北美工商年鑑市場：2008年

北美工商年鑑市場：2008年 是由出版商Heernet Ventures Limited在2007年10月所出版的。 這份英文市場調查報告書價格從美金2938起跳。

目錄

Heernet Ventures has conducted an in-depth study of the North American print and online yellow pages market. The study analyses the current structure of the industry, its major players, the key trends impacting the development of the industry and its future growth prospects. It also includes a market forecast for the US directories market through to 2012. Report structure

The report is structured in three parts: Investment case; Market Overview; and Company Profiles. The Investment Case analyses the key trends in the industry, their implications for directory publishers, an assessment of all the leading players and a market forecast through to 2012. The Market Overview provides a comprehensive overview of both the print and online yellow pages market. The Company Profiles section analyses 16 leading directory publishers in the USA and Canada.

Target Audience

The report is aimed at existing players and new entrants in the print and online directories market, institutional investors (including private equity funds), financial analysts and strategy consultants.

• EXECUTIVE SUMMARY
• INVESTMENT CASE
  • Overview
    • Historical development
    • Key observations
  • Sector trends
    • Increasing print competition
    • Changes in usage
    • Online search
    • Directory assistance services
    • Mobile search
    • Industry consolidation & non-organic growth
  • Share price performance
  • Company analysis
  • Growth outlook
    • Overview
    • Overall advertising growth
    • ' Base Case' Scenario
• US MARKET OVERVIEW
  • Market size
  • Market structure and growth
    • Revenue analysis
    • Directory analysis
    • Usage trends
  • Online market
    • Overview
  • Online search
    • Growth in search
    • Major players in search
    • Online yellow pages
  • Major players
    • Overview
    • Directory publishers
  • Investment activity
    • Public offerings
    • Mergers and acquisitions
    • Venture capital investments
• CANADIAN MARKET OVERVIEW
  • Overview
  • Market size and growth
  • Major players
  • Investment activity
  • Growth outlook
• COMPANY PROFILES
  • AT&T
    • Overview
    • Activities
    • Financials
    • Management and ownership
    • Incvestment activity
  • CenturyTel
    • Overview
    • Management
    • Investment activity
  • DataNational
    • Overview
    • Financials
    • Management
    • Investment activity
  • Frontier Pages
    • Overview
    • Management
    • Investment activity
  • Idearc Media
    • Overview
    • Activities
    • Financials
    • Management
    • Ownership
    • Investment activity
  • Local Insight Media
    • Overview
    • Management
    • Investment activity
  • Names and Numbers
    • Overview
    • Financials
    • Management
  • Ogden Directories
    • Overview
    • Management
  • Phone Directories
    • Overview
    • Management
    • Investment activity
  • R H Donnelley
    • Overview
    • Activities
    • Financials
    • Management and ownership
    • Investment activity
  • The Local Pages
    • Overview
    • Management and ownership
  • User-Friendly Directories
    • Overview
    • Financials
    • Management
    • Investment activity
  • White Directory Publishers
    • Overview
    • Activities
    • Financials
    • Management and ownership
    • Investment activity
  • Yellow Pages Group
    • Overview
    • Activities
    • Financials
    • Management and ownership
    • Investment activity
  • Yellow Book USA
    • Overview
    • Activities
    • Financials
    • Group financials
    • Yellow Book financials
    • Management
    • Investment activity
  • ypOne Publishing
    • Overview
    • Activities
    • Management
    • Investment activity

• Figure 1) Company summary
• Figure 2) Market overview
• Figure 3) Directory landscape
• Figure 4) Directory sector, Growth (3 year moving average)
• Figure 5) Online local search matrix - user perspective
• Figure 6) Sector trends analysis
• Figure 7) Growth analysis for various YP segments
• Figure 8) Usage trend for print directories
• Figure 9) Usage trend for online yellow pages
• Figure 10) Growth in US online search revenues
• Figure 11) Traditional DA offerings
• Figure 12) US mobile operators
• Figure 13) US, Growth in non-SMS Data ARPU
• Figure 14) The mobile landscape
• Figure 15) Market shares of major players
• Figure 16) Major transactions
• Figure 17) Online investments
• Figure 18) Share price performance
• Figure 19) Idearc, relative price performance
• Figure 20) R H Donnelley, relative price performance
• Figure 21) Yell Group, relative price performance
• Figure 22) Yellow Pages Income Fund, relative price performance
• Figure 23) Major players analysis
• Figure 24) EBITDA Margins
• Figure 25) Sales productivity
• Figure 26) % Renewal rates
• Figure 27) Change in print ARPA
• Figure 28) Idearc, Change in No. of customers
• Figure 29) Trends in economic growth and advertising
• Figure 30) R squared estimate
• Figure 31) US economy, key growth forecasts
• Figure 32) Adspend industry forecasts
• Figure 33) US directories market, forecast (2007 - 2012)
• Figure 34) US directories market, 2007 estimate
• Figure 35) US directories market, Analysis of growth to 2012
• Figure 36) Market growth (1980 - 2006)
• Figure 37) Share of total advertising market
• Figure 38) Market size analysis
• Figure 39) Market by advertising type
• Figure 40) Market by publisher type
• Figure 41) Analysis by advertiser type
• Figure 42) Revenue by publisher type
• Figure 43) Copies distributed by state for leading players (2007/08)
• Figure 44) No. of titles published by state for leading players (2007/08)
• Figure 45) Print and online usage trends
• Figure 46) Growth in US online adspend
• Figure 47) Growth in US online usage
• Figure 48) US online revenues (2000-09)
• Figure 49) Leading US online properties
• Figure 50) Growth in search queries (2004-07)
• Figure 51) Growth in search revenues (2001-06)
• Figure 52) Market share of major players
• Figure 53) Local search offerings of major online companies
• Figure 54) % Change in search queries for leading sites
• Figure 55) Search and click through analysis (April - June 2007)
• Figure 56) Online yellow pages, revenues (2001-2005)
• Figure 57) Online yellow pages, market share (2006)
• Figure 58) Online yellow pages, revenues (2006 - 2012)
• Figure 59) Internet yellow pages (searches, Q1 06 - Q1 07)
• Figure 60) Market shares of leading IYP players
• Figure 61) Internet yellow pages (unique visitors, 2006/07)
• Figure 62) Search and click through analysis (April - June 2007)
• Figure 63) Analysis of leading yellow pages websites
• Figure 64) Yahoo! Local website
• Figure 65) Yellow Book website
• Figure 66) Yelp website
• Figure 67) Major players in the directory space
• Figure 68) Major print players, key data
• Figure 69) Idearc, share price relative performance
• Figure 70) Major transactions
• Figure 71) Selected venture capital investments
• Figure 72) Canada, directory revenues
• Figure 73) Canada, directory market growth rates (since 1990)
• Figure 74) Canada, online advertising market
• Figure 75) Canada, online advertising market
• Figure 76) Major players in the directory space
• Figure 77) Canada, Major transactions
• Figure 78) Canada, Adspend per capita analysis
• Figure 79) Canada, Directory adspend per capita analysis
• Figure 80) AT&T, Summary financials
• Figure 81) AT&T Directories, Historical development
• Figure 82) AT&T, Print directories (2007/08)
• Figure 83) AT&T, Contribution of BellSouth
• Figure 84) AT&T Directories, Summary financials
• Figure 85) AT&T Directories, Quarterly financials
• Figure 86) AT&T, Key management
• Figure 87) AT&T, Largest shareholders
• Figure 88) AT&T, Key transactions
• Figure 89) CenturyTel, print publications
• Figure 90) CenturyTel, Key management
• Figure 91) DataNational, Print publications
• Figure 92) Volt Information, Other offerings
• Figure 93) DataNational, Detailed financials
• Figure 94) DataNational, Key management
• Figure 95) DataNational, Key transactions
• Figure 96) Frontier Pages, Print publications
• Figure 97) Frontier Pages, Historical development
• Figure 98) Frontier Pages, summary financials
• Figure 99) Frontier Pages, Key management
• Figure 100) Idearc, summary financials
• Figure 101) Idearc, Historical development
• Figure 102) Idearc, Print directories (2007/08)
• Figure 103) Superpages.com, homepage
• Figure 104) Superpages.com, results page
• Figure 105) Idearc, Key online products
• Figure 106) Superpages.com, advertising network
• Figure 107) Idearc, Financials
• Figure 108) Idearc, Interim financials
• Figure 109) Idearc, growth rates for key KPIs
• Figure 110) Idearc, print ARPA and advertiser trends
• Figure 111) Idearc, KPI analysis (historical)
• Figure 112) Idearc, Key management
• Figure 113) Idearc, Largest shareholders
• Figure 114) Idearc, Key transactions
• Figure 115) Local Insight Media, directory analysis
• Figure 116) Local Insight Media, Key management
• Figure 117) Local Insight Media, Key transactions
• Figure 118) Names and Numbers, Print publications
• Figure 119) Names and Numbers, Historical development
• Figure 120) Names and Numbers, Revenue estimate
• Figure 121) Names and Numbers, Key management
• Figure 122) Ogden Directories, Print publications
• Figure 123) Ogden Directories, Key management
• Figure 124) Phone Directories Company, Print publications
• Figure 125) Phone Directories Company, Historical development
• Figure 126) Phone Directories Company, Key management
• Figure 127) Phone Directories Company, Key transactions
• Figure 128) R H Donnelley, summary financials
• Figure 129) R H Donnelley, Key acquisitions
• Figure 130) R H Donnelley, Historical development
• Figure 131) R H Donnelley, print directories (2007/08)
• Figure 132) R H Donnelley, telecom affiliations
• Figure 133) DexKnows.com, business profile product
• Figure 134) R H Donnelley, Detailed financials
• Figure 135) R H Donnelley, Interim financials
• Figure 136) R H Donnelley, Key management
• Figure 137) R H Donnelley, Largest shareholders
• Figure 138) R H Donnelley, Key transactions
• Figure 139) The Local Pages, Print publications
• Figure 140) The Local Pages, Historical development
• Figure 141) The Local Pages, Key management
• Figure 142) User-Friendly Phone Book, Print publications
• Figure 143) User-Friendly Phone Book, Historical development
• Figure 144) User-Friendly Phone Book, summary financials
• Figure 145) User-Friendly Phone Book, Key management
• Figure 146) User-Friendly Phone Book, Key transactions
• Figure 147) White Directory Publishers, Historical development
• Figure 148) White Directory Publishers, Print publications
• Figure 149) White Directory Publishers, website
• Figure 150) White Directory Publishers, summary financials
• Figure 151) White Directory Publishers, key management
• Figure 152) White Directory Publishers, Key transactions
• Figure 153) Yellow Pages Group, summary financials
• Figure 154) Yellow Pages Group, Historical development
• Figure 155) Yellow Pages Group, print directories
• Figure 156) Yellow Pages Group, Online services
• Figure 157) YPG, % revenue by type for vertical media 920060
• Figure 158) Yellow Pages Group, Detailed financials
• Figure 159) Yellow Pages Group, Interim financials
• Figure 160) Yellow Pages Group, Key management
• Figure 161) Yellow Pages Group, Key transactions
• Figure 162) Yell, Summary financials
• Figure 163) Yell, key events
• Figure 164) Yell, activity map
• Figure 165) Yell, Major US acquisitions
• Figure 166) Usage share of Yellow Book in various distribution areas
• Figure 167) Yellow Book, Print directories (2007/08)
• Figure 168) Yellow Book, website
• Figure 169) Yell Group, financials
• Figure 170) Yell, United States- key financials
• Figure 171) Yell, United States- revenue by type (2007)
• Figure 172) Yellow Book, % contribution to revenue by origin
• Figure 173) Yell, United States - key operational metrics
• Figure 174) Yellow Book, Historical revenue growth
• Figure 175) Yell Group, key management
• Figure 176) Yell, Transactions
• Figure 177) ypOne publishing, Historical development
• Figure 178) ypOne Publishing, Print publications
• Figure 179) ypOne Publishing, Key management
• Figure 180) ypOne Publishing, Key acquisitions

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