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市場調查報告書

中國混合動力及電動乘用車市場策略分析

Strategic Analysis of the Chinese Market for Hybrids and Electric Passenger Vehicles

出版商 Frost & Sullivan 商品編碼 348644
出版日期 內容資訊 英文 106 Pages
商品交期: 最快1-2個工作天內
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中國混合動力及電動乘用車市場策略分析 Strategic Analysis of the Chinese Market for Hybrids and Electric Passenger Vehicles
出版日期: 2016年01月05日 內容資訊: 英文 106 Pages
簡介

本報告以中國混合動力及電動乘用車市場為主題,內容涵蓋電池、插電式混合動力車、輕度混合動力車、及全混合動力車各市場領域。針對主要法規及立法、新能源汽車開發計畫、排放法規、及主要市場成長推動要因詳細調查,並對汽車製造商、電池製造商、以及價值鏈進行比較分析。另外亦檢視電池、充電基礎建設,以及混合動力及電動乘用車的最暢銷機型等。

第1章 摘要整理

  • 重要調查結果
  • 市場工程測量
  • 中國巨型都市及巨型區域
  • 策略概要
  • 新能源車相關中國政府的推拉策略
  • 混合動力及電動乘用車主要製造商
  • 中國製造商及國外製造商的市場競爭分析
  • 主要EV機種發售路徑圖
  • 開發路徑圖
  • 主要結論及未來展望

第2章 研究範圍、研究目的、背景、及研究方法

  • 研究範圍
  • 研究目的
  • 本報告研究闡明事項
  • 研究背景
  • 研究方法

第3章 市場定義與分類

  • 車輛/動力傳動分類
  • 車輛/動力傳動定義

第4章 市場概要

  • 中國混合動力及電動乘用車市場 - 主要趨勢
  • 中國乘用車私有狀況
  • 空氣品質指數 (AQI)
  • 中國主要空氣汙染物質
  • 中國石油供需概要
  • 全球鋰資源
  • 全球十大電動乘用車市場
  • 主要EV機型發售路徑圖
  • 技術生命週期分析
  • 2008∼2020年政府開發路線

第5章 主要法規及立法

  • 中國混合動力及電動乘用車市場相關主要數據
  • 立法與宏觀趨勢

第6章 新能源汽車開發計畫

  • 中國政府進入電動乘用車市場
  • 主要試行城市的商業推廣政策
  • 政府的新能源汽車獎勵計畫路徑圖
  • 中央政府的購車獎勵策略概要
  • 新能源汽車的地方政府獎勵策略
  • 扣除獎勵金後的EV販售價格
  • 新能源汽車計畫的進展與最新情況
  • 宏觀政策

第7章 排放法規

  • 排放標準
  • 中國第五階段國家標準供給計畫

第8章 大趨勢與產業融合帶來的影響

  • 最重要大趨勢對混合動力及電動乘用車市場的影響

第9章 外部課題: 市場成長推動要因與阻礙要因 - 混合動力及電動乘用車市場

  • 市場成長推動要因
  • 市場成長推動要因解說
  • 市場成長阻礙要因
  • 市場成長阻礙要因解說

第10章 市場預測及未來趨勢 - 混合動力及電動乘用車市場

  • 市場測量
  • 混合動力及電動乘用車市場 - 出貨數量情況預測
  • 混合動力及電動乘用車市場 - 2022年前的中國市場假定情況預測
  • 混合動力及電動乘用車市場 - 銷售額情況明細
  • 混合動力及電動乘用車市場 - 各製造商出貨數量預測
  • 混合動力及電動乘用車市場 - 各製造商市場佔比

第11章 市場佔比及比較分析 - 混合動力及電動乘用車市場

  • 市場競爭分析 - 最暢銷機型
  • 混合動力及電動乘用車市場 - 市場競爭環境分析
  • 製造商與汽車分類之比較分析
  • 製造商與汽車傳動系統分類之比較分析
  • 電動乘用車之相對市場定位
  • 插電式混合動力乘用車之相對市場定位

第12章 中國汽車製造商、電池製造商、及價值鏈比較分析

  • 中國與國外製造商之比較分析
  • 中國主要混合動力及電動汽車製造商之比較分析
  • 混合動力及電動汽車用電池製造商的地點概要
  • 純電力驅動系統的價值鏈概要
  • 進入中國市場的國外汽車製造商與零組件供應商的主要商業機會

第13章 電池及充電基礎建設

  • 鋰電池開發相關重要技術提升
  • 中國的電動汽車充電裝置
  • 試行城市的主要充電基礎建設計畫
  • 電池及充電基礎建設產業的主要課題

第14章 混合動力及電動乘用車最暢銷機型簡介

  • 最暢銷混合動力/電動乘用車簡介 - BYD Qin
  • 最暢銷混合動力/電動乘用車簡介 - BAIC EV200
  • 最暢銷混合動力/電動乘用車簡介 - Zotye E20

第15章 結論及未來展望

  • 主要趨勢與建議
  • 結語 - 五大預測
  • 免責聲明

第16章 附錄

目錄
Product Code: P8AC-01-00-00-00

Vehicle Numbers to Increase Phenomenally Going Forward

This study provides an overview of the Chinese hybrid and electric passenger vehicle (PV) market. It covers the battery, plug-in hybrid, mild hybrid, and full hybrid vehicle segments. The study discusses market activities outlining the key regulations and legislation, the New Energy Vehicle Development Plan, emission regulations, and key growth factors. It also provides comparative analyses for original equipment manufacturers, battery manufacturers, and the value chain. It discusses the battery and charging infrastructure as well as the best-selling hybrid and electric PV models. The study concludes with the future outlook. The base year for the study is 2014, with forecasts up to 2022.

Key Questions this Study will Answer

  • What are the factors affecting the development of the Chinese hybrid and electric PV market?
  • How do the government regulations impact the market in China?
  • What are the key drivers and restraints in the Chinese hybrid and electric PV market?
  • Who are the key market participants? Who will emerge as the market leader by 2022?
  • What are the key strategies adopted by global OEMs to penetrate the domestic OEM-dominated Chinese hybrid and electric PV market?

Table of Contents

1. EXECUTIVE SUMMARY

  • 1. Executive Summary-Key Findings
  • 2. Executive Summary-Market Engineering Measurements
  • 3. Executive Summary-Mega Cities and Mega Regions in China
  • 4. Executive Summary-Strategic Fact Sheet
  • 5. Executive Summary-Chinese Government's Push-Pull Strategy on New Energy Vehicles
  • 6. Executive Summary-Major Hybrid and Electric PV Manufacturers
  • 7. Executive Summary-Core Competitiveness of Hybrid and Electric PV OEMs
  • 8. Executive Summary-Competitive Analysis between Chinese and International OEMs
  • 9. Executive Summary-Key EV Models Launching Roadmap
  • 10. Executive Summary-Development Roadmap
  • 11. Executive Summary-Key Conclusions and Future Outlook
  • 12. Executive Summary-Key Conclusions and Future Outlook (continued)
  • 13. SWOT Analysis

2. RESEARCH OBJECTIVE, METHODOLOGY, BACKGROUND, AND SCOPE

  • 1. Research Scope
  • 2. Research Aims and Objective
  • 3. Key Questions this Study will Answer
  • 4. Research Background
  • 5. Research Methodology

3. DEFINITIONS AND SEGMENTATION

  • 1. Vehicle/Powertrain Segmentation
  • 2. Vehicle/Powertrain Definitions

4. MARKET OVERVIEW

  • 1. Chinese Hybrid and Electric PV Market-Key Influencing Trends
  • 2. Snapshot of Private PV Ownership in China
  • 3. Air Quality Index
  • 4. Snapshot of Main Air Pollutants in China
  • 5. Petroleum's Demand and Supply Snapshot in China
  • 6. Global Lithium Reserves
  • 7. Snapshot of the Global Top 10 Electric PV Market
  • 8. Key EV Models Launching Roadmap
  • 9. Technology Lifecycle Analysis
  • 10. Government's Development Pathway During 2008-2020

5. KEY REGULATIONS AND LEGISLATIONS

  • 1. Key Facts about the Chinese Hybrid and Electric PV Market
  • 2. Legislation and Macro Trends
  • 3. Legislation and Macro Trends (continued)
  • 4. Legislation and Macro Trends (continued)

6. NEW ENERGY VEHICLE DEVELOPMENT PLAN

  • 1. Chinese Government's Penetration in Electric PV Market
  • 2. Commercial Promotional Strategy across Key Pilot Cities
  • 3. Government's New Energy Vehicle Incentive Plan Roadmap
  • 4. Central Government's Purchase Incentives Overview
  • 5. Regional Incentive on New Energy Vehicle Development
  • 6. EVs Selling Price after Incentive Deduction
  • 7. Progress and Update of New Energy Vehicle Program
  • 8. Macro Policy

7. EMISSION REGULATIONS

  • 1. Emission Standards
  • 2. Emission Standards-Supply Plan of China V Gasoline

8. MEGA TRENDS AND INDUSTRY CONVERGENCE IMPLICATIONS

  • 1. Impact of Top Mega Trends on the Hybrid and Electric PV Market

9. EXTERNAL CHALLENGES: DRIVERS AND RESTRAINTS-HYBRID AND ELECTRIC PV MARKET

  • 1. Market Drivers
  • 2. Market Drivers Explained
  • 3. Market Drivers Explained (continued)
  • 4. Market Drivers Explained (continued)
  • 5. Market Restraints
  • 6. Market Restraints Explained
  • 7. Market Restraints Explained (continued)
  • 8. Market Restraints Explained (continued)

10. FORECASTS AND TRENDS-HYBRID AND ELECTRIC PV MARKET

  • 1. Measurements
  • 2. Hybrid and Electric PV Market-Unit Shipment Scenario Forecast
  • 3. Hybrid and Electric PV Market-Forecast Scenario Assumptions in China Up To 2022
  • 4. Hybrid and Electric PV Market-Forecast Scenario Assumptions in China Up To 2022 (continued)
  • 5. Hybrid and Electric PV Market-Sales Scenario Breakdown
  • 6. Hybrid and Electric PV Market-Unit Shipment Forecast by OEMs
  • 7. Hybrid and Electric PV Market-OEM Market Share
  • 8. Hybrid and Electric PV Market-OEM Market Share (continued)

11. MARKET SHARE AND COMPARATIVE ANALYSIS-HYBRID AND ELECTRIC PV MARKET

  • 1. Competitive Analysis-Top Selling Models
  • 2. Hybrid and Electric PV Market-Competitive Environment Analysis
  • 3. Comparative Analysis of OEMs vs Vehicle Segment
  • 4. Comparative Analysis of OEMs vs Vehicle Segment (continued)
  • 5. Comparative Analysis of OEMs vs Powertrain Segment
  • 6. Comparative Analysis of OEMs vs Powertrain Segment (continued)
  • 7. Comparative Positioning of Electric PVs
  • 8. Comparative Positioning of Plug-in Hybrid PVs

12. COMPARATIVE ANALYSIS OF CHINESE OEMS, BATTERY MANUFACTURERS, AND THE VALUE CHAIN

  • 2. Competitive Analysis between Chinese and International OEMs
  • 3. Comparative Analysis of Key Chinese Hybrid and EV OEMs
  • 4. Comparative Analysis of Key Chinese Hybrid and EV OEMs (continued)
  • 5. Location Snapshot of Hybrid & & Electric Battery Manufacturers
  • 6. All Electronic Power Drive System Value Chain Overview
  • 7. Key Opportunities for Foreign OEMs and Components Suppliers Entering China

13. BATTERY AND CHARGING INFRASTRUCTURE

  • 1. Key Technology Improvements in Developing Lithium Battery
  • 2. EV Chargers in China
  • 3. Main Charging Infrastructure Plan across Pilot Cities
  • 4. Key Challenges in Battery and Charging Infrastructure Industry

14. BEST-SELLING HYBRID AND ELECTRIC PV PROFILE

  • 1. Best Selling Hybrid and Electric PV Profile-BYD Qin
  • 2. Best Selling Hybrid and Electric PV Profile-BAIC EV200
  • 3. Best Selling Hybrid and Electric Passenger Vehicle Profile-Zotye E20

15. CONCLUSIONS AND FUTURE OUTLOOK

  • 1. Key Trends and Recommendations
  • 2. The Last Word-5 Big Predictions
  • 3. Legal Disclaimer

16. APPENDIX

  • 1. Methodology
  • 2. Abbreviations and Acronyms Used
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