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市場調查報告書

行動式擴增實境 (MAR) 全球市場

Mobile Augmented Reality (MAR)

出版商 Global Industry Analysts, Inc. 商品編碼 339781
出版日期 內容資訊 英文 300 Pages
商品交期: 最快1-2個工作天內
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行動式擴增實境 (MAR) 全球市場 Mobile Augmented Reality (MAR)
出版日期: 2018年01月01日 內容資訊: 英文 300 Pages
簡介

本報告關注行動式擴增實境 (MAR) 全球市場,以類別(企業應用程式、遊戲應用程式、透過位置情報的搜尋應用程式、及其他應用程式等),以及地區 (美國、加拿大、日本、歐洲、亞太地區、其他地區)分類進行分析。並提供2013年至2020年的每年實績/推估預測、114間主要參與企業及利基企業簡介。

第1章 序論、調查方法、產品定義

  • 調查可信度及報告限度
  • 免責聲明
  • 數據解讀及報告水準
    • 定量技術與分析
  • 產品定義與調查範圍

第2章 摘要整理

  • 產業概要
    • 擴張實境 (AR) :透過數位情報與媒體整合豐富現實世界
    • 行動式擴增實境 (MAR) 應用程式:顯示什麼在行動裝置上?怎麼顯示?
    • 行動式擴增實境:多年來重要里程碑
    • 早期的AR限定高端應用程式的科學運用
    • ARToolKit:對行動式AR而言是重要突破
    • ARQuake遊戲:最早的室外行動式AR視訊遊戲
    • BatPortal:最早可因應無線AR系統的PDA
    • 行動式AR普及至行動電話生態系
    • 全球市場展望
    • 行動式AR未來目標概述
    • 競爭情況
    • 價值鏈上相關人員對行動式AR下一大賭注
    • 主要創新行動式AR應用程式、2015年、2014年
    • 群眾募資:對行動式AR供應商而言主要資金籌措策略
  • 市場趨勢、課題、市場發展促進要因
    • 全球行動應用程式商店快速滲透:強勁的成長促進要因
    • In-App Purchase的免費增值應用程式 (Freemium) 收益超過付費APP及免費廣告贊助APP
    • 零售及行銷APP主導AR開發者投資
    • 技術開發及創新:率先成長
    • 無標記式擴增實境
    • 雲端計算支援行動式AP應用程式
    • 智慧眼鏡:新時代HMI裝置為行動式AR市場帶來變革
    • 對Google Glass及其他智慧AR眼鏡投資成長,對於智慧眼鏡MAR APP而言是吉兆
    • 行動式AR遊戲APP:主要收入來源
    • 遊戲為全球行動APP內容主流:對MAR APP而言充滿豐富機會
    • 智慧型手機的計算能力增強,帶動透過位置情報的AR
    • 顛覆性技術日益受重視,刺激企業部門市場前景
    • 行動式AR及行動式CRM的整合轉變銷售及服務流程
    • 物聯網 (IoT) 與 Industry 4.0:企業單位的行動式AR下一件大事
    • 企業行動化、BYOD及CYOD在工作場所為行動式AR及智能穿戴式裝置的導入拓展了道路
    • 行動式AR應用程式:行動電子商務主要實現要素
    • 預估虛擬產品顯示應用程式中行動式AR將強勁成長
    • 對行動行銷及品牌建立的AR投資增加對市場而言是吉兆
    • 技術進步實現行動式AR與行動商務的無縫整合
    • 對預防醫療的關注擴大刺激對醫療MAR APP需求
    • 對行動式AR而言的其他高成長應用程式
    • 零售業與行銷負責人
    • 觀光客
    • 教育手冊、影片
    • 智慧型手機與平板電腦提供了充滿魅力的MAR體驗,其穩定需求刺激市場成長
    • 手機契約用戶增加為市場拓展設立了完美的舞台
    • 高速網路發展支持行動式AR的新APP可能性
    • 阻礙行動式AR廣泛導入的主要課題
    • 可定址市場的認知及普及度不足
    • 缺乏能見度
    • 技術限制
    • 無法滿足消費者期待
    • 隱私問題
  • 產品概要
    • 擴增實境 (AR) :簡介
    • AR主要零組件
      • 軟體及演算法
      • 硬體
        • 輸入裝置
        • 追蹤裝置
        • 電腦
        • AR顯示組件
        • 頭戴式顯示器
        • 隱形眼鏡
        • EyeTap
        • 虛擬視網膜顯示器
        • 手機智能裝置
        • 智能眼鏡
    • 行動式擴增實境 (MAR)
    • 行動式擴增實境 (MAR) 應用程式
    • 行動式擴增實境應用程式種類
    • 遊戲MAR應用程式
  • 產品創新/發表
  • 產業最新趨勢
  • 主要國際企業
  • 全球市場展望

第3章 市場

  • 美國
  • 加拿大
  • 日本
  • 歐洲
  • 亞太地區
  • 其他區域

第4章 競爭情況

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目錄
Product Code: MCP-7910

This report analyzes the worldwide markets for Mobile Augmented Reality (MAR) in US$ Million. The Global market is further analyzed by the following Applications: Education, Marketing, Gaming, and Others. The report provides separate comprehensive analytics for the US, Canada, Japan, Europe, Asia-Pacific, and Rest of World. Annual estimates and forecasts are provided for the period 2015 through 2024. Market data and analytics are derived from primary and secondary research. Company profiles are primarily based on public domain information including company URLs. The report profiles 103 companies including many key and niche players such as -

Apple, Inc.
Augmensys GmbH
Augment
Augmented Pixels Inc.
Aurasma
Blippar

Table of Contents

I. INTRODUCTION, METHODOLOGY & PRODUCT DEFINITIONS

Study Reliability and Reporting Limitations

Disclaimers

Data Interpretation & Reporting Level

  • Quantitative Techniques & Analytics

Product Definitions and Scope of Study

II. EXECUTIVE SUMMARY

1. INDUSTRY OVERVIEW

  • Augmented Reality: Enriching the Real World through Convergence with Digital Information and Media
  • Brief Overview of Emerging Trends and Future Prospects for Augmented Reality
  • AR in Digital Marketing
  • AR and Mapping
  • Education
  • Industry Applications
  • Select Innovative Companies in AR/VR Space (2017)
  • Factors Stimulating AR Demand
    • Technological Advances
    • Novelty Factor
    • Associated Benefits
  • Integration of Mobile Technology and Augmented Reality Gains Momentum
  • Mobile AR Apps to Play Definitive Role in AR/VR Market
  • Benefits of Mobile AR Solutions to Key Industries
  • Factors Boosting Adoption of AR
  • Tourism
  • Retail
  • Gaming
  • Entertainment
  • Businesses and Economy
  • Stakeholders Eye on Delivering Immersive Experiences using Mobile AR/VR
  • Mobile Augmented Reality (MAR) Applications: Where, What and How to Display AR on a Mobile Device
    • Table 1: With Significant Increase in MAR App Users, Commercial Applications Poised for Strong Growth: Number of Monthly Active Users of MAR App Worldwide (in Million) in 2017E & 2020P (includes corresponding Graph/Chart)
    • Table 2: Mobile Augmented Reality Market Witnesses Strong Penetration Worldwide: Annual MAR App Downloads and Installed Base of Actively Used MAR Apps (in Million) for Years 2017E & 2020P (includes corresponding Graph/Chart)
  • Latest Augmented Reality Trends to Favor Mobile AR
  • Apple and Google Target Mobile AR
  • AR Chipsets and Sensors
  • Enhanced Mobile Experience
  • Gains for Mixed Reality
  • AR Smartphones and HUD Technology
  • Next-Generation AR Headsets
  • Use of Mobile AR for Marketing
  • AR to Topple VR
  • Adoption across Diverse Industries
  • Retailers to Embrace AR
  • Mobile Augmented Reality: Major Milestones Over the Years
  • Early AR Limited to Scientific Use for High-end Applications
  • ARToolKit: A Major Breakthrough for Mobile AR
  • ARQuake Game: First Outdoor Mobile AR Video Game
  • BatPortal: First PDA Enabled Wireless AR System
  • Mobile AR Penetrates the Mobile Phone Ecosystem
    • Advent of Smartphones & Tablet PCs Brought MAR Closer to Mainstream Consumer Market
  • Key Drivers and Restraints
  • Global Market Outlook
  • Futuristic Goals for Mobile AR in a Nutshell
  • Competitive Landscape
  • Progress Made by Major Companies in the Field of Augmented Reality
  • Participants across the Value Chain Bet Big on Mobile AR
  • Leading Mobile AR Tools Available for Developers of AR Game or App
  • Select Mergers & Acquisitions for 2015 & 2016
  • Select Popular Mobile Augmented Reality Apps for Android/iOS (2016 & 2017)
  • Popular Mobile Augmented Reality Apps for Android/iOS (2015)
  • Select Innovative Mobile AR Apps Developed in Recent Past
  • Crowd Funding: A Key Fund Generation Strategy for Mobile AR Vendors

2. MARKET TRENDS, ISSUES & DRIVERS

  • Augmented Reality Explodes into Mainstream
  • Notable AR Milestones
  • Promising Developments
  • Rapid Proliferation of Mobile App Stores Worldwide: A Strong Growth Driver
    • Table 3: Global Mobile App Store Downloads by Geographic Region (2018 &2020): Percentage Breakdown for Asia-Pacific, Europe, North America and Rest of World (includes corresponding Graph/Chart)
    • Table 4: Global Mobile App Store Downloads by Type of App Store (2018 &2020): Percentage Breakdown for Google Play, App Store (iOS), and Others (includes corresponding Graph/Chart)
    • Table 5: Global Mobile App Store Revenues by Type of App Store (2018 & 2020): Percentage Breakdown for Google Play, App Store (iOS), and Others (includes corresponding Graph/Chart)
    • Table 6: Global Mobile Apps Available by App Store (2017E): Number of Apps (in Thousands) for Amazon App Store, Apple App Store, BlackBerry World, Google Play, and Windows Store (includes corresponding Graph/Chart)
  • Freemium Apps with In-App Purchases Score over Paid Apps & Free Ad-Sponsored Apps
    • Table 7: Global Mobile Augmented Reality Market by Revenue Stream (2017E): Percentage Breakdown of Revenues for Free Ad-Sponsored Apps, Freemium Apps, and Paid Apps (includes corresponding Graph/Chart)
  • Retail and Marketing Apps Dominate the Developer Investments in AR
    • Table 8: Global Developer Investments in AR by Category (2015 & 2018E): Investments (in US$ Million) for Independent Apps, Product Improvement Apps, and Retail and Marketing Apps (includes corresponding Graph/Chart)
  • Technology Developments & Innovations: Spearheading Growth
  • Markerless Augmented Reality
  • Cloud Computing Support for Mobile AP Apps
  • Smart Glasses: The New Age HMI Device Revolutionizes the Mobile AR Market
  • Growing Investments in Google Glasses & Other Smart AR Glasses Bodes Well for Smart Glasses MAR Apps
    • Table 9: Global Smart AR Glasses Shipments (in Thousand Units): 2016-2022 (includes corresponding Graph/Chart)
  • Mobile AR Game Apps: The Major Revenue Contributor
    • Table 10: Games Offer Lucrative App Development Opportunities: Percentage Breakdown of MAR App Users Worldwide by App Category for 2017E (includes corresponding Graph/Chart)
  • Gaming Dominate Mobile Apps Content Worldwide: Opportunities Galore for MAR Apps
    • Opportunity Indicators
    • Table 11: World Mobile Games Market (2017E): Percentage Breakdown of Mobile Gaming Revenues by Geographic Region (includes corresponding Graph/Chart)
    • Table 12: Global Mobile Apps Market by Application Sector (2018E): Percentage Breakdown of Revenues for Books, Games, Social Networking, and Others (includes corresponding Graph/Chart)
    • Table 13: Time Spent by Users Worldwide on Android and iOS Devices by Application Sector (2017E): Percentage Breakdown for Entertainment, Gaming, Social Networking, Utilities, and Others (includes corresponding Graph/Chart)
    • Table 14: Global Wireless Games Market by Location (2017E): Percentage Breakdown of Time Spent by Users for Home, Work, Travel, In Queue, Restrooms, and Others (includes corresponding Graph/Chart)
    • Table 15: Global Mobile Gaming Market by Age Group (2017E): Percentage Breakdown of Gamers for Under 25, 25-44, 45-54, and Above 55 Years (includes corresponding Graph/Chart)
  • Augmentation in Smartphone's Computational Capability Drives Location-Based AR
  • Increasing Focus on Disruptive Technologies to Boost Market Prospects in the Enterprise Sector
  • Mobile AR and Mobile CRM Convergence Transform Sales and Services Processes
  • Internet of Things (IoT) and Industry 4.0: The Next Big Thing for Mobile AR in the Enterprise Sector
  • Enterprise Mobility, BYOD and CYOD Paves the Way for Mobile AR and Smart Wearables Adoption at the Workplace
  • Mobile AR Applications: A Key Enabler of M-Commerce
  • Strong Growth Projected for Mobile AR in Virtual Product Display Applications
  • Rising Investments in AR for Mobile Marketing and Brand Building Augurs Well for the Market
  • Technology Advancements Enable Seamless Convergence of Mobile AR and MCommerce
    • Table 16: M-Commerce Market Offers Huge Opportunities for MAR App Developers: Global Breakdown of the M-Commerce Market (US$ Billion) by Geographic Region/Country for 2015 & 2020P (includes corresponding Graph/Chart)
  • Rising Prominence of Preventive Healthcare Spurs Demand for Healthcare MAR Apps
  • Other High-Growth Application Areas for Mobile AR
  • Retailers & Marketers
  • Tourists
  • Instructional Manuals and Videos
  • Robust Demand for Smartphones & Tablet PCs Offering Compelling MAR Experience Drives Market Growth
    • Table 17: Global AR/VR Ready Device Shipments (in Millions): 2018E & 2020P (includes corresponding Graph/Chart)
    • Table 18: Spiraling Sales of Smartphones Provides the Launch Pad for MAR Proliferation: Breakdown of Global Sales of Smartphones (in 000 Units) by Geographic Region: 2015 & 2020 (includes corresponding Graph/Chart)
    • Table 19: Growing Smartphone Penetration to Fuel Future Demand: Breakdown of Smartphone Penetration Rate (%) by Country for 2015 & 2017E (includes corresponding Graph/Chart)
  • Rising Mobile Subscriptions Sets the Perfect Platform for Market Expansion
    • Table 20: Global Mobile Communications Market: Number of Unique Mobile Subscribers (in Billion) for Years 2017E and 2020F (includes corresponding Graph/Chart)
    • Table 21: Global Mobile Communications Market (2017E): Percentage Breakdown of Unique Mobile Subscribers by Region (includes corresponding Graph/Chart)
    • Table 22: Mobile Subscriptions Worldwide by Region (2017): Number of Mobile Cellular Subscriptions and Active Mobile Broadband Subscriptions for the Americas, Europe, CIS Countries, Asia-Pacific, the Middle East, and Africa (includes corresponding Graph/Chart)
    • Table 23: World Mobile Subscription Penetration (2017E): Mobile Subscriptions as a Percentage of Total Population by Region/Country (includes corresponding Graph/Chart)
    • Table 24: Mobile Subscriptions Worldwide (2017E): Percentage Breakdown by Region/Country (includes corresponding Graph/Chart)
    • Table 25: Global Mobile Broadband Subscribers (in Million) for Developed and Developing Countries: 2015 & 2017 (includes corresponding Graph/Chart)
    • Table 26: Global Mobile Subscriber Penetration as a Percentage of Population: 2017 & 2020 (includes corresponding Graph/Chart)
  • Developments in High-Speed Networks Support New App Possibilities for Mobile AR
    • Table 27: Global Mobile Internet Market by Network Technology (2016 & 2020): Percentage Breakdown of Number of Mobile Internet Subscribers for 2G, 3G, and 4G (includes corresponding Graph/Chart)
    • Enabling Mobile AR and VR with 5G Networks
    • Table 28: Global 5G Network Technology Adoption (2020P & 2025P): Number of 5G Connections and Coverage of Population (in %) (includes corresponding Graph/Chart)
  • Key Challenges Hampering Widespread Adoption of Mobile AR
  • Lack of Awareness & Penetration in Addressable Markets
  • Lack of Visibility
  • Technology Limitations
  • Failure to Meet Consumer Expectations
  • Privacy Issues

3. INNOVATIONS

  • Future of Mobile Technology: Augmented Reality-Based Applications
  • VR and AR Advancements Disrupt Mobile Industry
  • Future Innovative Tends in the Field of Augmented Reality
  • Using Utility Apps
  • Supporting Online Shopping
  • Boosting Mobile Gaming Growth
  • Brand Differentiation
  • Offering More Interactive Experience
  • Mobile Augmented Reality for Wheelchair Users
  • MAR Technology for Development of Social Media
  • Role of Augmented Reality in Mobile Commerce
  • Improving Mobile Conversion Rates
  • AR Boosting Customer Engagement
  • Mobile Augmented Reality based Applications for Water Resources Management
  • Adoption of Immersive Technology in Sports Industry Benefits Mobile AR
  • Adoption of MAR for Mayo Language Learning

4. PRODUCT OVERVIEW

  • Augmented Reality: Introduction
  • Key Components of AR
    • Software and Algorithms
    • Hardware
      • Input Devices
      • Tracking Devices
      • Computer
      • AR Display Components
      • Head Mounted Displays
      • Contact Lenses
      • EyeTap
      • Virtual Retina Display
      • Handheld Smart Devices
      • Smart Glasses
  • Mobile Augmented Reality
  • Mobile Augmented Reality Applications (Mobile AR Apps)
  • Types of Mobile Augmented Reality Applications
    • Enterprise MAR Apps
  • Games MAR Apps
    • Location-Based Search MAR Apps
    • Others

5. PRODUCT INTRODUCTIONS/LAUNCHES

  • ironSource Unveils First AR Ads for Games
  • Google Introduces ARCore for Android Mobile Devices
  • Apple Unveils ARKit
  • Blippar Releases AR City, the First AR Navigation App
  • Blippar Unveils Halos AR Face Profiles
  • Augment Unveils First-Ever Augmented Reality SDK Solution
  • AR Devices Launches GogglePal
  • WSI Provides Ross Video's Camera Tracking Software and Hardware
  • QuestUpon Unveils Mobile Augmented Reality Platform
  • ZSPACE Introduces AR Application for Ferrari Dealers
  • Zappar Launches Zappar Studio Tool
  • Inglobe Technologies Introduces Hyperspaces Augmented Reality Platform
  • TimberTech Unveils AR iPad App
  • Magic Leap Launches Development Platform for Creating AR Apps
  • Polaris Slingshot Rolls Out Augmented Reality App
  • WSI Unveils Max Reality
  • Snipp Interactive Introduces AR Campaign for Honda
  • Meme Streak Introduces Artifact MAR Browser App on Google Play and APP Store
  • Tesco Launches AR App for Google Glass
  • Disney Interactive and Lucasfilm Launches Star Wars AR App
  • ModiFace Unveils New Rejuvenation and Enhancement Mirror
  • Augmented Pixels Launches 4DCityscape National Geographic Ancient Civilizations Puzzle App

6. RECENT INDUSTRY ACTIVITY

  • Williams-Sonoma to Acquire Outward
  • Apple Takes Over Vrvana
  • OCCIPITAL Takes Over Paracosm
  • Snapchat Acquires Cimagine, an Israeli Startup
  • Starbreeze Takes Over ePawn, French Toys to Life, VR & Augmented Reality Tech Company
  • GAME Digital Acquires Ads Reality to Open up Retail, Marketing and Customer Experience
  • StayinFront Partners with Augment for Retail Execution Solution
  • Apple Takes Over Flyby Media, an AR Startup
  • Apple Acquires Metaio
  • Oculus Takes Over Surreal Vision
  • Epson Partners with Ngrain for 3D Augmented Reality Technology
  • Singtel Inks Partnership with Infinite Studios
  • Struan Moore Signs Agreement with Blippar
  • Strata Inks Partnership with Augment for AR App
  • Inglobe Technologies Partners with VTT for ARmedia 3D SDK
  • Blue Star Partners with Toys "R" Us to Develop an Interactive Easter Egg Hunt AR App
  • Ford Endorses New Mustang Car with AR App

7. FOCUS ON SELECT GLOBAL PLAYERS

  • Apple, Inc. (USA)
  • Augmensys GmbH (Austria)
  • Augment (France)
  • Augmented Pixels Inc. (USA)
  • Aurasma (UK)
  • Blippar (UK)
  • Catchoom Technologies (Spain)
  • DAQRI (USA)
  • Google Inc. (USA)
  • Gravity Jack (USA)
  • Hunter Research and Technology, LLC (USA)
  • LM3LABS Corporation (Japan)
  • Marxent Labs LLC (USA)
  • Mollejuo Software, Inc. (Canada)
  • Mybrana Network S.L. (Spain)
  • Niantic, Inc. (USA)
  • Occipital Inc. (USA)
  • Seabery Augmented Technology (Spain)
  • Snap, Inc. (USA)
  • ViewAR GmbH (Austria)
  • VividWorks Ltd. (Finland)
  • Wikitude GmbH (Austria)
  • Zappar Ltd. (UK)

8. GLOBAL MARKET PERSPECTIVE

    • Table 29: World Recent Past, Current & Future Analysis for Mobile Augmented Reality Applications by Geographic Region/Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), and Rest of World Markets Independently Analyzed with Annual Revenue Figures in US$ Million for Years 2015 through 2024 (includes corresponding Graph/Chart)
    • Table 30: World 10-Year Perspective for Mobile Augmented Reality Applications by Geographic Region/Country - Percentage Breakdown of Revenues for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), and Rest of World Markets for Years 2015, 2017 and 2024 (includes corresponding Graph/Chart)
    • Table 31: World Recent Past, Current & Future Analysis for Mobile Augmented Reality Applications by Application Category - Education, Marketing, Gaming, and Other Markets Independently Analyzed with Annual Revenue Figures in US$ Million for Years 2015 through 2024 (includes corresponding Graph/Chart)
    • Table 32: World 10-Year Perspective for Mobile Augmented Reality Applications by Application Category - Percentage Breakdown of Revenues for Education, Marketing, Gaming, and Other Markets for Years 2015, 2017 and 2024 (includes corresponding Graph/Chart)

III. MARKET

1. THE UNITED STATES

  • A. Market Analysis
    • Outlook
    • Smartphone Penetration: Foundation for Mobile AR Market Growth
    • Table 33: Augmented Reality Apps Downloads & Location Based Service Users as a Percentage of Total Smartphone Users in the US: 2017E (includes corresponding Graph/Chart)
    • Table 34: Mobile Internet and Smartphone Penetration in the US: 2017E (includes corresponding Graph/Chart)
    • Surging Demand for Mobile Internet and Data Downloads Drive Market Growth
    • Table 35: Mobile Users Penetration (%) of Leading Smartphone Apps in the US: 2017E (includes corresponding Graph/Chart)
    • Table 36: Most Popular Activities on Smartphones in the US: 2017E (includes corresponding Graph/Chart)
    • Robust Growth in Mobile Gaming Benefit the Market for MAR Gaming Apps
    • Table 37: US Mobile Gaming Market by Device Type (2016): Percentage Breakdown of Active Adult Gamers for Smartphones Only, Tablets Only, and Both Smartphone and Tablets (includes corresponding Graph/Chart)
    • Mobile AR - Futuristic Technology Impacting Gaming to Businesses
      • Improving Employee Productivity
      • Benefits of AR in Meeting Business Goals
      • Use of Mobile AR by Companies
      • Mobile AR Creating Immersive Customer Experiences
      • Ensuring Seamless Functioning of AR
    • Mobile Mixed Reality - The Future
    • Expanding Role of M-Health Boosts Demand for Health Based MAR Apps
    • Product Launches
    • Strategic Corporate Developments
    • Select Key Players
  • B. Market Analytics
    • Table 38: US Recent Past, Current & Future Analysis for Mobile Augmented Reality Apps Analyzed with Annual Revenue Figures in US$ Million for Years 2015 through 2024 (includes corresponding Graph/Chart)

2. CANADA

  • A. Market Analysis
    • Outlook
    • Key Statistical Findings
    • Table 39: Augmented Reality Apps Downloads & Location Based Service Users as a Percentage of Total Smartphone Users in Canada: 2017E (includes corresponding Graph/Chart)
    • Table 40: Mobile Internet and Smartphone Penetration in Canada: 2017E (includes corresponding Graph/Chart)
    • Product Launch
    • Strategic Corporate Development
    • Mollejuo Software, Inc. - A Key Canadian Player
  • B. Market Analytics
    • Table 41: Canadian Recent Past, Current & Future Analysis for Mobile Augmented Reality Apps Analyzed with Annual Revenue Figures in US$ Million for Years 2015 through 2024 (includes corresponding Graph/Chart)

3. JAPAN

  • A. Market Analysis
    • Outlook
    • Key Trends & Drivers in a Nutshell
    • LM3LABS Corporation - A Key Player
  • B. Market Analytics
    • Table 42: Japanese Recent Past, Current & Future Analysis for Mobile Augmented Reality Apps Analyzed with Annual Revenue Figures in US$ Million for Years 2015 through 2024 (includes corresponding Graph/Chart)

4. EUROPE

  • A. Market Analysis
    • Outlook
    • Key Statistical Findings
    • Table 43: French Augmented Reality Apps Downloads & Location Based Service Users as a Percentage of Total Smartphone Users: 2017E (includes corresponding Graph/Chart)
    • Table 44: Mobile Internet and Smartphone Penetration in France: 2017E (includes corresponding Graph/Chart)
    • Table 45: German Augmented Reality Apps Downloads & Location Based Service Users as a Percentage of Total Smartphone Users: 2017E (includes corresponding Graph/Chart)
    • Table 46: Mobile Internet and Smartphone Penetration in Germany: 2017E (includes corresponding Graph/Chart)
    • Table 47: Italian Augmented Reality Apps Downloads & Location Based Service Users as a Percentage of Total Smartphone Users: 2017E (includes corresponding Graph/Chart)
    • Table 48: Mobile Internet and Smartphone Penetration in Italy: 2017E (includes corresponding Graph/Chart)
    • Table 49: UK Augmented Reality Apps Downloads & Location Based Service Users as a Percentage of Total Smartphone Users: 2017E (includes corresponding Graph/Chart)
    • Table 50: Mobile Internet and Smartphone Penetration in UK: 2017E (includes corresponding Graph/Chart)
    • Table 51: Spanish Augmented Reality Apps Downloads & Location Based Service Users as a Percentage of Total Smartphone Users: 2017E (includes corresponding Graph/Chart)
    • Table 52: Mobile Internet and Smartphone Penetration in Spain: 2017E (includes corresponding Graph/Chart)
    • Table 53: Russian Augmented Reality Apps Downloads & Location Based Service Users as a Percentage of Total Smartphone Users: 2017E (includes corresponding Graph/Chart)
    • Table 54: Mobile Internet and Smartphone Penetration in Russia: 2017E (includes corresponding Graph/Chart)
    • Product Launches
    • Strategic Corporate Developments
    • Select Key Players
  • B. Market Analytics
    • Table 55: European Recent Past, Current & Future Analysis for Mobile Augmented Reality Apps by Region - France, Germany, Italy, UK, and Rest of Europe Markets Independently Analyzed with Annual Revenue Figures in US$ Million for Years 2015 through 2024 (includes corresponding Graph/Chart)
    • Table 56: European 10-Year Perspective for Mobile Augmented Reality Apps by Region - Percentage Breakdown of Revenues for France, Germany, Italy, UK, and Rest of Europe Markets for Years 2015, 2017 and 2024 (includes corresponding Graph/Chart)

5. ASIA-PACIFIC

  • A. Market Analysis
    • Outlook
    • Key Statistical Findings
    • Table 57: Australian Augmented Reality Apps Downloads & Location Based Service Users as a Percentage of Total Smartphone Users: 2017E (includes corresponding Graph/Chart)
    • Table 58: Mobile Internet and Smartphone Penetration in Australia: 2017E (includes corresponding Graph/Chart)
    • Table 59: Chinese Augmented Reality Apps Downloads & Location Based Service Users as a Percentage of Total Smartphone Users: 2017E (includes corresponding Graph/Chart)
    • Table 60: Chinese Smartphone & Mobile Phone Penetration Rates: 2018 & 2020 (includes corresponding Graph/Chart)
    • Table 61: Indian Augmented Reality Apps Downloads & Location Based Service Users as a Percentage of Total Smartphone Users: 2017E (includes corresponding Graph/Chart)
    • Table 62: Mobile Internet and Smartphone Penetration in India: 2017E (includes corresponding Graph/Chart)
    • Huge Mobile User Base in China Spurs Demand for Mobile AR Applications and Services
    • Table 63: Top 10 Countries Worldwide with Active Mobile Subscriptions (in Millions): 2016 (includes corresponding Graph/Chart)
    • India & China: Two Countries with the Largest Young Population Offer Significant Opportunities
    • Table 64: Ten Largest Populated Countries Worldwide (2017): Total Population (in Millions) by Age Group - 0-14, 15-24, 25-59, and 60+ for China, India, USA, Indonesia, Brazil, Pakistan, Nigeria, Bangladesh, Russia and Japan (includes corresponding Graph/Chart)
    • Product Launches
    • Strategic Corporate Development
  • B. Market Analytics
    • Table 65: Asia-Pacific Recent Past, Current & Future Analysis for Mobile Augmented Reality Apps Analyzed with Annual Revenue Figures in US$ Million for Years 2015 through 2024 (includes corresponding Graph/Chart)

6. REST OF WORLD

  • A. Market Analysis
    • Outlook
    • Key Statistical Findings
    • Table 66: Augmented Reality Apps Downloads & Location Based Service Users as a Percentage of Total Smartphone Users in Brazil: 2017E (includes corresponding Graph/Chart)
    • Table 67: Mobile Internet and Smartphone Penetration in Brazil: 2017E (includes corresponding Graph/Chart)
    • Product Launch
  • B. Market Analytics
    • Table 68: Rest of World Recent Past, Current & Future Analysis for Mobile Augmented Reality Apps Analyzed with Annual Revenue Figures in US$ Million for Years 2015 through 2024 (includes corresponding Graph/Chart)
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