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市場調查報告書

對產業計畫和投資發展的策略性分析:百度、阿里巴巴、騰訊

Strategic Research on Business Planning and Investment Deployments of Baidu, Alibaba, and Tencent

出版商 IDC 商品編碼 331496
出版日期 內容資訊 英文 47 Pages
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對產業計畫和投資發展的策略性分析:百度、阿里巴巴、騰訊 Strategic Research on Business Planning and Investment Deployments of Baidu, Alibaba, and Tencent
出版日期: 2015年05月25日 內容資訊: 英文 47 Pages
簡介

本報告提供中國的主要網際網路企業,百度、阿里巴巴、騰訊的 (BAT) 調查分析、產業結構與投資發展、生態系統的建立相關驗證、中國的目前網際網路市場趨勢、預測相關的系統性資訊。

IDC的見解

調查概要

概況

  • 中國的網際網路產業,受中國政府與全球注目
  • 中國的網際網路普及率更加增加
  • 消費者的世代交替與預測的變化,促進流行品牌和產品
  • 從各企業向商務生態系統轉移競爭力
  • Tencent
    • 企業簡介
    • 經營史
    • 組織結構
    • 財務分析
    • 業務系統
    • 投資策略
    • 生態系統的建立
    • 結論與分析
  • Alibaba
    • 企業簡介
    • 演進
    • 組織結構
    • 財務分析
    • 業務系統
    • 投資策略
    • 生態系統的建立
    • 摘要與分析
  • Baidu
    • 企業概要
    • 歷史
    • 組織結構
    • 財務分析
    • 業務系統
    • 投資策略
    • 生態系統的建立
    • 摘要分析

未來展望

圖表

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目錄
Product Code: CN251051

This study, published as an IDC Insight report, analyzes BAT's strategic planning based on their operations and investments, and forecasts development trends of China's Internet. This report enables traditional IT vendors, innovative Internet companies, investment firms, and traditional industry enterprises to gain a deeper insight into the development status and strategic plans of China's leading Internet companies and have a better understanding of how to interact, compete, and cooperate with BAT in the China Internet market. China's Internet development is already at the forefront of the world Internet and has attracted international attention. In spite of active entrepreneurial activities and the mushrooming of new Internet startups, with some growing so fast as to almost threaten the status of BAT such as Xiaomi Inc., BAT remains a major barometer of China's Internet as they expand their reach into new business areas and traditional industries.

Table of Contents

IDC Opinion

In This Insight

Situation Overview

  • China's Internet Industry Gains Growing Attention from the China Government and the World
  • China's Internet Penetration Increases Further
  • Generational Shift and Changing Expectations of Consumers Fuel Trendy Brands and Products
  • Competition Transitions from among Individual Enterprises to among Business Ecosystems
  • Tencent
    • Company Profile
    • Business History
    • Tencent's Organizational Structure
    • Financial Analysis
    • Business System
    • Investment Strategy
    • Ecosystem Building
    • Conclusion and Analysis
  • Alibaba
    • Company Profile
    • Evolution
    • Organization structure
    • Financial Analysis
    • Business System
    • Investment Strategy
    • Ecosystem Building
    • Summary and Analysis
  • Baidu
    • Company Overview
    • History
    • Organization Structure
    • Financial Analysis
    • Business System
    • Investment Strategy
    • Ecosystem Building
    • Summary Analysis

Future Outlook

List of Tables

  • Table: Tencent's Main Game Products and Operation, 2014
  • Table: Tencent's Investments in 2014, 2015
  • Table: Interpretation of Tencent's major Investments in 2014, 2015
  • Table: Alibaba's Investments in 2014, 2015
  • Table: Interpretation of Alibaba's Major Investments in 2014, 2015
  • Table: Baidu's Investments in 2014, 2015

List of Figures

  • Figure: Historical Overview of Tencent
  • Figure: Tencent's Corporate Structure, 2015
  • Figure: Tencent's Quarterly Revenue and Growth 1Q10-4Q14
  • Figure: Tencent's Revenue Composition, 2015
  • Figure: Tencent's Gaming Revenue and Growth Rate, 1Q10-4Q14
  • Figure: Tencent's Active QQ Accounts and Peak Concurrent Accounts, 1Q10-3Q14
  • Figure: Tencent's Monthly Active Weixin and WeChat Accounts and Growth, 1Q13-4Q14
  • Figure: Tencent's Monthly Qzone Accounts and Growth, 1Q10-4Q14
  • Figure: Tencent's Qzone Value-Added Service Subscribers and Growth, 1Q10-4Q14
  • Figure: Tencent's Self-Owned Operations System
  • Figure: Tencent's Business Ecosystem
  • Figure: Alibaba Group's Historical Development
  • Figure: Alibaba Group's Organizational Structure
  • Figure: Alibaba Group's Quarterly Revenue and Growth, 1Q12-4Q14
  • Figure: Alibaba's Annual Active Buyers and Growth, 2Q12-4Q14
  • Figure: Alibaba Group's Revenue Structure, 2Q12-4Q14
  • Figure: Turnovers of Taobao and Tmall, 2Q12-4Q14
  • Figure: Alibaba's Mobile Revenue and Growth, 2Q12-4Q14
  • Figure: Alibaba's Turnovers from PC and Mobile, 1Q12-4Q14
  • Figure: Alibaba's Monthly Active Mobile Buyers and Growth, 4Q13-4Q14
  • Figure: Alibaba's Mobile and PC Conversion Rates, 2Q12-3Q14
  • Figure: Alibaba Group's Self-Owned Operations System
  • Figure: Schematic Diagram of Alibaba Group's Self-Owned Operations System
  • Figure: Alibaba's Online Retail Ecosystem
  • Figure: Schematic Diagram of Alibaba's Business Ecosystem
  • Figure: Baidu's Historical Development
  • Figure: Baidu's Organizational Structure
  • Figure: Baidu's Quarterly Revenue and Growth, 1Q10-4Q14
  • Figure: Baidu's Quarterly Online Marketing Revenue and Growth, 1Q10-4Q14
  • Figure: Baidu's Online Marketing Customers and Growth, 1Q10-4Q14
  • Figure: Baidu's Self-Owned Operations System
  • Figure: Baidu's Business Ecosystem
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