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市場調查報告書
中小企業影印機・多功能印表機品牌喜好・忠實度變化：多功能印表機變動所帶來的機會
Changing SMB Brand Preference and Loyalties for Printers and MFPs - Opportunity Driven by Shift to MFPs
| 出版商 |
IDC |
| 出版日期 |
2011年11月 |
商品編碼 |
223367 |
| 內容資訊 |
英文 Pages: 12 |
| 價格 |
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中小企業影印機・多功能印表機品牌喜好・忠實度變化：多功能印表機變動所帶來的機會 是由出版商IDC在2011年11月所出版的。
這份英文市場調查報告書包含Pages: 12 價格從美金4800起跳。
本報告針對美國中小企業影印機與多功能印表機（MFP），提供持有情況與未來購買計畫的調查、依種類（黑白/彩色、噴墨）・品牌・企業分類進行整理分析，目錄介紹如下。
IDC的看法
調查概要
概況
- 影印機持有狀況與購買計畫：種類・企業規模分類
- 多功能印表機持有狀況與購買計畫：種類・企業規模分類
- 影印機持有狀況與購買計畫：品牌・企業規模分類
- 多功能印表機持有狀況與購買計畫：品牌・企業規模分類
未來展望
IDC的建議
參考資料
This IDC study examines small and medium-sized businesses' current printer and MFP brand and technology ownership, preferences for future brands, and use of document capture technology. "As printer and MFP ownership approaches saturation, three factors will characterize the SMB segment: the increasing appeal of multifunction devices, the critical role played by replacement and additional machines, and the rapid adoption of more sophisticated color laser and solid ink technology," says Justin Jaffe, IDC senior research analyst, SMB/Home Office. "It is important for vendors hoping to increase their share of this growing market to understand the changing brand and technology preferences for printers and MFPs."
Table of Contents
IDC Opinion
In This Study
Situation Overview
Printer Technology Ownership and Purchase Plans by Company Size
MFP Technology Ownership and Purchase Plans by Company Size
Printer Brand Ownership and Purchase Plans by Company Size
MFP Brand Ownership and Purchase Plans by Company Size
Future Outlook
Essential Guidance
Learn More
Related Research
Methodology
Synopsis
Table: Use of Different Technology Printers in SMBs by Company Size (% of Respondents)
Table: Plans to Purchase Different Technology Printers in SMBs by Company Size (% of Respondents)
Table: Use of Different Technology MFPs in SMBs by Company Size (% of Respondents)
Table: Plans to Purchase Different Technology MFPs in SMBs by Company Size (% of Respondents)
Table: U.S. SMB Printer Ownership by Brand, 2010 (% of Respondents)
Table: U.S. SMB Printer Purchase Plans in the Next 12 Months by Brand, 2010 (% of Respondents)
Table: U.S. SMB MFP Ownership by Brand, 2010 (% of Respondents)
Table: U.S. SMB MFP Purchase Plans in the Next 12 Months by Brand, 2010 (% of Respondents)
Table: U.S. SMB Printer Purchase Plans in the Next 12 Months by Brand, 2010 (% of Respondents)
Table: U.S. SMB MFP Purchase Plans in the Next 12 Months by Brand, 2010 (% of Respondents)
Table: U.S. SMB Printer or MFP Purchase Plans in the Next 12 Months by Brand, 2010 (% of Respondents)
Figure: U.S. SMB Printer and MFP Ownership
Figure: U.S. SMB Printer and MFP Purchase Plans
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