Cover Image
市場調查報告書

中國中型、大型卡車OEM的全球市場成長策略

Global Growth Strategies of Chinese MD-HD Truck OEMs

出版商 Frost & Sullivan 商品編碼 367898
出版日期 內容資訊 英文 51 pages
商品交期: 最快1-2個工作天內
價格
Back to Top
中國中型、大型卡車OEM的全球市場成長策略 Global Growth Strategies of Chinese MD-HD Truck OEMs
出版日期: 2016年06月15日 內容資訊: 英文 51 pages
簡介

本報告提供中國中型、大型卡車OEM的出口市場相關調查,中國商用車OEM對海外的進軍趨勢,中國商用車OEM的基準,面向全球市場產品比較分析,出口市場上配合措施、策略,出口市場上成功因素分析,未來展望等彙整資料。

第1章 摘要整理

第2章 調查範圍、調查目的、背景、調查手法

第3章 中國的商用車市場上的動態的變化:概要

  • 中國商用車OEM海外市場上的演進
  • 進軍海外
  • 進一步著重汽車出口
  • 發展與有力全球供應商的合作
  • 採購的影響分析

第4章 主要中國商用車OEM的SWOT分析

  • 中國商用車OEM的基準

第5章 主要全球市場產品線比較分析

  • 中國商用車OEM的全球市場產品線
  • 規格比較
  • 新興市場商用車產品線的匯流
  • 比較分析:舒適性性能
  • 比較分析:連接性性能
  • 比較分析:售後服務

第6章 中國商用車OEM的出口市場上配合措施

  • 出口台數預測:中國中型、大型卡車OEM
  • 全球中型、大型卡車銷售台數的預測
  • 中國商用車OEM的焦點地區
  • 中國商用車OEM海外足跡前十大企業
  • 中國OEM的出口市場優先項目
  • 全球銷售網的擴張

第7章 出口市場上成功因素:概要

  • 海外出口加速策略
  • 中國商用車OEM的出口擴張的因素
  • 地區的擴張的策略性方法
  • 價值地位策略
  • 國際營業概要

第8章 總論、未來展望

  • 主要總論
  • 主要調查結果、未來展望
  • 總論:三大預測
  • 免責聲明

第9章 附錄

目錄
Product Code: P8F5-01-00-00-00

Chinese CV OEMs will Export 185k Value Trucks by 2022

This research service analyzes the medium- and heavy-duty (MD-HD) value commercial truck export markets of OEMs with headquarters in China. The geographical scope is global, with the main focus on Africa, Latin America, Asia-Pacific, and the Middle East. The study discusses key export strategies and activities outlining the major developments in 2015. It also provides a SWOT analysis for leading Chinese commercial vehicle (CV) OEMs, as well as a comparative analysis of selected global products. It includes conclusions and a future outlook. The base year of the study is 2015, with forecasts up to 2022.

Key Questions

  • What makes Dongfeng, CNHTC, FAW, and Shaanxi the leading Chinese OEMs in the export market and what are their major export strategies? On what products do they plan to focus, and which markets are important to them?
  • Can Chinese CV OEMs compete in the value segment with TRIAD OEMs in markets such as Asia-Pacific, Africa, and Latin America?
  • How important is the export business for Chinese manufacturers? How do Chinese truck OEMs intend to evolve to meet overseas customer preferences?
  • How is the Chinese commercial vehicle market changing? What are the implications of these changes for the Chinese CV OEMs that play an active role in this market?
  • What are the key success factors of Chinese CV OEMs? How will this market evolve in future?

Table of Contents

1. EXECUTIVE SUMMARY

  • 1. Executive Summary-Key Findings
  • 2. Executive Summary-Outlook of Chinese Auto OEM Export Business
  • 3. Executive Summary-Snapshot of International Operations
  • 4. Executive Summary-Top 10 Overseas Footprints of Chinese CV OEMs
  • 5. Executive Summary-Global Dealership Expansion
  • 6. Key Findings and Future Outlook

2. RESEARCH SCOPE, OBJECTIVES, BACKGROUND, AND METHODOLOGY

  • 1. Research Scope
  • 2. Research Aims and Objectives
  • 3. Key Questions this Study will Answer
  • 4. Research Background
  • 5. Research Methodology

3. OVERVIEW OF THE CHANGING DYNAMICS IN THE CHINESE CV MARKET

  • 1. Evolution of Chinese CV OEMs in Overseas Markets
  • 2. Rising Overseas Expansion
  • 3. Increased Focus on Automotive Exports
  • 4. Development of Strong Global Supplier Partnerships
  • 5. Development of Strong Global Supplier Partnerships (continued)
  • 6. Sourcing Implication Analysis

4. SWOT ANALYSIS FOR KEY CHINESE CV OEMS

  • 1. Comparative Benchmarking of Chinese CV OEMs
  • 2. Comparative Benchmarking of Chinese CV OEMs (continued)

5. COMPARATIVE ANALYSIS OF SELECT GLOBAL PRODUCT LINES

  • 1. Advanced Global Product Lines from Chinese CV OEMs
  • 2. Brief Comparison of Specifications
  • 3. Convergence of CV Product Lines across Emerging Markets
  • 4. Comparative Analysis of Comfort Features
  • 5. Comparative Analysis of Connectivity Features
  • 6. Comparative Analysis of Aftersales Services

6. EVOLUTION OF CHINESE CV OEM ACTIVITIES IN EXPORT MARKETS

  • 1. Export Unit Shipment Forecast-Chinese MD-HD OEMs
  • 2. Global MD-HD Truck Unit Sales Forecast
  • 3. Chinese CV OEMs Top Focus Regions
  • 4. Top 10 Overseas Footprints of Chinese CV OEMs
  • 5. Top Export Market Priorities of Chinese OEMs
  • 6. Global Dealership Expansion

7. OVERVIEW OF SUCCESS FACTORS IN EXPORT MARKETS

  • 1. Strategies for Accelerating Overseas Exports
  • 2. Factors Affecting Chinese CV OEM Export Expansion
  • 3. Strategic Approaches for Geographical Expansion
  • 4. Value Segment Positioning Strategy
  • 5. Snapshot of International Operations

8. CONCLUSIONS AND FUTURE OUTLOOK

  • 1. Key Conclusions
  • 2. Key Findings and Future Outlook
  • 3. The Last Word-Top 3 Predictions
  • 4. Legal Disclaimer

9. APPENDIX

  • 1. Methodology
  • 2. Abbreviations and Acronyms Used
Back to Top