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市場調查報告書

線上影片平台的全球市場分析

Analysis of the Global Online Video Platforms Market

出版商 Frost & Sullivan 商品編碼 305714
出版日期 內容資訊 英文 124 Pages
商品交期: 最快1-2個工作天內
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線上影片平台的全球市場分析 Analysis of the Global Online Video Platforms Market
出版日期: 2014年06月12日 內容資訊: 英文 124 Pages
簡介

線上影片平台(OVP)的市場仍年輕並演進中。OVP為數位行銷及企業用訓練工具,並且利用為媒體及娛樂產業的收益方式而急速擴大。

本報告提供OVP的全球市場主要的促進要素和抑制因素、風險、各地區及各市場區隔的收益預測與評估、市場預測、建議等。

第1章 摘要整理

  • 主要調查結果
  • 指標分析
  • CEO的觀點

第2章 市場概要

  • 定義
  • 分析的商店
  • 分類
  • 數位媒體的價值鏈
  • OVP供應商
  • OVP客戶
  • 主要調查結果

第3章 外部的課題:促進要素與抑制因素

  • 促進要素與預測性因素
  • 解釋的促進要素
  • 解釋的抑制因素
  • 風險、臨時的題目、前提條件

第4章 市場預測與趨勢

  • 市場預測的前提條件
  • OVP市場整體收益預測
  • 收益預測分析
  • 各地區的收益率預測
  • 價格趨勢
  • 技術趨勢
  • 商務趨勢

第5章 需求分析

  • 進化的OVP領域
  • 誰是侵入者

第6章 市場佔有率和競爭分析

  • 競爭分析-市場佔有率
  • 競爭環境
  • 競爭展望
  • 競爭因素與評估
  • 市場佔有率與供應商分析-市場領導
  • 市場佔有率與供應商分析-市場挑戰者
  • 市場佔有率與供應商分析-競爭者
  • 市場佔有率和供應商分析-新興進入者和後退者
  • 關注的企業清單
  • 關注的企業清單-RAMP系統
  • 關注的企業清單-媒體平台

第7章 企業領域分析

  • 市場工程指標
  • 促進要素與預測性因素
  • 解釋的促進要素
  • 解釋的抑制因素
  • 收益預測

第8章 媒體和娛樂領域分析

  • 市場工程指標
  • 促進要素與預測性因素
  • 解釋的促進要素
  • 解釋的抑制因素
  • 收益預測

第9章 南北美洲

  • 南美
  • 北美
  • 企業領域的收益預測
  • 媒體及娛樂領域的收益預測
  • 收益預測分析

第10章 歐洲、中東、非洲

  • 北歐各國
  • 中東
  • 企業領域的收益預測
  • 媒體及娛樂領域的收益預測
  • 收益預測分析

第11章 亞太地區

  • 分析
  • 企業領域的收益預測
  • 媒體及娛樂領域的收益預測
  • 收益預測分析

第12章 整體概述

  • 預測
  • 建議
  • 法律上的免責聲明

第13章 附屬資料

目錄
Product Code: ND40-01-00-00-00

Analytics, Personalization, and Monetization are Becoming Key Differentiators

The online video platforms (OVP) market is relatively young and evolving. OVPs are increasingly being used as a digital marketing and training tool for enterprises, and as a monetization avenue in the media and entertainment industry. This study discusses key drivers, restraints, and risks in the global OVP market, as well as regional and segment revenue forecasts and assessments. The base year is 2013; the forecast period is 2014 to 2019. Predictions about the market and recommendations for participants are provided. Information has been obtained from interviews with 20 OVPs around the world and secondary research.

Key Questions This Study Will Answer

  • Is the market growing? How long will it continue to grow, and at what rate?
  • What factors will drive the growth of this market? What are the challenges that will hold the market back?
  • Are the existing competitors correctly structured to meet customer needs? How will this market evolve?
  • What are the current pricing trends in the market, and how will it evolve?
  • What technical trends are shaping the marketplace today? What disruptions are on the horizon?
  • What segments and regions are most rapidly adopting OVPs? How will this landscape evolve?

Table of Contents

1. EXECUTIVE SUMMARY

Executive Summary

  • 1. Executive Summary
  • 2. Executive Summary (continued)
  • 3. Executive Summary (continued)
  • 4. Executive Summary-Market Engineering Measurements
  • 5. Executive Summary-Market Engineering Measurements (continued)
  • 6. Executive Summary-CEO's Perspective

2. MARKET OVERVIEW

Market Overview

  • 1. Market Overview-Definitions
  • 2. Market Overview-Focus of Analysis
  • 3. Market Overview-Segmentation
  • 4. Market Overview-Digital Media Value Chain
  • 5. Market Overview-Digital Media Value Chain (continued)
  • 6. Market Overview-OVP Vendors
  • 7. Market Overview-OVP Vendors (continued)
  • 8. Market Overview-OVP Customers
  • 9. Market Overview-Key Questions This Study Will Answer

3. EXTERNAL CHALLENGES: DRIVERS AND RESTRAINTS-TOTAL OVP MARKET

External Challenges: Drivers and Restraints-Total OVP Market

  • 1. Drivers and Restraints
  • 2. Drivers Explained
  • 3. Drivers Explained (continued)
  • 4. Restraints Explained
  • 5. Restraints Explained (continued)
  • 6. Restraints Explained (continued)
  • 7. Risks, Challenges, and Assumptions

4. FORECAST AND TRENDS-TOTAL OVP MARKET

Forecast and Trends-Total OVP Market

  • 1. Forecast Assumptions
  • 2. Forecast Assumptions (continued)
  • 3. Total OVP Market-Revenue Forecast
  • 4. Revenue Forecast Discussion
  • 5. Percent Revenue Forecast by Region
  • 6. Pricing Trends
  • 7. Technology Trends
  • 8. Technology Trends (continued)
  • 9. Technology Trends (continued)
  • 10. Business Trends
  • 11. Business Trends (continued)

5. DEMAND ANALYSIS-TOTAL OVP MARKET

Demand Analysis-Total OVP Market

  • 1. The Evolving OVP Space
  • 2. The Evolving OVP Space (continued)
  • 3. The Evolving OVP Space (continued)
  • 4. Who is Encroaching?

6. MARKET SHARE AND COMPETITIVE ANALYSIS-TOTAL OVP MARKET

Market Share and Competitive Analysis-Total OVP Market

  • 1. Competitive Analysis-Market Share
  • 2. Competitive Environment
  • 3. Competitive Landscape
  • 4. Competitive Factors and Assessment
  • 5. Market Share and Vendor Analysis-Market Leader
  • 6. Market Share and Vendor Analysis-Market Challengers
  • 7. Market Share and Vendor Analysis-Market Challengers (continued)
  • 8. Market Share and Vendor Analysis-Contenders
  • 9. Market Share and Vendor Analysis-Emerging and Receding Participants
  • 10. Hot Company Watch List
  • 11. Hot Company Watch List-RAMP Systems
  • 12. Hot Company Watch List-RAMP Systems (continued)
  • 13. Hot Company Watch List-MediaPlatform
  • 14. Hot Company Watch List-MediaPlatform (continued)

7. ENTERPRISE SEGMENT BREAKDOWN

Enterprise Segment Breakdown

  • 1. Enterprise Segment Breakdown
  • 2. Enterprise Segment-Market Engineering Measurements
  • 3. Enterprise Segment-Drivers and Restraints
  • 4. Enterprise Segment-Drivers Explained
  • 5. Enterprise Segment-Drivers Explained (continued)
  • 6. Enterprise Segment-Drivers Explained (continued)
  • 7. Enterprise Segment-Drivers Explained (continued)
  • 8. Enterprise Segment-Drivers Explained (continued)
  • 9. Enterprise Segment-Restraints Explained
  • 10. Enterprise Segment-Restraints Explained (continued)
  • 11. Enterprise Segment-Restraints Explained (continued)
  • 12. Enterprise Segment-Restraints Explained (continued)
  • 13. Enterprise Segment-Restraints Explained (continued)
  • 14. Enterprise Segment-Restraints Explained (continued)
  • 15. Enterprise Segment-Revenue Forecast

8. MEDIA AND ENTERTAINMENT SEGMENT BREAKDOWN

Media and Entertainment Segment Breakdown

  • 1. Media and Entertainment Segment Breakdown
  • 2. Media and Entertainment Segment-Market Engineering Measurements
  • 3. Media and Entertainment Segment-Drivers and Restraints
  • 4. Media and Entertainment Segment-Drivers Explained
  • 5. Media and Entertainment Segment-Drivers Explained (continued)
  • 6. Media and Entertainment Segment-Drivers Explained (continued)
  • 7. Media and Entertainment Segment-Drivers Explained (continued)
  • 8. Media and Entertainment Segment-Drivers Explained (continued)
  • 9. Media and Entertainment Segment-Restraints Explained
  • 10. Media and Entertainment Segment-Restraints Explained (continued)
  • 11. Media and Entertainment Segment-Restraints Explained (continued)
  • 12. Media and Entertainment Segment-Restraints Explained (continued)
  • 13. Media and Entertainment Segment-Restraints Explained (continued)
  • 14. Media and Entertainment Segment-Restraints Explained (continued)
  • 15. Media and Entertainment Segment-Revenue Forecast

9. NALA BREAKDOWN

NALA Breakdown

  • 1. NALA Breakdown-Latin America
  • 2. NALA Breakdown-Latin America (continued)
  • 3. NALA Breakdown-North America
  • 4. NALA Enterprise Segment-Revenue Forecast
  • 5. NALA Media and Entertainment Segment-Revenue Forecast
  • 6. NALA Breakdown-Revenue Forecast Discussion

10. EMEA BREAKDOWN

EMEA Breakdown

  • 1. EMEA Breakdown-Scandinavian Countries
  • 2. EMEA Breakdown-Western Europe
  • 3. EMEA Breakdown-The Middle East
  • 4. EMEA Enterprise Segment-Revenue Forecast
  • 5. EMEA Media and Entertainment Segment-Revenue Forecast
  • 6. EMEA Breakdown-Revenue Forecast Discussion

11. APAC BREAKDOWN

APAC Breakdown

  • 1. APAC Breakdown
  • 2. APAC Breakdown (continued)
  • 3. APAC Enterprise Segment-Revenue Forecast
  • 4. APAC Media and Entertainment Segment-Revenue Forecast
  • 5. APAC Breakdown-Revenue Forecast Discussion

12. THE LAST WORD

The Last Word

  • 1. The Last Word-Predictions
  • 2. The Last Word-Recommendations
  • 3. Legal Disclaimer

13. APPENDIX

Appendix

  • 1. Methodology
  • 2. Measurements
  • 3. Measurements (continued)
  • 4. Partial List of Companies Interviewed
  • 5. Learn More-Next Steps
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