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市場調查報告書
全球遊戲與互動娛樂主機硬體及軟體市場預測（2011-2015年）
Worldwide Game and Interactive Entertainment Console Hardware and Software 2011-2015 Forecast
| 出版商 |
IDC |
| 出版日期 |
2011年07月 |
商品編碼 |
206802 |
| 內容資訊 |
英文 Pages: 59 |
| 價格 |
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全球遊戲與互動娛樂主機硬體及軟體市場預測（2011-2015年） 是由出版商IDC在2011年07月所出版的。
這份英文市場調查報告書包含Pages: 59 價格從美金4500起跳。
IDC消費者市場遊戲服務調查主任Lewis Ward表示「2011年遊戲世代進入停滯狀態，主因是許多先進市場持續的整體經濟問題，使販售與2010年相比降低。預計2012年底Wii U的發售可再次促進產業活性化，讓遙控器與硬碟軟體的販售在2015年擴大至400億美元」。
本報告針對全球遊戲與互動娛樂主機硬體及軟體市場，提供至2015年電視遊戲控制器與軟體需求、用途、販售評價、預測、目前遊戲機平台競爭狀況評價、次世代平台預測，目錄介紹如下。
IDC的看法
關於本報告
概況
未來展望
主要建議
參考資料
圖表列表
Abstract
This IDC study assesses and forecasts the demand for, usage
of, and revenue associated with video game console hardware and
software on a worldwide basis through 2015. It provides a
competitive assessment of the leading current-generation console platforms based on
survey data, interviews, and other research sources and models next-generation
platform releases based on historical precedent and other inputs. Worldwide
game console totals are broken down into four regions: North
America, Western Europe, Japan, and the rest of the world.
"2011
represents something of a lull between console generations, compounded by
continuing macroeconomic weakness in many developed markets, that will result
in a modest net revenue reduction compared with 2010," says
Lewis Ward, research manager of IDC' s Consumer Markets: Gaming service.
"The industry will be reinvigorated in late 2012 with the
launch of Wii U, and I expect that direct console
hardware and disc-based software revenue by 2015 will rebound to
nearly $40 billion."
Table of Contents
- IDC Opinion
- In This Study
- Situation Overview
- Gamer Demographic and Genre Preference Distinctions
- Nintendo Wii and Wii U
- Microsoft Xbox 360
- Sony PlayStation 3 and PlayStation 2
- Future Outlook
- Forecast and Assumptions
- Worldwide Forecast
- North America
- Western Europe
- Japan
- Rest of World
- Market Context
- Essential Guidance
- Learn More
- Related Research
- Definitions
- Methodology
- Historical Market Values and Exchange Rates
- Synopsis
- Table: Top 3 Assumptions for the Worldwide Game and Interactive Entertainment Console Hardware and Software Market, 2011–2015
- Table: Key Forecast Assumptions for the Worldwide Game and Interactive Entertainment Console Hardware and Software Market, 2011–2015
- Table: Worldwide Video Game Hardware and Software Shipments and Installed Base by Console, 2006–2015 (000)
- Table: Worldwide Video Game Hardware and Software Revenue, 2006–2015 ($M)
- Table: Worldwide Video Game Hardware ASPs, 2006–2015 ($)
- Table: North America Video Game Hardware and Software Shipments and Installed Base by Console, 2006–2015 (000)
- Table: North America Video Game Hardware and Software Revenue, 2006–2015 ($M)
- Table: Western Europe Video Game Hardware and Software Shipments and Installed Base by Console, 2006–2015 (000)
- Table: Western Europe Video Game Hardware and Software Revenue, 2006–2015 ($M)
- Table: Japan Video Game Hardware and Software Shipments and Installed Base by Console, 2006–2015 (000)
- Table: Japan Video Game Hardware and Software Revenue, 2006–2015 ($M)
- Table: Rest of World Video Game Hardware and Software Shipments and Installed Base by Console, 2006–2015 (000)
- Table: Rest of World Video Game Hardware and Software Revenue, 2006–2015 ($M)
- Table: Worldwide Video Game Hardware and Software Revenue, 2006–2015: Comparison of June 2010 and July 2011 Forecasts ($M)
- Table: Exchange Rates, 2003–2010 (%)
- Figure: Respondents by Age and Platform, 2010
- Figure: Adult Console Gamer Genre Preferences (Actions/Advanture Through Karaoke), 2010
- Figure: Adult Console Gamer Genre Preferences (Fitness Through Racing/Driving), 2010
- Figure: Adult Console Gamer Genre Preferences (Strategy Through Word/Number), 2010
- Figure: Worldwide Video Game Console Shipments by Platform, 2006–2015
- Figure: Worldwide Video Game Console Installed Base by Platform, 2006–2015
- Figure: Worldwide Video Game Console Disc Shipments by Platform, 2006–2015
- Figure: Worldwide Video Game Hardware and Software Revenue, 2006–2015
- Figure: Worldwide Video Game Hardware and Software Revenue, 2006–2015: Comparison of June 2010 and July 2011 Forecasts
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