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市場調查報告書

全球視訊點播 (VOD) 服務市場

Video on Demand (VOD) Services

出版商 Global Industry Analysts, Inc. 商品編碼 352657
出版日期 內容資訊 英文 386 Pages
商品交期: 最快1-2個工作天內
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全球視訊點播 (VOD) 服務市場 Video on Demand (VOD) Services
出版日期: 2016年02月01日 內容資訊: 英文 386 Pages
簡介

本報告提供全球視訊點播 (VOD) 服務市場相關調查分析,提供您各產品區隔,地區 (美國,加拿大,日本,歐洲,亞太地區,南美,其他)別包含市場實際成果與預測,主要企業簡介等之系統性資訊。

第1章 簡介,調查手法,產品定義

第2章 摘要整理

  • 產業概要
    • VOD
    • 市場概要
  • 競爭情形
    • 競爭加劇
    • 通訊業者
    • 有線電視供應商
    • 服務供應商的策略等
  • 市場趨勢·問題點
    • 消費者需求
    • 智慧VOD支援設備的普及
    • 網際網路速度的增加
    • 其他推動市場成長要素
  • 技術/服務概要
    • VOD
    • 硬體設備零組件
    • VOD服務的種類
  • 產品/服務的革新/發表
  • 近來產業活動
  • 全球主要企業
    • Amazon, Inc. (美國)
    • Apple, Inc. (美國)
    • CinemaNow (美國)
    • Comcast Corporation (美國)
    • Crackle (美國)
    • DirecTV LLC (美國)
    • Dish TV (印度)
    • Google, Inc. (美國)
    • Hulu, LLC (美國)
    • Indieflix, Inc. (美國)
    • Netflix, Inc. (美國)
    • Sky plc (英國)
    • SnagFilms, Inc. (美國)
    • TalkTalk TV (英國)
    • Time Warner, Inc. (美國
    • Verizon Communications, Inc. (美國)
    • Virgin Media plc (英國)
    • Vudu, Inc. (美國)
  • 全球市場預測

第3章 市場

  • 美國
  • 加拿大
  • 日本
  • 歐洲
  • 亞太地區
  • 南美
  • 其他

第4章 競爭情形

  • 企業簡介:119公司 (包含產業部/子公司的話133公司)
    • 美國
    • 加拿大
    • 日本
    • 歐洲
    • 亞太地區 (日本以外)
    • 南美
    • 中東
    • 非洲
目錄
Product Code: MCP-7081

This report analyzes the worldwide markets for Video on Demand (VOD) Services in US$ Million. The report provides separate comprehensive analytics for the US, Canada, Japan, Europe, Asia-Pacific, Latin America, and Rest of World. Annual estimates and forecasts are provided for the period 2013 through 2020. Market data and analytics are derived from primary and secondary research. Company profiles are primarily based on public domain information including company URLs. The report profiles 119 companies including many key and niche players such as -

Amazon, Inc.
Apple, Inc.
CinemaNow
Comcast Corporation
Crackle

Table of Contents

I. INTRODUCTION, METHODOLOGY & PRODUCT DEFINITIONS

  • Study Reliability and Reporting Limitations
  • Disclaimers
  • Data Interpretation & Reporting Level
    • Quantitative Techniques & Analytics
  • Product Definitions and Scope of Study

II. EXECUTIVE SUMMARY

1. INDUSTRY OVERVIEW

  • VOD Takes Flight in the Era of Instant Gratification & On-Demand Disruption
    • Table 1: Rising Venture Capital Investments in the On-Demand Economy Bodes Well for the Commercial Rise of the Era of Entertainment On-Demand (EoD): Global Breakdown of Venture Capital Funding for On-Demand Business Start-Ups (in US$ Billion) for the Years 2010 & 2016E (includes corresponding Graph/Chart)
  • VOD: Market Overview
  • VOD Elbows Out Blu-Ray & DVDs to Emerge as the Future of Entertainment
  • VOD: A Necessity to Stay Relevant in the Entertainment & Broadcasting Sector
  • Developing Markets: The Focal Point for Future Growth
  • Pay TV VOD Services Dominate the VOD Market
  • Challenges Facing the VOD Market

2. COMPETITIVE LANDSCAPE

  • Intense Competition Characterizes the Entertainment VOD Market
  • Telecom Operators Eye a Larger Slice of the VOD Pie
  • Cable TV Providers Feel the Heat to Innovate to Beat Competition from VOD
  • Cable TV Operators Roll Out TV Everywhere (TVE) as a Tool to Fight Online TV
  • Key Strategies Adopted by Service Providers to Survive in the Competitive VOD Market
  • Adoption of Content Discovery & Recommendation Tools to Boost Viewership & Fend Off Competition
  • Big Data to Strengthen Accuracy of Content Recommendations
  • Adoption of CDNs to Offer Low Latency Services Vital for Competitiveness
  • Smaller Players Adopt Niche VOD Approach to Survive Competition
  • SVOD Service Providers Battle Hard for Premium Content Rights & Original Productions
    • Table 2: Estimated Spending (in US$ Billion) on Acquisition of Exclusive Rights to Content Produced by US Studios for 2015 (includes corresponding Graph/Chart)
    • Table 3: Estimated Value of SVOD Syndication Backlog Deals (in US$ Billion) for Leading US Studios in 2015 (includes corresponding Graph/Chart)
    • Table 4: Cost Per Episode of Select TV Shows for SVOD Services (in US$ Million) (includes corresponding Graph/Chart)
  • Review of Leading VOD Service Providers
  • Netflix: The Market Leader
    • Streaming Providers Team Up to Thwart Netflix's International Growth
    • Table 5: Streaming Subscriber Base of Netflix (2015): Percentage Share Breakdown of Number of Subscribers in the US and International Markets (includes corresponding Graph/Chart)
    • Table 6: Netflix's International Subscriber Base (2015): Percentage Share Breakdown of Subscribers by Region/Country (includes corresponding Graph/Chart)
    • Table 7: Content Streaming Costs of Netflix (2011-2015) (in $ Billion) (includes corresponding Graph/Chart)
  • Hulu
  • Amazon Video
  • BBC iPlayer

3. MARKET TRENDS & ISSUES

  • A Peek into Baseline Factors Feeding Consumer Appetite for VOD
  • Changing Video Consumption/Viewing Patterns
    • Table 8: Changing Global TV Viewing Patterns Provides the Foundation for Market Growth: Percentage Share Breakdown of TV Viewing Time by Age Group and Device for the Year 2015 (includes corresponding Graph/Chart)
    • Table 9: Global Video Content Viewing Trends (2011 & 2015): Time Consumers Spend on Watching On-Demand Video Content
  • Proliferation of Smart VOD-Capable Devices
    • Multi-Screen Viewing Rises in Prominence
    • VOD Viewing On Smartphones and Tablets Grows in Popularity
    • Table 10: Robust Sales of Connected Devices Provides the Right Business Platform for the Growth of VOD Services: Global Breakdown of Connected Device Shipments (in Million Units) by Product Category for the Years 2015 & 2020 (includes corresponding Graph/Chart)
    • Special Focus on Connected TV Devices as a Key VOD Visibility Accelerator
    • Table 11: Expanding Base of Connected TVs Amplifies Market Visibility of VOD Services: World Installed Base of Connected TV Devices (in Billion Units) by Type for the Years 2015 & 2020 (includes corresponding Graph/Chart)
  • Increasing Internet Speeds Supported by 4G & LTE Deployment
    • Table 12: Internet Ubiquity Provides the Support Platform for the Proliferation of VOD Services: Percentage Breakdown of Internet Penetration Rates by Geographic Region for the Year 2015 (includes corresponding Graph/Chart)
    • Table 13: Increase in Internet Speeds Catalyzes Demand for Low Latency VOD Broadcasting Services: Breakdown of Average Internet Connection Speeds in MBPS by Leading Countries for the Year 2015 (includes corresponding Graph/Chart)
    • Table 14: Global 4G Network Coverage (2015E): 4G Connections as % of Total Mobile Connections by Geographic Region (includes corresponding Graph/Chart)
  • Other Major Factors Spurring Growth in the Market
  • Rise in Binge Watching Bodes Well for Growth
  • Launch of New Streaming Devices Benefits Growth
  • Consumer Preference for Premium Content Spurs Consumption of On-Demand Services
  • VoDaaS Gains Prominence among Service providers as an Architectural Framework for Delivering VOD
  • Expanding Opportunities in Non-Entertainment Sectors to Fuel Future Growth
  • The Drive Against Media Piracy Spurs Opportunities for VOD

4. TECHNOLOGY/SERVICE OVERVIEW

  • Video-on-Demand (VOD): An Introduction
  • Historic Perspective
  • Hardware Components of a VoD System
  • Types of VoD Services
  • Transactional Video On Demand (TVOD)
  • Subscription VOD (SVOD) Model
  • Ad-Supported Video On Demand (AVOD)
  • Push Video on Demand
  • Near Video on Demand
  • Catch up TV

5. PRODUCT/SERVICE INNOVATIONS/ INTRODUCTIONS

  • Muvi Studio Introduces VOD Platform
  • Alibaba to Unveil Tmall Box Office
  • HOOQ to Roll out VOD Services in India
  • Viacom to Roll out Viacom Play Plex VOD Platform
  • Netflix to Launch VOD Service in India
  • Airtel to Introduce Ericsson NuVu VOD Content Service
  • Ericsson Unveils New VOD Infrastructure Solution
  • PCCW to Roll out OnTAPtv
  • Singtel, Sony and Warner Bros Introduce HOOQ VOD Service
  • Telekom Austria Unveils Beta Test of A1 Now VOD Service
  • Enthusiast Network Launches SVOD Service for Automotive Enthusiasts
  • Anvato Introduces Live-to-VOD Capability
  • Multimedia Polska Adds Warner's Content to VOD Service
  • Lionsgate and Comic-con Enter into Partnership for SVOD Service
  • Verizon FiOS to Launch Gaiam TV Fit & Yoga SVOD Service
  • Vimeo Unveils VOD Publisher Network
  • Comcast and Gaiam to Launch SVOD Platform
  • MTN South Africa Launches MTN FrontRow SVOD Service
  • HOOQ Launches SVOD Service for Mobiles in India
  • Viacom 18 Launches VOOT VOD Platform
  • Safaricom to Launch VOD Service in Kenya
  • MTNL Partners with Hungama.com to Introduce VOD Service
  • Dish TV Introduces DishFlix VOD Service
  • Naspers to Move into South Africa's VOD Market
  • Chili Launches VOD Service in Austria
  • Astro Launches VOD Service
  • BBC Introduces Updated iPlayer
  • Tata Sky to Launch HBO on Demand Service
  • Catcha Group to Launch VOD Streaming Service in Asia
  • Claro Ecuador to Introduce Mobile VOD Service
  • Nine Entertainment and Fairfax Media JV to Introduce SVOD Service
  • AT&T and Chernin to Introduce OTT Video Services
  • Sony to Introduce Cloud-based Live TV and VOD Service
  • Altech to Unveil Altech Node VOD Service in South Africa
  • Star Network to Roll Out VOD Platform
  • Dendy Introduces VOD Streaming Service in Australia
  • Honeywell Launches LYNX Touch 5200 System for Live and IP VOD Access
  • Samsung and M-GO Introduce UHD TVOD Service in the US
  • Lionsgate and Tribeca to Introduce SVOD Service
  • 3doo Launches 3D Video-on-demand (VOD) Platform
  • Mastery Technologies Unveils Updated VOD Platform
  • Wind Hellas to Roll Out iLoveTV VOD Service
  • MultiChoice Introduces VOD Service in Zambia
  • Booxmedia Releases Instant VOD
  • TMG Introduces VIDI VOD Service
  • Videoland Unlimited Introduces Unlimited VOD Platform
  • Swisscom to Introduce VOD Service on Swisscom TV
  • Vectra Rolls Out On-Demand Service
  • NBCUniversal Introduces SVOD Service Direct for Customers
  • Airtel Digital TV Introduces VOD Service
  • Axinom Introduces SilverHD VOD Solution for VOD Providers
  • DLA Introduces VOD Service in Brazil
  • Tata Sky Introduces VOD Service for Tata Sky+ HD Subscribers
  • TVNZ Introduces VOD App for iPhone and iPad
  • FLM.TV Introduces New Pay-Per-View VOD Site
  • MSM Rolls Out Sony LIV
  • Infostrada Launches SmartVOD Solution
  • AT&T Introduces SVOD Service
  • Amazon Introduces VOD Service in Japan
  • Sky Deutschland to Introduce Open VOD Service

6. RECENT INDUSTRY ACTIVITY

  • Ericsson to Partner with Bharti Airtel
  • Vodacom to Enter African Market
  • Naspers to Enter African VOD Market
  • Distrify Media Signs Multi Million Deal in China
  • Vuclip to Partner with Verimatrix
  • Vodafone Spain Inks Deal to Provide Netflix on Spanish TV Platform
  • Netflix to Expand into Select Asian Countries
  • Netflix to Enter Portuguese Market
  • Netflix to Enter Italian Market
  • Netflix to Enter Spanish Market
  • HTV Partners with Muvi to Introduce HTVFun.com
  • Tesco Off-Loads Blinkbox to TalkTalk
  • Letv.com to Build Asia's Largest VOD Platform
  • Alibaba Acquires Youku Tudou
  • Netflix and DreamWorks Animation Expand Multi-Year Deal
  • AT&T Takes Over DIRECTV
  • Walt Disney Inks Multi-Year Distribution Agreement with DIRECTV
  • Cross MediaWorks Takes Over BlackArrow
  • NextRadioTV Acquires Figaro's Documentary VOD Platform
  • Vennetics Forges Strategic Partnership Agreement with Digisoft.tv
  • VUBIQUITY and WOW! Forge Multi-Year Partnership Agreement
  • SENSIO Technologies Enters into VOD Licensing Deal with MPAA-Member Studio
  • DHX Media Inks Multiple SVOD Deals
  • Bouygues Telecom Selects Envivio Muse(tm) VOD Encoding Software
  • Orange Horizons to Introduce VOD Service in South Africa
  • maxdome Acquires Rights to VOD Package from Disney
  • MUBI Inks Movie Deal with Paramount
  • Safaricom and Vuclip Partner to Offer Mobile VOD Service in Kenya
  • Rovi Inks Patent Licensing Deal with UULA
  • Tencent Inks Deal with Paramount Pictures for VOD in China
  • Lionsgate Inks Long-term Deal with iQIYI
  • Samsung Partners with ShowMax
  • Telkom Partners with ShowMax to Enter VOD Market
  • Globe Telecom Partners with HOOQ
  • Telestream Enters into Strategic Partnership with BlackArrow
  • Hulu Expands Content Partnership Deal with Viacom
  • Rovi Inks IP Licensing Agreement with NTT DOCOMO
  • Nippon TV Takes Over Hulu Service in Japan
  • Sky Deutschland Extends Multi-Year Licensing Deal with Paramount Pictures Germany
  • Modern Times Group and Viacom Sign Partnership Agreement
  • NBCUniversal and FreeWheel Expand Partnership
  • Orange France Expands VOD Service
  • Vubiquity Acquires FilmFlex
  • SENSIO Technologies Renews 3D VOD Content License Agreement with Walt Disney
  • BBC Inks Deal with KT Corporation to Launch SVOD Service
  • Motive Television Signs VOD Deal with Siyaya
  • RTL Acquires Majority Interest in Videoland
  • Stofa Inks Multi-Year Service Contract for SeaChange Adrenalin VOD Service
  • Comcast and CBS Enter into Deal to Offer VOD Content
  • Inception Media Group and iN DEMAND Forge VOD and PPV Distribution Deal
  • Rentrak Inks VOD Contract with 210 Digital Media
  • SENSIO Enters into 3D VOD Licensing Deal with Paramount Pictures
  • Wabona Inks Partnership Deal to Provide VOD to Android and Mxit
  • Lionsgate and Jiaflix Enter into TVOD and SVOD Licensing Deal
  • China Digital TV to Deploy SVOD System in Heilongjiang Province
  • DHX Media Enters into Multiple SVOD Licensing Agreements
  • TdA Expands VOD Service to All Broadband Customers in Argentina
  • YOU On Demand Inks Distribution Agreement with Tianjin TV

7. FOCUS ON SELECT PLAYERS

  • Amazon, Inc. (US)
  • Apple, Inc. (US)
  • CinemaNow (US)
  • Comcast Corporation (US)
  • Crackle (US)
  • DirecTV LLC (US)
  • Dish TV (India)
  • Google, Inc. (US)
  • Hulu, LLC (US)
  • Indieflix, Inc. (US)
  • Netflix, Inc. (US)
  • Sky plc (UK)
  • SnagFilms, Inc. (US)
  • TalkTalk TV (UK)
  • Time Warner, Inc. (US)
  • HBO (US)
  • Verizon Communications, Inc. (US)
  • Virgin Media plc (UK)
  • Vudu, Inc. (US)

8. GLOBAL MARKET PERSPECTIVE

    • Table 15: World Recent Past, Current and Future Analysis for Video on Demand (VOD) Services by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific, Latin America and Rest of World Markets Independently Analyzed with Annual Revenue Figures in US$ Million for Years 2013 through 2020 (includes corresponding Graph/Chart)
    • Table 16: World 8-Year Perspective for Video on Demand (VOD) Services by Geographic Region - Percentage Breakdown of Revenues for US, Canada, Japan, Europe, Asia-Pacific, Latin America and Rest of World Markets for Years 2013, 2015 & 2020 (includes corresponding Graph/Chart)

III. MARKET

1. THE UNITED STATES

  • A. Market Analysis
    • Current and Future Analysis
    • VOD Market in the United States - An Overview
    • Table 17: Age-wise Distribution of VOD Viewers in the US (2014): Percentage Share Breakdown of Viewer Base by Age Group (includes corresponding Graph/Chart)
    • Table 18: VOD Availability in the US (2008-2014): Percentage of TV Households with VOD Service Availability (includes corresponding Graph/Chart)
    • Table 19: Average Viewing Time of VOD Content in the US by Age Group (2014) (In Hrs: Minutes)
    • Digital Shift in the US Home Entertainment Market Bodes Well for VOD Market
    • Table 20: Home Entertainment Market in the US (2015E): Percentage Share Breakdown of Spending by Category - Digital Sales, Disk Rental, Disk Sales, Disk Subscription, Subscription Stream, and VOD (includes corresponding Graph/Chart)
    • Subscriptions-based VOD - The Future of VOD Market
      • Top Reasons Cited by Subscribers Signing Up for SVOD Services in the US (2014)
      • Ease of Use Spurs Adoption of SVOD Services
    • Table 21: % of People Using On-Demand Service on a Weekly Basis in the US (includes corresponding Graph/Chart)
    • Competitive Scenario
    • Table 22: Leading Video Streaming Services in the US (2014): Percentage Share Breakdown of Household Subscriptions for Amazon Instant Video, Hulu Plus, Netflix and Others (includes corresponding Graph/Chart)
    • Table 23: Leading Providers of SVOD (Subscription Video on Demand) Services in the US (2014): Percentage Share Breakdown of Revenues for Amazon, Hulu, Netflix, and Others (includes corresponding Graph/Chart)
      • A Glance at Top Ranked VOD Companies in the US
    • Product/Service Innovations/Introductions
    • Strategic Corporate Developments
    • Key Players
  • B. Market Analytics
    • Table 24: US Recent Past, Current and Future Analysis for Video on Demand (VOD) Services Analyzed with Annual Revenue Figures in US$ Million for Years 2013 through 2020 (includes corresponding Graph/Chart)

2. CANADA

  • A. Market Analysis
    • Current and Future Analysis
    • Strategic Corporate Development
  • B. Market Analytics
    • Table 25: Canadian Recent Past, Current and Future Analysis for Video on Demand (VOD) Services Analyzed with Annual Revenue Figures in US$ Million for Years 2013 through 2020 (includes corresponding Graph/Chart)

3. JAPAN

  • A. Market Analysis
    • Current and Future Analysis
    • International Majors Adopt Diverse Strategies to Tap Japanese Market
    • Strategic Corporate Developments
  • B. Market Analytics
    • Table 26: Japanese Recent Past, Current and Future Analysis for Video on Demand (VOD) Services Analyzed with Annual Revenue Figures in US$ Million for Years 2013 through 2020 (includes corresponding Graph/Chart)

4. EUROPE

  • A. Market Analysis
    • Current and Future Analysis
    • VOD Market in Europe - An Overview
    • Table 27: Media Consumption in Europe (2014): Percentage Share Breakdown of Total Viewing Time by Type of Watching Activity (includes corresponding Graph/Chart)
    • Table 28: Media Consumption in Europe by Age Group (2014): Percentage Share Breakdown of Total Viewing Time by Type of Media Watching Activity (includes corresponding Graph/Chart)
    • Table 29: Average Daily Time Spent in Viewing Media Activity by Age Group in Europe (2014)
    • Table 30: European VOD Market (2014): Percentage Share Breakdown of Revenues by Type of Business Model - Digital Rental, Digital Retail, Digital Subscription, and TV VOD (includes corresponding Graph/Chart)
    • Table 31: VOD Services Available in EU-28 (2014): Percentage Share Breakdown of Number of Available VOD Services by Type of VOD Service - Adult, Children/Animation, Documentary, Films, Films & TV Fiction, General Interest, Generalist, Lifestyle, Music, and TV fiction (includes corresponding Graph/Chart)
    • Trend towards OTT Video Underpins Adoption of SVOD Services in Europe
    • SVOD Market: International Majors to Stimulate Adoption Levels in Europe
      • Increasing Availability of SVOD Content from Local & International Service Providers
      • SVOD Players Focus on Providing Multi-Device, Multi-Screen Content Access to Consumers
      • Binge Viewing Trend Transforms Consumption of TV Shows on SVOD Services
    • Competitive Landscape
  • B. Market Analytics
    • Table 32: European Recent Past, Current and Future Analysis for Video on Demand (VOD) Services by Geographic Region - France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets Independently Analyzed with Annual Revenue Figures in US$ Million for Years 2013 through 2020 (includes corresponding Graph/Chart)
    • Table 33: European 8-Year Perspective for Video on Demand (VOD) Services by Geographic Region - Percentage Breakdown of Revenues for France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets for Years 2013, 2015 & 2020 (includes corresponding Graph/Chart)

4a. FRANCE

  • A. Market Analysis
    • Current and Future Analysis
    • Market Overview
    • Table 34: French Video Market (2014): Percentage Share Breakdown of Consumer Spending by Format - Blu-ray, Digital/ TV VOD and DVD (includes corresponding Graph/Chart)
    • Competition
    • Strategic Corporate Developments
  • B. Market Analytics
    • Table 35: French Recent Past, Current and Future Analysis for Video on Demand (VOD) Services Analyzed with Annual Revenue Figures in US$ Million for Years 2013 through 2020 (includes corresponding Graph/Chart)

4b. GERMANY

  • A. Market Analysis
    • Current and Future Analysis
    • Market Overview
    • Table 36: VOD Market in Germany (2014): Percentage Share Breakdown of Revenues by Business Model - Electronic Sell Through (EST), Subscription VOD and Transactional VOD (includes corresponding Graph/Chart)
    • Table 37: Consumer Spending in the German VOD Market (2014): Percentage Share Breakdown of Spending for Digital Video (OTT) and TV VOD (includes corresponding Graph/Chart)
    • Table 38: German Video Market (2013): Percentage Share Breakdown of Consumer Spending by Format - Blu-ray, Digital/ TV VOD and DVD (includes corresponding Graph/Chart)
    • Challenges Confronting Germany's SVOD Market
    • Competition
    • Table 39: Leading VOD Services in Germany (2014): Percentage Share Breakdown of User Base for Amazon Prime Instant Video, Apple iTunes, maxdome, Netflix, Videoload and Others (includes corresponding Graph/Chart)
    • Strategic Corporate Developments
  • B. Market Analytics
    • Table 40: German Recent Past, Current and Future Analysis for Video on Demand (VOD) Services Analyzed with Annual Revenue Figures in US$ Million for Years 2013 through 2020 (includes corresponding Graph/Chart)

4c. ITALY

  • A. Market Analysis
    • Current and Future Analysis
    • Strategic Corporate Development
  • B. Market Analytics
    • Table 41: Italian Recent Past, Current and Future Analysis for Video on Demand (VOD) Services Analyzed with Annual Revenue Figures in US$ Million for Years 2013 through 2020 (includes corresponding Graph/Chart)

4d. THE UNITED KINGDOM

  • A. Market Analysis
    • Current and Future Analysis
    • VOD Services Find Favor in the UK
      • Key Developments in the UK On-Demand Space (2013-2015)
    • Table 42: Consumer Spending on Video Content by Format in the UK (2013): Percentage Share Breakdown of Spending for Blu-ray, Digital/TV VOD, and DVD (includes corresponding Graph/Chart)
    • Traditional TV Viewing on a Decline
    • Table 43: TV Viewing Trends in the UK (2014 & 2020): Percentage Share Breakdown of Households by Live TV Viewing, Time Shifted Viewing and VOD Services (includes corresponding Graph/Chart)
    • Demographic Trends in the VOD Services Market
    • Table 44: Percentage of Adult Population Watching VOD Services by Age Group in the UK (2014) (includes corresponding Graph/Chart)
    • Table 45: Percentage of Adult Population Watching VOD Services by Gender in the UK (2014) (includes corresponding Graph/Chart)
    • Table 46: Percentage of Adults Watching VOD Services by Service Provider (2014) (includes corresponding Graph/Chart)
    • Connected TV Devices Drive VOD Adoption to TV Sets
    • Subscription-based VOD Services - A Popular Model of VOD Services Adoption
    • Table 47: Subscription VOD Market in the UK (2014 & 2015): Percentage of Internet Users Watching SVOD Content by Age Group (includes corresponding Graph/Chart)
      • Consumer Spending in the UK SVOD Service Market
    • Table 48: Digital Video Revenues in the UK (2013): Percentage Share Breakdown of Revenues by Business Model - Electronic Sell-Through (EST), Subscription VOD and Transactional VOD (includes corresponding Graph/Chart)
    • Table 49: SVOD Market in the UK (2014): Percentage Share Breakdown of Consumer Spending by Segment - Digital OTT SVOD and TV VOD (includes corresponding Graph/Chart)
      • Competitive Landscape
    • Table 50: Leading SVOD Providers in the UK (2013): Percentage Share Breakdown of Subscriber Volume for Amazon Prime Instant Video, Netflix, Now TV, and Others (includes corresponding Graph/Chart)
    • Table 51: Leading Providers of SVOD Services in the UK (2013): Percentage Share Breakdown of Consumer Spending for Lovefilm, Netflix, and Others (includes corresponding Graph/Chart)
    • Popular VOD Services in the UK
    • Binge Watching Trend Catches on amongst UK Consumers
      • Top Reasons Cited by Subscribers Signing Up for SVOD Services in the UK (2014)
    • Smartphones Find Favor for Watching Video Content
    • Product/Service Innovations/Introductions
    • Strategic Corporate Developments
    • Key Players
  • B. Market Analytics
    • Table 52: UK Recent Past, Current and Future Analysis for Video on Demand (VOD) Services Analyzed with Annual Revenue Figures in US$ Million for Years 2013 through 2020 (includes corresponding Graph/Chart)

4e. SPAIN

  • A. Market Analysis
    • VOD Services Find Favor among Spanish Audiences
    • Strategic Corporate Developments
  • B. Market Analytics
    • Table 53: Spanish Recent Past, Current and Future Analysis for Video on Demand (VOD) Services Analyzed with Annual Revenue Figures in US$ Million for Years 2013 through 2020 (includes corresponding Graph/Chart)

4f. RUSSIA

  • A. Market Analysis
    • Market Overview
    • Table 54: Leading Paid VOD Companies in Russia (2014): Percentage Share Breakdown of Revenues for iTunes, Ivi, Okko, RuTube, Tvigle, Videomore, Zoomby and Others (includes corresponding Graph/Chart)
  • B. Market Analytics
    • Table 55: Russian Recent Past, Current and Future Analysis for Video on Demand (VOD) Services Analyzed with Annual Revenue Figures in US$ Million for Years 2013 through 2020 (includes corresponding Graph/Chart)

4g. REST OF EUROPE

  • A. Market Analysis
    • Current and Future Analysis
    • Ireland
    • Product/Service Innovations/Introductions
    • Strategic Corporate Developments
  • B. Market Analytics
    • Table 56: Rest of Europe Recent Past, Current and Future Analysis for Video on Demand (VOD) Services Analyzed with Annual Revenue Figures in US$ Million for Years 2013 through 2020 (includes corresponding Graph/Chart)

5. ASIA-PACIFIC

  • A. Market Analysis
    • Market Overview
  • B. Market Analytics
    • Table 57: Asia-Pacific Recent Past, Current and Future Analysis for Video on Demand (VOD) Services by Geographic Region - China and Rest of Asia-Pacific Markets Independently Analyzed with Annual Revenue Figures in US$ Million for Years 2013 through 2020 (includes corresponding Graph/Chart)
    • Table 58: Asia-Pacific 8-Year Perspective for Video on Demand (VOD) Services by Geographic Region - Percentage Breakdown of Revenues for China and Rest of Asia-Pacific Markets for Years 2013, 2015 & 2020 (includes corresponding Graph/Chart)

5a. CHINA

  • A. Market Analysis
    • Market Overview
    • Table 59: Proportion of Chinese Internet Users Watching Online Videos by Type of Device (2015) (includes corresponding Graph/Chart)
    • SVOD Market: A Lucrative Marketplace
    • Online Players Venture into On-Demand Video Market
    • IBM China Research Laboratory Develops System to Resolve Issues Concerning VOD Services
    • Strategic Corporate Developments
  • B. Market Analytics
    • Table 60: Chinese Recent Past, Current and Future Analysis for Video on Demand (VOD) Services Analyzed with Annual Revenue Figures in US$ Million for Years 2013 through 2020 (includes corresponding Graph/Chart)

5b. REST OF ASIA-PACIFIC

  • A. Market Analysis
    • Current and Future Analysis
    • Australia
      • Catch-up Television Market in Australia
      • SVOD Market in Australia
      • Content Space to Witness Strong Competition
    • Table 61: Leading Players in Australian VOD Market (January & July 2015): Percentage Share Breakdown of Number of Households with Pay/Subscription TV Service for Foxtel, Foxtel & Netflix, Netflix, and Others (includes corresponding Graph/Chart)
      • A Brief Glance at Major Players in Australia's VOD Market
    • India
      • VOD Market - A Nascent Market
      • Startups & Production Houses Venture into India's VOD Marketplace
      • Impact of 4G on VOD Market Competition
      • Challenges Confronting India's VOD Market
    • New Zealand
    • Product/Service Innovations/Introductions
    • Strategic Corporate Developments
    • Key Player
  • B. Market Analytics
    • Table 62: Rest of Asia-Pacific Recent Past, Current and Future Analysis for Video on Demand (VOD) Services Analyzed with Annual Revenue Figures in US$ Million for Years 2013 through 2020 (includes corresponding Graph/Chart)

6. LATIN AMERICA

  • A. Market Analysis
    • Current and Future Analysis
    • Argentina
    • Table 63: VOD Market in Argentina (2015): % of Viewers Screening Digital Video Content onto TVs through Devices - Smart TVs, PCs, Video Game Consoles, and Specialized OTT Devices (includes corresponding Graph/Chart)
    • Mexico
    • Table 64: VOD OTT Services Market in Mexico (2015): Percentage Share Breakdown of Revenues for Purchase (Download-to-Own), Rental (T-VOD), and Subscription (S-VOD) (includes corresponding Graph/Chart)
    • Table 65: Leading Players in the Mexican OTT Market (2015E): Percentage Share Breakdown of Subscriber Base for Clarovideo, Netflix, and Others (includes corresponding Graph/Chart)
    • Strategic Corporate Developments
  • B. Market Analytics
    • Table 66: Latin American Recent Past, Current and Future Analysis for Video on Demand (VOD) Services by Geographic Region - Brazil and Rest of Latin America Markets Independently Analyzed with Annual Revenue Figures in US$ Million for Years 2013 through 2020 (includes corresponding Graph/Chart)
    • Table 67: Latin American 8-Year Perspective for Video on Demand (VOD) Services by Geographic Region - Percentage Breakdown of Revenues for Brazil and Rest of Latin America Markets for Years 2013, 2015 & 2020 (includes corresponding Graph/Chart)

7. REST OF WORLD

  • A. Market Analysis
    • Current and Future Analysis
    • The Middle East
    • Africa
      • OTT VOD Market Set for Strong Growth in Sub-Saharan Africa
    • South Africa
      • Players Entering the South African VOD Market
    • Product/Service Innovations/Introductions
    • Strategic Corporate Developments
  • B. Market Analytics
    • Table 68: Rest of World Recent Past, Current and Future Analysis for Video on Demand (VOD) Services Analyzed with Annual Revenue Figures in US$ Million for Years 2013 through 2020 (includes corresponding Graph/Chart)

IV. COMPETITIVE LANDSCAPE

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