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市場調查報告書

俄羅斯的行動寬頻

Mobile Broadband in Russia

出版商 Frost & Sullivan 商品編碼 297592
出版日期 內容資訊 英文 62 Pages
商品交期: 最快1-2個工作天內
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俄羅斯的行動寬頻 Mobile Broadband in Russia
出版日期: 2014年03月12日 內容資訊: 英文 62 Pages
簡介

行動寬頻成為對俄羅斯的手機業者來說重要的收益促進要素。

本報告提供俄羅斯的行動寬頻市場相關調查、市場整體檢討、LTE的登場、用戶的態度、設備及業者的商業策略等分析,為您概述為以下內容。

摘要整理

調查手法

技術背景

全球行動寬頻情形與趨勢

俄羅斯的行動寬頻

  • 市場情況
  • LTE的登場
  • 用戶對行動寬頻的態度

設備:從生態系統的障礙變為促進成長要素

業者的商業策略:差異化擴大的案例

關於Frost&Sullivan

目錄
Product Code: M9E2-01-00-00-00

Mobile Broadband Race Sustains Pressures for Smart Pricing

Mobile broadband is a key revenue driver for mobile operators in Russia. Russian operators are embracing this setting through quasi-omnipresent tiered-pricing, alternative pricing and charging models, and by striving to increase the relatively low Russian smartphone penetration. Limited availability of devices, supporting Russian LTE frequencies, is a key barrier to LTE take-up but is expected to erode in the short term. In this research service, Frost & Sullivan has consolidated a range of secondary perspectives on the Russian mobile broadband market that includes a general review of the market and specific coverage of the emergence of LTE, user attitudes, devices, and an operator's commercial strategy.

Table of Contents

Executive Summary

Methodology

Technology Background

Global Mobile Broadband State and Trends

Mobile Broadband in Russia

  • State of the Market
  • Emergence of LTE
  • User Attitudes Towards Mobile Broadband

Devices-From Ecosystem Bottleneck to Growth Driver

Operator Commercial Strategy-A Story of Increasing Differentiation

The Frost & Sullivan Story

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