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市場調查報告書
行動電話TV的APEC市場
APAC Tunes Up For Mobile TV
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行動電話TV的APEC市場 是由出版商Frost & Sullivan在2007年12月所出版的。
這份英文市場調查報告書包含83 Pages 價格從美金15000起跳。
此報告書除了調查APEC的行動電話市場力學，還提供對於企業的市場投入機會等分析。報告書之內容摘要如下所示。
第1章 摘要
第2章 行動電話影像技術
- 廣泛播放vs.單一播放
- 廣泛播放的規格與技術
- DVB-H
- MediaFLO
- DVB-H vs. MediaFLO
- DMB
- MBMS
- 單一播放的規格與技術
第3章 行動電話影像市場力學
- 市場發展因素
- 市場發展阻礙因素
- 行動電話影像的價值鏈分析
- 多媒體
- 控管與許可取得模式
- 獲利模式
第4章 市場規模與預測
第5章 企業概況
- SK Telecom
- ROK Corporation Ltd.
- iVision China Inc.
- Streamezzo Group
- Player X Ltd.
- Qtelmedia (M) Sdn. Bhd.
- Nokia
- Frontier Silicon
- Dragon New Media
- PDX.CN
- Pandora TV
- Qualcomm
- Innoxius Technologies
- Ericsson
Abstract
This Frost & Sullivan research service titled Asia Pacific Tunes Up for Mobile
TV provides insights into the progresses made in the mobile video and TV
broadcast services market in Asia Pacific. The study highlights some of the
best practices in the more mature mobile markets, as well as documents the
various challenges faced by most industry participants. It also provides an
in-depth demand analysis of the market, and forecasts revenue growth over the
period from 2008 to 2013. Within this study, Frost & Sullivan has categorized
the featured countries into two broad segments, with the mobile video and TV
revenues being the common identifier: mature markets (South Korea) and nascent
markets (Australia, China, Hong Kong, India, Indonesia, Malaysia, New Zealand,
The Philippines, Singapore, Taiwan, and Thailand).
Table of Contents
1. EXECUTIVE SUMMARY
Executive Summary
- Executive Summary
- Market Segmentation
- Forecasts Methodology
- Summary Findings and Quick Takeaways
2. MOBILE VIDEO TECHNOLOGIES
Broadcast versus Unicast
Broadcast Standards and Technologies
- DVB-H
- MediaFLO
- DVB-H versus MediaFLO
- DMB
- MBMS
Unicast Standards and Technologies; Leveraging the Existing Network
3. MOBILE VIDEO MARKET DYNAMICS
Market Drivers
Market Restraints
Mobile Video Value Chain Analysis
- Mobile Video Value Chain Analysis
Content
Regulatory and Licensing Models
- Regulatory and Licensing Models
Revenue Models
- Revenue Share
- Pricing Plans
4. MARKET SIZING AND FORECASTS
Market Sizing and Forecasts
- Market Sizing and Forecasts
5. COMPANY PROFILES
Company Profiles
- SK Telecom
- ROK Corporation Ltd.
- iVision China Inc.
- Streamezzo Group
- Player X Ltd.
- Qtelmedia (M) Sdn. Bhd.
- Nokia
- Frontier Silicon
- Dragon New Media
- PDX.CN
- Pandora TV
- Qualcomm
- Innoxius Technologies
- Ericsson
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