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市場調查報告書
IDC MarketScape:全球的生命科學產業銷售和行銷的資訊科技外包服務市場(2011年)供應商評估
IDC MarketScape: Worldwide Life Science Sales and Marketing IT Outsourcing 2011 Vendor Assessment
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IDC MarketScape:全球的生命科學產業銷售和行銷的資訊科技外包服務市場(2011年)供應商評估 是由出版商IDC Health Insights在2011年11月所出版的。
這份英文市場調查報告書包含Pages: 20 價格從美金15000起跳。
48%的生命科學業界企業,預計今年販售及行銷的IT委外支出將增加,會減少的大概僅佔13%。尤其是IT服務可期待約7%的成長。在這樣的狀況下,對能削減成本、同時更可增加IT中心價值及生命科學產業的專門知識的高科技IT委外合作公司需求也提高。
本報告提供生命科學產業銷售和行銷的資訊科技外包服務市場趨勢,及主要供應商比較,生命科學企業選擇資訊科技外包服務供應商時的標準等,為您概述為以下內容。
IDC Health Insights的見解
關於本調查
概況
資訊科技提供者
- 市場策略
- 供應商的選擇標準
- IDC MarketScape的評價標準與加權
- 二級標準分類的說明
今後展望
- IDC MarketScape:全球生命科學產業銷售和行銷的資訊科技外包服務市場(2011年)供應商評估
- 廠商簡介評估
- Accenture
- Capgemini
- Cognizant
- CSC
- HCL
- Infosys
- Mahindra Satyam
- NTT Data
- TAKE Solutions
- Tata Consultancy Services
- Wipro
主要的建議
參考資料
This IDC Health Insights report provides an assessment of where the life science sales and marketing IT outsourcing market is going, how the major vendors compare with each other, and what criteria are most important for life science companies to consider when selecting an IT outsourcing vendor. Forty-eight percent of life science companies are expected to increase overall sales and marketing IT spending this year, with just 13% expected to experience a decrease. IT services in particular are expected to increase most significantly (relative to software and hardware), with roughly 7% growth. As such, there is strong demand for skilled IT outsourcing partners that can reduce costs while simultaneously adding additional IT-centric value and strong life science industry expertise. Eric Newmark, program director, Life Science Business Systems, noted "Companies are being driven toward sales and marketing IT outsourcing by several business needs, including the need to automate and optimize reoccurring sales activities, consolidate disparate information sources to better comply with aggregate spend regulations, and improve sales force effectiveness and efficiency via next-generation SFA applications, mobile platforms, and streamlined functionality/usability. Whether you are seeking tactical or strategic assistance, this MarketScape provides valuable guidance."
Table of Contents
IDC Health Insights Opinion
In This Study
Situation Overview
IT Suppliers
Market Strategies
Vendor Selection Criteria
IDC MarketScape Assessment Criteria and Weightings
Explanation of Category Subcriteria
Future Outlook
Essential Guidance
Learn More
Related Research
Synopsis
Table: Key Strategy Measures for Success: Life Science Sales and Marketing IT Outsourcing Vendors
Table: Key Capability Measures for Success: Life Science Sales and Marketing IT Outsourcing Vendors
Figure: IDC MarketScape Worldwide Life Science Sales and Marketing IT Outsourcing Vendor Assessment
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