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市場調查報告書

經營模式:由多元化經營進入醫療市場

Business Models for Diversification into Healthcare

出版商 Frost & Sullivan 商品編碼 353925
出版日期 內容資訊 英文 71 Pages
商品交期: 最快1-2個工作天內
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經營模式:由多元化經營進入醫療市場 Business Models for Diversification into Healthcare
出版日期: 2016年02月24日 內容資訊: 英文 71 Pages
簡介

在醫療市場上的經營模式中,在產品、流程兩面致力於建立、改善客戶經驗 (顧客滿意度),成為市場成功的關鍵。產品一方面成為經營模式的基本,另一方面流程大幅提高產品的價值,成為客戶不斷反復購買、利用的要素。

本報告提供多元化經營的過程中決定進軍醫療市場的企業 (尤其是化學企業、材料企業) ,在醫療產業的企業發展上成功的經營模式的理想狀態,及實際的成功案例、成功因素分析。

摘要整理

  • 1. Key Findings

分析範圍與其明細,分析方法

  • 計劃的範圍和明細
  • 分析方法

主要的分析內容和結果

  • 多元化經營與進入醫療市場:業務永續營運的關鍵
  • 醫療產業的現有/新企業面臨的主要課題
  • 醫療商務成功的必要事項:分析對象企業的情況
  • 建立顧客經驗:經營模式的集中分析
  • 品牌的角色:多元化經營、進軍醫療市場的情況
  • 進入了醫療市場的企業:其他主要成功因素
  • 進軍醫療市場成功的經營模式:案例

企業簡介附有的經營模式概要 (各公司)

  • 3M
  • Ajinomoto
  • 旭化成
  • BASF
  • Bayer
  • 三菱化學控股
  • 住友化學
  • Toray Industries
  • The Dow Chemical Company
  • 構築經營模式和產品的提案價值時的疑問點

附錄I 經營模式的概要

  • 經營模式
  • 醫療產業的經營模式的結構要素

附錄II 醫療產業相關考察:主要的疑問點

  • 醫療產業概要
  • 醫療產業特徵
  • 帶給醫療產業整體影響的大趨勢
  • 醫療產業主要的推動因素
  • 醫療產業主要課題
  • 醫療產業的價值鏈
  • 製藥產業:主要參與企業
  • 醫療設備產業:主要參與企業
  • 今後預定進入醫療產業市場的企業
  • 近幾年進入醫療產業市場的企業
  • 法律上的免責聲明

關於Frost&Sullivan

目錄
Product Code: 9AB9-00-43-00-00

Focus of Business Models Expanding from Chemicals and Materials to Healthcare

Successful healthcare business models have evolved to increasingly focus on building customer excellence-both product and processes are important for a company's business model to be successful. While a product provides the base, the process becomes very important for the good execution of the product and also to provide value to customers for repeat business. The objective of the research service is to identify business models which have been used by leading companies globally to successfully enter healthcare. The companies that have had chemicals, materials, and related industries as their core business have been analysed in this study.

Table of Contents

Executive Summary

  • 1. Key Findings

Scope, Segmentation, and Research Methodology

  • 1. Project Scope and Segmentation
  • 2. Research Methodology
  • 3. Research Methodology (continued)
  • 4. Research Methodology (continued)
  • 5. Research Methodology (continued)
  • 6. Research Methodology (continued)
  • 7. Research Methodology (continued)
  • 8. Research Methodology (continued)
  • 9. Research Methodology (continued)
  • 10. Research Methodology (continued)
  • 11. Research Methodology (continued)
  • 12. Research Methodology (continued)
  • 13. Research Methodology (continued)

Key Findings and Analysis

  • 1. Diversification into Healthcare-Key to Sustainability
  • 2. Key Challenges Faced by Companies in or Venturing into the Healthcare Industry
  • 3. Essential Requirements for a Successful Healthcare Business Met by the Companies Studied
  • 4. Increasing Focus of Business Models on Building Customer Excellence
  • 5. Role of a Brand in Healthcare Diversification
  • 6. Other Key Success Factors That Have Added Value to Companies Venturing into Healthcare
  • 7. Examples of Identified Successful Business Models in Healthcare
  • 8. Examples of Identified Successful Business Models in Healthcare (continued)
  • 9. Examples of Identified Successful Business Models in Healthcare (continued)

Business Model Canvas

  • 1. 3M
  • 2. 3M-Company Profile
  • 3. Ajinomoto Co., Inc
  • 4. Ajinomoto Co., Inc-Company Profile
  • 5. Asahi Kasei Corporation
  • 6. Asahi Kasei Corporation-Company Profile
  • 7. BASF
  • 8. BASF-Company Profile
  • 9. Bayer
  • 10. Bayer-Company Profile
  • 11. Mitsubishi Chemical Holdings Corporation
  • 12. Mitsubishi Chemical Holdings Corporation -Company Profile
  • 13. Sumitomo Chemical Co., Ltd
  • 14. Sumitomo Chemical Co., Ltd-Company Profile
  • 15. Toray Industries, Inc
  • 16. Toray Industries, Inc-Company Profile
  • 17. The Dow Chemical Company
  • 18. The Dow Chemical Company-Company Profile
  • 19. Questions to Consider while Developing the Business Model and Product Value Proposition

Appendix I IIlustration of Business Models

  • 1. The Business Model
  • 2. Components of Business Model Canvas Analysed in Healthcare Business Models

Appendix II Insights into the Healthcare Industry: What makes it tick

  • 1. Introduction to the Healthcare Industry
  • 2. Unique Characteristics of the Healthcare Industry
  • 3. Megatrends Impacting the Entire Spectrum of Care
  • 4. Key Drivers in the Healthcare Industry
  • 5. Key Challenges in the Healthcare Industry
  • 6. Healthcare Value Chain
  • 7. Pharmaceuticals-Key Participants
  • 8. Medical Devices-Key Participants
  • 9. Upcoming Participants in the Healthcare Industry
  • 10. Recent Participants in the Healthcare Industry
  • 11. Legal Disclaimer

The Frost & Sullivan Story

  • 1. The Frost & Sullivan Story
  • 2. Value Proposition: Future of Your Company & Career
  • 3. Global Perspective
  • 4. Industry Convergence
  • 5. 360° Research Perspective
  • 6. Implementation Excellence
  • 7. Our Blue Ocean Strategy
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