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市場調查報告書

IDC的IT流通管道、產業聯盟活動的分類方法

IDC's Worldwide IT Channels and Alliances Taxonomy, 2014

出版商 IDC 商品編碼 316102
出版日期 內容資訊 英文 27 Pages
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IDC的IT流通管道、產業聯盟活動的分類方法 IDC's Worldwide IT Channels and Alliances Taxonomy, 2014
出版日期: 2014年10月06日 內容資訊: 英文 27 Pages
簡介

本報告提供全球的ICT產業中,為提供產品與服務、解決方案的產業聯盟時,評估合作夥伴企業時的分類、分析方法說明、產業聯盟活動(合作夥伴)的一般分類,及合作夥伴企業的評估尺度與維度、近幾年的新的趨勢、合作夥伴評估的重要性等詳細解說。

IDC的見解

調查概要

概況

  • 合作夥伴分類法的引進優點
    • 供應商方面
    • 合作夥伴方面
    • 客戶方面
  • 合作夥伴、生態系統(體系)的分類:多維度的方法
    • 合作夥伴的評估標準(其1):供應商、合作夥伴間關係性的種類
      • 流通管道/計劃為基礎關係性
      • 聯盟(產業聯盟)
    • 合作夥伴的評估標準(其2):合作夥伴方面的經營模式
      • 合作夥伴的量性評估
      • 合作夥伴的質性評估
        • 服務導向的合作夥伴
        • 產品導向的合作夥伴
        • 轉售導向的合作夥伴
    • 合作夥伴的評估標準(其3):合作夥伴方面的活動
    • 合作夥伴的評估標準(其4):客戶關注
    • 合作夥伴的評估標準(其5):對技術解決方案的關注
      • 硬體設備功能市場
      • 軟體功能市場
      • IT服務功能市場
    • 合作夥伴的評估標準(其5):合作夥伴企業群的結構
  • 新合作夥伴的分類趨勢
  • 合作夥伴業績的相關指標
    • 合作夥伴的市場收益額
    • 合作夥伴的報酬率
  • 合作夥伴的生態系統,和市場規模測量、市場分析的影響度
  • 定義

未來展望

參考資料

參考資料

  • 相關調查
  • 摘要

圖表一覽

目錄
Product Code: 251440

This IDC study defines the classification scheme, or taxonomy, used by IDC's Channels and Alliances Group to research and analyze the partnering activities of information and communication technology (ICT) firms around the sale and delivery of products, services, and solutions. It includes general partnering definitions, partnering and measurement dimensions, emerging partnering trends, and an explanation of why partnering/alliance taxonomies are important in describing, tracking, and measuring partnering activities.

"The IDC partnering taxonomy has long been utilized by leading IT vendors to help them organize and segment their partner base, as well as promote a common understanding of terms throughout their organizations," said Darren Bibby, program vice president, IDC's Channels and Alliances Research.

Table of Contents

IDC Opinion

In This Study

Situation Overview

  • Benefits of Deploying Partner Taxonomies
    • Vendors
    • Partners
    • Customers
  • Segmenting the Partner Ecosystem: A Multidimensional Approach
    • Partnering Dimension One: Vendor-Partner Relationship Type
      • Channel or Programmatic Relationships
      • Alliance
    • Partnering Dimension Two: Partner Business Model
      • IDC's Quantitative Partner Segmentation
      • IDC's Qualitative Partner Segmentation
        • Services-Oriented Partners
        • Product-Oriented Partners
        • Resale-Oriented Partners
    • Partnering Dimension Three: Partner Activity
    • Partnering Dimension Four: Customer Focus
    • Partnering Dimension Five: Technology Solutions Focus
      • Hardware Functional Markets
      • Software Functional Markets
      • Services Functional Markets
    • Partnering Dimension Six: Partner Demographics
  • Emerging Partnering Segmentation Trends
  • Economic Measures of Partner Performance
    • Partner Revenue
    • Partner Margin
  • The Partner Ecosystem and Its Impact on Market Sizing and Analysis
  • Definitions

Future Outlook

Essential Guidance

Learn More

  • Related Research
  • Synopsis

List of Tables

  • Table: Cloud Application-Based Partner Activity
  • Table: Cloud Infrastructure-Based Partner Activity

List of Figures

  • Figure: IDC's Partner Ecosystem Segmentation Model
  • Figure: IDC's Partner Segmentation Grid
  • Figure: Plotting IDC's Partner Segmentation Grid
  • Figure: An Example of Plotting IDC's Partner Segmentation Grid
  • Figure: IT Spend Versus Factory Revenue
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