Cover Image
市場調查報告書

視頻點播 (VOD) 技術全世界的趨勢

Global Trends in Video On-demand Technology

出版商 Frost & Sullivan 商品編碼 355559
出版日期 內容資訊 英文 75 Pages
商品交期: 最快1-2個工作天內
價格
Back to Top
視頻點播 (VOD) 技術全世界的趨勢 Global Trends in Video On-demand Technology
出版日期: 2016年03月18日 內容資訊: 英文 75 Pages
簡介

全球網際網路VOD (隨選廣播) 市場,從2014年到2015年飛躍性成長。「切線族、削線族、無線族」 (解除有線電視契約的人,及從不加入的人) 的增加,及各國的寬頻普及,以受全世界的連網型設備、熱潮支撐的形式,網際網路VOD作為內容消費形態之一,加入全世界觀眾的選項。

本報告提供全球VOD市場現況與未來展望相關分析,整體市場結構和促進、阻礙因素,今後應該解決的課題,整體市場及各市場區隔的市場趨勢預測 (用戶數、播送內容數),今後的市場成長、結構變化的方向性等相關調查與考察折。

第1章 摘要整理

  • 分析的要點
  • 市場工程測量

第2章 VOD (視頻點播) 市場概要

  • VOD市場定義
  • VOD市場概要
  • VOD市場:各部門的概要
  • 本報告的問題的認知

第3章 推動及阻礙市場要素:VOD整體市場

  • 推動市場要素
  • 阻礙市場要素

第4章 市場預測:VOD整體市場

  • 市場預測的前提條件
  • VOD用戶數的預測
  • VOD用戶數的比率:各市場區隔
  • VOD用戶數分析
  • VOD用戶數分析:各市場區隔
  • 播送內容數的預測
  • 播送內容數的預測:各市場區隔
  • 播送內容數分析
  • 編碼用格式分析:AVC
  • 編碼用格式分析:WMV

第5章 電纜廣播市場區隔

  • 市場工程測量
  • 用戶數的預測
  • 用戶數佔有率:各企業
  • 播送內容數的預測
  • 播送內容數佔有率:各企業

第6章 網路電視市場區隔

第7章 DTH/衛星廣播市場區隔

第8章 網際網路、市場區隔

第9章 結論

第10章 附錄

圖表一覽

目錄
Product Code: NF97-01-00-00-00

Transforming TV Industry is Driving VOD Subscription Growth across all Segments

The global market for Internet video on-demand (VOD) services was both vibrant and dynamic in 2014 and 2015. With the rising number of cord cutters, shavers, and nevers; increasing broadband penetration; and the connected devices boom, Internet VOD is becoming the content consumption platform of choice for audiences worldwide. This study examines the global VOD services market, including drivers and restraints, industry challenges, and market forecasts. The study is divided into the cable, Internet Protocol TV (IPTV), direct-to-home (DTH), and Internet segments.

Key Questions This Study Will Answer

  • Is the market growing? How long will it continue to grow and at what rate?
  • What factors will drive the growth of this market? What are the challenges that will hold the market back?
  • Are the existing competitors correctly structured to meet customer needs? How will this market evolve in the future?
  • What technical trends are shaping the marketplace today? What disruptions are on the horizon?
  • What segments and regions are most rapidly adopting VOD? How will this landscape evolve in the future?

Table of Contents

1. EXECUTIVE SUMMARY

  • 1. Key Findings
  • 2. Key Findings (continued)
  • 3. Executive Summary-Market Engineering Measurements
  • 4. Executive Summary-Market Engineering Measurements (continued)

2. VOD MARKET OVERVIEW

  • 1. VOD Market-Definitions
  • 2. VOD Market Overview
  • 3. VOD Market Overview (continued)
  • 4. VOD Market-Segment Overview
  • 5. VOD Market-Segment Overview (continued)
  • 6. Market Overview-Key Questions This Study Will Answer

3. DRIVERS AND RESTRAINTS-TOTAL VOD MARKET

  • 1. Market Drivers
  • 2. VOD-Market Drivers Explained
  • 3. VOD-Market Drivers Explained (continued)
  • 4. VOD-Market Drivers Explained (continued)
  • 5. VOD-Market Drivers Explained (continued)
  • 6. Market Restraints
  • 7. VOD-Market Restraints Explained
  • 8. VOD-Market Restraints Explained (continued)
  • 9. VOD-Market Restraints Explained (continued)

4. MARKET FORECAST-TOTAL VOD MARKET

  • 1. VOD Market-Forecast Assumptions
  • 2. VOD Market-Forecast by Number of Subscribers
  • 3. VOD Market-Percent of Subscribers by Segment
  • 4. VOD Market-Subscriber Analysis
  • 5. VOD Market-Subscriber Analysis by Segment
  • 6. VOD Market-Subscriber Analysis by Segment (continued)
  • 7. VOD Market-Subscriber Analysis by Segment (continued)
  • 8. VOD Market-Subscriber Analysis by Segment (continued)
  • 9. VOD Market-Subscriber Analysis by Segment (continued)
  • 10. VOD Market-Subscriber Analysis by Segment (continued)
  • 11. VOD Market-Subscriber Analysis by Segment (continued)
  • 12. VOD Market-Forecast by Number of Titles Streamed
  • 13. VOD Market-Percent of Titles Streamed by Segment
  • 14. VOD Market-Analysis of Titles Streamed
  • 15. VOD Market-Analysis of Titles Streamed (continued)
  • 16. VOD Market-Encoding Format Analysis: AVC
  • 17. VOD Market-Encoding Format Analysis: AVC (continued)
  • 18. VOD Market-Encoding Format Analysis: WMV
  • 19. VOD Market-Encoding Format Analysis: WMV (continued)

5. CABLE SEGMENT

  • 1. Cable Segment-Market Engineering Measurements
  • 2. Cable Segment-Forecast by Number of Subscribers
  • 3. Cable Segment-Subscriber Share Analysis by Company
  • 4. Cable Segment-Forecast by Number of Titles Streamed
  • 5. Cable Segment-Titles Streamed Share Analysis by Company

6. IPTV SEGMENT

  • 1. IPTV Segment-Market Engineering Measurements
  • 2. IPTV Segment-Forecast by Number of Subscribers
  • 3. IPTV Segment-Subscriber Share Analysis by Company
  • 4. IPTV Segment-Forecast by Number of Titles Streamed
  • 5. IPTV Segment-Titles Streamed Share Analysis by Company

7. DTH/SATELLITE SEGMENT

  • 1. DTH/Satellite Segment-Market Engineering Measurements
  • 2. DTH/Satellite Segment-Forecast by Number of Subscribers
  • 3. DTH/Satellite Segment-Subscriber Share Analysis by Company
  • 4. DTH/Satellite Segment-Forecast by Number of Titles Streamed
  • 5. DTH/Satellite Segment-Titles Streamed Share Analysis by Company

8. INTERNET SEGMENT

  • 1. Internet Segment-Market Engineering Measurements
  • 2. Internet Segment-Forecast by Number of Subscribers
  • 3. Internet Segment-Subscriber Share Analysis by Company
  • 4. Internet Segment-Forecast by Number of Titles Streamed
  • 5. Internet Segment-Titles Streamed Share Analysis by Company

9. THE LAST WORD

  • 1. The Last Word
  • 2. Legal Disclaimer

10. APPENDIX

  • 1. Methodology
  • 2. List of Exhibits
  • 3. List of Exhibits (continued)

List of Exhibits

  • Total VOD Market: Market Engineering Measurements Global, 2015
  • Total VOD Market: Key Market Drivers, Global, 2016-2020
  • Total VOD Market: Key Market Restraints, Global, 2016-2020
  • Total VOD Market: Forecast by Number of Subscribers, Global, 2014-2020
  • Total VOD Market: Percent of Subscribers by Segment, Global, 2015
  • Total VOD Market: Forecast by Number of Titles Streamed, Global, 2014-2020
  • Total VOD Market: Percent of Titles Streamed by Segment, Global, 2015
  • Cable Segment: Market Engineering Measurements, Global, 2015
  • Cable Segment: Forecast by Number of Subscribers, Global, 2014-2020
  • Cable Segment: Subscriber Share Analysis by Company, Global, 2015
  • Cable Segment: Forecast by Number of Titles Streamed, Global, 2014-2020
  • Cable Segment: Titles Streamed Share Analysis by Company, Global, 2014
  • IPTV Segment: Market Engineering Measurements, Global, 2015
  • IPTV Segment: Forecast by Number of Subscribers, Global, 2014-2020
  • IPTV Segment: Subscriber Share Analysis by Company, Global, 2014
  • IPTV Segment: Forecast by Number of Titles Streamed, Global, 2014-2020
  • IPTV Segment: Titles Streamed Share Analysis by Company, Global, 2015
  • DTH/Satellite Segment: Market Engineering Measurements, Global, 2015
  • DTH/Satellite Segment: Forecast by Number of Subscribers, Global, 2014-2020
  • DTH/Satellite Segment: Subscriber Share Analysis by Company, Global, 2015
  • DTH/Satellite Segment: Forecast by Number of Titles Streamed, 2014-2020
  • DTH/Satellite Segment: Titles Streamed Share Analysis by Company, Global, 2015
  • Internet Segment: Market Engineering Measurements, Global, 2015
  • Internet Segment: Forecast by Number of Subscribers, Global, 2014-2020
  • Internet Segment: Subscriber Share Analysis by Company, Global, 2015
  • Internet Segment: Forecast by Number of Titles Streamed, Global, 2014-2020
  • Internet Segment: Titles Streamed Share Analysis by Company, Global, 2015
Back to Top