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Worldwide and U.S. SMB Public IT Cloud Services Forecast, 2016-2020

出版商 IDC 商品編碼 317372
出版日期 內容資訊 英文 15 Pages
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全球和美國的中小企業的公共IT雲端服務市場預測 Worldwide and U.S. SMB Public IT Cloud Services Forecast, 2016-2020
出版日期: 2016年02月15日 內容資訊: 英文 15 Pages





  • IT龍頭世代間的市場進入矩陣
  • 主要機會BYOA
  • IT支援的中小企業新的中端市場
  • 包裝雲端服務:商務所扮演的角色/各功能



  • 推動因素及阻礙因素
    • 推動因素
    • 阻礙因素
  • 重要的市場趨勢
  • 來自上次預測的變更





Product Code: US40485315

This IDC study details the growth in spending by small office (<10 employees), small business (10-99 employees), and midmarket (100-999 employees) firms on public IT cloud software, solutions, and services (broadly categorized as "services"). Spending in U.S. dollars is compiled from IDC's Worldwide Semiannual Public Cloud Services Spending Guide and is presented by major category for the United States and worldwide. This forecast does not include spending associated with hybrid, private, or any other combination of nonpublic IT cloud services and does not quantify spending for on-premise IT."Since enterprise software vendors have shifted to a SaaS-first innovation and delivery model, SMB customers will have little reason to renew perpetual software licenses and incur maintenance fees associated with on-premise deployment," said Chris Chute, vice president, IDC SMB Cloud and Mobility Practice. "SMB customers can now be exposed to cloud IT capabilities beyond point products. Whether it be mobility service suites, cloud-based HR or salesforce management functions, or customizable ERP, SMBs now have the ability to utilize public cloud delivery to transform their business processes."

IDC Market Forecast Figure

Executive Summary

Advice for Technology Suppliers

  • Developing an IT Leadership Generational Go-to-Market Matrix Is Not Optional But Required
  • Build Your Own App Is a Major Opportunity to Unlock Higher Margins from SMB Customers
  • IT-Enabled Small Businesses Are the New Midmarket - and Should Be Treated as Such
  • Package Cloud Services by Business Role or Function

Market Forecast

Market Context

  • Drivers and Inhibitors
    • Drivers
      • Public Cloud IT Security Economies of Scale
      • Enterprise App Migration and Net-New Customers
      • Digital Transformation Articulated Through the Public Cloud
    • Inhibitors
      • Commoditization and Margin Pressure
      • Shadow IT and Line-of-Business IT Purchasing
  • Significant Market Developments
  • Changes from Prior Forecast

Market Definition

  • SMB Definitions
  • Market Definition


Related Research

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