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市場調查報告書

土耳其的汽車售後市場的策略性分析

Strategic Analysis of the Turkish Automotive Aftermarket

出版商 Frost & Sullivan 商品編碼 320536
出版日期 內容資訊 英文 68 Pages
商品交期: 最快1-2個工作天內
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土耳其的汽車售後市場的策略性分析 Strategic Analysis of the Turkish Automotive Aftermarket
出版日期: 2014年11月28日 內容資訊: 英文 68 Pages
簡介

土耳其的汽車售後市場,今後由於新企業的進入和行車中的汽車台數增加,利用年數的長期化(整備、維修的機會增加)的要素,預期成長趨勢將繼續。

本報告提供土耳其的汽車維修市場分析、市場整體結構和趨勢預測(今後8年份)、各零件、服務、流通管道、OES(純正零件供應商)各流通管道的詳細趨勢、相關法律的影響等調查評估。

本報告提供以下問題的答案。

  • 土耳其的汽車售後市場預期成長多少?
  • 影響售後市場的成長,商務上的動向/因素是什麼?
  • 帶來今後的成長機會的是哪個產品與服務?
  • 市場競爭模式為何?各企業為了取得成功,應該取什麼行動?
  • 各企業能有效利用於擴大市場佔有率,的產業最佳業務實踐和趨勢是什麼?

第1章 摘要整理

第2章 調查範圍、目的、背景、手法

  • 調查範圍
  • 調查的目的與對象
  • 本報告的問題認知
  • 背景調查
  • 調查手法
  • 比較對象主要的經銷商群組

第3章 定義及區分

第4章 市場概要

  • 售後市場的主要趨勢
  • 汽車售後市場趨勢:摘要
  • 土耳其維修市場發展藍圖

第5章 行車中的車輛台數分析

  • 行車中的車輛台數:各年式
  • 行車中的車輛台數:各品牌
  • 行車中的車輛台數(VIO):各使用年數
  • 年度利用回數

第6章 零件分析

  • 汽車售後市場:廠商層級的替換零件的收益額
  • 土耳其的輪胎維修市場
  • 在土耳其維修市場的零件替換率
  • 大供應商
  • 對零件產業的競爭評估
  • 零件產業上課題

第7章 服務分析

  • 土耳其的汽車服務業
  • 服務中心
  • 首位土耳其的服務中心連鎖
  • 服務業的競爭的評估

第8章 流通管道分析

  • 流通結構
  • 最有效的購買群組
  • 流通管道的競爭評估

第9章 OES流通管道分析

  • OES流通管道趨勢
  • 新車保證(汽車廠商)
  • 在售後市場的保證

第10章 法規的影響

  • 汽車售後市場的主要法律規章(2014)

第11章 技術趨勢

  • 汽車售後市場:技術的活用狀況

第12章 消費者趨勢

  • 消費行為趨勢

第13章 結論與未來預測:汽車售後市場

  • 主要的結論與未來預測
  • 結論:三大預測
  • 法律上的免責聲明

第14章 附錄

目錄
Product Code: MA81-01-00-00-00

Capitalizing on Growth in Vehicle Maintenance and Repairs

This research service presents a strategic analysis of the automotive aftermarket in Turkey. The market is expected to diversify with the entry of new competitors, exhibiting a steady compound annual growth rate (2014-2021) driven by rising vehicles in operation and increasing average vehicle age. This research includes findings produced by Frost & Sullivan's automotive aftermarket team over the past 3 years, as well as from additional primary and secondary data sources. It gives a strategic analysis of vehicles in operation and provides parts, service, distribution channel, and OES channel analyses, as well as regulatory influences and conclusions. The study period is 2011 to 2021 with a base year of 2014.

Key Questions This Study Will Answer

  • How is the Turkish automotive aftermarket expected to grow?
  • What are the business dynamics and factors that impact the growth of the aftermarket?
  • Which products and services will offer future growth opportunities?
  • What does the competitive scenario look like and what actions should market participants take to be successful?
  • What are the industry best practices and trends that companies can leverage to expand market share?

Table of Contents

1. EXECUTIVE SUMMARY

Executive Summary

  • 1. Key Findings
  • 2. Key Findings (continued)
  • 3. Vehicles in Operation by Brand
  • 4. Challenges in Parts Sector
  • 5. Distribution Structure

2. RESEARCH SCOPE, OBJECTIVES, BACKGROUND, AND METHODOLOGY

Research Scope, Objectives, Background, and Methodology

  • 1. Research Scope
  • 2. Research Aims and Objectives
  • 3. Key Questions This Study Will Answer
  • 4. Research Background
  • 5. Research Methodology
  • 6. Research Methodology (continued)
  • 7. Key Distributor Groups Compared in This Study

3. DEFINITIONS AND SEGMENTATION

Definitions and Segmentation

  • 1. Definitions
  • 2. Vehicle Segmentation

4. MARKET OVERVIEW

Market Overview

  • 1. Major Aftermarket Trends
  • 2. Major Aftermarket Trends (continued)
  • 3. Automotive Aftermarket Trends Summary
  • 4. Turkish Aftermarket Roadmap

5. VEHICLES IN OPERATION ANALYSIS

Vehicles in Operation Analysis

  • 1. Vehicles in Operation by Model Year
  • 2. Vehicles in Operation by Brand
  • 3. VIO by Age
  • 4. Annual Use

6. PARTS ANALYSIS

Parts Analysis

  • 1. Automotive Aftermarket-Manufacturer-level Replacement Parts Revenue
  • 2. Turkish Tires Aftermarket
  • 3. Replacement Rate of Parts in Turkish Aftermarket
  • 4. Top Suppliers
  • 5. Competitive Evaluation of the Parts Industry
  • 6. Challenges in Parts Sector

7. SERVICE ANALYSIS

Service Analysis

  • 1. Turkish Automotive Services Industry
  • 2. Service Centers by
  • 3. Top Turkish Service Center Chains
  • 4. Competitive Evaluation of the Service Industry

8. DISTRIBUTION CHANNEL ANALYSIS

Distribution Channel Analysis

  • 1. Distribution Structure
  • 2. Top Purchasing Groups
  • 3. Competitive Evaluation of Distribution

9. OES CHANNEL ANALYSIS

OES Channel Analysis

  • 1. OES Channel Trends
  • 2. OES Channel Trends (continued)
  • 3. New Car Warranties (from OEMs)
  • 4. Warranties in the Aftermarket
  • 5. Warranties in the Aftermarket (continued)

10. REGULATORY INFLUENCES

Regulatory Influences

  • 1. Automotive Aftermarket-Key Regulations, 2014
  • 2. Automotive Aftermarket-Key Regulations, 2014 (continued)

11. TECHNOLOGY TRENDS

Technology Trends

  • 1. Automotive Aftermarket-Technology Applications
  • 2. Automotive Aftermarket-Technology Applications (continued)

12. CONSUMER TRENDS

Consumer Trends

  • 1. Consumer Behavior Trends

13. CONCLUSIONS AND FUTURE OUTLOOK-AUTOMOTIVE AFTERMARKET

Conclusions and Future Outlook-Automotive Aftermarket

  • 1. Key Conclusions and Future Outlook
  • 2. The Last Word-3 Big Predictions
  • 3. Legal Disclaimer

14. APPENDIX

Appendix

  • 1. Table of Acronyms Used
  • 2. Planned 2014 Research
  • 3. Methodology
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