Telecom Opportunities in Transportation Telematics & ITS
|出版日期||內容資訊||英文 20 Pages
|交通車載資通系統、ITS(智慧交通系統)市場上通訊企業的市場機會 Telecom Opportunities in Transportation Telematics & ITS|
|出版日期: 2014年02月28日||內容資訊: 英文 20 Pages||
For telecom operators and their network equipment providers, transportation is often seen as a vertical market segment, albeit one that offers the potential for some big, chunky projects: selling communications services or building new communications networks. But the growing interconnectedness of different parts of this sprawling market is opening up different opportunities, such as platform plays and deployment of higher-capacity or new-technology networks to support private- and public-sector organizations in transportation.
Transportation is a hugely complex vertical, one where the platform service play that wireline and wireless telcos might develop turns out to be multiple, subtly different and sometimes competitive platform plays, some with uncertain value propositions where several key players (automotive manufacturers, shipping companies, airlines, insurance companies, national and local governments) are big and powerful - and sometimes factional and fragmented - and with an existing set of suppliers.
The relationships between telecommunications and non-car transportation are also changing: Smart city projects include multi-modal public transportation management and information systems. Intelligent transportation systems (ITS) that recognize the capabilities of new networks to enable new ways of doing things are being developed.
Developments in network technologies, promotion from governmental road safety initiatives, consumer expectations of greater information about, and control over, their traveling experience, commercial imperatives for new VAS and lower costs are combining to create a tantalizing glimpse of multiple opportunities in ITS and transport telematics.
But many challenges to realizing these opportunities remain: difficulty of creating business cases when end users won't pay; a legacy of highly-specialized vertical solutions; inconsistency in data structures; the risk of multiple platforms and networks competing for the most potentially lucrative service opportunities (in particular, connected cars); and the danger the smartphone-based apps can replicate and destroy value in some application areas.
Solution providers (such as IT consultancies and transportation sector specialists) must keep on top of potentially disruptive technologies and market trends that might break their hegemony in transportation infrastructure projects. They can do this by forging closer links with vendors and telcos that operate in fast-moving sectors of the communications market.
‘Telecom Opportunities in Transportation Telematics & ITS’ examines the physical and commercial relationships between different aspects of connected transportation, including vehicle telematics and broader ITS. It looks at the different communications technologies that can be used for different applications, with a special focus on the connected car. It examines ways that value can be added in telematics and ITS through solutions, platforms and services, and the companies that are delivering that value. Finally it profiles 12 leading companies in different positions in the market, describing their product and service offerings.
Sample research data from the report is shown in the excerpts below:
High-Level Components of Transportation Systems, ITS & Telematics
Source: Heavy Reading Mobile Networks Insider
To help contextualize subsequent discussions of opportunities in telematics and ITS, and to demonstrate the breadth of this topic, the following excerpt describes a high-level view of the ITS and transport telematics space. Items within each set may communicate with each other, and there is communication between the sets.
Companies profiled in this report include: Arada Systems Inc.; Atos SE (Euronext: AT); Cisco Systems Inc. (Nasdaq: CSCO); Cohda Wireless Pty. Ltd.; Ericsson AB (Nasdaq: ERIC); Imtech Traffic & Infra, a division of Imtech N.V. (Euronext: ASML); INRIX Inc.; Kapsch Group; Octo Telematics SpA; Oracle Corp. (NYSE: ORCL); TransCore LP; and Verizon Telematics Inc., a division of Verizon Communications Inc. (NYSE/Nasdaq: VZ).