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市場調查報告書

牙膏粉的全球市場

Toothpaste

出版商 Global Industry Analysts, Inc. 商品編碼 138770
出版日期 內容資訊 英文 270 Pages
商品交期: 最快1-2個工作天內
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牙膏粉的全球市場 Toothpaste
出版日期: 2015年03月01日 內容資訊: 英文 270 Pages
簡介

本報告提供全球牙膏粉市場相關調查,提供您產業概要與趨勢,2014∼2020年的預測,並彙整各地區趨勢,企業簡介等資料。

第1章 簡介,調查方法,產品定義

第2章 摘要整理

  • 產業概要
    • 牙膏粉:口腔護理的最大市場區隔
    • 傳統的收益國將市場拱手讓給亞洲的超級大國
    • 過去的不景氣和未來發展預測
    • 不景氣對個人保健產品市場帶來的影響
    • 市場預測
    • 牙膏粉消費模式:全球性概要
  • 競爭
    • 飽和狀態促進競爭與市場區隔
    • 跨國公司
    • 競爭因素
    • 新興巨大市場
    • 銷售額影響因素
    • 全球市場上牙膏粉的銷售額影響因素
    • 主要市場上大企業和品牌
    • 市場行銷策略的變化
    • 品牌擴大
    • 廣告與推銷
    • 流通管道
    • 市場佔有率擴大策略 其他
  • 市場趨勢,課題,促進要素
  • 產品概要
  • 產品引進/創新
  • 近幾年的產業活動
    • ColgateLaser 收購Brand
    • P&G除掉牙膏粉中的有害成分
    • Colgate和P&G的競爭
  • 主要企業
    • CCA Industries, Inc.
    • Church & Dwight Co., Inc
    • Colgate-Palmolive Company
    • Colgate-Palmolive GmbH
    • Colgate-Palmolive (India) Limited
    • Gaba Holding AG
    • Dabur India Limited
    • GlaxoSmithKline plc.
    • Henkel AG & Co. KGaA
    • Johnson and Johnson
    • LG Household & Health Care Ltd.
    • 獅王公司
    • Procter & Gamble Company
    • Sunstar Suisse S.A.
    • Unilever NV
    • Hindustan Unilever Limited
  • 全球市場預測

第3章 市場

  • 美國
  • 加拿大
  • 日本
  • 歐洲
    • 法國
    • 德國
    • 義大利
    • 英國
    • 西班牙
    • 俄羅斯
  • 亞太地區
  • 中東·非洲
  • 南美

第4章 競爭環境

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目錄
Product Code: MCP-5140

This report analyzes the worldwide markets for Toothpaste in US$ Thousands by the following Product Segments: Regular Toothpaste, Anti-Caries Toothpaste, Whitening Toothpaste, Children's Toothpaste, Desensitizing Toothpaste, Gum Protection Toothpaste, Multi-Benefit Toothpaste, and Tartar Control Toothpaste. The report provides separate comprehensive analytics for the US, Canada, Japan, Europe, Asia-Pacific, Middle East & Africa, and Latin America. Annual estimates and forecasts are provided for the period 2014 through 2020. Also, a seven-year historic analysis is provided for these markets. Market data and analytics are derived from primary and secondary research. Company profiles are primarily based on public domain information including company URLs. The report profiles 80 companies including many key and niche players such as -

CCA Industries, Inc.
Church & Dwight Co., Inc.
Colgate-Palmolive Company
Dabur India Limited
GlaxoSmithKline plc

Table of Contents

I. INTRODUCTION, METHODOLOGY & PRODUCT DEFINITIONS

  • Study Reliability and Reporting Limitations
  • Disclaimers
  • Data Interpretation & Reporting Level
    • Quantitative Techniques & Analytics
  • Product Definitions and Scope of Study
    • Regular
    • Anti-Caries / Fluoride Toothpastes
    • Whitening Toothpaste
    • Children's Toothpaste
    • Desensitizing Toothpaste
    • Gum Protection Toothpaste
    • Multi-benefit Toothpaste
    • Tartar Control Toothpaste

II. EXECUTIVE SUMMARY

1. INDUSTRY OVERVIEW

  • Toothpaste: Largest Segment in Oral Care
  • Traditional Revenue Contributors Making Way for Asian Super Powers
  • Recession in Retrospect and the Road Ahead
  • Recessionary Effect on Personal Care Products Market
  • Market Outlook
  • Toothpaste Consumption Pattern - A Global Overview
    • Table 1: Global Toothpaste Market (2014): Per Capita Consumption in Grams for Select Countries (includes corresponding Graph/Chart)

2. COMPETITION

  • Saturation Triggers Competition and Segmentation
  • Multinationals - Ruling the Roost
    • Table 2: World Toothpaste Market (2014): Percentage Breakdown of Sales by Leading Players for Colgate-Palmolive, Procter and Gamble, GlaxoSmithKline, Unilever, and Others (includes corresponding Graph/Chart)
  • Competitive Factors
  • Emerging Mega Markets
  • Key Factors Impacting Sales
  • Factors Impacting Sales of Toothpastes in the Worldwide Market (Score on a Scale of 1-10)
  • Leading Players and Brands in Major Markets Worldwide
  • Change in Marketers Strategy
  • Brand Extensions: Order of the Day
  • Branded Players Fall Prey to Affordable Private Label Substitutes
  • Advertising and Promotion
  • Advertising - For a "Brand" New Smile
  • The GEL Craze
  • Branding - Impact on Purchases
  • Advertising in the Children's Toothpaste Segment
  • Distribution Channels
  • Strategies to Increase Market Share
  • Emergence of Multi-Channel Buyers
  • Internet Marketing Catching Up

3. MARKET TRENDS, ISSUES AND DRIVERS

  • Emerging Countries: Key Growth Areas for Market Participants
  • Asia-Pacific: Fastest Growing Market Worldwide
  • Demographic Trends
  • Biotechnology to Enable Re-growth of Teeth
  • Multipurpose Toothpastes Augment Oral Care Market
  • Rise in Value-Added Toothpastes
  • New Flavors Flood Market
  • Mint - The Favorite Flavor
  • Toothpaste Flavors: A Comparison of Global Leading Flavors Used in Toothpastes
  • Segment Trends in the Toothpaste Market
  • Popularity of Whitening Toothpastes
  • A Flip Side to Gaining Popularity of Whitening Toothpastes
  • Toothpastes with Natural Ingredients Gain Popularity
  • Procter & Gamble's Pods - A Path breaking Tech Development
  • Sensitivity Toothpastes
  • Children's Toothpaste
  • Remineralizing Systems
  • Triclosan: Effective but Faces Concerns over Environmental & Health Risks
  • Ban on Parabens in Few Markets

4. PRODUCT OVERVIEW

  • History
  • Classification
  • Toothpaste Formula
  • Toothpaste Ingredients
  • Select Toothpaste Ingredients and their Attributes/ Functions
  • Sorbitol
  • Citroxain
  • Fluoride
  • Stannous Fluoride
  • Types of Toothpastes
  • Regular
  • Cosmetic
    • Whitening Toothpastes
  • Therapeutic
    • Desensitizing Toothpastes
    • Tartar and Plaque Control
    • Gum Protection/Anti-Gingivitis
    • Baking Soda-Based Toothpastes
    • Hydrogen Peroxide-Based Toothpastes
  • Cosmetic-cum-Therapeutic
    • Anti-Caries / Fluoride Toothpastes
  • Other Types of Toothpastes
    • Multi-benefit Toothpaste
    • Children's Toothpaste
    • Denture Pastes
    • Tooth and Gum Gel
    • Teeth Strengthening Pastes
    • Ginseng Toothpaste
    • Natural Toothpastes
      • Planta Pura Purifying Toothpastes
    • Toothpastes for Fresh Breath

5. PRODUCT INTRODUCTIONS/INNOVATIONS

  • Oral-B Introduces Toothpaste in South Africa
  • Keva Launches Keva Bright Toothpaste
  • Colgate Introduces Colgate Visible White Plus Shine Toothpaste
  • Dabur Introduces Anti-Ageing Toothpaste
  • Unilever Unveils New Pepsodent Gel Toothpaste
  • Colgate(r) Unveils new Maximum Cavity Protection Plus Sugar Acid
  • Unilever Introduces Toothpaste Exclusively for Men
  • Crest Launches the Be Range of Toothpastes
  • Dabur Introduces New Toothpaste
  • P&G Unveils Oral-B
  • Colgate Ropes in Actor and Designer for 'Colgate Visible White Toothpaste'
  • Unilever Unveils Close-Up Fire-Freeze Toothpaste
  • Four Tigers Introduces Blackberry Toothpaste Gum
  • Pepsodent Introduces Expert Protection Range
  • GlaxoSmithKline Introduces Two New Toothpastes
  • Logocos Naturkosmetik Launches Toothpaste with Vitamin B12

6. RECENT INDUSTRY ACTIVITY

  • Colgate Acquires Laser Brand
  • P&G Removes Dangerous Ingredient from Toothpaste
  • Colgate Fights Out P&G

7. FOCUS ON SELECT PLAYERS

  • CCA Industries, Inc. (US)
  • Church & Dwight Co., Inc. (US)
  • Colgate-Palmolive Company (US)
  • Colgate-Palmolive GmbH (Germany)
  • Colgate-Palmolive (India) Limited (India)
  • Gaba Holding AG (Switzerland)
  • Dabur India Limited (India)
  • GlaxoSmithKline plc. (UK)
  • Henkel AG & Co. KGaA (Germany)
  • Johnson and Johnson (US)
  • LG Household & Health Care Ltd. (South Korea)
  • Lion Corporation (Japan)
  • Procter & Gamble Company (US)
  • Sunstar Suisse S.A. (Switzerland)
  • Unilever NV (The Netherlands/The UK)
  • Hindustan Unilever Limited (India)

8. GLOBAL MARKET PERSPECTIVE

    • Table 3: World Recent Past, Current & Future Analysis for Toothpaste by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa and Latin American Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 4: World Historic Review for Toothpaste by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa and Latin American Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2007 through 2013 (includes corresponding Graph/Chart)
    • Table 5: World 14-Year Perspective for Toothpaste by Geographic Region - Percentage Breakdown of Dollar Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa and Latin American Markets for Years 2007, 2015 & 2020 (includes corresponding Graph/Chart)
  • Market by Product Segment
    • Table 6: World Recent Past, Current & Future Analysis for Regular Toothpaste by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa and Latin American Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 7: World Historic Review for Regular Toothpaste by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa and Latin American Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2007 through 2013 (includes corresponding Graph/Chart)
    • Table 8: World 14-Year Perspective for Regular Toothpaste by Geographic Region - Percentage Breakdown of Dollar Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa and Latin American Markets for Years 2007, 2015 & 2020 (includes corresponding Graph/Chart)
    • Table 9: World Recent Past, Current & Future Analysis for Anti-Caries Toothpaste by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa and Latin American Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 10: World Historic Review for Anti-Caries Toothpaste by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa and Latin American Markets Independently Analyzed with Annual Sales Figure in US$ Thousand for Years 2007 through 2013 (includes corresponding Graph/Chart)
    • Table 11: World 14-Year Perspective for Anti-Caries Toothpaste by Geographic Region - Percentage Breakdown of Dollar Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa and Latin American Markets for Years 2007, 2015 & 2020 (includes corresponding Graph/Chart)
    • Table 12: World Recent Past, Current & Future Analysis for Whitening Toothpaste by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa and Latin American Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 13: World Historic Review for Whitening Toothpaste by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa and Latin American Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2007 through 2013 (includes corresponding Graph/Chart)
    • Table 14: World 14-Year Perspective for Whitening Toothpaste by Geographic Region - Percentage Breakdown of Dollar Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa and Latin American Markets for Years 2007, 2015 & 2020 (includes corresponding Graph/Chart)
    • Table 15: World Recent Past, Current & Future Analysis for Children's Toothpaste by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa and Latin American Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 16: World Historic Review for Children's Toothpaste by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa and Latin American Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2007 through 2013 (includes corresponding Graph/Chart)
    • Table 17: World 14-Year Perspective for Children's Toothpaste by Geographic Region - Percentage Breakdown of Dollar Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa and Latin American Markets for Years 2007, 2015 & 2020 (includes corresponding Graph/Chart)
    • Table 18: World Recent Past, Current & Future Analysis for Desensitizing Toothpaste by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa and Latin American Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 19: World Historic Review for Desensitizing Toothpaste by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa and Latin American Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2007 through 2013 (includes corresponding Graph/Chart)
    • Table 20: World 14-Year Perspective for Desensitizing Toothpaste by Geographic Region - Percentage Breakdown of Dollar Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa and Latin American Markets for Years 2007, 2015 & 2020 (includes corresponding Graph/Chart)
    • Table 21: World Recent Past, Current & Future Analysis for Gum Protection Toothpaste by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa and Latin American Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 22: World Historic Review for Gum Protection Toothpaste by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa and Latin American Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2007 through 2013 (includes corresponding Graph/Chart)
    • Table 23: World 14-Year Perspective for Gum Protection Toothpaste by Geographic Region - Percentage Breakdown of Dollar Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa and Latin American Markets for Years 2007, 2015 & 2020 (includes corresponding Graph/Chart)
    • Table 24: World Recent Past, Current & Future Analysis for Multi-Benefit Toothpaste by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa and Latin American Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 25: World Historic Review for Multi-Benefit Toothpaste by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa and Latin American Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2007 through 2013 (includes corresponding Graph/Chart)
    • Table 26: World 14-Year Perspective for Multi-Benefit Toothpaste by Geographic Region - Percentage Breakdown of Dollar Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa and Latin American Markets for Years 2007, 2015 & 2020 (includes corresponding Graph/Chart)
    • Table 27: World Recent Past, Current & Future Analysis for Tartar Control Toothpaste by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa and Latin American Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 28: World Historic Review for Tartar Control Toothpaste by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa and Latin American Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2007 through 2013 (includes corresponding Graph/Chart)
    • Table 29: World 14-Year Perspective for Tartar Control Toothpaste by Geographic Region - Percentage Breakdown of Dollar Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa and Latin American Markets for Years 2007, 2015 & 2020 (includes corresponding Graph/Chart)

III. MARKET

1. THE UNITED STATES

  • A. Market Analysis
    • Outlook
    • Oral Hygiene Products: An Overview
    • Trends and Issues in the Toothpaste Market
      • Product Launches in the Toothpaste Category Save the Day
      • Consumer Interest Tends towards Value-Based Products
    • Table 30: Leading Players in the US Toothpaste Market (2013 & 2014): Percentage Breakdown of Sales by Company for Church & Dwight, Colgate-Palmolive, GlaxoSmithKline, Procter & Gamble, and Others (includes corresponding Graph/Chart)
    • Table 31: Leading Brands in the US Toothpaste Market (2013 & 2014): Percentage Breakdown by Value Sales for Colgate, Colgate Max Fresh, Colgate Optic White, Colgate Total, Crest, Crest 3D White, Crest Pro-Health, Crest Whitening Scope, Sensodyne, Sensodyne Pronamel, and Others (includes corresponding Graph/Chart)
    • Table 32: Top 10 Toothpaste Brands in the US (2014): Percentage Share of Value Sales by Brand (includes corresponding Graph/Chart)
      • Whiteners Gain Market Share
      • New Product Development Drives Dental Products Market
      • Growing Demand for "all in one" Toothpastes
      • Multiple Trends Mark Toothpaste Category
      • Children's Toothpaste Market: Booming
      • Multi-Benefit Segment: On an Upward Trend
      • Whitening Toothpastes: Prolific Sales
      • Toothpaste for Sensitive Teeth: Niche Market
      • Traditional/Regular Toothpastes: Losing Appeal
    • Distribution Scenario
    • Table 33: Toothpaste Market in the US (2014): Percentage Breakdown of Value Sales by Distribution Channel for Drug Stores, Food Stores and Other Channels (includes corresponding Graph/Chart)
    • Consumer Trends
    • Demographic Trends
    • Toothpaste from China Under Scanner
    • Trade Dynamics
    • Table 34: US Imports of Toothpaste, Denture Cleaners and Other Oral or Dental Hygiene Preparations (2014): Percentage Breakdown of Import Value by Country of Origin (includes corresponding Graph/Chart)
    • Table 35: US Exports of Toothpaste, Denture Cleaners and Other Oral or Dental Hygiene Preparations (2014): Percentage Breakdown of Export Value by Country of Destination (includes corresponding Graph/Chart)
    • Product Launches
    • Strategic Corporate Developments
    • Key Players
  • B. Market Analytics
    • Table 36: US Recent Past, Current & Future Analysis for Toothpaste by Product Segment - Regular, Anti-Caries, Whitening, Children's, Desensitizing, Gum Protection, Multi-benefit and Tartar Control Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 37: US Historic Review for Toothpaste by Product Segment - Regular, Anti-Caries, Whitening, Children's, Desensitizing, Gum Protection, Multi-benefit and Tartar Control Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2007 through 2013 (includes corresponding Graph/Chart)
    • Table 38: US 14-Year Perspective for Toothpaste by Product Segment - Percentage Breakdown of Dollar Sales for Regular, Anti-Caries, Whitening, Children's, Desensitizing, Gum Protection, Multi-benefit and Tartar Control Markets for Years 2007, 2015 & 2020 (includes corresponding Graph/Chart)

2. CANADA

  • Market Analysis
    • Table 39: Canadian Recent Past, Current & Future Analysis for Toothpaste by Product Segment - Regular, Anti-Caries, Whitening, Children's, Desensitizing, Gum Protection, Multi-benefit and Tartar Control Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 40: Canadian Historic Review for Toothpaste by Product Segment - Regular, Anti-Caries, Whitening, Children's, Desensitizing, Gum Protection, Multi-benefit and Tartar Control Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2007 through 2013 (includes corresponding Graph/Chart)
    • Table 41: Canadian 14-Year Perspective for Toothpaste by Product Segment - Percentage Breakdown of Dollar Sales for Regular, Anti-Caries, Whitening, Children's, Desensitizing, Gum Protection, Multi-benefit and Tartar Control Markets for Years 2007, 2015 & 2020 (includes corresponding Graph/Chart)

3. JAPAN

  • A. Market Analysis
    • Overview
    • Table 42: Leading Brands in the Japanese Toothpaste Market (2013): Percentage Breakdown for Lion, Kao, Sunstar, Earth Chemical, Kobayashi Pharmaceutical and Others (includes corresponding Graph/Chart)
    • Lion's Toothpaste for Hypersensitivity Prevention
    • Key Players
  • B. Market Analytics
    • Table 43: Japanese Recent Past, Current & Future Analysis for Toothpaste by Product Segment - Regular, Anti-Caries, Whitening, Children's, Desensitizing, Gum Protection, Multi-benefit and Tartar Control Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 44: Japanese Historic Review for Toothpaste by Product Segment - Regular, Anti-Caries, Whitening, Children's, Desensitizing, Gum Protection, Multi-benefit and Tartar Control Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2007 through 2013 (includes corresponding Graph/Chart)
    • Table 45: Japanese 14-Year Perspective for Toothpaste by Product Segment - Percentage Breakdown of Dollar Sales for Regular, Anti-Caries, Whitening, Children's, Desensitizing, Gum Protection, Multi-benefit and Tartar Control Markets for Years 2007, 2015 & 2020 (includes corresponding Graph/Chart)

4. EUROPE

  • A. Market Analysis
    • Outlook
    • Market Insight
    • Niche Segments
    • Government Intervention Increases Oral Healthcare Sales
    • Competitive Landscape
    • Table 46: Leading Players in the European Toothpaste Market (2013 & 2014): Percentage Breakdown of Sales by Company for Colgate, GSK, Henkel, Procter & Gamble, Unilever, and Others (includes corresponding Graph/Chart)
  • B. Market Analytics
    • Table 47: European Recent Past, Current & Future Analysis for Toothpaste by Geographic Region - France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 48: European Historic Review for Toothpaste by Geographic Region - France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2007 through 2013 (includes corresponding Graph/Chart)
    • Table 49: European 14-Year Perspective for Toothpaste by Geographic Region - Percentage Breakdown of Dollar Sales for France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets for Years 2007, 2015 & 2020 (includes corresponding Graph/Chart)
    • Table 50: European Recent Past, Current & Future Analysis for Toothpaste by Product Segment - Regular, Anti-Caries, Whitening, Children's, Desensitizing, Gum Protection, Multi-benefit and Tartar Control Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 51: European Historic Review for Toothpaste by Product Segment - Regular, Anti-Caries, Whitening, Children's, Desensitizing, Gum Protection, Multi-benefit and Tartar Control Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2007 through 2013 (includes corresponding Graph/Chart)
    • Table 52: European 14-Year Perspective for Toothpaste by Product Segment - Percentage Breakdown of Dollar Sales for Regular, Anti-Caries, Whitening, Children's, Desensitizing, Gum Protection, Multi-benefit and Tartar Control Markets for Years 2007, 2015 & 2020 (includes corresponding Graph/Chart)

4a. FRANCE

  • A. Market Analysis
    • Outlook
    • Mass Market Sales Dip
    • Private Label Category Undergoing Changes
    • Product Launch
  • B. Market Analytics
    • Table 53: French Recent Past, Current & Future Analysis for Toothpaste by Product Segment - Regular, Anti-Caries, Whitening, Children's, Desensitizing, Gum Protection, Multi-benefit and Tartar Control Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 54: French Historic Review for Toothpaste by Product Segment - Regular, Anti-Caries, Whitening, Children's, Desensitizing, Gum Protection, Multi-benefit and Tartar Control Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2007 through 2013 (includes corresponding Graph/Chart)
    • Table 55: French 14-Year Perspective for Toothpaste by Product Segment - Percentage Breakdown of Dollar Sales for Regular, Anti-Caries, Whitening, Children's, Desensitizing, Gum Protection, Multi-benefit and Tartar Control Markets for Years 2007, 2015 & 2020 (includes corresponding Graph/Chart)

4b. GERMANY

  • A. Market Analysis
    • Outlook
    • Toothpaste Market: A Review
    • Table 56: Toothpaste Market in Germany (2013): Percentage Breakdown of Sales by Distribution Channel (includes corresponding Graph/Chart)
    • Product Launch
    • Key Players
  • B. Market Analytics
    • Table 57: German Recent Past, Current & Future Analysis for Toothpaste by Product Segment - Regular, Anti-Caries, Whitening, Children's, Desensitizing, Gum Protection, Multi-benefit and Tartar Control Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 58: German Historic Review for Toothpaste by Product Segment - Regular, Anti-Caries, Whitening, Children's, Desensitizing, Gum Protection, Multi-benefit and Tartar Control Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2007 through 2013 (includes corresponding Graph/Chart)
    • Table 59: German 14-Year Perspective for Toothpaste by Product Segment - Percentage Breakdown of Dollar Sales for Regular, Anti-Caries, Whitening, Children's, Desensitizing, Gum Protection, Multi-benefit and Tartar Control Markets for Years 2007, 2015 & 2020 (includes corresponding Graph/Chart)

4c. ITALY

  • A. Market Analysis
    • Overview
    • Greater Penetration Level Leaves Little Scope
  • B. Market Analytics
    • Table 60: Italian Recent Past, Current & Future Analysis for Toothpaste by Product Segment - Regular, Anti-Caries, Whitening, Children's, Desensitizing, Gum Protection, Multi-benefit and Tartar Control Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 61: Italian Historic Review for Toothpaste by Product Segment - Regular, Anti-Caries, Whitening, Children's, Desensitizing, Gum Protection, Multi-benefit and Tartar Control Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2007 through 2013 (includes corresponding Graph/Chart)
    • Table 62: Italian 14-Year Perspective for Toothpaste by Product Segment - Percentage Breakdown of Dollar Sales for Regular, Anti-Caries, Whitening, Children's, Desensitizing, Gum Protection, Multi-benefit and Tartar Control Markets for Years 2007, 2015 & 2020 (includes corresponding Graph/Chart)

4d. THE UNITED KINGDOM

  • A. Market Analysis
    • Overview
    • Consumer Trends
      • Brand Preference
    • Table 63: Toothpaste Brands Ranking in the UK (2013): Percentage Share of User Preference by Brand (includes corresponding Graph/Chart)
      • Tooth Whitening Trend Gathers Momentum
    • Product Launch
    • Key Players
  • B. Market Analytics
    • Table 64: UK Recent Past, Current & Future Analysis for Toothpaste by Product Segment - Regular, Anti-Caries, Whitening, Children's, Desensitizing, Gum Protection, Multi-benefit and Tartar Control Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 65: UK Historic Review for Toothpaste by Product Segment - Regular, Anti-Caries, Whitening, Children's, Desensitizing, Gum Protection, Multi-benefit and Tartar Control Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2007 through 2013 (includes corresponding Graph/Chart)
    • Table 66: UK 14-Year Perspective for Toothpaste by Product Segment - Percentage Breakdown of Dollar Sales for Regular, Anti-Caries, Whitening, Children's, Desensitizing, Gum Protection, Multi-benefit and Tartar Control Markets for Years 2007, 2015 & 2020 (includes corresponding Graph/Chart)

4e. SPAIN

  • A. Market Analysis
    • Overview
  • B. Market Analytics
    • Table 67: Spanish Recent Past, Current & Future Analysis for Toothpaste by Product Segment - Regular, Anti-Caries, Whitening, Children's, Desensitizing, Gum Protection, Multi-benefit and Tartar Control Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 68: Spanish Historic Review for Toothpaste by Product Segment - Regular, Anti-Caries, Whitening, Children's, Desensitizing, Gum Protection, Multi-benefit and Tartar Control Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2007 through 2013 (includes corresponding Graph/Chart)
    • Table 69: Spanish 14-Year Perspective for Toothpaste by Product Segment - Percentage Breakdown of Dollar Sales for Regular, Anti-Caries, Whitening, Children's, Desensitizing, Gum Protection, Multi-benefit and Tartar Control Markets for Years 2007, 2015 & 2020 (includes corresponding Graph/Chart)

4f. RUSSIA

  • A. Market Analysis
    • Overview
    • Global Majors Take Lead
    • Table 70: Leading Players in the Russian Toothpaste Market (2013 & 2014): Percentage Breakdown of Sales by Company for Colgate-Palmolive, GlaxoSmithKline, Procter & Gamble and Others (includes corresponding Graph/Chart)
    • Developments in the Toothpaste Market
    • Concern Kalina - A Key Player
  • B. Market Analytics
    • Table 71: Russian Recent Past, Current & Future Analysis for Toothpaste by Product Segment - Regular, Anti-Caries, Whitening, Children's, Desensitizing, Gum Protection, Multi-benefit and Tartar Control Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 72: Russian Historic Review for Toothpaste by Product Segment - Regular, Anti-Caries, Whitening, Children's, Desensitizing, Gum Protection, Multi-benefit and Tartar Control Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2007 through 2013 (includes corresponding Graph/Chart)
    • Table 73: Russian 14-Year Perspective for Toothpaste by Product Segment - Percentage Breakdown of Dollar Sales for Regular, Anti-Caries, Whitening, Children's, Desensitizing, Gum Protection, Multi-benefit and Tartar Control Markets for Years 2007, 2015 & 2020 (includes corresponding Graph/Chart)

4g. REST OF EUROPE

  • A. Market Analysis
    • Outlook
    • Slovakia - Unilever Leads
    • Key Players
  • B. Market Analytics
    • Table 74: Rest of Europe Market for Toothpaste - Recent Past, Current & Future Analysis for Toothpaste by Product Segment - Regular, Anti-Caries, Whitening, Children's, Desensitizing, Gum Protection, Multi-benefit and Tartar Control Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 75: Rest of Europe Historic Review for Toothpaste by Product Segment - Regular, Anti-Caries, Whitening, Children's, Desensitizing, Gum Protection, Multi-benefit and Tartar Control Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2007 through 2013 (includes corresponding Graph/Chart)
    • Table 76: Rest of Europe 14-Year Perspective for Toothpaste by Product Segment - Percentage Breakdown of Dollar Sales for Regular, Anti-Caries, Whitening, Children's, Desensitizing, Gum Protection, Multi-benefit and Tartar Control Markets for Years 2007, 2015 & 2020 (includes corresponding Graph/Chart)

5. ASIA-PACIFIC

  • A. Market Analysis
    • Outlook
    • Oral Hygiene Market
    • Table 77: Asia-Pacific Oral Care Market (2014): Percentage Breakdown of Volume Sales for Select Countries by Segment for Toothpaste, Toothbrush, Mouthwash, and Others (includes corresponding Graph/Chart)
    • Price-Conscious Consumers
    • Australia - Ban on Toothpaste with Excessive DEG Content
    • China
      • Toothpaste Market
      • Rise in Chinese Economy Boosts Toothpaste Market
      • Consumer Trends
      • China to Re-Define Safety Rules for Toothpaste
      • Competitive Scenario
    • Table 78: Leading Players in the Chinese Toothpaste Market (2014): Market Share Breakdown by Sales for Amway, Colgate-Palmolive, Procter & Gamble, Unilever, Yunnan Baiyao, and Others (includes corresponding Graph/Chart)
    • Hong Kong
      • Hong Kong Bans Sale of Three Chinese Toothpastes
    • India
      • Factors Fueling Growth
      • Toothpaste Market
    • Table 79: Toothpaste Penetration in India (2013, 2015 and 2017): Penetration in Percentage by Rural, Urban and Overall Population (includes corresponding Graph/Chart)
    • Table 80: Indian Toothpaste Market (2014): Percentage Breakdown of Volume Sales by Segment for Economy, Family, Gel, and Premium (includes corresponding Graph/Chart)
    • Table 81: Toothpaste in India (2013, 2015 and 2017): Per Capita Consumption in Grams by Rural, Urban and Overall Population (includes corresponding Graph/Chart)
    • Table 82: Toothpaste Market in India (2014): Percentage Breakdown of Value Sales by Distribution Channel (includes corresponding Graph/Chart)
      • Competitive Scenario
    • Table 83: Indian Toothpaste Market (2014): Percentage Breakdown of Sales by Leading Company for Colgate-Palmolive, Dabur India, GSK, Hindustan Unilever and Others (includes corresponding Graph/Chart)
    • Table 84: Leading Toothpaste Brands in India (2014): Percentage Breakdown of Brand Preference by Population for Babool, Cibaca, Close-up, Colgate, Dabur Red, Glister, Meswak, and Pepsodent (includes corresponding Graph/Chart)
      • Advertising Landscape and Brand Performances
    • Indonesia
    • Table 85: Leading Players in the Indonesian Toothpaste Market (2014): Percentage Breakdown of Sales by Company for Orang Tua, Unilever and Others (includes corresponding Graph/Chart)
    • Product Launches
    • Strategic Corporate Development
    • Focus on Select Players
  • B. Market Analytics
    • Table 86: Asia-Pacific Recent Past, Current & Future Analysis for Toothpaste by Geographic Region - China, India and Rest of Asia-Pacific Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 87: Asia-Pacific Historic Review for Toothpaste by Geographic Region - China, India and Rest of Asia-Pacific Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2007 through 2013 (includes corresponding Graph/Chart)
    • Table 88: Asia-Pacific 14-Year Perspective for Toothpaste by Geographic Region - Percentage Breakdown of Dollar Sales for China, India and Rest of Asia-Pacific Markets for Years 2007, 2015 & 2020 (includes corresponding Graph/Chart)
    • Table 89: Asia-Pacific Market for Toothpaste - Recent Past, Current & Future Analysis for by Product Segment - Regular, Anti-Caries, Whitening, Children's, Desensitizing, Gum Protection, Multi-benefit and Tartar Control Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 90: Asia-Pacific Historic Review for Toothpaste by Product Segment - Regular, Anti-Caries, Whitening, Children's, Desensitizing, Gum Protection, Multi-benefit and Tartar Control Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2007 through 2013 (includes corresponding Graph/Chart)
    • Table 91: Asia-Pacific 14-Year Perspective for Toothpaste by Product Segment - Percentage Breakdown of Dollar Sales for Regular, Anti-Caries, Whitening, Children's, Desensitizing, Gum Protection, Multi-benefit and Tartar Control Markets for Years 2007, 2015 & 2020 (includes corresponding Graph/Chart)

6. MIDDLE EAST & AFRICA

  • A. Market Analysis
    • Outlook
    • Signal Social Mission Program to Focus on Oral Habits
    • Nigeria - Leading Brands
    • Table 92: Leading Players in Nigerian Oral Care Market (2013 & 2014): Percentage Breakdown of Sales by Brand (includes corresponding Graph/Chart)
    • Table 93: Leading Players in Nigerian Toothpaste Market (2014): Percentage Breakdown of Sales by Brand (includes corresponding Graph/Chart)
    • Product Launches
  • B. Market Analytics
    • Table 94: Middle East & African Recent Past, Current & Future Analysis for Toothpaste by Product Segment - Regular, Anti-Caries, Whitening, Children's, Desensitizing, Gum Protection, Multi-benefit and Tartar Control Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 95: Middle East & African Historic Review for Toothpaste by Product Segment - Regular, Anti-Caries, Whitening, Children's, Desensitizing, Gum Protection, Multi-benefit and Tartar Control Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2007 through 2013 (includes corresponding Graph/Chart)
    • Table 96: Middle East & African 14-Year Perspective for Toothpaste by Product Segment - Percentage Breakdown of Dollar Sales for Regular, Anti-Caries, Whitening, Children's, Desensitizing, Gum Protection, Multi-benefit and Tartar Control Markets for Years 2007, 2015 & 2020 (includes corresponding Graph/Chart)

7. LATIN AMERICA

  • A. Market Analysis
    • Outlook
    • Colgate-Palmolive Leads
    • Chile
    • Brazil
    • Table 97: Leading Players in the Brazilian Toothpaste Market (2013 & 2014): Percentage Breakdown of Sales by Company for Colgate-Palmolive, GlaxoSmithKline, Unilever and Others (includes corresponding Graph/Chart)
    • Mexico
    • Table 98: Leading Players in the Mexican Toothpaste Market (2013 & 2014): Percentage Breakdown of Sales by Company for Colgate-Palmolive, GlaxoSmithKline, Procter & Gamble and Others (includes corresponding Graph/Chart)
    • Peru
    • Table 99: Toothpaste Market in Peru (2013): Percentage Breakdown of Sales by Categories for Standard Grade, Medium Grade, and Premium (includes corresponding Graph/Chart)
  • B. Market Analytics
    • Table 100: Latin American Recent Past, Current & Future Analysis for Toothpaste by Geographic Region - Brazil and Rest of Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 101: Latin American Historic Review for Toothpaste by Geographic Region - Brazil and Rest of Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2007 through 2013 (includes corresponding Graph/Chart)
    • Table 102: Latin American 14-Year Perspective for Toothpaste by Geographic Region - Percentage Breakdown of Dollar Sales for Brazil and Rest of Latin America Markets for Years 2007, 2015 & 2020 (includes corresponding Graph/Chart)
    • Table 103: Latin American Market for Toothpaste - Recent Past, Current & Future Analysis for by Product Segment - Regular, Anti-Caries, Whitening, Children's, Desensitizing, Gum Protection, Multi-benefit and Tartar Control Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 104: Latin American Historic Review for Toothpaste by Product Segment - Regular, Anti-Caries, Whitening, Children's, Desensitizing, Gum Protection, Multi-benefit and Tartar Control Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2007 through 2013 (includes corresponding Graph/Chart)
    • Table 105: Latin American 14-Year Perspective for Toothpaste by Product Segment - Percentage Breakdown of Dollar Sales for Regular, Anti-Caries, Whitening, Children's, Desensitizing, Gum Protection, Multi-benefit and Tartar Control Markets for Years 2007, 2015 & 2020 (includes corresponding Graph/Chart)

IV. COMPETITIVE LANDSCAPE

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