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市場調查報告書

全球智慧型手機市場預測與分析:2015年∼2019年

Worldwide Smartphone 2015-2019 Forecast and Analysis

出版商 IDC 商品編碼 265000
出版日期 內容資訊 英文 30 Pages
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全球智慧型手機市場預測與分析:2015年∼2019年 Worldwide Smartphone 2015-2019 Forecast and Analysis
出版日期: 2015年03月25日 內容資訊: 英文 30 Pages
簡介

全球智慧型手機市場,2015年出貨總數達到15億台,與前一年同期比較預計以11.9%的成長。至2019年出貨總數一般認為預計達到20億台,以年複合成長率8.5%成長。

本報告提供全球智慧型手機市場相關調查分析、出貨台數 (各設備供應商) 相關最新的5年預測相關的系統性資訊。

IDC的見解

調查概要

  • 調查手法

概況

  • 2014年第四季概要
  • 2014年概要

未來展望

  • 預測與前提條件
    • 前提條件
    • 預測:各作業系統
      • Android
      • BlackBerry OS
      • Firefox
      • iOS
      • Linux
      • Sailfish
      • Symbian
      • Tizen
      • Windows Phone
    • 預測比較:智慧型手機 vs. 功能型手機
    • 預測:各地區
    • 智慧型手機的ASP預測
  • 市場背景

主要的建議

  • 廉價智慧型手機
  • 3G、4G的機會
  • NUI和手勢
  • IoT的遙控的智慧型手機

參考資料

  • 相關調查
  • 摘要

表格

  • 全球智慧型手機市場3大前提條件
  • 全球智慧型手機市場主要預測前提條件
  • 全球智慧型手機市場出貨佔有率與出貨台數:各作業系統
  • 全球功能型手機和智慧型手機的出貨台數
  • 全球智慧型手機市場出貨台數:各地區
  • 全球智慧型手機市場ASP:各作業系統
  • 全球智慧型手機市場出貨台數:各地區:比較

  • 全球智慧型手機市場出貨佔有率:5大供應商
  • 全球智慧型手機市場出貨佔有率:各作業系統
  • 全球智慧型手機市場出貨佔有率:5大供應商
  • 全球智慧型手機市場出貨佔有率:各作業系統
  • 全球智慧型手機市場出貨台數:各作業系統
  • 全球智慧型手機市場出貨佔有率:各作業系統
  • 全球功能型手機和智慧型手機的出貨台數
  • 全球功能型手機和智慧型手機的出貨佔有率
  • 全球智慧型手機市場出貨台數:各地區
  • 全球智慧型手機市場出貨佔有率:各地區
  • 全球智慧型手機市場ASP:各作業系統
  • 全球智慧型手機市場出貨台數:比較

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目錄
Product Code: 254912

This IDC study presents the five-year forecast for smartphone shipments worldwide by device vendors. It is part of IDC's continuing research with respect to smartphones. The findings in this document are based on information gathered from primary and secondary sources during the past three months.

The worldwide smartphone market will reach a total of 1.5 billion units shipped in 2015, up 11.9% from the 1.3 billion smartphone units shipped in 2014. Many of the same drivers will be in play: broad and deep selection of smartphones from which to choose, prices fitting nearly every budget, and a steady refresh rate throughout the forecast period. By 2019, total smartphone shipment volumes will reach 2.0 billion smartphone units, resulting in a five-year CAGR of 8.5%.

"The future of the smartphone market is sound," says Ramon Llamas, research manager with IDC's Mobile Phones team. "What will bear close observation is the constantly shifting operating system landscape. Android is expected to account for the vast majority of volumes, followed next by Apple's iOS. However, both of these will see market share losses as other platforms emerge and gain their footing. Moreover, prices are expected to decline throughout the forecast period. All of this translates into a myriad of devices and experiences for end users."

Table of Contents

IDC Opinion

In This Study

  • Methodology
    • Primary Data Sources
    • Secondary Sources
    • IDC's Worldwide Quarterly Mobile Phone Tracker

Situation Overview

  • 4Q14 Overview
  • 2014 Overview

Future Outlook

  • Forecast and Assumptions
    • Assumptions
    • Forecast by Operating System
      • Android
      • BlackBerry OS
      • Firefox
      • iOS
      • Linux
      • Sailfish
      • Symbian
      • Tizen
      • Windows Phone
    • Forecast Comparison: Smartphones Versus Feature Phones
    • Forecast by Region
    • Smartphone ASP Forecast
  • Market Context

Essential Guidance

  • Low-Cost Smartphones Drive the Market Going Forward
  • Pay Close Attention to 3G and 4G Opportunities
  • Focus on Natural User Interfaces and Gestures
  • Smartphone as Remote Control to IoT

Learn More

  • Related Research
  • Synopsis

List of Tables

  • Table: Top 3 Assumptions for the Worldwide Smartphone Market, 2015-2019
  • Table: Key Forecast Assumptions for the Worldwide Smartphone Market, 2015-2019
  • Table: Worldwide Smartphone Shipment Share and Shipments by Operating System, 2014-2019
  • Table: Worldwide Feature Phone and Smartphone Shipments, 2014-2019 (M)
  • Table: Worldwide Smartphone Shipments by Region, 2014-2019 (M)
  • Table: Worldwide Smartphone ASP by Operating System, 2014-2019 ($)
  • Table: Worldwide Smartphone Shipments by Region, 2010-2019: Comparison of December 2014 and March 2015 Forecasts (M)

List of Figures

  • Figure: Worldwide Smartphone Shipment Share by Top 5 Vendor, 4Q13 and 4Q14
  • Figure: Worldwide Smartphone Shipment Share by Operating System, 4Q13 and 4Q14
  • Figure: Worldwide Smartphone Shipment Share by Top 5 Vendor, 2013 and 2014
  • Figure: Worldwide Smartphone Shipment Share by Operating System, 2013 and 2014
  • Figure: Worldwide Smartphone Shipments by Operating System, 2014-2019
  • Figure: Worldwide Smartphone Shipment Share by Operating System, 2014-2019
  • Figure: Worldwide Feature Phone and Smartphone Shipments, 2014-2019
  • Figure: Worldwide Feature Phone and Smartphone Shipment Share, 2014-2019
  • Figure: Worldwide Smartphone Shipments by Region, 2014-2019
  • Figure: Worldwide Smartphone Shipment Share by Region, 2014-2019
  • Figure: Worldwide Smartphone ASP by Operating System, 2014-2019
  • Figure: Worldwide Smartphone Shipments, 2010-2019: Comparison of December 2014 and March 2015 Forecasts
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