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市場調查報告書

美國的SMB的通道選擇 (企業規模、產業、想法) :服務供應商所扮演的角色的變化

U.S. SMB Channel Preferences by Company Size, Industry, and Attitude Segments: Changing Service Provider Role

出版商 IDC 商品編碼 324563
出版日期 內容資訊 英文 37 Pages
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美國的SMB的通道選擇 (企業規模、產業、想法) :服務供應商所扮演的角色的變化 U.S. SMB Channel Preferences by Company Size, Industry, and Attitude Segments: Changing Service Provider Role
出版日期: 2015年02月09日 內容資訊: 英文 37 Pages
簡介

本報告提供SMB (中小企業) 的IT解決方案的通道選擇調查分析,市場區隔 (企業規模、產業、想法) 調查結果驗證,有系統的資訊。

IDC的見解

調查概要

  • 調查手法

概況

  • SMB的通道選擇:各企業規模
  • SMB的通道選擇:各產業
  • SMB的通道選擇:各想法叢集

未來展望

  • SMB的未來通道選擇:各企業規模
  • SMB的未來通道選擇:各產業
  • SMB的未來通道選擇:各想法叢集

主要的建議

參考資料

  • 相關調查
  • 摘要

表格

  • SMB的IT解決方案的資源的利用實際成果:各企業規模
  • SMB的IT解決方案的資源的利用實際成果:各產業
  • SMB的IT解決方案的資源的利用實際成果:各產業
  • 技術契約的想法
  • SMB的過去IT解決方案的利用原:各想法
  • SMB希望利用的未來IT解決方案的資源:各企業規模
  • SMB希望利用的未來IT解決方案的資源:各產業
  • SMB希望利用的未來IT解決方案的資源:各產業
  • SMB希望利用的未來IT解決方案的資源:各產業

  • SMB的IT解決方案的資源的利用實際成果
  • 美國的SMB的想法叢集的佔有率
  • SMB希望利用的未來IT解決方案的資源
  • 小企業的IT解決方案的資源的利用實際成果
  • 中企業的IT解決方案的資源的利用實際成果
目錄
Product Code: 254107

This IDC study examines SMBs' recent use and plans to use different channels for advanced technology solutions. Small businesses are divided into five size categories: <5 employees, 5-9, 10-19, 20-49, and 50-99 employee firms. Midsize businesses are divided into three size categories: 100-249, 250-499, and 500-999 employee firms. SMB channel preferences are also examined across 17 industries: agriculture/mining/construction, manufacturing, transportation/warehousing/utilities, communications, banking/finance, insurance, real estate, architecture/engineering, legal services, other professional/scientific/technical services, healthcare/social assistance, education (private sector), wholesale, retail, other business services, other consumer services/arts/accommodation/food services, and accounting. In addition, SMB channel use and plans are compared across five attitude segments: SMB 2.0, SMB 1.5 fast followers, pragmatic hands on, middle-of-road worriers, and IT indifferent.

"Designing an effective channel strategy to reach the SMB market is a major challenge for technology providers," said Ray Boggs, VP SMB research at IDC. "Over the past two years, we've seen both small and medium-sized businesses increase the number of sources they use to acquire advanced technology solutions." Boggs noted that while sophisticated SMBs continue to make use of VARs and ISVs, they are also dramatically increasing their use of service providers to get access to cloud and hosted solutions.

Table of Contents

IDC Opinion

In This Study

  • Methodology

Situation Overview

  • SMB Channel Preference by Company Size
  • SMB Channel Preference by Industry
  • SMB Channel Preference by Attitude Cluster

Future Outlook

  • Future SMB Channel Preference by Company Size
  • Future SMB Channel Preference by Industry
  • Future SMB Channel Preference by Attitude Cluster

Essential Guidance

Learn More

  • Related Research
  • Synopsis

List of Tables

  • Table: SMBs Citing Past Use of Source for IT Solutions by Company Size (% of Respondents)
  • Table: SMBs Citing Past Use of Source for IT Solutions by Industry (% of Respondents)
  • Table: SMBs Citing Past Use of Source for IT Solutions by Industry (% of Respondents)
  • Table: Agreement with Technology Attitude Statement (% of Respondents)
  • Table: SMBs Citing Past Use of Source for IT Solutions by Attitude Segment (% of Respondents)
  • Table: SMBs Citing Preferred Future Sources for IT Solutions by Company Size (% of Respondents)
  • Table: SMBs Citing Preferred Future Sources for IT Solutions by Industry (% of Respondents)
  • Table: SMBs Citing Preferred Future Sources for IT Solutions by Industry (% of Respondents)
  • Table: SMBs Citing Preferred Future Sources for IT Solutions by Industry (% of Respondents)

List of Figures

  • Figure: Small and Medium-Sized Businesses Citing Past Use of Source for IT Solutions
  • Figure: U.S. SMBs Attitude Cluster Share, 2015
  • Figure: Small and Medium-Sized Businesses Citing Preferred Future Sources for IT Solutions
  • Figure: Small Businesses Citing Past Use of Source for IT Solutions, 2012 and 2014
  • Figure: Medium-Sized Businesses Citing Past Use of Source for IT Solutions, 2012 and 2014
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