歐洲 I＆C 安全市場的機會與策略：各終端用戶產業部門 是由出版商Frost & Sullivan在2006年03月所出版的。
這份英文市場調查報告書包含37 pages 價格從美金5000起跳。
以普及至各產業的產品與服務為目標後，就能找到明確的大幅成長機會，同時也能提供以顧客為焦點的解決方案。歐洲的工商業用（I＆C）安全市場引進了這種策略後，便受外界的看好。
擅長多領域尖端產業策略性調查的美國市調公司 Frost & Sullivan （總公司：德州），調查分析了歐洲 I&C 安全市場動向後，出版了一本綜合報告書 "Opportunities and Strategies in the I&C Security Market by Vertical End-user Sector"。
報告書內容包括：市場定義、市場動向、市場成長機會與策略、各產業部門策略詳細調查分析、實例研究等等，內容綱要摘記如下：
第1章 摘要
- 市場機會與策略：各終端用戶產業部門市場機機會與策略
第2章 成長機會與策略
- 主要調查結果
- 產業策略區分與認識
- 對人員安全的現行需求
- 區分產業的真正價值
- 產品主導型企業的產業區分重要性
- 成長基礎
- 小規模安全提供廠商面臨更大問題
- 供應商定位策略與策略差異化
- IP 網路解決方案
- 現行策略的主要市場普及與推動
- 特殊次部門的活用
- 活動與媒體主導帶來的成長
- 其他成長點
第3章 產業課題
Abstract
Market Overview
Greater Emphasis on Vertical Market Approach to Result in Improved Customer-focussed Security Solutions
Vertical market penetration, which relies upon determined customer-segmented
analysis, enables companies to identify exciting growth opportunities and
provide optimised customer-focussed solutions. Thus, the adoption of a
vertical alignment strategy by companies is likely to assist them in offering
existing customers the benefits of a sector-focussed approach, while also
creating opportunities to target new customer sectors. This will contribute to
the growth of the European industrial and commercial (I&C) security market.
Interrelationships between vertical business units within the security
industry offer direct opportunities, as multiple business units require
similar products. Further, as most global security groups have established
services divisions, they will be well positioned to exploit a vertical market
strategy by designing and customising solutions while utilising the cost
benefits from occupying multiple levels of the value chain.
As strategies that enable security providers to secure organic growth are
being embraced by leading participants in the industry, the European I&C
security market is becoming highly competitive and increasingly consolidated.
"Thus, insights into specific market sectors are likely to lead to highly
productive strategies that will result in efficient allocation of resources by
security providers," states the analyst of this research service. "Integrating
a vertically segmented strategy with a regional or national management
structure will become essential to enhance the growth potential of large
security providers seeking regional market expansion."
Market Growth to Hinge on Transition from Product-driven to Customised End Solutions
Vertical industry information aids in strategic business planning, thereby
providing security providers with comprehensive knowledge of specific industry
challenges. At present, the emerging global economy, the consolidated nature
of the electronic security sector and the pursuit of enhanced customer
familiarity are driving the security industry towards specific vertical market
strategies. As a result, the electronic security industry is witnessing a
shift in focus from product-driven to customised end-user solutions, thus
supporting the growing importance of vertical market strategies.
Consequentially, the use of customer-segmented analyses will help in providing
optimised customer-focussed security solutions.
"Currently, security companies are implementing vertical market strategies in
varying degrees," says the analyst. "Thus, it will become vital to arrive at a
clear strategic decision on the adoption of such a strategy. Further, once a
vertical strategy has been decided upon, its purposeful and focussed
implementation should be undertaken."
Table of Contents
- 1. Executive Summary
- 1. Summary of Opportunities and Strategies by Vertical End-User Sector
- 1. Market Abstract
- 2. Market Scope and Definitions
- 3. Market Overview
- 4. Trends by Vertical Sector2. Growth Opportunities and Strategies
- 1. Major Strategic Findings
- 1. Recognising Vertical Segmentation as a Strategy
- 2. Existing Demand for Manned Security
- 3. The Real Value of Vertical Segmentation
- 4. The Importance of Vertical Segmentation to Product Driven Companies
- 5. A Platform for Growth
- 6. Increasing Challenges for Smaller Security Providers
- 7. Supplier Positioning Strategies and Strategic Differentiation
- 8. IP Networked Solutions
- 9. Existing Strategies Facilitate Penetration of Key Markets
- 10. Exploiting Specialist Sub-Sectors
- 11. Event and Media Driven Growth
- 2. Additional Growth Highlights
- 1. Specific Sub-Sector Opportunity Highlights
- 2. Case Studies of Vertical Market Strategies
- 3. Industry Challenges
- 1. Key Challenges
- 1. Main Challenges to the European Industrial and Commercial Security
Market Within Vertical Sectors
