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市場調查報告書

西歐的平板電腦媒體和智慧型手機市場分析與預測(2010∼2015年)

Western Europe Media Tablets and Smartphones 2010-2015 Forecast and Analysis

出版商 IDC
出版日期 2011年10月 商品編碼 224151
內容資訊 英文 Pages: 50
價格
US $ 4500 PDF by E-mail (Single user license)


西歐的平板電腦媒體和智慧型手機市場分析與預測(2010∼2015年) 是由出版商IDC在2011年10月所出版的。 這份英文市場調查報告書包含Pages: 50 價格從美金4500起跳。

簡介

西歐的行動裝置市場中,整合裝置最受消費者中的歡迎,並有大幅的成長。2010年,智慧型手機的出貨量達到了7150萬台的新記錄。西歐這個領域到2015年預計年複合成長率將為21%,到2015年將佔總出貨量的81%。

本報告提供西歐的平板媒體及智慧型手機市場5年預測等,為您概述為以下內容。

IDC的見解

關於本調查

  • 調查手法

概況

  • 平板電腦媒體
    • 價值提案
    • 產品趨勢
    • 領域趨勢
    • 銷路趨勢
    • 供應商的實際成果
  • 智慧型手機
    • 智慧型手機趨勢

今後展望

  • 市場預測與前提條件
    • 平板電腦媒體
    • 智慧型手機

主要的建議

參考資料

目錄

This IDC study presents the five-year forecast for Western European media tablet and smartphone shipments.

"The Western European mobile devices market has been experiencing great growth as converged devices top consumers preferences. Smartphones reached a new record in 2010, with shipments totaling over 71.5 million units. The segment will continue to grow at a CAGR of 21% from 2010 to 2015 in Western Europe to represent 81% of total shipments by 2015," said Francisco Jeronimo, research manager, IDC European Mobile Devices.

In 2010, Apple changed the until-then niche tablet industry, creating a new category of consumer devices with the launch of its iPad, a successfully proven product. "Media tablets were the hottest products to shake the PC industry in 2010, and the market reached a volume of over 5.5 million units in the region. IDC estimates the media tablet market across Western Europe to continue to enjoy robust expansion, with shipments forecast to reach over 44 million units, more than eight times more than in 2010," said Eszter Morvay, research manager, PC and Media Tablets, IDC Europe.

Table of Contents


IDC Opinion


In This Study


  • Methodology

    • Primary Sources

    • Secondary Sources

Situation Overview

  • Media Tablets

    • Value Proposition

    • Product Trends

      • Operating System

      • Connectivity Trends

    • Segment Trends

    • Channel Trends

    • Vendor Performance

      • Apple

      • Samsung

      • Archos

    Smartphones

    • Smartphone Trends

      • Operating System Trends

      • Vendor Performances

        • Apple

        • HTC

        • Nokia

        • Research In Motion

        • Samsung

        • Sony Ericsson

      • Country Performances

Future Outlook

  • Forecast and Assumptions

    • Media Tablets

      • Forecast by Operating System

        • iOS

        • Android

        • BlackBerry Tablet OS

        • webOS

      • Forecast by Connectivity

        • WiFi

        • WiFi/3G

        • WiFi/4G

      • Forecast by Segment

        • Consumer

        • Commercial

      • Forecast by Channel

        • Retail

        • Direct

        • eTailers

        • Telco

        • Others

      • Media Tablet Forecast Assumptions

    • Smartphones

      • Forecast by Device Type

        • Feature Phones

        • Smartphones

      • Forecast by Operating System

        • Android

        • BlackBerry OS

        • iOS

        • Linux

        • Symbian

        • Windows Mobile/Windows Phone

      • Smartphone Forecast Assumptions

Essential Guidance

Learn More


  • Related Research

  • Definitions

    • Smartphones

      • Media Tablets

    Synopsis

Table: Top 3 Assumptions for the Western European Media Tablet Market, 2011-2015

Table: Key Forecast Assumptions for the Western European Media Tablet Market, 2011-2015


Table: Top 3 Assumptions for the Western European Smartphone Market, 2011-2015


Table: Key Forecast Assumptions for the Western Europe Smartphone Market, 2011-2015


Figure: Western Europe Media Tablet Shipments, 1Q10-2Q11


Figure: Western Europe Media Tablet Shipments by Operating System, 1Q10-2Q11


Figure: Western Europe Media Tablet Shipments by Connectivity, 1Q10-2Q11


Figure: Western Europe Media Tablet Shipments by Segment, 1Q10-2Q11


Figure: Western Europe Media Tablet Shipments by Channel, 1Q10-2Q11


Figure: Western Europe Media Tablet Vendor Share, 1Q10-2Q11


Figure: Western Europe Unit Shipments by Device Type, 2006-2010


Figure: Western Europe Unit Shipments by Device Type, 1Q10-2Q11


Figure: Western Europe HLOS vs. RTOS shares, 2006-1H11


Figure: Western Europe Smartphone Unit Shipments by Operating System, 2006-2010


Figure: Western Europe Quarterly Smartphone Shipments by Operating System, 1Q10-2Q11


Figure: Western Europe Smartphone Market Share by Operating System, 2006-1H11


Figure: Western Europe Smartphone Vendor Unit Market Shares, 2006-1H11


Figure: Western Europe Smartphone Unit Shipment Percentage of the Total Market by Country, 2009-1H11


Figure: Western Europe Media Tablet Shipment Forecast by Operating System, 2010-2015


Figure: Western Europe Media Tablet Shipment Forecast by Connectivity, 2010-2015


Figure: Western Europe Media Tablet Shipment Forecast by Segment, 2010-2015


Figure: Western Europe Media Tablet Shipment Forecast by Channel, 2010-2015


Figure: Western Europe Smartphone Unit Shipments by Device Type, 2010-2015


Figure: Western Europe Feature Phone to Smartphone Ratio, 2010-2015


Figure: Western Europe Smartphone Unit Shipments by Operating System, 2010-2015


Figure: Western Europe Smartphone Operating System Market Shares, 2010-2015


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