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市場調查報告書

進化的消費者取向錢包:消費者的通訊支出產生影響的OTT

The Evolving Consumer Wallet - Over the Top Impacting Consumer Communication Spending

出版商 Frost & Sullivan 商品編碼 356947
出版日期 內容資訊 英文 16 Pages
商品交期: 最快1-2個工作天內
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進化的消費者取向錢包:消費者的通訊支出產生影響的OTT The Evolving Consumer Wallet - Over the Top Impacting Consumer Communication Spending
出版日期: 2016年04月14日 內容資訊: 英文 16 Pages
簡介

本報告提供北美針對消費者通訊服務市場相關調查分析,消費者取向錢包趨勢,支出額,偏好等系統性資訊。

摘要整理

簡介

消費者取向錢包趨勢

  • 固定語音電話
  • 影像契約數量
  • 上網服務
  • 無線
  • 錢包全體

CSP的影響

彙整

圖表

目錄
Product Code: D544-00-3F-00-00

The consumer market is driven as much by consumer preferences as by the products and services that are presented by vendors to satisfy those preferences. Successful companies are those that anticipate the market, and prepare offerings which will resonate with evolving consumer demands. This report provides insights that will help business decision makers define the changes coming to the consumer communication services market.

Table of Contents

Executive Summary

Introduction

Consumer Wallet Dynamics

  • Landline Voice Telephony
  • Video Subscriptions
  • Internet Access
  • Wireless
  • Total Wallet

Implications for CSPs

The Last Word

List of Figures

  • Figure 1: Total Wallet (North America 2009 to 2015)
  • Figure 2: Local Landline Voice Service Spend (North America, 2015)
  • Figure 3: Subscription Television Service Spend (North America 2015)
  • Figure 4: Streaming Video Spending (North America 2015)
  • Figure 5: Internet Access Spend (North America 2015)
  • Figure 6: Internet Access Speed (North America 2015)
  • Figure 7: Wireless Spend (North America 2015)
  • Figure 8: Wallet (North American 2015)
  • Figure 9: United States Population Distribution by Age
  • Figure 10: Preference to Use OTT (North America 2015)
  • Figure 11: Preference to Use OTT by Age Demographic (North America 2015)
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