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英文調查報告書

零售市場通訊・網路・行動解決方案的動向

Retail Telecommunications, Networking, and Mobile Solutions Trends

出版商 Global Retail Insights 聯絡我們
出版日期 2008/09 內容資訊 Pages: 42
商品編碼 74539
價格 US $ 5,120 ~ Price List
US $ 5,120 PDF by E-mail (Single User License)
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Abstract

This study provides a comprehensive analysis of the telecommunications, networking, and mobile solutions market in the European retail industry. Several factual demonstrations are provided - including GRI 2008 survey among 451 EMEA retailers and IDC EVM survey among 190 EU retailers - to understand retail telecom services spending directions, networking technologies, and mobile solution priorities and investment plans, ecommerce and convergence trends, as well as competitive landscape information.

"Global Retail Insights finds that network modernization is accelerating in European retail," said Ivano Ortis, EMEA research director, Global Retail Insights. "The trend to migrate from self-managed to managed IP networks is currently accompanied by the centralization of retail store systems. In turn, it is imperative for retailers to support choice in shopper purchase behavior while ensuring total cross-channel transparency. Advanced IP networking solutions are a critical enabler for retail enterprises in their move towards better-managed store operations and next-generation shopping. Early action to enable the networked, multichannel retail paradigm will make a major contribution to achieving business consistency, simplification, more timely reactions, and enablement of preemptive abilities for store managers and retail line of business executives."

Table of Contents

  • Table of Contents
  • Global Retail Insights Opinion
  • In This Report
    • Methodology
      • IDC EVM Survey 2007
      • Figure: Europe, Retail/Wholesale, Survey Respondent Profiles by Company Size (% of Companies)
      • Global Retail Insights Survey 2008
      • Figure: Global Retail Insights Survey 2008, Survey Respondent Profiles by Company Size (% of Companies)
    • Mobile Solution Areas
  • SITUATION OVERVIEW
  • Figure: EMEA Retail, 2007 IT Spending Allocation (% Share)
    • Strategic Business Priorities in European Retail
    • Retail Networking Technology Directions - On the Road to Next-Generation Shopping
    • Figure: Wide Area Network Technologies Used by European Retailers
    • European Retail/Wholesale Annual Communication Expenditure
    • Figure: Europe, Retail/Wholesale, 2007, Communication Budget (% of Respondents)
    • Figure: Networking and Mobile Hardware Spending, 2007, European Retail (% of Total Hardware External Expenditures)
    • Figure: Europe, Retail/Wholesale, 2007, Retail-Specific Mobile Devices IT Vendors Allocation (Mean % of Budget)
    • Adoption of Mobile Solutions in European Retail/Wholesale
    • Figure: Europe, Retail/Wholesale, 2007, Adoption of Mobile Solutions (% of Respondents)
      • Key Barriers to Retail-Specific Mobile Device Adoption
      • Figure: Europe, Retail/Wholesale, 2007, Key Barriers to Retail-Specific Mobile Solutions Adoption (% of Respondents)
  • Future outlook
    • Do the Current Retail Dynamics Require Advanced IP Networks?
    • Figure: Advanced IP Networks Enabling Retail Evolution
    • Figure: Drivers of Network Spending, EU Retail
    • Figure: Applications Used on the WAN, European Retail
    • Mobile Solutions and Wireless Networks Investment Plans
    • Figure: Europe, Retail/Wholesale, 2007, Mobile Solutions Adoption Plan (% of Respondents)
    • Figure: Europe, Retail/Wholesale, 2007, WiFi Network Implementation Plan (% of Respondents)
    • Mobile Solution Strategies
    • Figure: Europe, Retail/Wholesale, 2007, Mobile Solutions Adoption Plan (% of Respondents)
    • Figure: Europe, Retail/Wholesale, 2007, Hardware Allocation of External IT Spending (Mean % of Budget)
    • Figure: Europe, Retail/Wholesale, 2007 and 2008, Retail-Specific Mobile Devices Budget by Retail Segment (Mean % of Store System' s IT Budget)
    • Figure: Europe, Retail/Wholesale, 2007, Retail-Specific Mobile Devices Budget by Company Revenue (Mean % of Store Systems IT Budget)
    • Telecommunication Strategies
    • Figure: Access Technologies Used, Proportion of Sites, European Retail
    • Figure: Types of Remote Access Used, European Retail
    • Figure: Types of Access Connection Used for Remote Access, European Retail
    • Figure: Use of Advanced Communications Applications, European Retail
    • Figure: Current and Future Extent of Voice/Data Convergence, European Retail
    • Figure: Voice Data Options, European Retail
      • eCommerce Trends
      • Figure: Types of Web Hosting Used, European Retail
        • Cross-Channel Transparency
        • eCommerce Systems Market Overview
        • Figure: EMEA Retail, 2007 eCommerce Software and Multichannel Selling Software Spending Allocation
  • Essential Guidance
    • For Retailers
    • For Technology Vendors
  • Learn More
    • Related Research
    • Synopsis
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