|
市場調查報告書
美國主要零售行動銀行服務供應商調査
Market Analysis: Retail Mobile Banking Vendor Survey Results -- Mobile Banking Will Have Its Day, Just Not Today
|
本報告已在2011年09月09日停止出版。
Abstract
This IDC Financial Insights report of 14 U.S. mobile banking
solution providers has provided some interesting insight into the current
mobile banking landscape. Despite a rather slow start, mobile banking
is poised for rapid growth, and banks should be preparing
themselves to support this channel. Current economic conditions have certainly
curtailed both consumers' demand for mobile banking and banks' willingness
to invest in it; however, things are still moving forward.
"Some
of the very same challenges facing online banking and bill
pay years ago are now presenting themselves to mobile banking,"
says Marc DeCastro, research manager, Consumer Banking and Credit/Community Banking,
IDC Financial Insights. "The difference today is that there are
multiple platforms to contend with, and banks are uncertain where
to invest. The best strategy is to offer something scalable
enough to meet ramped up usage and flexible enough to
address multiple existing and future platform requirements."
Table of Contents
- Financial Insights Opinion
- In This Report
- Situation Overview
- Introduction and Mobile Platforms
- Reach, Usability, Total Cost Of Ownership
- Features and Functions
- SMS/Text Messaging Features and Future Direction
- Browser-Based Features and Future Direction
- Downloadable Application and Future Direction
- Launch of U.S. Mobile Banking Solutions
- Target Markets
- Geographic Markets
- Core Banking Solutions
- Client Growth
- Pricing Structure
- Transaction Types and Volumes
- Facebook Mobile Banking Application
- iPhone Mobile Banking Application
- Mobile Banking Authentication Methods
- SMS Leads Future Development Efforts
- Future Initiatives
- U.S. Growth Rate
- Impact of Carriers
- Threats to Success
- Future Outlook
- Industry Impact
- Market Trends
- Essential Guidance
- Actions for Financial Institutions
- Actions for Vendors
- Learn More
- Related Research
- Synopsis
- Table: Currently Supported Mobile Banking Platforms by Vendor
- Table: Currently Supported SMS/Text Messaging Mobile Banking Features by Vendor
- Table: Currently Supported Browser-Based Mobile Banking Features by Vendor
- Table: Currently Supported Downloadable Application Mobile Banking Features by Vendor
- Table: Number of Vendors Launching U.S. Mobile Banking Product, 2000–2009
- Table: Pricing Structure
- Table: Threats to Success of Mobile Banking
- Figure: Respondents by Target Bank Size
- Figure: Regions with Installed Mobile Solution
- Figure: Installed Mobile Banking Solutions by Vendor
- Figure: Status of New Client Acquisition
- Figure: Most Frequent Transaction Types Conducted
- Figure: Installed Facebook Mobile Banking Application
- Figure: Installed iPhone Mobile Banking Application
- Figure: Authentication Scheme
- Figure: Future Development/R&D Share by Mobile Banking Platform
- Figure: Future Mobile Banking Initiatives
- Figure: Mobile Banking Adoption Rate: United States Versus Global Markets
- Figure: Carrier Impact on Mobile Banking
|
