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市場調查報告書

西歐中古大型卡車市場策略分析

Strategic Analysis of the Western European Heavy-Duty Used Truck Market

出版商 Frost & Sullivan 商品編碼 306535
出版日期 內容資訊 英文 82 Pages
商品交期: 最快1-2個工作天內
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西歐中古大型卡車市場策略分析 Strategic Analysis of the Western European Heavy-Duty Used Truck Market
出版日期: 2014年06月20日 內容資訊: 英文 82 Pages
簡介

西歐中古卡車市場近幾年可看出明顯恢復、獲得了比以前更高的評價。雖然有政府嚴格實施二氧化碳排放規則以及實際運作中的卡車高齡化等多項外部因素、最近經濟動向與購買設備更換都到達高峰,預計對今後市場也有很大的影響。

本報告針對西歐中古大型卡車市場提供市場規模、定價/價格判定、各種流通管道競爭情況與市場佔有率、今後市場動向驗證、分析、今後市場預測。卡車製造商與中古卡車代理商策略分析、流通管道未來性分析等等。

第1章 摘要整理

第2章 調查範圍、目的、背景、調查方法

  • 調查範圍
  • 調查目的
  • 報告重點
  • 調查背景
  • 調查方法

第3章 定義與分類

  • 調查前題條件與定義
  • 商品定義 - 卡車類別

第4章 市場概要

  • 市場構造
  • 歐州中古卡車販售管道
  • 經濟循環與卡車購入循環
  • 業務分類的使用年數與可用車輛數比例
  • 流通管道分類販售預測
  • 西歐卡車使用循環分析
  • 市場動向
  • 市場種類分類比較分析
  • 平均希望價格比較分析(使用4年的中古大型卡車)
  • 中古大型卡車出口市場
  • 中古卡車定價影響主要動向
  • 中古卡車價值基準(長距離卡車): 統計平均資料- 使用4年的中古卡車
  • 範例分析: 長距離卡車種類定價影響
  • 中古卡車市場的卡車製造商未來策略
  • 範例分析: 代理商與製造商如何活用網路販售中古車?

第5章 外部課題:市場成長促進因素與阻害因素 - 中古大型卡車市場

  • 中古大型卡車市場成長促進因素與阻礙因素
  • 市場成長促進因素說明
  • 市場成長阻礙因素說明

第6章 市場預測與未來動向 - 中古大型卡車市場

  • 中古大型卡車市場 - 出貨數量預測
  • 至2020年出貨數量預測

第7章 市場佔有率與市場競爭情況分析 - 中古大型卡車市場

  • 流通管道詳細資料
  • 中古卡車價值鏈/流通管道分析
  • 流通管道成長度分析
  • 中古卡車零售販賣數據化 - 西歐
  • 流通管道分類比較里程碑
  • 範例分析: Volvo中古卡車產業頂級業界估價

第8章 年代分類與業務種類分類的地區平均希望價格 - 中古大型卡車市場

  • 德國中古大型卡車市場 - 年代分類與業務種類分類平均希望價格
  • 法國中古大型卡車市場 - 年代分類與業務種類分類平均希望價格
  • 荷蘭中古大型卡車市場 - 年代分類與業務種類分類平均希望價格
  • 義大利中古大型卡車市場 - 年代分類與業務種類分類平均希望價格
  • 西班牙中古大型卡車市場 - 年代分類與業務種類分類平均希望價格
  • 英國中古大型卡車市場 - 年代分類與業務種類分類平均希望價格
  • 價格動向

第9章 中古大型卡車市場 - 歐州卡車製造商、檔案

  • DAF and MAN
  • Mercedes Benz
  • IVECO
  • Renault and Scania
  • Volvo

第10章 結論與未來預測

  • 主要結論與未來預測

第11章 附錄

第12章 關於FROST & SULLIVAN

目錄
Product Code: M99B-01-00-00-00

OEMs are Playing an Active Role in Boosting Dealership-driven Sales to 70 Percent of Total Sales

The Western European used truck market has steadily improved over the past few years and has achieved stronger valuation. Many external factors have positively contributed to market growth, including the enahnced government emission regulations and the aging truck parc. However, the recent economic trend, along with the approaching peak equipment replacement cycle, will significantly affect the market. The forecast period is 2013-2019, and primary and secondary research was used to determine market size, pricing/valuation, competitive distribution channel market shares and market trends.

Key Questions this Study Will Answer

  • What is the business environment of the truck industry, the dynamics and the impact on the HD used truck market?
  • What are the OEM and dealership strategies?
  • What is the outlook for the average valuation of HD used trucks?
  • Which distribution channels are growing the fastest, and why?
  • Which global markets are importing Western European trucks?

Table of Contents

1. EXECUTIVE SUMMARY

Executive Summary

  • 1. Research Scope
  • 2. Top Predictions and Trends
  • 3. Truck Buying Cycles vis a vis Economic Cycles
  • 4. Sales Forecast by Distribution Channels
  • 5. Used Truck Sales Channels among Western European Fleets
  • 6. Future OEM Used Truck Market Strategies
  • 7. Case Study: How Dealerships and OEMs can Leverage the Internet for Used Truck Sales
  • 8. Used Truck Retailing Digitisation - Western Europe
  • 9. Comparative Average Asking Price Analysis (4-year Old HD Trucks)
  • 10. Heavy-duty Used Truck Export Market
  • 11. Executive Summary-Key Findings and Future Outlook

2. RESEARCH SCOPE, OBJECTIVES, BACKGROUND, AND METHODOLOGY

Research Scope, Objectives, Background, and Methodology

  • 1. Research Scope
  • 2. Research Aims and Objectives
  • 3. Key Questions this Study Will Answer
  • 4. Research Background
  • 5. Research Methodology

3. DEFINITIONS AND SEGMENTATION

Definitions and Segmentation

  • 1. Study Assumptions and Definitions
  • 2. Product Definition-Truck Classifications

4. MARKET OVERVIEW

Market Overview

  • 1. Market Structure
  • 2. Used Truck Sales Channels among Western European Fleets
  • 3. Truck Buying Cycles vis a vis Economic Cycles
  • 4. Percent of Vehicles in Operation Forecast by Vocation
  • 5. Sales Forecast by Distribution Channels
  • 6. Western Europe Truck Vocation Application Lifecycle Analysis
  • 7. Market Trends
  • 8. Comparative Analysis by Markets
  • 9. Comparative Average Asking Price Analysis (4-year Old HD Trucks)
  • 10. Heavy-duty Used Truck Export Market
  • 11. Top Trends Influencing Used Truck Valuation
  • 12. Used Truck Value Scale (Long-haul): Statistical Mean Profile - 4-year Old Used Trucks
  • 13. Case Study: Long-haul Truck Specification Valuation Impact
  • 14. Future OEM Used Truck Market Strategies
  • 15. Case Study: How Dealerships and OEMs can Leverage the Internet for Used Truck Sales

5. EXTERNAL CHALLENGES: DRIVERS AND RESTRAINTS-HEAVY-DUTY USED TRUCK MARKET

External Challenges: Drivers and Restraints-Heavy-duty Used Truck Market

  • 1. Heavy-duty Used Truck MarketDrivers and Restraints
  • 2. Drivers Explained
  • 3. Restraints Explained

6. FORECASTS AND TRENDS-HEAVY-DUTY USED TRUCK MARKET

Forecasts and Trends-Heavy-duty Used Truck Market

  • 1. Heavy-duty Used Truck Market-Unit Shipment Forecast
  • 2. Unit Shipment Assumptions to 2020

7. MARKET SHARE AND COMPETITIVE ANALYSIS-HEAVY-DUTY USED TRUCK MARKET

Market Share and Competitive Analysis-Heavy-duty Used Truck Market

  • 1. Distribution Channel Breakdown
  • 2. Used Truck Value Chain/Distribution Channels Analysis
  • 3. Distribution Channel Growth Analysis
  • 4. Used Truck Retailing Digitisation - Western Europe
  • 5. Comparative Benchmarking by Distribution Channel
  • 6. Case Study: Volvo's Industry-leading Used Truck Valuation

8. REGION-WISE AVERAGE ASKING PRICE BY MODEL YEAR AND VOCATION TYPE-HEAVY-DUTY USED TRUCK MARKET

Region-wise Average Asking Price by Model Year and Vocation Type-Heavy-duty Used Truck Market

  • 1. German Heavy-duty Used Truck Market-Average Asking Price by Model Year and Vocation Type
  • 2. French Heavy-duty Used Truck Market-Average Asking Price by Model Year and Vocation Type
  • 3. The Netherlands Heavy-duty Used Truck Market-Average Asking Price by Model Year and Vocation Type
  • 4. Italian Heavy-duty Used Truck Market-Average Asking Price by Model Year and Vocation Type
  • 5. Spanish Heavy-duty Used Truck Market-Average Asking Price by Model Year and Vocation Type
  • 6. U.K. Heavy-duty Used Truck Market-Average Asking Price by Model Year and Vocation Type
  • 7. Pricing Trends Discussion

9. HEAVY-DUTY USED TRUCK MARKET-EUROPEAN OEM PROFILES

Heavy-duty Used Truck Market-European OEM Profiles

  • 1. DAF and MAN
  • 2. Mercedes Benz
  • 3. IVECO
  • 4. Renault and Scania
  • 5. Volvo

10. CONCLUSIONS AND FUTURE OUTLOOK

Conclusions and Future Outlook

  • 1. Key Conclusions and Future Outlook
  • 2. Legal Disclaimer

11. APPENDIX

Appendix

  • 1. Methodology

12. THE FROST & SULLIVAN STORY

The Frost & Sullivan Story

  • 1. The Frost & Sullivan Story
  • 2. Value Proposition: Future of Your Company & Career
  • 3. Global Perspective
  • 4. Industry Convergence
  • 5. 360° Research Perspective
  • 6. Implementation Excellence
  • 7. Our Blue Ocean Strategy
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