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市場調查報告書
全球航空產業的永續發展可能性(2011年∼2012年):市場趨勢與機會，與盈利預算預測，與航空產業的採購行銷策略
Sustainability in the Global Airports Industry 2011-2012: Market Trends and Opportunities, Profitability and Budget Forecasts, Airports Industry Procurement and Marketing Initiatives
| 出版商 |
ICD Research |
| 出版日期 |
2011年11月 |
商品編碼 |
223964 |
| 內容資訊 |
英文 Pages: 180 |
| 價格 |
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全球航空產業的永續發展可能性(2011年∼2012年):市場趨勢與機會，與盈利預算預測，與航空產業的採購行銷策略 是由出版商ICD Research在2011年11月所出版的。
這份英文市場調查報告書包含Pages: 180 價格從美金2000起跳。
本報告以對全球航空產業主要161名企業的經營幹部所做的訪談結果為基礎，分析產業的永續發展可能性(考慮環境問題)相關配合措施，尤其是綠色採購(sustainable procurement)相關的行動和決策，行銷部門的對應等詳細內容調查，並將此結果依不同地區·銷售額·立場(買主方面還是在供應商方面)等加以驗証，為您概述為以下內容。
第1章 簡介
第2章 摘要整理
第3章 航空產業的永續發展可能性
- 永續發展可能性的認識
- 商務功能的永續發展可能性
- 永續發展可能性的主要的推動因素
- 永續發展可能性的主要的障礙
- 主要的成長市場
第4章 永續發展可能性的引進
- 組織可持續發展的先決條件
- 永續發展可能性對策的引進
- 主要節能措施
- 永續發展可能性的有效監測
- 永續發展可能性監視工具
第5章 永續發展可能性財政方面的影響
- 預期的成本節約
- 影響永續發展可能性的利益
- 永續發展可能性對策預算的計劃變更
第6章 綠色採購
- 選擇供應商的重要因素
- 綠色採購的指南
- 供應商參與程度
- 綠色採購的支出額
- 綠色採購的特質
- 持續可能的產品和服務的採購
第7章 行銷的綠色策略
- 綠色行銷的推動因素
- 「綠色環保證書(green credentials)」的行銷
- 促進銷售的有效通路
第8章 附錄
圖表
Synopsis
- The report is based on primary surveys conducted by ICD Research accessing its B2B panels comprised of senior business decision makers. The opinions and forward looking statements on sustainability management of 161 industry executives are captured in our in-depth survey, of which 39% represent directors, C-level executives and departmental heads.
- The geographical scope of the research is global - drawing on the activity and expectations of leading industry players across the Americas, Europe, Asia-Pacific, Africa and Middle East.
- The report analyzes expenditure of airports industry buyers on sustainability, sustainable procurement practices and critical factors that influence supplier selection.
- Key topics covered include category-level spending outlooks, market-specific growth opportunities, investment opportunities and principal challenges associated with the implementation of sustainable practices.
- In this report, buyers identify their sustainable procurement budgets; along with essential sustainability measures that influence supplier selection
- The report provides extensive analysis on effective promotional channels and major drivers of green marketing, along with the key features of marketing green credentials.
- The report provides qualitative analysis of key industry opportunities and threats and also contains the full survey results.
Summary
"Sustainability in the Global Airports Industry 2011-2012: Market Trends and Opportunities, Profitability and Budget Forecasts, Airports Industry Procurement and Marketing Initiatives" is a new report by ICD Research that analyzes how companies in the airports industry perceive sustainability. The report contains in-depth analysis on the principal drivers and challenges with regards to sustainability plus the market-specific growth opportunities associated with the implementation of sustainable practices. It also benchmarks successful sustainable initiatives and energy-efficiency measures adopted by various companies. This report also examines the impact of sustainability on profits and cost saving targets set by companies. It also analyzes the procurement strategies and practices being undertaken; category-level spending outlooks; changes in sustainable procurement budgets; supplier selection criteria and investment opportunities available for leading purchase decision makers. The report identifies key drivers and practices of green marketing, and the channels used to effectively market green credentials.
Scope
The report features the opinions of airports industry respondents related to the following:
- What sustainability means to the industry!
- Factors that drive sustainability measures
- Barriers that confront effective implementation of sustainability.
- Sustainable and energy efficiency measures and their impact on profitability.
- Metrics used for the measurement of sustainability performance.
- Procurement of sustainable materials.
- Demand for sustainable products and services, including markets that will drive growth.
- Changes expected in sustainability budgets and cost saving targets.
- Methods of marketing green credentials and the use of media channels.
- Sustainability leaders.
Reasons To Buy
- Drive revenues by understanding future sustainable product investment areas and growth regions
- Formulate effective sales and marketing strategies by identifying buyer sustainability budgets and areas of investment.
- Better promote your business by aligning capabilities and business practices with the changing sustainability needs of customers.
- Uncover the business outlook, key sustainability challenges and opportunities
- Understand the effect of sustainability on other players and competitors in the industry.
- Benchmark sustainable initiatives with key industry leaders and identify major trends that affect the industry.
- Secure stronger customer relationships by understanding the leading business concerns and changing strategies of buyers.
- Identify specific green marketing channels your competitors are using to win business.
Table of Contents
1 Introduction
- 1.1 What is this report about?
- 1.2 Definitions
- 1.3 Methodology
1) Online Survey
2) Secondary Research
3) Data Analysis and Report Writing
4) Quality Control
- 1.4 Profile of Survey Respondents
- 1.4.1 Profile of buyer respondents
- 1.4.2 Profile of supplier respondents
2 Executive Summary
3 Sustainability in the Airport Industry
- 3.1 Perception of Sustainability
- 3.1.1 Perception of sustainability - buyers
- 3.1.2 Perception of sustainability - suppliers
- 3.1.3 Perception of sustainability - region
- 3.1.4 Perception of sustainability - turnover
- 3.2 Sustainability in Business Functions
- 3.2.1 Sustainability in business functions - buyers
- 3.2.2 Sustainability in business functions - suppliers
- 3.2.3 Sustainability in business functions - region
- 3.2.4 Sustainability in business functions - turnover
- 3.3 Key Drivers of Sustainability
- 3.3.1 Key drivers of sustainability - buyers
- 3.3.2 Key drivers of sustainability - suppliers
- 3.3.3 Key drivers of sustainability - region
- 3.3.4 Key drivers of sustainability - turnover
- 3.4 Key Barriers to Sustainability
- 3.4.1 Key barriers to sustainability - buyers
- 3.4.2 Key barriers to sustainability - suppliers
- 3.4.3 Key barriers to sustainability - region
- 3.4.4 Key barriers to sustainability - turnover
- 3.5 Key Markets for Growth
- 3.5.1 Key markets for growth - buyers
- 3.5.2 Key markets for growth - suppliers
- 3.5.3 Key markets for growth - region
- 3.5.4 Key markets for growth - turnover
4 Implementation of Sustainability
- 4.1 Organizational Prerequisites for Sustainability
- 4.1.1 Organizational prerequisites for sustainability - buyers
- 4.1.2 Organizational prerequisites for sustainability - suppliers
- 4.1.3 Organizational prerequisites for sustainability - region
- 4.1.4 Organizational prerequisites for sustainability - turnover
- 4.2 Implementation of Sustainable Measures
- 4.2.1 Implementation of sustainable measures - buyers
- 4.2.2 Implementation of sustainable measures - suppliers
- 4.2.3 Implementation of sustainable measures - region
- 4.2.4 Implementation of sustainable measures - turnover
- 4.3 Key Energy Efficiency Measures
- 4.3.1 Key energy efficiency measures - buyers
- 4.3.2 Key energy efficiency measures - suppliers
- 4.3.3 Key energy efficiency measures - region
- 4.3.4 Key energy efficiency measures - turnover
- 4.4 Effective Monitoring of Sustainability
- 4.4.1 Effective monitoring of sustainability - buyers
- 4.4.2 Effective monitoring of sustainability - suppliers
- 4.4.3 Effective monitoring of sustainability - region
- 4.4.4 Effective monitoring of sustainability - turnover
- 4.5 Sustainability Monitoring Tools
- 4.5.1 Sustainability monitoring tools - buyers
- 4.5.2 Sustainability monitoring tools - suppliers
- 4.5.3 Sustainability monitoring tools - region
- 4.5.4 Sustainability monitoring tools - turnover
5 Financial Implications of Sustainability
- 5.1 Cost Saving Expectations
- 5.1.1 Cost saving expectations - buyers
- 5.1.2 Cost saving expectations - suppliers
- 5.1.3 Cost saving expectations - region
- 5.1.4 Cost saving expectations - turnover
- 5.2 Impact of Sustainability on Profits
- 5.2.1 Impact of sustainability on profits - buyers
- 5.2.2 Impact of sustainability on profits - suppliers
- 5.2.3 Impact of sustainability on profits - region
- 5.2.4 Impact of sustainability on profits - turnover
- 5.3 Planned Change in Sustainability Budgets
- 5.3.1 Planned change in sustainability budgets - buyers
- 5.3.2 Planned change in sustainability budgets - suppliers
- 5.3.3 Planned change in sustainability budgets - region
- 5.3.4 Planned change in sustainability budgets - turnover
6 Sustainable Procurement
- 6.1 Critical Factors for Supplier Selection
- 6.1.1 Critical factors for supplier selection - region
- 6.1.2 Critical factors for supplier selection - turnover
- 6.1.3 Critical factors for supplier selection - senior level respondents
- 6.2 Sustainable Procurement Guidelines
- 6.2.1 Sustainable procurement guidelines - region
- 6.2.2 Sustainable procurement guidelines - turnover
- 6.3 Level of Supplier Engagement
- 6.3.1 Level of supplier engagement - region
- 6.3.2 Level of supplier engagement - turnover
- 6.4 Expenditure on Sustainable Procurement
- 6.4.1 Expenditure on Sustainable Procurement - region
- 6.4.2 Expenditure on sustainable procurement - turnover
- 6.5 Attributes of Green Procurement
- 6.5.1 Attributes of green procurement - region
- 6.5.2 Attributes of green procurement - turnover
- 6.6 Procurement of Sustainable Products and Services
- 6.6.1 Procurement of sustainable products and services - region
- 6.6.2 Procurement of sustainable products and services - turnover
7 Marketing Green Initiatives
- 7.1 Drivers of Green Marketing
- 7.1.1 Drivers of green marketing - region
- 7.1.2 Drivers of green marketing - turnover
- 7.2 Marketing of Green Credentials
- 7.2.1 Marketing of green credentials - region
- 7.2.2 Marketing of green credentials - turnover
- 7.3 Effective Channels of Promotion
- 7.3.1 Effective channels of promotion - region
- 7.3.2 Effective channels of promotion - turnover
8 Appendix
- 8.1 Full survey results
- 8.2 Methodology
- 8.3 Contact us
- 8.4 About ICD Research
- 8.5 Disclaimer
List of Tables
- Table 1: Total Global Airports Industry Survey Respondents by Company Type, 2011
- Table 2: Buyer Respondents by Job Role, 2011
- Table 3: Buyer Respondents by Global Company Turnover, 2011
- Table 4: Buyer Respondents by Region, 2011
- Table 5: Supplier Respondents by Job Role, 2011
- Table 6: Supplier Respondents by Global Company Turnover, 2011
- Table 7: Supplier Respondents by Region, 2011
- Table 8: Perception of Sustainability: Buyers (%), 2011-2012
- Table 9: Perception of Sustainability: Suppliers (%), 2011-2012
- Table 10: Perception of Sustainability: Region, 2011-2012
- Table 11: Perception of Sustainability: Turnover, 2011-2012
- Table 12: Sustainability in Business Functions: Buyers, 2011-2012
- Table 13: Sustainability in Business Functions: Suppliers, 2011-2012
- Table 14: Key Drivers of Sustainability: Buyers (%), 2011-2012
- Table 15: Key Drivers of Sustainability: Suppliers (%), 2011-2012
- Table 16: Key Drivers of Sustainability: Region (%), 2011-2012
- Table 17: Key Drivers of Sustainability: Turnover (%), 2011-2012
- Table 18: Key Barriers to Sustainability: Buyers (%), 2011-2012
- Table 19: Key Barriers to Sustainability: Suppliers (%), 2011-2012
- Table 20: Key Barriers to Sustainability: Region (%), 2011-2012
- Table 21: Key Barriers to Sustainability: Turnover (%), 2011-2012
- Table 22: Key Markets for Growth: Airport Operator (%), 2011-2012
- Table 23: Key Markets for Growth: Airport Support Services Company (%), 2011-2012
- Table 24: Key Markets for Growth: Airport Industry Supplier (%), 2011-2012
- Table 25: Organizational Prerequisites for Sustainability: Buyers (%), 2011-2012
- Table 26: Organizational Prerequisites for Sustainability: Suppliers (%), 2011-2012
- Table 27: Organizational Prerequisites for Sustainability: Region (%), 2011-2012
- Table 28: Organizational Prerequisites for Sustainability: Turnover (%), 2011-2012
- Table 29: Implementation of Sustainable Measures: Buyers, 2011-2012
- Table 30: Implementation of Sustainable Measures: Suppliers, 2011-2012
- Table 31: Key Energy Efficiency Measures: Airport Operator (%), 2011-2012
- Table 32: Key Energy Efficiency Measures: Airport Support Services Company (%), 2011-2012
- Table 33: Key Energy Efficiency Measures: Airport Industry Supplier (%), 2011-2012
- Table 34: Effective Monitoring of Sustainability: Buyers (%), 2011-2012
- Table 35: Effective Monitoring of Sustainability: Suppliers (%), 2011-2012
- Table 36: Effective Monitoring of Sustainability: Region (%), 2011-2012
- Table 37: Effective Monitoring of Sustainability: Turnover (%), 2011-2012
- Table 38: Sustainability Monitoring Tools: Airport Operator (%), 2011-2012
- Table 39: Sustainability Monitoring Tools: Airport Support Services Company (%), 2011-2012
- Table 40: Sustainability Monitoring Tools: Airport Industry Supplier (%), 2011-2012
- Table 41: Cost Saving Expectations: Buyers (%), 2011-2012
- Table 42: Cost Saving Expectations: Suppliers (%), 2011-2012
- Table 43: Cost Saving Expectations: Region (%), 2011-2012
- Table 44: Cost Saving Expectations: Turnover (%), 2011-2012
- Table 45: Impact of Sustainability on Profits: Suppliers (%), 2011-2012
- Table 46: Impact of Sustainability on Profits: Suppliers (%), 2011-2012
- Table 47: Impact of Sustainability on Profits: Region (%), 2011-2012
- Table 48: Impact of Sustainability on Profits: Turnover (%), 2011-2012
- Table 49: Planned Change in Sustainability Budgets: Buyers (%), 2011-2012
- Table 50: Planned Change in Sustainability Budgets: Suppliers (%), 2011-2012
- Table 51: Planned Change in Sustainability Budgets: Region (%), 2011-2012
- Table 52: Planned Change in Sustainability Budgets: Turnover (%), 2011-2012
- Table 53: Critical Factors for Supplier Selection: Airport Operator (%), 2011-2012
- Table 54: Critical Factors for Supplier Selection: Airport Support Services Company (%), 2011-2012
- Table 55: Sustainable Procurement Guidelines - Buyers (%), 2011-2012
- Table 56: Sustainable Procurement Guidelines: Region (%), 2011-2012
- Table 57: Sustainable Procurement Guidelines: Turnover (%), 2011-2012
- Table 58: Level of Supplier Engagement - Buyers (%), 2011-2012
- Table 59: Level of Supplier Engagement: Region (%), 2011-2012
- Table 60: Level of Supplier Engagement: Turnover (%), 2011-2012
- Table 61: Expenditure on Sustainable Procurement - Buyers (%), 2011-2012
- Table 62: Expenditure on Sustainable Procurement vs Profitability (%), 2011-2012
- Table 63: Expenditure on Sustainable Procurement: Region (%), 2011-2012
- Table 64: Expenditure on Sustainable Procurement: Turnover (%), 2011-2012
- Table 65: Attributes of Green Procurement: Airport Operator (%), 2011-2012
- Table 66: Attributes of Green Procurement: Airport Support Services Company (%), 2011-2012
- Table 67: Procurement of Sustainable Products and Services - Buyers (%), 2011-2012
- Table 68: Key Drivers for Green Marketing: Suppliers (%), 2011-2012
- Table 69: Key Drivers for Green Marketing: Region (%), 2011-2012
- Table 70: Drivers of Green Marketing: Turnover (%), 2011-2012
- Table 71: Marketing of Green Credentials: Suppliers (%), 2011-2012
- Table 72: Marketing of Green Credentials: Region (%), 2011-2012
- Table 73: Marketing of Green Credentials: Turnover (%), 2011-2012
- Table 74: Effective Channels for Promotion: Suppliers (%), 2011-2012
- Table 75: Survey Results - Closed Questions
List of Figures
- Figure 1: Perception of Sustainability: Buyers (%), 2011-2012
- Figure 2: Perception of Sustainability: Suppliers, 2011-2012
- Figure 3: Perception of Sustainability: Region, 2011-2012
- Figure 4: Perception of Sustainability: Turnover, 2011-2012
- Figure 5: Sustainability in Business Functions: Buyers, 2011-2012
- Figure 6: Sustainability in Business Functions: Buyers, 2011-2012
- Figure 7: Sustainability in Business Functions: Region, 2011-2012
- Figure 8: Sustainability in Business Functions: Turnover, 2011-2012
- Figure 9: Key Drivers of Sustainability: Buyers vs Suppliers, 2011-2012
- Figure 10: Key Drivers of Sustainability: Buyers (%), 2011-2012
- Figure 11: Key Drivers of Sustainability: Suppliers (%), 2011-2012
- Figure 12: Key Drivers of Sustainability: Region (%), 2011-2012
- Figure 13: Key Drivers of Sustainability: Turnover (%), 2011-2012
- Figure 14: Key Barriers to Sustainability: Buyers (%), 2011-2012
- Figure 15: Key Barriers to Sustainability: Suppliers (%), 2011-2012
- Figure 16: Key Barriers to Sustainability: Region (%), 2011-2012
- Figure 17: Key Barriers to Sustainability: Turnover (%), 2011-2012
- Figure 18: Key Markets for Growth, 2011-2012
- Figure 19: Key Markets for Growth: Airport Operator (%), 2011-2012
- Figure 20: Key Markets for Growth: Airport Support Services Company (%), 2011-2012
- Figure 21: Key Markets for Growth: Airport Industry Supplier (%), 2011-2012
- Figure 22: Key Markets for Growth: Region (%), 2011-2012
- Figure 23: Key Markets for Growth: Turnover (%), 2011-2012
- Figure 24: Organizational Prerequisites for Sustainability: Buyers (%), 2011-2012
- Figure 25: Organizational Prerequisites for Sustainability: Suppliers (%), 2011-2012
- Figure 26: Organizational Prerequisites for Sustainability: Region (%), 2011-2012
- Figure 27: Organizational Prerequisites for Sustainability: Turnover (%), 2011-2012
- Figure 28: Implementation of Sustainable Measures: Buyers, 2011-2012
- Figure 29: Implementation of Sustainable Measures: Suppliers, 2011-2012
- Figure 30: Implementation of Sustainable Measures: Region (%), 2011-2012
- Figure 31: Implementation of Sustainable Measures: Turnover (%), 2011-2012
- Figure 32: Key Energy Efficiency Measures: Airport Operator (%), 2011-2012
- Figure 33: Key Energy Efficiency Measures: Airport Support Services Company (%), 2011-2012
- Figure 34: Key Energy Efficiency Measures: Airport Industry Supplier (%), 2011-2012
- Figure 35: Key Energy Efficiency Measures: Region (%), 2011-2012
- Figure 36: Key Energy Efficiency Measures: Turnover (%), 2011-2012
- Figure 37: Effective Monitoring of Sustainability: Buyers (%), 2011-2012
- Figure 38: Effective Monitoring of Sustainability: Suppliers (%), 2011-2012
- Figure 39: Effective Monitoring of Sustainability: Region (%), 2011-2012
- Figure 40: Effective Monitoring of Sustainability: Turnover (%), 2011-2012
- Figure 41: Sustainability Monitoring Tools: Airport Operator (%), 2011-2012
- Figure 42: Sustainability Monitoring Tools: Airport Support Services Company (%), 2011-2012
- Figure 43: Sustainability Monitoring Tools: Equipment and Materials Suppliers (%), 2011-2012
- Figure 44: Sustainability Monitoring Tools: Region (%), 2011-2012
- Figure 45: Sustainability Monitoring Tools: Turnover (%), 2011-2012
- Figure 46: Cost Saving Expectations: Buyers (%), 2011-2012
- Figure 47: Cost Saving Expectations: Suppliers (%), 2011-2012
- Figure 48: Cost Saving Expectations: Region (%), 2011-2012
- Figure 49: Cost Saving Expectations: Turnover (%), 2011-2012
- Figure 50: Impact of Sustainability on Profits: Buyers (%), 2011-2012
- Figure 51: Impact of Sustainability on Profits: Buyers (%), 2011-2012
- Figure 52: Impact of Sustainability on Profits: Region (%), 2011-2012
- Figure 53: Impact of Sustainability on Profits: Turnover (%), 2011-2012
- Figure 54: Planned Change in Sustainability Budgets: Buyers (%), 2011-2012
- Figure 55: Planned Change in Sustainability Budgets: Suppliers (%), 2011-2012
- Figure 56: Planned Change in Sustainability Budgets: Region (%), 2011-2012
- Figure 57: Planned Change in Sustainability Budgets: Turnover (%), 2011-2012
- Figure 58: Critical Factors for Supplier Selection: Airport Operator (%), 2011-2012
- Figure 59: Critical Factors for Supplier Selection: Airport Support Services Company (%), 2011-2012
- Figure 60: Critical Factors for Supplier Selection: Region (%), 2011-2012
- Figure 61: Critical Factors for Supplier Selection: Turnover (%), 2011-2012
- Figure 62: Critical Factors for Supplier Selection: Senior Level Respondents (%), 2011-2012
- Figure 63: Sustainable Procurement Guidelines - Buyers (%), 2011-2012
- Figure 64: Sustainable Procurement Guidelines: Region (%), 2011-2012
- Figure 65: Sustainable Procurement Guidelines: Turnover (%), 2011-2012
- Figure 66: Level of Supplier Engagement - Buyers (%), 2011-2012
- Figure 67: Level of Supplier Engagement: Region (%), 2011-2012
- Figure 68: Level of Supplier Engagement: Turnover (%), 2011-2012
- Figure 69: Expenditure on Sustainable Procurement -- Buyers (%),2011-2012
- Figure 70: Expenditure on Sustainable Procurement: Region (%),2011-2012
- Figure 71: Expenditure on Sustainable Procurement: Turnover (%),2011-2012
- Figure 72: Attributes of Green Procurement: Airport Operator (%), 2011-2012
- Figure 73: Attributes of Green Procurement: Airport Support Services Company (%), 2011-2012
- Figure 74: Attributes of Green Procurement: Region (%), 2011-2012
- Figure 75: Attributes of Green Procurement: Turnover (%), 2011-2012
- Figure 76: Procurement of Sustainable Products and Services - Buyers (%), 2011-2012
- Figure 77: Procurement of Sustainable Products and Services: Region (%), 2011-2012
- Figure 78: Procurement of Sustainable Products and Services: Turnover (%), 2011-2012
- Figure 79: Key Drivers for Green Marketing: Suppliers (%), 2011-2012
- Figure 80: Key Drivers for Green Marketing: Region (%), 2011-2012
- Figure 81: Key Drivers for Green Marketing: Turnover (%), 2011-2012
- Figure 82: Marketing of Green Credentials: Suppliers (%), 2011-2012
- Figure 83: Marketing of Green Credentials: Region (%), 2011-2012
- Figure 84: Marketing of Green Credentials: Turnover (%), 2011-2012
- Figure 85: Effective Channels of Promotion: Suppliers (%), 2011-2012
- Figure 86: Effective Channels of Promotion: Region (%), 2011-2012
- Figure 87: Effective Channels of Promotion: Turnover (%), 2011-2012
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