商的建議

  • 革新今後也必需
  • 主力設備平板手機
  • 流通與資金籌措的變化

市場預測

  • 預測:各作業系統
    • Android
    • BlackBerry OS
    • Firefox
    • iOS
    • Sailfish
    • Symbian
    • Tizen
    • Windows Phone
  • 預測比較:智慧型手機 vs. 功能型手機
    • 功能型手機
    • 智慧型手機
  • 預測:各地區
  • 智慧型手機的ASP預測

市場背景

  • 推動因素及阻礙因素
    • 推動因素
    • 阻礙因素
  • 重要的市場趨勢
  • 上次預測後的變更

市場定義

調查手法

相關調查

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目錄
Product Code: US43319318
This IDC study presents the updated five-year forecast for smartphone shipments worldwide by device vendors. The worldwide smartphone market will reach a total of 1.49 billion units shipped in 2017, up 1.2% from the 1.47 billion units shipped in 2016. From there, shipments will reach 1.71 billion units in 2021, the final year of our forecast period, resulting in a CAGR of 3.0%."2017 has brought a plethora of high-priced feature-rich smartphones to the market that has given consumers a wealth of options at the new ultra-high-end segment of the smartphone market," said Anthony Scarsella, research manager with IDC's Mobile Phones team. "The latest flagship devices from Samsung, Apple, Google, LG, and others have pushed the high end to the $850+ level for the first time. Despite these price hikes, consumers look as if they are willing to swallow the cost just to have the latest and greatest device in their pockets. Although many consumers may not be able to afford these devices in more price-sensitive markets, programs such as device financing combined with trade-in policies are making these devices more attainable to buyers in some markets. This growth at the ultra-high-end segment translates to higher average selling prices (ASPs) for smartphones throughout the forecast period. By 2021, the last year of our forecast, smartphones will reach an ASP of $317.12, up from $282.49 in 2016, representing a CAGR of 2.3%."

IDC Market Forecast Figure

Executive Summary

Advice for Technology Suppliers

  • Advances in Battery Life
  • Vendors Will Continue to Target Feature Phones Owners

Market Forecast

  • Forecast by Operating System
    • Android
    • iOS
    • Tizen
    • Windows Phone
    • Other
  • Forecast Comparison: Smartphones Versus Feature Phones
    • Feature Phones
    • Smartphones
  • Forecast by Region
  • Smartphone ASP Forecast

Market Context

  • Drivers and Inhibitors
    • Drivers
      • High-End Growth
      • Screen Sizes
    • Inhibitors
      • Exchange Rates
      • Economy
  • Significant Market Developments
    • Bezel-Less Phone Goes Mainstream
  • Changes from Prior Forecast

Market Definition

  • Feature Phone
  • Smartphone
  • Phablet

Methodology

  • Primary Data Sources
  • Secondary Sources
  • IDC's Worldwide Quarterly Mobile Phone Tracker

Related Research

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